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Revolutions in technology have brought about the integration of augmented and virtual reality into marketing strategies. Stay tuned to learn about the most amazing AR video examples!

In this article

01 [What Is AR and the Technology Used for Augmented Reality Development?](#Part 1)

02 [What Is the Difference Between Augmented Reality and Virtual Reality?](#Part 2)

03 [10 Examples of Augmented Reality (AR) In Marketing](#Part 3)

Part 1 What is AR and the Technology Used for Augmented Reality Development?

Expanding the acronym, AR stands for Augmented Reality, a relatively newer concept in the world of graphic imaging and other computer based real-time applications. Talking of the exact explanation, augmented reality refers to a responsive synchronization of real world elements into digital platforms, while upgrading the same with high end perceptual information generated from specialized computer systems.

The entire concept of augmented reality rests on 3 major aspects, viz., a synchronized combination of the virtual and real world environments, a responsive interaction of associated elements in real-time, and a precise 3-dimensional registration of virtual and real elements. The aforesaid aspects of augmented reality are often guaranteed by a number of sensory modalities, like that of auditory, visual, somatosensory, olfactory and haptic ones.

Technology Behind Augmented Reality

As far as the technology behind the development of augmented reality video is concerned, the overall implementation is categorized into 3 different tasks. The process is initiated with generating concise, high resolution images of real world elements, followed by creating an overlay of computer generated 3D images on the previously generated real world images. This is further succeeded by facilitating an interactive user engagement and interaction within the simulated surroundings.

The process of technology implementation is seconded by a responsive display mechanism which can be done conveniently on any one among glasses, smartphones, screens, head-mounted displays and handheld devices. Concerning the factor of output credibility, head-mounted displays take the credit of generating a much more immersive augmented reality in comparison to the other display alternatives.

Part 2 What Is the Difference Between Augmented Reality and Virtual Reality?

Advancements in technology has treated the world with a multitude of concepts to simulate real-time elements into digital environments. In addition to augmented reality, the techniques of virtual and alternate reality have come into focus in recent times to address the diversely specific needs of digital and real world integration.

Lack of proper awareness, however, leads to the treatment of these fundamentally different concepts as one and the same thing. Considering the credibility of such technologies towards addressing certain specific purposes, it becomes important to understand the difference among these apparently similar concepts. Having said that, let us make an attempt to realise the dissimilarity between augmented and virtual reality in the following section:

● Underlying Concept

Stressing on the parameter of conceptual utility, augmented reality refers to the integration of digital aspects into a real-time surrounding, most probably through a smartphone or camera, whereas, virtual reality on the other hand, is responsible for the replacement of a real-time setting with a simulated environment.

● Existence Constraints

Talking about augmented reality, the technique showcases the coexistence of the real and virtual surroundings, with the primary goal of supplying extra information about the real-time environment, which can be accessed without a content search. Conversely, virtual reality is predominantly concerned with bringing about a complete shift of the user’s actual ambiances to an entirely fabricated environment that undertakes an independent existence.

● User Control

Speaking on the extent of user control, augmented reality allows you to monitor your real world presence, mostly with a smartphone, while users of virtual reality are entirely controlled by the system, with strictly no self-access. Also, you would require a headset equipment to make use of virtual reality.

Part 3 Examples of Augmented Reality (AR) In Marketing

Having discussed enough about the fundamental aspects of augmented reality, let us proceed towards understanding the credibility of augmented video in the light of modern day information centered applications. While there are manifold varieties of augmented reality usage, the following section highlights the best examples of integrating AR into brand marketing:

01Walmart- Inventory Control

With the aim to examine the dual credibility of its brand stores as online fulfillment as well as physical shopping centers, Walmart in October 2020, announced the proposition of its 4 shopping units as ‘test centers’ of augmented reality, where the latter was supposed to aid in the management and tracking of company inventories.

The technology was implemented through a smartphone application to quicken the transportation process of item packages from the inventory to the sales area. The utility works when the employees hold a handheld device that highlights the dispatch ready boxes in an augmented reality stock video, instead of scanning each box individually.

02Snap- City Painter

Launched in London in October 2020, the City Painter utility lands among the best augmented reality video examples, allowing you to spray paint on and decorate street shops with pre-designed wall paintings, through the use of augmented reality. The most striking aspect of the aforesaid application is its information sharing feature, which allows the changes introduced by you to be seen by fellow users if the app in real time.

The utility is regarded as first step of Snap towards its aim of developing a shared virtual space via a mapping of potential landmarks. The tool has a progressive future in travel and tourism sector, with brand wanting to invest capital on the newly introduced customer needs of adventure and exploration.

03Asos- See My Fit

While the company is a renowned name in the domain of mobile technology and augmented reality innovation since 2009, the ‘See My Fit’ tool was launched by the latter in the year 2020 amid the pandemic period to assist the company’s models who were bound to work from home during the calamity.

Talking of the application, the tool makes use of augmented reality to fit apparels on the models in a digital manner. Additionally, the app works to provide the customers with a realistic insight into the appearance of the products with respect to size and body structure, which further aids to increase the company sales, while minimizing the return risks.

04 Pull & Bear- Console Game

This one is a famous retail brand, whose owner Inditex, has collaborated with the ‘Creative Shop’ utility of Facebook to launch ‘Pacific Game’, a console relish, with the implementation of augmented reality. The gameplay requires you to undertake a journey from California to Tokyo, where the travel obstacles need to be escaped through cohesive head movements to earn game points.

The game was essentially designed as a social media attraction and can be enjoyed on Instagram, as a Facebook AR video, and even on the official Pull & Bear website. If you are playing the dame on Instagram, do try on using the latter’s front camera feature for a more enhanced gaming experience.

05Burberry- Olympia Pop Up at Harrods

The current post pandemic period is witnessing a creative use of augmented reality by brand companies to attract their customers back to the retail shops. To complement the launch of its Olympia Bag, Burberry had introduced a pronounced AR utility at the Harrods. Customers visiting the shop are allowed to witness the Elphis statue walks in real-time environment through an in-store QR code.

The customers can additionally, click pictures and create videos of the same to share on their social media handles. The integration of augmented reality into retail shopping in such innovative ways has guaranteed an immersive experience of the otherwise ordinary store purchases, with a simultaneous benefit to both, product companies and customers.

06IKEA Studio Application

IKEA is known to have integrated augmented reality into its working protocol for a long time now. Space 10, the company’s design laboratory has recently planned a more immersive relaunch of its AR facility with its brand new IKEA Studio application that allows you to capture and redesign room plans in 3D space, including the finest details of door frames, windows, floor rugs and wall colors.

The application is conceptualized considering the inclusion of LiDAR, that is, Light Detection and Ranging sensors in iPhones and is visibly seen as a precursor to the Apple Glass, a more comprehensive application that promised an escalated and realistic experience of augmented reality.

07Amazon- Hair Coloring and Amazon Salon

Boasting of being the largest e-commerce platform, Amazon took its first step into experimenting with augmented reality by introducing the Amazon Salon. Realized as a digital marketplace, the utility works through a ‘Point and Learn’ approach where customers and view and select any product on the tool’s display shelf to get a detailed information about the same through educational content and brand videos on the product display screen.

If you are interested in buying a particular product, you need to scan the latter’s QR code on the display shelf, which will redirect you to the product’s e-commerce page on Amazon’s official website. The AR utility implemented here also allows you to examine the look of various hair shades, before you actually get into choosing a suitable one for the perfect hairdo.

08Gucci- Virtual Sneakers

Gucci lands among the first luxury retail brands to implement augmented reality in its operation model for facilitating its customers with a comprehensive and informed product buying experience. The company incorporated a feature of ‘try on sneakers’ in its retail application, which allowed users to get an insight into the product’s appearance in real-time, thus reducing the return risks while simultaneously ensuring a better customer satisfaction.

The recently launched ‘virtual sneakers’ on the Gucci app are created to be tried and shared exclusively on the online store. Designed with the collaborative efforts of Gucci and the augmented reality fashion house Wanna, this ‘digital only’ footwear is available on Gucci’s online app for customer buying.

09Wayfair- View in Room

This one is essentially a furniture retail company that makes use of augmented reality to provide its customers with a wholesome shopping experience at the comfort of their homes. Wayfair incorporates the AR utility through the upgraded version of its ‘View in Room’ application that works on the LiDAR and RealityKit technologies to provide an authentic and a better realistic product view to the customers.

A few AR incorporated features of the app include precise cast lighting in real-time, product stacking and a real world interface to stand before and examine the overall product appearance, as the customers would actually do in real-time; thus ensuring a personalized product experience to the potential buyers.

10Machine A- Virtual Concept Store

This one is more of a digital platform to showcase the modern day developments in fashion design. Based in London, the Machine-A virtual store was conceptualized to allow the access of relevant audience to the works of new talent in the fashion field, when the Covid-19 pandemic caused a shutdown of the London Fashion Week.

The store was launched as a virtual boutique that could be visited by interested audience through a QR code, which could be scanned from billboards and posters around the London city, and allowed them to view the latest works of the associated fashion designers through an augmented reality concept video. The major success of the utility lies in the enhancement of the consumer-brand relationship, while focusing primarily on product awareness and customer engagement.

● Working With Augmented Reality Videos in Filmora

If you are keen on exploring your editing creativity in augmented reality with video, do consider working with the Wondershare Filmora Video Editor program. The software is affordably the best AR video editing tools available to you free of cost. While the application greets you with the most responsive and clean interfaces, with a plethora of professional quality video editing features that promise to effectively address your most diverse AR video editing requirements.

The software package comes with an inbuilt screen recorder, which you can use to capture specific video snippets and later on edit them with a variety of audio-visual effects from the app’s huge effects library. Not to forget, the application also grants you the liberty to share and export the edits to your social media handles.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

● Ending Thoughts →

● Augmented reality is an interactive means of integrating the real world with digitally simulated components.

● There are a hoard of applications that augmented reality can be put to, marketing field being a significant one among them.

● You can comfortably work with the Wondershare Filmora video editing program to add a variety of AR elements to your videos.

Try It Free Try It Free

Revolutions in technology have brought about the integration of augmented and virtual reality into marketing strategies. Stay tuned to learn about the most amazing AR video examples!

In this article

01 [What Is AR and the Technology Used for Augmented Reality Development?](#Part 1)

02 [What Is the Difference Between Augmented Reality and Virtual Reality?](#Part 2)

03 [10 Examples of Augmented Reality (AR) In Marketing](#Part 3)

Part 1 What is AR and the Technology Used for Augmented Reality Development?

Expanding the acronym, AR stands for Augmented Reality, a relatively newer concept in the world of graphic imaging and other computer based real-time applications. Talking of the exact explanation, augmented reality refers to a responsive synchronization of real world elements into digital platforms, while upgrading the same with high end perceptual information generated from specialized computer systems.

The entire concept of augmented reality rests on 3 major aspects, viz., a synchronized combination of the virtual and real world environments, a responsive interaction of associated elements in real-time, and a precise 3-dimensional registration of virtual and real elements. The aforesaid aspects of augmented reality are often guaranteed by a number of sensory modalities, like that of auditory, visual, somatosensory, olfactory and haptic ones.

Technology Behind Augmented Reality

As far as the technology behind the development of augmented reality video is concerned, the overall implementation is categorized into 3 different tasks. The process is initiated with generating concise, high resolution images of real world elements, followed by creating an overlay of computer generated 3D images on the previously generated real world images. This is further succeeded by facilitating an interactive user engagement and interaction within the simulated surroundings.

The process of technology implementation is seconded by a responsive display mechanism which can be done conveniently on any one among glasses, smartphones, screens, head-mounted displays and handheld devices. Concerning the factor of output credibility, head-mounted displays take the credit of generating a much more immersive augmented reality in comparison to the other display alternatives.

Part 2 What Is the Difference Between Augmented Reality and Virtual Reality?

Advancements in technology has treated the world with a multitude of concepts to simulate real-time elements into digital environments. In addition to augmented reality, the techniques of virtual and alternate reality have come into focus in recent times to address the diversely specific needs of digital and real world integration.

Lack of proper awareness, however, leads to the treatment of these fundamentally different concepts as one and the same thing. Considering the credibility of such technologies towards addressing certain specific purposes, it becomes important to understand the difference among these apparently similar concepts. Having said that, let us make an attempt to realise the dissimilarity between augmented and virtual reality in the following section:

● Underlying Concept

Stressing on the parameter of conceptual utility, augmented reality refers to the integration of digital aspects into a real-time surrounding, most probably through a smartphone or camera, whereas, virtual reality on the other hand, is responsible for the replacement of a real-time setting with a simulated environment.

● Existence Constraints

Talking about augmented reality, the technique showcases the coexistence of the real and virtual surroundings, with the primary goal of supplying extra information about the real-time environment, which can be accessed without a content search. Conversely, virtual reality is predominantly concerned with bringing about a complete shift of the user’s actual ambiances to an entirely fabricated environment that undertakes an independent existence.

● User Control

Speaking on the extent of user control, augmented reality allows you to monitor your real world presence, mostly with a smartphone, while users of virtual reality are entirely controlled by the system, with strictly no self-access. Also, you would require a headset equipment to make use of virtual reality.

Part 3 Examples of Augmented Reality (AR) In Marketing

Having discussed enough about the fundamental aspects of augmented reality, let us proceed towards understanding the credibility of augmented video in the light of modern day information centered applications. While there are manifold varieties of augmented reality usage, the following section highlights the best examples of integrating AR into brand marketing:

01Walmart- Inventory Control

With the aim to examine the dual credibility of its brand stores as online fulfillment as well as physical shopping centers, Walmart in October 2020, announced the proposition of its 4 shopping units as ‘test centers’ of augmented reality, where the latter was supposed to aid in the management and tracking of company inventories.

The technology was implemented through a smartphone application to quicken the transportation process of item packages from the inventory to the sales area. The utility works when the employees hold a handheld device that highlights the dispatch ready boxes in an augmented reality stock video, instead of scanning each box individually.

02Snap- City Painter

Launched in London in October 2020, the City Painter utility lands among the best augmented reality video examples, allowing you to spray paint on and decorate street shops with pre-designed wall paintings, through the use of augmented reality. The most striking aspect of the aforesaid application is its information sharing feature, which allows the changes introduced by you to be seen by fellow users if the app in real time.

The utility is regarded as first step of Snap towards its aim of developing a shared virtual space via a mapping of potential landmarks. The tool has a progressive future in travel and tourism sector, with brand wanting to invest capital on the newly introduced customer needs of adventure and exploration.

03Asos- See My Fit

While the company is a renowned name in the domain of mobile technology and augmented reality innovation since 2009, the ‘See My Fit’ tool was launched by the latter in the year 2020 amid the pandemic period to assist the company’s models who were bound to work from home during the calamity.

Talking of the application, the tool makes use of augmented reality to fit apparels on the models in a digital manner. Additionally, the app works to provide the customers with a realistic insight into the appearance of the products with respect to size and body structure, which further aids to increase the company sales, while minimizing the return risks.

04 Pull & Bear- Console Game

This one is a famous retail brand, whose owner Inditex, has collaborated with the ‘Creative Shop’ utility of Facebook to launch ‘Pacific Game’, a console relish, with the implementation of augmented reality. The gameplay requires you to undertake a journey from California to Tokyo, where the travel obstacles need to be escaped through cohesive head movements to earn game points.

The game was essentially designed as a social media attraction and can be enjoyed on Instagram, as a Facebook AR video, and even on the official Pull & Bear website. If you are playing the dame on Instagram, do try on using the latter’s front camera feature for a more enhanced gaming experience.

05Burberry- Olympia Pop Up at Harrods

The current post pandemic period is witnessing a creative use of augmented reality by brand companies to attract their customers back to the retail shops. To complement the launch of its Olympia Bag, Burberry had introduced a pronounced AR utility at the Harrods. Customers visiting the shop are allowed to witness the Elphis statue walks in real-time environment through an in-store QR code.

The customers can additionally, click pictures and create videos of the same to share on their social media handles. The integration of augmented reality into retail shopping in such innovative ways has guaranteed an immersive experience of the otherwise ordinary store purchases, with a simultaneous benefit to both, product companies and customers.

06IKEA Studio Application

IKEA is known to have integrated augmented reality into its working protocol for a long time now. Space 10, the company’s design laboratory has recently planned a more immersive relaunch of its AR facility with its brand new IKEA Studio application that allows you to capture and redesign room plans in 3D space, including the finest details of door frames, windows, floor rugs and wall colors.

The application is conceptualized considering the inclusion of LiDAR, that is, Light Detection and Ranging sensors in iPhones and is visibly seen as a precursor to the Apple Glass, a more comprehensive application that promised an escalated and realistic experience of augmented reality.

07Amazon- Hair Coloring and Amazon Salon

Boasting of being the largest e-commerce platform, Amazon took its first step into experimenting with augmented reality by introducing the Amazon Salon. Realized as a digital marketplace, the utility works through a ‘Point and Learn’ approach where customers and view and select any product on the tool’s display shelf to get a detailed information about the same through educational content and brand videos on the product display screen.

If you are interested in buying a particular product, you need to scan the latter’s QR code on the display shelf, which will redirect you to the product’s e-commerce page on Amazon’s official website. The AR utility implemented here also allows you to examine the look of various hair shades, before you actually get into choosing a suitable one for the perfect hairdo.

08Gucci- Virtual Sneakers

Gucci lands among the first luxury retail brands to implement augmented reality in its operation model for facilitating its customers with a comprehensive and informed product buying experience. The company incorporated a feature of ‘try on sneakers’ in its retail application, which allowed users to get an insight into the product’s appearance in real-time, thus reducing the return risks while simultaneously ensuring a better customer satisfaction.

The recently launched ‘virtual sneakers’ on the Gucci app are created to be tried and shared exclusively on the online store. Designed with the collaborative efforts of Gucci and the augmented reality fashion house Wanna, this ‘digital only’ footwear is available on Gucci’s online app for customer buying.

09Wayfair- View in Room

This one is essentially a furniture retail company that makes use of augmented reality to provide its customers with a wholesome shopping experience at the comfort of their homes. Wayfair incorporates the AR utility through the upgraded version of its ‘View in Room’ application that works on the LiDAR and RealityKit technologies to provide an authentic and a better realistic product view to the customers.

A few AR incorporated features of the app include precise cast lighting in real-time, product stacking and a real world interface to stand before and examine the overall product appearance, as the customers would actually do in real-time; thus ensuring a personalized product experience to the potential buyers.

10Machine A- Virtual Concept Store

This one is more of a digital platform to showcase the modern day developments in fashion design. Based in London, the Machine-A virtual store was conceptualized to allow the access of relevant audience to the works of new talent in the fashion field, when the Covid-19 pandemic caused a shutdown of the London Fashion Week.

The store was launched as a virtual boutique that could be visited by interested audience through a QR code, which could be scanned from billboards and posters around the London city, and allowed them to view the latest works of the associated fashion designers through an augmented reality concept video. The major success of the utility lies in the enhancement of the consumer-brand relationship, while focusing primarily on product awareness and customer engagement.

● Working With Augmented Reality Videos in Filmora

If you are keen on exploring your editing creativity in augmented reality with video, do consider working with the Wondershare Filmora Video Editor program. The software is affordably the best AR video editing tools available to you free of cost. While the application greets you with the most responsive and clean interfaces, with a plethora of professional quality video editing features that promise to effectively address your most diverse AR video editing requirements.

The software package comes with an inbuilt screen recorder, which you can use to capture specific video snippets and later on edit them with a variety of audio-visual effects from the app’s huge effects library. Not to forget, the application also grants you the liberty to share and export the edits to your social media handles.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

● Ending Thoughts →

● Augmented reality is an interactive means of integrating the real world with digitally simulated components.

● There are a hoard of applications that augmented reality can be put to, marketing field being a significant one among them.

● You can comfortably work with the Wondershare Filmora video editing program to add a variety of AR elements to your videos.

Try It Free Try It Free

Revolutions in technology have brought about the integration of augmented and virtual reality into marketing strategies. Stay tuned to learn about the most amazing AR video examples!

In this article

01 [What Is AR and the Technology Used for Augmented Reality Development?](#Part 1)

02 [What Is the Difference Between Augmented Reality and Virtual Reality?](#Part 2)

03 [10 Examples of Augmented Reality (AR) In Marketing](#Part 3)

Part 1 What is AR and the Technology Used for Augmented Reality Development?

Expanding the acronym, AR stands for Augmented Reality, a relatively newer concept in the world of graphic imaging and other computer based real-time applications. Talking of the exact explanation, augmented reality refers to a responsive synchronization of real world elements into digital platforms, while upgrading the same with high end perceptual information generated from specialized computer systems.

The entire concept of augmented reality rests on 3 major aspects, viz., a synchronized combination of the virtual and real world environments, a responsive interaction of associated elements in real-time, and a precise 3-dimensional registration of virtual and real elements. The aforesaid aspects of augmented reality are often guaranteed by a number of sensory modalities, like that of auditory, visual, somatosensory, olfactory and haptic ones.

Technology Behind Augmented Reality

As far as the technology behind the development of augmented reality video is concerned, the overall implementation is categorized into 3 different tasks. The process is initiated with generating concise, high resolution images of real world elements, followed by creating an overlay of computer generated 3D images on the previously generated real world images. This is further succeeded by facilitating an interactive user engagement and interaction within the simulated surroundings.

The process of technology implementation is seconded by a responsive display mechanism which can be done conveniently on any one among glasses, smartphones, screens, head-mounted displays and handheld devices. Concerning the factor of output credibility, head-mounted displays take the credit of generating a much more immersive augmented reality in comparison to the other display alternatives.

Part 2 What Is the Difference Between Augmented Reality and Virtual Reality?

Advancements in technology has treated the world with a multitude of concepts to simulate real-time elements into digital environments. In addition to augmented reality, the techniques of virtual and alternate reality have come into focus in recent times to address the diversely specific needs of digital and real world integration.

Lack of proper awareness, however, leads to the treatment of these fundamentally different concepts as one and the same thing. Considering the credibility of such technologies towards addressing certain specific purposes, it becomes important to understand the difference among these apparently similar concepts. Having said that, let us make an attempt to realise the dissimilarity between augmented and virtual reality in the following section:

● Underlying Concept

Stressing on the parameter of conceptual utility, augmented reality refers to the integration of digital aspects into a real-time surrounding, most probably through a smartphone or camera, whereas, virtual reality on the other hand, is responsible for the replacement of a real-time setting with a simulated environment.

● Existence Constraints

Talking about augmented reality, the technique showcases the coexistence of the real and virtual surroundings, with the primary goal of supplying extra information about the real-time environment, which can be accessed without a content search. Conversely, virtual reality is predominantly concerned with bringing about a complete shift of the user’s actual ambiances to an entirely fabricated environment that undertakes an independent existence.

● User Control

Speaking on the extent of user control, augmented reality allows you to monitor your real world presence, mostly with a smartphone, while users of virtual reality are entirely controlled by the system, with strictly no self-access. Also, you would require a headset equipment to make use of virtual reality.

Part 3 Examples of Augmented Reality (AR) In Marketing

Having discussed enough about the fundamental aspects of augmented reality, let us proceed towards understanding the credibility of augmented video in the light of modern day information centered applications. While there are manifold varieties of augmented reality usage, the following section highlights the best examples of integrating AR into brand marketing:

01Walmart- Inventory Control

With the aim to examine the dual credibility of its brand stores as online fulfillment as well as physical shopping centers, Walmart in October 2020, announced the proposition of its 4 shopping units as ‘test centers’ of augmented reality, where the latter was supposed to aid in the management and tracking of company inventories.

The technology was implemented through a smartphone application to quicken the transportation process of item packages from the inventory to the sales area. The utility works when the employees hold a handheld device that highlights the dispatch ready boxes in an augmented reality stock video, instead of scanning each box individually.

02Snap- City Painter

Launched in London in October 2020, the City Painter utility lands among the best augmented reality video examples, allowing you to spray paint on and decorate street shops with pre-designed wall paintings, through the use of augmented reality. The most striking aspect of the aforesaid application is its information sharing feature, which allows the changes introduced by you to be seen by fellow users if the app in real time.

The utility is regarded as first step of Snap towards its aim of developing a shared virtual space via a mapping of potential landmarks. The tool has a progressive future in travel and tourism sector, with brand wanting to invest capital on the newly introduced customer needs of adventure and exploration.

03Asos- See My Fit

While the company is a renowned name in the domain of mobile technology and augmented reality innovation since 2009, the ‘See My Fit’ tool was launched by the latter in the year 2020 amid the pandemic period to assist the company’s models who were bound to work from home during the calamity.

Talking of the application, the tool makes use of augmented reality to fit apparels on the models in a digital manner. Additionally, the app works to provide the customers with a realistic insight into the appearance of the products with respect to size and body structure, which further aids to increase the company sales, while minimizing the return risks.

04 Pull & Bear- Console Game

This one is a famous retail brand, whose owner Inditex, has collaborated with the ‘Creative Shop’ utility of Facebook to launch ‘Pacific Game’, a console relish, with the implementation of augmented reality. The gameplay requires you to undertake a journey from California to Tokyo, where the travel obstacles need to be escaped through cohesive head movements to earn game points.

The game was essentially designed as a social media attraction and can be enjoyed on Instagram, as a Facebook AR video, and even on the official Pull & Bear website. If you are playing the dame on Instagram, do try on using the latter’s front camera feature for a more enhanced gaming experience.

05Burberry- Olympia Pop Up at Harrods

The current post pandemic period is witnessing a creative use of augmented reality by brand companies to attract their customers back to the retail shops. To complement the launch of its Olympia Bag, Burberry had introduced a pronounced AR utility at the Harrods. Customers visiting the shop are allowed to witness the Elphis statue walks in real-time environment through an in-store QR code.

The customers can additionally, click pictures and create videos of the same to share on their social media handles. The integration of augmented reality into retail shopping in such innovative ways has guaranteed an immersive experience of the otherwise ordinary store purchases, with a simultaneous benefit to both, product companies and customers.

06IKEA Studio Application

IKEA is known to have integrated augmented reality into its working protocol for a long time now. Space 10, the company’s design laboratory has recently planned a more immersive relaunch of its AR facility with its brand new IKEA Studio application that allows you to capture and redesign room plans in 3D space, including the finest details of door frames, windows, floor rugs and wall colors.

The application is conceptualized considering the inclusion of LiDAR, that is, Light Detection and Ranging sensors in iPhones and is visibly seen as a precursor to the Apple Glass, a more comprehensive application that promised an escalated and realistic experience of augmented reality.

07Amazon- Hair Coloring and Amazon Salon

Boasting of being the largest e-commerce platform, Amazon took its first step into experimenting with augmented reality by introducing the Amazon Salon. Realized as a digital marketplace, the utility works through a ‘Point and Learn’ approach where customers and view and select any product on the tool’s display shelf to get a detailed information about the same through educational content and brand videos on the product display screen.

If you are interested in buying a particular product, you need to scan the latter’s QR code on the display shelf, which will redirect you to the product’s e-commerce page on Amazon’s official website. The AR utility implemented here also allows you to examine the look of various hair shades, before you actually get into choosing a suitable one for the perfect hairdo.

08Gucci- Virtual Sneakers

Gucci lands among the first luxury retail brands to implement augmented reality in its operation model for facilitating its customers with a comprehensive and informed product buying experience. The company incorporated a feature of ‘try on sneakers’ in its retail application, which allowed users to get an insight into the product’s appearance in real-time, thus reducing the return risks while simultaneously ensuring a better customer satisfaction.

The recently launched ‘virtual sneakers’ on the Gucci app are created to be tried and shared exclusively on the online store. Designed with the collaborative efforts of Gucci and the augmented reality fashion house Wanna, this ‘digital only’ footwear is available on Gucci’s online app for customer buying.

09Wayfair- View in Room

This one is essentially a furniture retail company that makes use of augmented reality to provide its customers with a wholesome shopping experience at the comfort of their homes. Wayfair incorporates the AR utility through the upgraded version of its ‘View in Room’ application that works on the LiDAR and RealityKit technologies to provide an authentic and a better realistic product view to the customers.

A few AR incorporated features of the app include precise cast lighting in real-time, product stacking and a real world interface to stand before and examine the overall product appearance, as the customers would actually do in real-time; thus ensuring a personalized product experience to the potential buyers.

10Machine A- Virtual Concept Store

This one is more of a digital platform to showcase the modern day developments in fashion design. Based in London, the Machine-A virtual store was conceptualized to allow the access of relevant audience to the works of new talent in the fashion field, when the Covid-19 pandemic caused a shutdown of the London Fashion Week.

The store was launched as a virtual boutique that could be visited by interested audience through a QR code, which could be scanned from billboards and posters around the London city, and allowed them to view the latest works of the associated fashion designers through an augmented reality concept video. The major success of the utility lies in the enhancement of the consumer-brand relationship, while focusing primarily on product awareness and customer engagement.

● Working With Augmented Reality Videos in Filmora

If you are keen on exploring your editing creativity in augmented reality with video, do consider working with the Wondershare Filmora Video Editor program. The software is affordably the best AR video editing tools available to you free of cost. While the application greets you with the most responsive and clean interfaces, with a plethora of professional quality video editing features that promise to effectively address your most diverse AR video editing requirements.

The software package comes with an inbuilt screen recorder, which you can use to capture specific video snippets and later on edit them with a variety of audio-visual effects from the app’s huge effects library. Not to forget, the application also grants you the liberty to share and export the edits to your social media handles.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

● Ending Thoughts →

● Augmented reality is an interactive means of integrating the real world with digitally simulated components.

● There are a hoard of applications that augmented reality can be put to, marketing field being a significant one among them.

● You can comfortably work with the Wondershare Filmora video editing program to add a variety of AR elements to your videos.

Try It Free Try It Free

Revolutions in technology have brought about the integration of augmented and virtual reality into marketing strategies. Stay tuned to learn about the most amazing AR video examples!

In this article

01 [What Is AR and the Technology Used for Augmented Reality Development?](#Part 1)

02 [What Is the Difference Between Augmented Reality and Virtual Reality?](#Part 2)

03 [10 Examples of Augmented Reality (AR) In Marketing](#Part 3)

Part 1 What is AR and the Technology Used for Augmented Reality Development?

Expanding the acronym, AR stands for Augmented Reality, a relatively newer concept in the world of graphic imaging and other computer based real-time applications. Talking of the exact explanation, augmented reality refers to a responsive synchronization of real world elements into digital platforms, while upgrading the same with high end perceptual information generated from specialized computer systems.

The entire concept of augmented reality rests on 3 major aspects, viz., a synchronized combination of the virtual and real world environments, a responsive interaction of associated elements in real-time, and a precise 3-dimensional registration of virtual and real elements. The aforesaid aspects of augmented reality are often guaranteed by a number of sensory modalities, like that of auditory, visual, somatosensory, olfactory and haptic ones.

Technology Behind Augmented Reality

As far as the technology behind the development of augmented reality video is concerned, the overall implementation is categorized into 3 different tasks. The process is initiated with generating concise, high resolution images of real world elements, followed by creating an overlay of computer generated 3D images on the previously generated real world images. This is further succeeded by facilitating an interactive user engagement and interaction within the simulated surroundings.

The process of technology implementation is seconded by a responsive display mechanism which can be done conveniently on any one among glasses, smartphones, screens, head-mounted displays and handheld devices. Concerning the factor of output credibility, head-mounted displays take the credit of generating a much more immersive augmented reality in comparison to the other display alternatives.

Part 2 What Is the Difference Between Augmented Reality and Virtual Reality?

Advancements in technology has treated the world with a multitude of concepts to simulate real-time elements into digital environments. In addition to augmented reality, the techniques of virtual and alternate reality have come into focus in recent times to address the diversely specific needs of digital and real world integration.

Lack of proper awareness, however, leads to the treatment of these fundamentally different concepts as one and the same thing. Considering the credibility of such technologies towards addressing certain specific purposes, it becomes important to understand the difference among these apparently similar concepts. Having said that, let us make an attempt to realise the dissimilarity between augmented and virtual reality in the following section:

● Underlying Concept

Stressing on the parameter of conceptual utility, augmented reality refers to the integration of digital aspects into a real-time surrounding, most probably through a smartphone or camera, whereas, virtual reality on the other hand, is responsible for the replacement of a real-time setting with a simulated environment.

● Existence Constraints

Talking about augmented reality, the technique showcases the coexistence of the real and virtual surroundings, with the primary goal of supplying extra information about the real-time environment, which can be accessed without a content search. Conversely, virtual reality is predominantly concerned with bringing about a complete shift of the user’s actual ambiances to an entirely fabricated environment that undertakes an independent existence.

● User Control

Speaking on the extent of user control, augmented reality allows you to monitor your real world presence, mostly with a smartphone, while users of virtual reality are entirely controlled by the system, with strictly no self-access. Also, you would require a headset equipment to make use of virtual reality.

Part 3 Examples of Augmented Reality (AR) In Marketing

Having discussed enough about the fundamental aspects of augmented reality, let us proceed towards understanding the credibility of augmented video in the light of modern day information centered applications. While there are manifold varieties of augmented reality usage, the following section highlights the best examples of integrating AR into brand marketing:

01Walmart- Inventory Control

With the aim to examine the dual credibility of its brand stores as online fulfillment as well as physical shopping centers, Walmart in October 2020, announced the proposition of its 4 shopping units as ‘test centers’ of augmented reality, where the latter was supposed to aid in the management and tracking of company inventories.

The technology was implemented through a smartphone application to quicken the transportation process of item packages from the inventory to the sales area. The utility works when the employees hold a handheld device that highlights the dispatch ready boxes in an augmented reality stock video, instead of scanning each box individually.

02Snap- City Painter

Launched in London in October 2020, the City Painter utility lands among the best augmented reality video examples, allowing you to spray paint on and decorate street shops with pre-designed wall paintings, through the use of augmented reality. The most striking aspect of the aforesaid application is its information sharing feature, which allows the changes introduced by you to be seen by fellow users if the app in real time.

The utility is regarded as first step of Snap towards its aim of developing a shared virtual space via a mapping of potential landmarks. The tool has a progressive future in travel and tourism sector, with brand wanting to invest capital on the newly introduced customer needs of adventure and exploration.

03Asos- See My Fit

While the company is a renowned name in the domain of mobile technology and augmented reality innovation since 2009, the ‘See My Fit’ tool was launched by the latter in the year 2020 amid the pandemic period to assist the company’s models who were bound to work from home during the calamity.

Talking of the application, the tool makes use of augmented reality to fit apparels on the models in a digital manner. Additionally, the app works to provide the customers with a realistic insight into the appearance of the products with respect to size and body structure, which further aids to increase the company sales, while minimizing the return risks.

04 Pull & Bear- Console Game

This one is a famous retail brand, whose owner Inditex, has collaborated with the ‘Creative Shop’ utility of Facebook to launch ‘Pacific Game’, a console relish, with the implementation of augmented reality. The gameplay requires you to undertake a journey from California to Tokyo, where the travel obstacles need to be escaped through cohesive head movements to earn game points.

The game was essentially designed as a social media attraction and can be enjoyed on Instagram, as a Facebook AR video, and even on the official Pull & Bear website. If you are playing the dame on Instagram, do try on using the latter’s front camera feature for a more enhanced gaming experience.

05Burberry- Olympia Pop Up at Harrods

The current post pandemic period is witnessing a creative use of augmented reality by brand companies to attract their customers back to the retail shops. To complement the launch of its Olympia Bag, Burberry had introduced a pronounced AR utility at the Harrods. Customers visiting the shop are allowed to witness the Elphis statue walks in real-time environment through an in-store QR code.

The customers can additionally, click pictures and create videos of the same to share on their social media handles. The integration of augmented reality into retail shopping in such innovative ways has guaranteed an immersive experience of the otherwise ordinary store purchases, with a simultaneous benefit to both, product companies and customers.

06IKEA Studio Application

IKEA is known to have integrated augmented reality into its working protocol for a long time now. Space 10, the company’s design laboratory has recently planned a more immersive relaunch of its AR facility with its brand new IKEA Studio application that allows you to capture and redesign room plans in 3D space, including the finest details of door frames, windows, floor rugs and wall colors.

The application is conceptualized considering the inclusion of LiDAR, that is, Light Detection and Ranging sensors in iPhones and is visibly seen as a precursor to the Apple Glass, a more comprehensive application that promised an escalated and realistic experience of augmented reality.

07Amazon- Hair Coloring and Amazon Salon

Boasting of being the largest e-commerce platform, Amazon took its first step into experimenting with augmented reality by introducing the Amazon Salon. Realized as a digital marketplace, the utility works through a ‘Point and Learn’ approach where customers and view and select any product on the tool’s display shelf to get a detailed information about the same through educational content and brand videos on the product display screen.

If you are interested in buying a particular product, you need to scan the latter’s QR code on the display shelf, which will redirect you to the product’s e-commerce page on Amazon’s official website. The AR utility implemented here also allows you to examine the look of various hair shades, before you actually get into choosing a suitable one for the perfect hairdo.

08Gucci- Virtual Sneakers

Gucci lands among the first luxury retail brands to implement augmented reality in its operation model for facilitating its customers with a comprehensive and informed product buying experience. The company incorporated a feature of ‘try on sneakers’ in its retail application, which allowed users to get an insight into the product’s appearance in real-time, thus reducing the return risks while simultaneously ensuring a better customer satisfaction.

The recently launched ‘virtual sneakers’ on the Gucci app are created to be tried and shared exclusively on the online store. Designed with the collaborative efforts of Gucci and the augmented reality fashion house Wanna, this ‘digital only’ footwear is available on Gucci’s online app for customer buying.

09Wayfair- View in Room

This one is essentially a furniture retail company that makes use of augmented reality to provide its customers with a wholesome shopping experience at the comfort of their homes. Wayfair incorporates the AR utility through the upgraded version of its ‘View in Room’ application that works on the LiDAR and RealityKit technologies to provide an authentic and a better realistic product view to the customers.

A few AR incorporated features of the app include precise cast lighting in real-time, product stacking and a real world interface to stand before and examine the overall product appearance, as the customers would actually do in real-time; thus ensuring a personalized product experience to the potential buyers.

10Machine A- Virtual Concept Store

This one is more of a digital platform to showcase the modern day developments in fashion design. Based in London, the Machine-A virtual store was conceptualized to allow the access of relevant audience to the works of new talent in the fashion field, when the Covid-19 pandemic caused a shutdown of the London Fashion Week.

The store was launched as a virtual boutique that could be visited by interested audience through a QR code, which could be scanned from billboards and posters around the London city, and allowed them to view the latest works of the associated fashion designers through an augmented reality concept video. The major success of the utility lies in the enhancement of the consumer-brand relationship, while focusing primarily on product awareness and customer engagement.

● Working With Augmented Reality Videos in Filmora

If you are keen on exploring your editing creativity in augmented reality with video, do consider working with the Wondershare Filmora Video Editor program. The software is affordably the best AR video editing tools available to you free of cost. While the application greets you with the most responsive and clean interfaces, with a plethora of professional quality video editing features that promise to effectively address your most diverse AR video editing requirements.

The software package comes with an inbuilt screen recorder, which you can use to capture specific video snippets and later on edit them with a variety of audio-visual effects from the app’s huge effects library. Not to forget, the application also grants you the liberty to share and export the edits to your social media handles.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

● Ending Thoughts →

● Augmented reality is an interactive means of integrating the real world with digitally simulated components.

● There are a hoard of applications that augmented reality can be put to, marketing field being a significant one among them.

● You can comfortably work with the Wondershare Filmora video editing program to add a variety of AR elements to your videos.

The Complete Guide to Making Fortnite Montage

If you’re skilled at playing Fortnite, you’ll probably want to share your gameplay clips as montages with other players. The popularity of Fortnite montage videos is rapidly growing because millions of people play the game. Tons of people also like watching their peers play this online video game in the form of gaming montages. We’ll explain how to make a montage Fortnite that will get views when you upload it on social media platforms.

What Is Fortnite?

Fortnite is a popular online game developed by the American game studio Epic Games. The video game was released in 2017, and it’s available in three-game mode versions with the same game engine and gameplay. These are:

• Fortnite: Save the World: Set on contemporary Earth, Save the World is a co-op hybrid third-person shooter (TPS), tower defense (TD), and survival game. The game allows a maximum of four players to fight off creatures that look like zombies and defend objects with traps or fortifications they have built.
• Fortnite Battle Royale: This is a free-to-play (F2P) battle royale video game that allows up to one hundred players to fight against each other until only one person remains.
• Fortnite Creative: Released in 2018, Fortnite Creative allows players to create battle arenas and worlds. They can then share these predetermined structures with up to 16 other players for a range of multiplayer game modes that have customizable rules.

Since its release, Fortnite has become a worldwide phenomenon, with more than 350 million people playing the game across the globe. In the first year of Fortnite’s release, players downloaded its mobile version 78 million times.

The game became such a global hit because it’s free to play. It’s also available on most gaming platforms and features an engaging theme. Additionally, because Battle Royale allows up to 100 gamers to fight it out until they find the last man standing, this means the replayability of this online video game is infinite. What’s more? Each game is unique.

Fortnite has also become popular because users can purchase DLC (downloadable content) to enhance their gaming experience.

Things to Prepare before making a Fortnite Montage video

You have to prepare several things if you want to make an epic Fortnite montage video that will keep your audience watching. These include:

1. Fortnite Gaming Clips

Epic Games developed a system that allows you to save your best gameplay performances. You can then export the Fortnite replays that you have saved.

To save the beautiful moments of the game, you have to know where to find the Replays videos; this is how to find them:

1. Head over to Career and select the Replays option. You’ll see all the replay clips, including their date, finish, and length.

Get Fortnite Video Clip

1. Select the clips and watch them so that you can choose the ones you want to use in your Fortnite montage video.

Now that you know where the Replay videos are, you have to save them on your computer. You can only save the Replay videos on your PC using a screen capture tool that allows you to record the videos.

ApowerREC is one of the most popular tools that people use to record and download Fortnite’s Replays videos. This screen capture tool allows you to create high-quality Fortnite videos with a one-press shortcut.

To start using this software, follow the steps below:

1. Launch the software and set some preferences by heading to Settings.

Record Fortnite video clip

1. Set the video and audio quality, hotkeys, and more.

ApowerRec Setting

1. To record the screen and sound, enable this option.

Enable option to record

1. If you’ll be using a microphone, click on the speaker symbol and enable audio boost and noise cancellation.

Audio Setting

1. Set the recording mode that you want. You can use Regional mode or Game mode.
2. Open your Fortnite game and got to the Replay videos.
3. Play the Replay video you want.
4. Click on Regional and set the recording frame along the area you want to record.
5. Hit the Recording button to initiate the recording process.

Start Recording

1. You can add annotations as you prefer while the tool is recording the Replay video.
2. Use the zoom function if you want to look closely at something.
3. When you’re done, hit the stop button. The recorded file will pop up in the program’s recording list.
4. Repeat the process for the rest of the video clips you want to use in your montage Fortnite.

Complete Recording

2. Pick the Right Background Music

To make your Fortnite montage video engaging, you’ll need to choose background music that fits your montage videos. Music is one of the key elements in creating an exhilarating viewing experience for your audience.

Make sure you pick royalty-free music that fits the genre of your Fortnite montage video. Choose a song that expresses the themes and personality of the game.

You cannot use your favorite song from the radio, as your copyright law prohibits people from using the work of others without permission or paying a royalty.

If you are caught using copyrighted music, you might have to pay the music owner monetary damages. You can also go to jail because of copyright infringement.

There are loads of platforms that offer non-copyrighted music that you can use in your montage Fortnite. These include YouTube, Twitch, and Pixabay.

3. Choose the Correct Video Editing Software

Now that you have downloaded all the Fortnite video clips and saved them on your computer, you need to choose the correct video editing software. Here are three of the most reliable programs that you can use to make a montage Fortnite video.

Filmora

Filmora is a video editing software compatible with Windows and macOS devices. Filmora’s Template Mode allows you to create impressive Fortnite montage videos that will get more views on social media platforms.

You’ll find ready-made, stylish video templates that you can use to create epic gaming montage videos. It’s easy to use this tool, and you do not need any experience to create visually striking montage videos.

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Premiere Pro CC

Designed for the most demanding users, Premiere Pro CC is a comprehensive video editing program developed by Adobe Inc. The software includes audio editing functionality.

This Fortnite montage editor is a subscription-based version of Adobe Premiere Pro, and the CC represents “Creative Cloud.”

You can use Premiere Pro CC effects to add spice to your montage video. These include spark effects, glitch transitions, and light leak overlay.

VideoProc Vlogger

Developed by Digiarty, VideoProc Vlogger is a multitrack video editing software for Mac and Windows users. The program supports speed ramping effects. You can also use the audio analyzer if you want to mark out the beat and edit the highlight to match the energy of the music. You can also add audio and visual effects, text effects, glitch effects, and light glaring and flashy effects.

How to Make a Fortnite Montage with Filmora

It’s easy to make a Fortnite montage with Filmora. The software was designed to be user-friendly and save you time while creating montages. This Fortnite montage editor has tons of tools that make it the go-to software for players who want to share stunning gaming montages with other gamers on social media platforms.

Follow these steps to learn how to make a Fortnite montage video with Filmora:

Step1Import Media File

Choose the New Project option. Import your video clips to Filmora’s media library. You can do this by heading to File>Import Media> Import Media Files. You can then locate the video files on your computer and import them to the media library by selecting them and hitting the Open button.

Import Media

Step2Add Effects to Your Footage

Select your videos and drag them from the media library then drop them on your timeline. Now, right-click on the video in the timeline to make some edits to your video. Essentially, you can trim, split, crop, and zoom your video. You can also add velocity effects.

Navigate to the Stock Media tab, where you can choose royalty-free music and use it as your background music.

Go to the Effects tab, and select the Overlay option, where you can choose the overlay you want to add to your video. Filmora has tons of overlays that you can use to add emotions and set the tone in your Fortnite montage videos.

Add Effects

Step3Add Filters

Under the Effects tab, go to Filters to add filters to your montage video. The program has many filters that you can choose from, such as glitch, shake, and mosaic. Use these two effects to add transitions to your video clip.

Add Filters

Closing Thoughts:

To make a Fortnite montage video, you need to know how to save and download the clips you will use, get the right background music, and find a reliable montage editor. Use Filmora to edit Fortnite Tik Tok montage videos. The software has some cool effects that will make your gaming montage stand out and get more views.

Free Download Free Download Learn More

Premiere Pro CC

Designed for the most demanding users, Premiere Pro CC is a comprehensive video editing program developed by Adobe Inc. The software includes audio editing functionality.

This Fortnite montage editor is a subscription-based version of Adobe Premiere Pro, and the CC represents “Creative Cloud.”

You can use Premiere Pro CC effects to add spice to your montage video. These include spark effects, glitch transitions, and light leak overlay.

VideoProc Vlogger

Developed by Digiarty, VideoProc Vlogger is a multitrack video editing software for Mac and Windows users. The program supports speed ramping effects. You can also use the audio analyzer if you want to mark out the beat and edit the highlight to match the energy of the music. You can also add audio and visual effects, text effects, glitch effects, and light glaring and flashy effects.

How to Make a Fortnite Montage with Filmora

It’s easy to make a Fortnite montage with Filmora. The software was designed to be user-friendly and save you time while creating montages. This Fortnite montage editor has tons of tools that make it the go-to software for players who want to share stunning gaming montages with other gamers on social media platforms.

Follow these steps to learn how to make a Fortnite montage video with Filmora:

Step1Import Media File

Choose the New Project option. Import your video clips to Filmora’s media library. You can do this by heading to File>Import Media> Import Media Files. You can then locate the video files on your computer and import them to the media library by selecting them and hitting the Open button.

Import Media

Step2Add Effects to Your Footage

Select your videos and drag them from the media library then drop them on your timeline. Now, right-click on the video in the timeline to make some edits to your video. Essentially, you can trim, split, crop, and zoom your video. You can also add velocity effects.

Navigate to the Stock Media tab, where you can choose royalty-free music and use it as your background music.

Go to the Effects tab, and select the Overlay option, where you can choose the overlay you want to add to your video. Filmora has tons of overlays that you can use to add emotions and set the tone in your Fortnite montage videos.

Add Effects

Step3Add Filters

Under the Effects tab, go to Filters to add filters to your montage video. The program has many filters that you can choose from, such as glitch, shake, and mosaic. Use these two effects to add transitions to your video clip.

Add Filters

Closing Thoughts:

To make a Fortnite montage video, you need to know how to save and download the clips you will use, get the right background music, and find a reliable montage editor. Use Filmora to edit Fortnite Tik Tok montage videos. The software has some cool effects that will make your gaming montage stand out and get more views.

OBS Green Screen Guide

OBS Studio is a free and open-source app for screen-casting and live streaming. Written in C/C++ and built with Qt, OBS Studio provides real-time capture, scene composition, recording, encoding, and broadcasting via the Real Time Messaging Protocol (RTMP).It can stream Videos to any RTMP supporting destination including YouTube, Twitch, Instagram and Facebook.

You only need one green screen software – OBS. The reason why OBS is the most recommended for streaming is because once you have set it up properly, you can do literally anything you can think of with the software (either with or without added plug-ins).

Chroma Key Settings in OBS

Chroma keying has become incredibly popular nowadays. People use it not just for gaming, but also in Zoom conferences, live interviews, talk shows, etc. Although it may feel complicated at first glance, setting up Chroma Key in OBS Studio is actually incredibly easy.

Have a look at the simple steps you need to take to set up a green screen in OBS:

1. Make sure you have the following equipment prepared: a solid green background, webcam or video camera, lighting, and OBS Studio.
2. Download the latest stable version of OBS Studio from the official website and install the software. Open OBS and let the Auto-Configuration Wizard optimize the software’s settings based on your hardware.
3. Now you can add a video source.
4. Right-click on the video source you’ve created and select Filter.
5. Click the + button under the Effects Filters section and select Chroma Key.
6. Type in a name for this effect layer.
7. After you add a chroma key, OBS will automatically create and adjust the baseline settings for the filter. You can experiment with the sliders and settle when you are satisfied with the result.
8. Make sure you aren’t wearing any green or reflective material. You can double-check the performance on the preview screen.
9. If things are working smoothly, you are all set to start streaming with the green screen on.

Pro tip:

You can follow the instructions above and live stream to multiple platforms at once with Restream. Multistreaming to platforms like YouTube, Facebook, Twitter, Twitch, and LinkedIn allows you to drastically increase the audience reach and grow your followers.

How to make OBS green screen settings better

Using green screens for filmmaking isn’t the most complicated or difficult thing in the world but it certainly has its pitfalls. If you ask any experienced filmmaker what to look out for when using a green screen, chances are they’re going to mention lighting about a billion times and that’s for good reason.

Tips on How to make OBS green screen settings better

• Evenly light your green screen so you can get a good key.
• Watch out for light flares. Use some a matte box or your trusty paw to block out any unwanted light.
• When lighting, try to create as much separation between your subject and the green screen as you can.
• Shutter speed: Minimize motion blur by raising your shutter speed to 1/80 or 1/100
• Aperture: Setting your aperture to f4 or f5.6 will give you slightly more depth of field, which will blur and smooth out your green screen.
• Format: Set your camera to the best recording format it has.
• ISO: Try to avoid high ISOs.

Filmora

If you’re just starting out with video editing, or just want a simple program that works, Wondershare Filmora might be what you’re looking for. It has the essential tools, and anyone can learn to use it easily.

Wondershare Filmora is the one of best video editing software with cool features that compares to other competing video editing Softwares. Many video editing programs claim to offer professional results; Filmora is one of a few consumer-level tools that actually delivers.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Installation Steps

1. Click the icon in the center of the Media Library to add files directly.
2. Go File > Import Media > Import Media Files.
3. Drag and drop to the Media Library directly.

While importing a media file, Wondershar Filmora may ask you if you wish to create a proxy file to accelerate the editing process. Select “Yes” to have a fast video editing experience.

You can also import video clips using your Touch Bar controls if your computer has Touch Bar.

Record a media file

Apart from the videos shot by your digital devices, you can also directly import media files by recording video from your webcam, capturing the computer screen, or recording a voice-over.

Record computer screen:

Click the “Record” option, and choose “Record PC Screen” to get the built-in Wondershare Screen Recorder. Hit the red button to get started. If you want to stop the recording, you can hit F9.

Record videos from webcam:

Also, click the “Record” option, and choose “Record from Webcam”. In the pop-up Video Recording window, click the red button to start recording and click it again to stop recording. Then click OK to save the recorded video file.

Record voice-over:

Choose “Record a voiceover” under the Record menu. It would be better to connect a microphone to your Mac for a better result. Hit the Record button, and it leaves you 3 seconds to get ready.

All the recorded media files will be saved into Media Library automatically and you can drag them to the Timeline for editing.

Pro tip:

You can follow the instructions above and live stream to multiple platforms at once with Restream. Multistreaming to platforms like YouTube, Facebook, Twitter, Twitch, and LinkedIn allows you to drastically increase the audience reach and grow your followers.

How to make OBS green screen settings better

Using green screens for filmmaking isn’t the most complicated or difficult thing in the world but it certainly has its pitfalls. If you ask any experienced filmmaker what to look out for when using a green screen, chances are they’re going to mention lighting about a billion times and that’s for good reason.

Tips on How to make OBS green screen settings better

• Evenly light your green screen so you can get a good key.
• Watch out for light flares. Use some a matte box or your trusty paw to block out any unwanted light.
• When lighting, try to create as much separation between your subject and the green screen as you can.
• Shutter speed: Minimize motion blur by raising your shutter speed to 1/80 or 1/100
• Aperture: Setting your aperture to f4 or f5.6 will give you slightly more depth of field, which will blur and smooth out your green screen.
• Format: Set your camera to the best recording format it has.
• ISO: Try to avoid high ISOs.

Filmora

If you’re just starting out with video editing, or just want a simple program that works, Wondershare Filmora might be what you’re looking for. It has the essential tools, and anyone can learn to use it easily.

Wondershare Filmora is the one of best video editing software with cool features that compares to other competing video editing Softwares. Many video editing programs claim to offer professional results; Filmora is one of a few consumer-level tools that actually delivers.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Installation Steps

1. Click the icon in the center of the Media Library to add files directly.
2. Go File > Import Media > Import Media Files.
3. Drag and drop to the Media Library directly.

While importing a media file, Wondershar Filmora may ask you if you wish to create a proxy file to accelerate the editing process. Select “Yes” to have a fast video editing experience.

You can also import video clips using your Touch Bar controls if your computer has Touch Bar.

Record a media file

Apart from the videos shot by your digital devices, you can also directly import media files by recording video from your webcam, capturing the computer screen, or recording a voice-over.

Record computer screen:

Click the “Record” option, and choose “Record PC Screen” to get the built-in Wondershare Screen Recorder. Hit the red button to get started. If you want to stop the recording, you can hit F9.

Record videos from webcam:

Also, click the “Record” option, and choose “Record from Webcam”. In the pop-up Video Recording window, click the red button to start recording and click it again to stop recording. Then click OK to save the recorded video file.

Record voice-over:

Choose “Record a voiceover” under the Record menu. It would be better to connect a microphone to your Mac for a better result. Hit the Record button, and it leaves you 3 seconds to get ready.

All the recorded media files will be saved into Media Library automatically and you can drag them to the Timeline for editing.

Pro tip:

You can follow the instructions above and live stream to multiple platforms at once with Restream. Multistreaming to platforms like YouTube, Facebook, Twitter, Twitch, and LinkedIn allows you to drastically increase the audience reach and grow your followers.

How to make OBS green screen settings better

Using green screens for filmmaking isn’t the most complicated or difficult thing in the world but it certainly has its pitfalls. If you ask any experienced filmmaker what to look out for when using a green screen, chances are they’re going to mention lighting about a billion times and that’s for good reason.

Tips on How to make OBS green screen settings better

• Evenly light your green screen so you can get a good key.
• Watch out for light flares. Use some a matte box or your trusty paw to block out any unwanted light.
• When lighting, try to create as much separation between your subject and the green screen as you can.
• Shutter speed: Minimize motion blur by raising your shutter speed to 1/80 or 1/100
• Aperture: Setting your aperture to f4 or f5.6 will give you slightly more depth of field, which will blur and smooth out your green screen.
• Format: Set your camera to the best recording format it has.
• ISO: Try to avoid high ISOs.

Filmora

If you’re just starting out with video editing, or just want a simple program that works, Wondershare Filmora might be what you’re looking for. It has the essential tools, and anyone can learn to use it easily.

Wondershare Filmora is the one of best video editing software with cool features that compares to other competing video editing Softwares. Many video editing programs claim to offer professional results; Filmora is one of a few consumer-level tools that actually delivers.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Installation Steps

1. Click the icon in the center of the Media Library to add files directly.
2. Go File > Import Media > Import Media Files.
3. Drag and drop to the Media Library directly.

While importing a media file, Wondershar Filmora may ask you if you wish to create a proxy file to accelerate the editing process. Select “Yes” to have a fast video editing experience.

You can also import video clips using your Touch Bar controls if your computer has Touch Bar.

Record a media file

Apart from the videos shot by your digital devices, you can also directly import media files by recording video from your webcam, capturing the computer screen, or recording a voice-over.

Record computer screen:

Click the “Record” option, and choose “Record PC Screen” to get the built-in Wondershare Screen Recorder. Hit the red button to get started. If you want to stop the recording, you can hit F9.

Record videos from webcam:

Also, click the “Record” option, and choose “Record from Webcam”. In the pop-up Video Recording window, click the red button to start recording and click it again to stop recording. Then click OK to save the recorded video file.

Record voice-over:

Choose “Record a voiceover” under the Record menu. It would be better to connect a microphone to your Mac for a better result. Hit the Record button, and it leaves you 3 seconds to get ready.

All the recorded media files will be saved into Media Library automatically and you can drag them to the Timeline for editing.

Pro tip:

You can follow the instructions above and live stream to multiple platforms at once with Restream. Multistreaming to platforms like YouTube, Facebook, Twitter, Twitch, and LinkedIn allows you to drastically increase the audience reach and grow your followers.

How to make OBS green screen settings better

Using green screens for filmmaking isn’t the most complicated or difficult thing in the world but it certainly has its pitfalls. If you ask any experienced filmmaker what to look out for when using a green screen, chances are they’re going to mention lighting about a billion times and that’s for good reason.

Tips on How to make OBS green screen settings better

• Evenly light your green screen so you can get a good key.
• Watch out for light flares. Use some a matte box or your trusty paw to block out any unwanted light.
• When lighting, try to create as much separation between your subject and the green screen as you can.
• Shutter speed: Minimize motion blur by raising your shutter speed to 1/80 or 1/100
• Aperture: Setting your aperture to f4 or f5.6 will give you slightly more depth of field, which will blur and smooth out your green screen.
• Format: Set your camera to the best recording format it has.
• ISO: Try to avoid high ISOs.

Filmora

If you’re just starting out with video editing, or just want a simple program that works, Wondershare Filmora might be what you’re looking for. It has the essential tools, and anyone can learn to use it easily.

Wondershare Filmora is the one of best video editing software with cool features that compares to other competing video editing Softwares. Many video editing programs claim to offer professional results; Filmora is one of a few consumer-level tools that actually delivers.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Installation Steps

1. Click the icon in the center of the Media Library to add files directly.
2. Go File > Import Media > Import Media Files.
3. Drag and drop to the Media Library directly.

While importing a media file, Wondershar Filmora may ask you if you wish to create a proxy file to accelerate the editing process. Select “Yes” to have a fast video editing experience.

You can also import video clips using your Touch Bar controls if your computer has Touch Bar.

Record a media file

Apart from the videos shot by your digital devices, you can also directly import media files by recording video from your webcam, capturing the computer screen, or recording a voice-over.

Record computer screen:

Click the “Record” option, and choose “Record PC Screen” to get the built-in Wondershare Screen Recorder. Hit the red button to get started. If you want to stop the recording, you can hit F9.

Record videos from webcam:

Also, click the “Record” option, and choose “Record from Webcam”. In the pop-up Video Recording window, click the red button to start recording and click it again to stop recording. Then click OK to save the recorded video file.

Record voice-over:

Choose “Record a voiceover” under the Record menu. It would be better to connect a microphone to your Mac for a better result. Hit the Record button, and it leaves you 3 seconds to get ready.

All the recorded media files will be saved into Media Library automatically and you can drag them to the Timeline for editing.

Best GIF to Video Converters

Powerful Video Editor - Wondershare Filmora

Provide abundant video effects - A creative video editor

Powerful color correction and grading

Detailed tutorials are provided by the official channel

Try It Free Try It Free

Since there are so many GIF to video converters available online, the question isn’t which is the best but instead what kind of experience you’re looking for.

Are you looking for a very simple solution where you can plug in your GIF and then immediately share it? Or are you looking for more refined control over your GIF before converting it to videos, such as being able to choose the resolution, frame rate, and aspect ratio? When trying to select from among these various options, think about the ways you will use your converted video clips and pick one that best suits your needs.

Here in this guide, we are going to share with you some amazing online and offline GIFs to video converters. You would love the specifications and possibilities they have created for all types of users to start with them right away!

Best 5 GIF to Video Converter Software

You don’t need to be a professional designer to convert your artwork into a video file. These converters are easy enough to use that anyone can take advantage of them, even you! Now all you have to do is decide which converter is the best for your needs, and get to it.

1. Wondershare Filmora

Wondershare Filmora is the most effective video converter for both PC and Mac users. This powerful and intuitive GIF to Video Converter is the best choice for all your video converting needs.

It offers all of these options, and it also scores high in terms of overall design and ease of use. It’s a clear winner if you’re looking to convert one or multiple GIFs into video. If you decide to download the app, we recommend purchasing the full version, which will give you a lot more customization options.

Pros

Highly adaptive to import and export files

Premium features make it the best tool among all

Faster conversion of files

Easy to use after installation

Cons

Works only on Windows and Mac

Expensive for monthly and yearly subscribers

2. Adobe Premiere Pro

The Adobe Premiere tool is easy to use. Just drag and drop your GIFs into the software, add music if you want, and hit the “Create” button. The software will create a video file that combines your GIF with the attached music in MP4 format so that you can share it across any social platform and enjoy it forever.

It is a subscription-based program that allows you to easily import and manipulate GIF files, and then export them as MP4 videos with the same features and steps that make the GIFs so appealing in the first place.

Pros

Support a plethora of formats for conversion

Quick in functionality

Very smooth experience

High-end customization of videos

Cons

Autosave doesn’t function sometimes

3. Movavi Video Editor Plus

Movavi Video Editor Plus 2020 is an affordable GIF to video converter you can use to shred your unfinished videos into GIFs, even if they’re just simple recordings.

It’s also good for mass-producing low-quality GIFs for your video blogs or YouTube channels. There are better options out there, but this software will suffice if you’re on a budget.

While it’s a bit on the pricey side for some, there aren’t many options that come close. It comes with everything you’d expect in a video editing package, with the added feature of being able to edit and export your videos in various GIF formats.

The program is pretty easy to use, and while it doesn’t have all of the advanced features that more expensive video editors do, it’s probably more than enough for most users.

Pros

Tons of cool transitions, filters, and preset titles

Easy by drag and drop actions

Offers Movavi’s effect store for more templates

Very clean and reflexive

Cons

Don’t have the histogram, vectorscope, or color wheel

Color grading is harder

4. VLC

The VLC media player is way better than most other GIF to video converters because not only can you download it for free but it’s also open-source, meaning that the code is public and developers worldwide can help improve its quality with their suggestions and thoughts. Plus, downloading VLC doesn’t cost a penny and it’s portable too!

In addition to these great features, the VLC player has many other interesting features which make it an essential piece of software for computer users. With its basic interface, it offers something that is very difficult to find in any other media player: the simplicity we talked about before…

Pros

User interface is straightforward

Fast forward pattern of features

Don’t require any codec installation

It is suitable for OS X.

Cons

Has no options for software upgradation

5. Cyberlink PowerDirector

CyberLink PowerDirector for Windows is a very useful tool for converting GIF to video. It is able to edit, process, and blend the video clips from various devices in a very simple and effective way. By adding insert video effects, users can turn their videos into spectacular works of art with ease.

Overall, CyberLink PowerDirector is a good option for users who want to enjoy an all-in-one video editing experience. It can be also used as an alternative to popular video editing software like Adobe Premiere Pro etc.

Pros

Over 100 stellar audio and video editing features

Videos can easily be imported, edited, and exported in 4k

Has advanced 360-degree video editing ability

24/7 fast customer service support

Cons

Create frustration due to ads on the page

Expensive tool

Online GIF to Video Converter

Whether you are looking to make the most out of an event that you have posted on your blog or just want a quick way of sharing a funny GIF on Facebook, like offline converting software, these tools offer a simple solution for quickly converting your GIF into a video.

1. EZGIF.COM

Ezgif.com is a fun and quick way to create memes and convert Gifs into videos quickly and easily. With fast conversion rates and a clear, simple interface, though, it’s possible that you might be disappointed with the amount of customization that this converter offers.

Other than that, however, it has everything you need to take your video from a few minutes to a few seconds.

Overall, while Ezgif’s free web-based service is easy to use, not all of its features are present in the free version. Users who want to customize their videos by adding text or effects may need to upgrade for better results.

Pros

Simple online gif maker

Toolkit for basic animated gif editing

Customize Gifs for better videos

High-end experience

Cons

The layout is not appealing

2. CloudConvert

The main selling point of CloudConvert is its large and varied list of file types, allowing you to convert any file to any other file. GIF to video conversion is just one of the many options offered by the site, and it does a surprisingly impressive job when it comes to this. There’s also an online tool for creating animated GIFs from standard video files, which can definitely come in handy for animators.

There’s no limit to how many files you can convert at once, so if you’re looking to optimize your workflow, CloudConvert will make your life easier.

Pros

High-quality video editing and conversion

Easy to understand interface

Fully-functional basic to intermediate features

Adaptable and free-to-use

Cons

Only 25 conversions/24 hours

3. Online Convert

This Online Convert is made for all your file conversion needs, from online image conversion to online GIF to video converting. With this online converter, if you will find a lot of useful information about all of these most popular online converters, do not hesitate to use them now!

The simple interface of this tool makes the conversion process easy to understand and utilize. If you are an individual looking to create videos of your gifs, then Online Gif Video Converter is the right fit for you.

Pros

Fast and progressive

Effective outcome

Simple step process of conversion

Wide range of formats to convert

Cons

There’s no specific drawback found!

How to Convert GIF to Video Using Wondershare Filmora?

Step 1: Import Media files

For the “Import” button to appear, you need to start by launching the Wondershare Filmora program. When you locate it on your desktop, double-click on it to open and select “Import” to browse and load GIF files from your Mac or PC.

Step 2: Drag to timeline

You can drag your imported media files to the timeline at the bottom of the screen. If you want to add text, you can simply drag and drop it to the timeline.

Step 3: Edit files

You can edit media files (image, audio, video) by using the built-in tools on Filmora. You can add titles, intro text, and watermarks to your video with filters and overlays. You can also add background music, transitions, and slow/fast-motion effects to make your GIF more interesting. If you want to remove the background of an image sequence or a video clip, you can use the green screen effect as well.

Step 4: Add text effects

Once you have imported the GIF file, you can add a text effect to it by double-clicking on the video track. Then go to Text/Credit and choose your desired one from the given options. You can adjust the size of text, font style, color, position, etc. as per your choice. You can also add some transition effects by clicking on Transitions. Once done, click OK to save changes or drag the text into the timeline for further editing.

Step 5: Save and Export

Once you are satisfied with your video, click “File” in the top left corner of the window. From the drop-down menu, select “Export” to get to the export window.

Conclusion

In conclusion, online tools can make your life a lot easier when it comes to converting media files. Sites like the ones reviewed above can also provide you with a host of other functions that make them valuable in your day-to-day work. If you’ve had the chance to try such websites, we hope that they’ve proven to be helpful and convenient.

Try It Free Try It Free

Try It Free Try It Free

Since there are so many GIF to video converters available online, the question isn’t which is the best but instead what kind of experience you’re looking for.

Are you looking for a very simple solution where you can plug in your GIF and then immediately share it? Or are you looking for more refined control over your GIF before converting it to videos, such as being able to choose the resolution, frame rate, and aspect ratio? When trying to select from among these various options, think about the ways you will use your converted video clips and pick one that best suits your needs.

Here in this guide, we are going to share with you some amazing online and offline GIFs to video converters. You would love the specifications and possibilities they have created for all types of users to start with them right away!

Best 5 GIF to Video Converter Software

You don’t need to be a professional designer to convert your artwork into a video file. These converters are easy enough to use that anyone can take advantage of them, even you! Now all you have to do is decide which converter is the best for your needs, and get to it.

1. Wondershare Filmora

Wondershare Filmora is the most effective video converter for both PC and Mac users. This powerful and intuitive GIF to Video Converter is the best choice for all your video converting needs.

It offers all of these options, and it also scores high in terms of overall design and ease of use. It’s a clear winner if you’re looking to convert one or multiple GIFs into video. If you decide to download the app, we recommend purchasing the full version, which will give you a lot more customization options.

Pros

Highly adaptive to import and export files

Premium features make it the best tool among all

Faster conversion of files

Easy to use after installation

Cons

Works only on Windows and Mac

Expensive for monthly and yearly subscribers

2. Adobe Premiere Pro

The Adobe Premiere tool is easy to use. Just drag and drop your GIFs into the software, add music if you want, and hit the “Create” button. The software will create a video file that combines your GIF with the attached music in MP4 format so that you can share it across any social platform and enjoy it forever.

It is a subscription-based program that allows you to easily import and manipulate GIF files, and then export them as MP4 videos with the same features and steps that make the GIFs so appealing in the first place.

Pros

Support a plethora of formats for conversion

Quick in functionality

Very smooth experience

High-end customization of videos

Cons

Autosave doesn’t function sometimes

3. Movavi Video Editor Plus

Movavi Video Editor Plus 2020 is an affordable GIF to video converter you can use to shred your unfinished videos into GIFs, even if they’re just simple recordings.

It’s also good for mass-producing low-quality GIFs for your video blogs or YouTube channels. There are better options out there, but this software will suffice if you’re on a budget.

While it’s a bit on the pricey side for some, there aren’t many options that come close. It comes with everything you’d expect in a video editing package, with the added feature of being able to edit and export your videos in various GIF formats.

The program is pretty easy to use, and while it doesn’t have all of the advanced features that more expensive video editors do, it’s probably more than enough for most users.

Pros

Tons of cool transitions, filters, and preset titles

Easy by drag and drop actions

Offers Movavi’s effect store for more templates

Very clean and reflexive

Cons

Don’t have the histogram, vectorscope, or color wheel

Color grading is harder

4. VLC

The VLC media player is way better than most other GIF to video converters because not only can you download it for free but it’s also open-source, meaning that the code is public and developers worldwide can help improve its quality with their suggestions and thoughts. Plus, downloading VLC doesn’t cost a penny and it’s portable too!

In addition to these great features, the VLC player has many other interesting features which make it an essential piece of software for computer users. With its basic interface, it offers something that is very difficult to find in any other media player: the simplicity we talked about before…

Pros

User interface is straightforward

Fast forward pattern of features

Don’t require any codec installation

It is suitable for OS X.

Cons

Has no options for software upgradation

5. Cyberlink PowerDirector

CyberLink PowerDirector for Windows is a very useful tool for converting GIF to video. It is able to edit, process, and blend the video clips from various devices in a very simple and effective way. By adding insert video effects, users can turn their videos into spectacular works of art with ease.

Overall, CyberLink PowerDirector is a good option for users who want to enjoy an all-in-one video editing experience. It can be also used as an alternative to popular video editing software like Adobe Premiere Pro etc.

Pros

Over 100 stellar audio and video editing features

Videos can easily be imported, edited, and exported in 4k

Has advanced 360-degree video editing ability

24/7 fast customer service support

Cons

Create frustration due to ads on the page

Expensive tool

Online GIF to Video Converter

Whether you are looking to make the most out of an event that you have posted on your blog or just want a quick way of sharing a funny GIF on Facebook, like offline converting software, these tools offer a simple solution for quickly converting your GIF into a video.

1. EZGIF.COM

Ezgif.com is a fun and quick way to create memes and convert Gifs into videos quickly and easily. With fast conversion rates and a clear, simple interface, though, it’s possible that you might be disappointed with the amount of customization that this converter offers.

Other than that, however, it has everything you need to take your video from a few minutes to a few seconds.

Overall, while Ezgif’s free web-based service is easy to use, not all of its features are present in the free version. Users who want to customize their videos by adding text or effects may need to upgrade for better results.

Pros

Simple online gif maker

Toolkit for basic animated gif editing

Customize Gifs for better videos

High-end experience

Cons

The layout is not appealing

2. CloudConvert

The main selling point of CloudConvert is its large and varied list of file types, allowing you to convert any file to any other file. GIF to video conversion is just one of the many options offered by the site, and it does a surprisingly impressive job when it comes to this. There’s also an online tool for creating animated GIFs from standard video files, which can definitely come in handy for animators.

There’s no limit to how many files you can convert at once, so if you’re looking to optimize your workflow, CloudConvert will make your life easier.

Pros

High-quality video editing and conversion

Easy to understand interface

Fully-functional basic to intermediate features

Adaptable and free-to-use

Cons

Only 25 conversions/24 hours

3. Online Convert

This Online Convert is made for all your file conversion needs, from online image conversion to online GIF to video converting. With this online converter, if you will find a lot of useful information about all of these most popular online converters, do not hesitate to use them now!

The simple interface of this tool makes the conversion process easy to understand and utilize. If you are an individual looking to create videos of your gifs, then Online Gif Video Converter is the right fit for you.

Pros

Fast and progressive

Effective outcome

Simple step process of conversion

Wide range of formats to convert

Cons

There’s no specific drawback found!

How to Convert GIF to Video Using Wondershare Filmora?

Step 1: Import Media files

For the “Import” button to appear, you need to start by launching the Wondershare Filmora program. When you locate it on your desktop, double-click on it to open and select “Import” to browse and load GIF files from your Mac or PC.

Step 2: Drag to timeline

You can drag your imported media files to the timeline at the bottom of the screen. If you want to add text, you can simply drag and drop it to the timeline.

Step 3: Edit files

You can edit media files (image, audio, video) by using the built-in tools on Filmora. You can add titles, intro text, and watermarks to your video with filters and overlays. You can also add background music, transitions, and slow/fast-motion effects to make your GIF more interesting. If you want to remove the background of an image sequence or a video clip, you can use the green screen effect as well.

Step 4: Add text effects

Once you have imported the GIF file, you can add a text effect to it by double-clicking on the video track. Then go to Text/Credit and choose your desired one from the given options. You can adjust the size of text, font style, color, position, etc. as per your choice. You can also add some transition effects by clicking on Transitions. Once done, click OK to save changes or drag the text into the timeline for further editing.

Step 5: Save and Export

Once you are satisfied with your video, click “File” in the top left corner of the window. From the drop-down menu, select “Export” to get to the export window.

Conclusion

In conclusion, online tools can make your life a lot easier when it comes to converting media files. Sites like the ones reviewed above can also provide you with a host of other functions that make them valuable in your day-to-day work. If you’ve had the chance to try such websites, we hope that they’ve proven to be helpful and convenient.

Try It Free Try It Free

Try It Free Try It Free

Since there are so many GIF to video converters available online, the question isn’t which is the best but instead what kind of experience you’re looking for.

Are you looking for a very simple solution where you can plug in your GIF and then immediately share it? Or are you looking for more refined control over your GIF before converting it to videos, such as being able to choose the resolution, frame rate, and aspect ratio? When trying to select from among these various options, think about the ways you will use your converted video clips and pick one that best suits your needs.

Here in this guide, we are going to share with you some amazing online and offline GIFs to video converters. You would love the specifications and possibilities they have created for all types of users to start with them right away!

Best 5 GIF to Video Converter Software

You don’t need to be a professional designer to convert your artwork into a video file. These converters are easy enough to use that anyone can take advantage of them, even you! Now all you have to do is decide which converter is the best for your needs, and get to it.

1. Wondershare Filmora

Wondershare Filmora is the most effective video converter for both PC and Mac users. This powerful and intuitive GIF to Video Converter is the best choice for all your video converting needs.

It offers all of these options, and it also scores high in terms of overall design and ease of use. It’s a clear winner if you’re looking to convert one or multiple GIFs into video. If you decide to download the app, we recommend purchasing the full version, which will give you a lot more customization options.

Pros

Highly adaptive to import and export files

Premium features make it the best tool among all

Faster conversion of files

Easy to use after installation

Cons

Works only on Windows and Mac

Expensive for monthly and yearly subscribers

2. Adobe Premiere Pro

The Adobe Premiere tool is easy to use. Just drag and drop your GIFs into the software, add music if you want, and hit the “Create” button. The software will create a video file that combines your GIF with the attached music in MP4 format so that you can share it across any social platform and enjoy it forever.

It is a subscription-based program that allows you to easily import and manipulate GIF files, and then export them as MP4 videos with the same features and steps that make the GIFs so appealing in the first place.

Pros

Support a plethora of formats for conversion

Quick in functionality

Very smooth experience

High-end customization of videos

Cons

Autosave doesn’t function sometimes

3. Movavi Video Editor Plus

Movavi Video Editor Plus 2020 is an affordable GIF to video converter you can use to shred your unfinished videos into GIFs, even if they’re just simple recordings.

It’s also good for mass-producing low-quality GIFs for your video blogs or YouTube channels. There are better options out there, but this software will suffice if you’re on a budget.

While it’s a bit on the pricey side for some, there aren’t many options that come close. It comes with everything you’d expect in a video editing package, with the added feature of being able to edit and export your videos in various GIF formats.

The program is pretty easy to use, and while it doesn’t have all of the advanced features that more expensive video editors do, it’s probably more than enough for most users.

Pros

Tons of cool transitions, filters, and preset titles

Easy by drag and drop actions

Offers Movavi’s effect store for more templates

Very clean and reflexive

Cons

Don’t have the histogram, vectorscope, or color wheel

Color grading is harder

4. VLC

The VLC media player is way better than most other GIF to video converters because not only can you download it for free but it’s also open-source, meaning that the code is public and developers worldwide can help improve its quality with their suggestions and thoughts. Plus, downloading VLC doesn’t cost a penny and it’s portable too!

In addition to these great features, the VLC player has many other interesting features which make it an essential piece of software for computer users. With its basic interface, it offers something that is very difficult to find in any other media player: the simplicity we talked about before…

Pros

User interface is straightforward

Fast forward pattern of features

Don’t require any codec installation

It is suitable for OS X.

Cons

Has no options for software upgradation

5. Cyberlink PowerDirector

CyberLink PowerDirector for Windows is a very useful tool for converting GIF to video. It is able to edit, process, and blend the video clips from various devices in a very simple and effective way. By adding insert video effects, users can turn their videos into spectacular works of art with ease.

Overall, CyberLink PowerDirector is a good option for users who want to enjoy an all-in-one video editing experience. It can be also used as an alternative to popular video editing software like Adobe Premiere Pro etc.

Pros

Over 100 stellar audio and video editing features

Videos can easily be imported, edited, and exported in 4k

Has advanced 360-degree video editing ability

24/7 fast customer service support

Cons

Create frustration due to ads on the page

Expensive tool

Online GIF to Video Converter

Whether you are looking to make the most out of an event that you have posted on your blog or just want a quick way of sharing a funny GIF on Facebook, like offline converting software, these tools offer a simple solution for quickly converting your GIF into a video.

1. EZGIF.COM

Ezgif.com is a fun and quick way to create memes and convert Gifs into videos quickly and easily. With fast conversion rates and a clear, simple interface, though, it’s possible that you might be disappointed with the amount of customization that this converter offers.

Other than that, however, it has everything you need to take your video from a few minutes to a few seconds.

Overall, while Ezgif’s free web-based service is easy to use, not all of its features are present in the free version. Users who want to customize their videos by adding text or effects may need to upgrade for better results.

Pros

Simple online gif maker

Toolkit for basic animated gif editing

Customize Gifs for better videos

High-end experience

Cons

The layout is not appealing

2. CloudConvert

The main selling point of CloudConvert is its large and varied list of file types, allowing you to convert any file to any other file. GIF to video conversion is just one of the many options offered by the site, and it does a surprisingly impressive job when it comes to this. There’s also an online tool for creating animated GIFs from standard video files, which can definitely come in handy for animators.

There’s no limit to how many files you can convert at once, so if you’re looking to optimize your workflow, CloudConvert will make your life easier.

Pros

High-quality video editing and conversion

Easy to understand interface

Fully-functional basic to intermediate features

Adaptable and free-to-use

Cons

Only 25 conversions/24 hours

3. Online Convert

This Online Convert is made for all your file conversion needs, from online image conversion to online GIF to video converting. With this online converter, if you will find a lot of useful information about all of these most popular online converters, do not hesitate to use them now!

The simple interface of this tool makes the conversion process easy to understand and utilize. If you are an individual looking to create videos of your gifs, then Online Gif Video Converter is the right fit for you.

Pros

Fast and progressive

Effective outcome

Simple step process of conversion

Wide range of formats to convert

Cons

There’s no specific drawback found!

How to Convert GIF to Video Using Wondershare Filmora?

Step 1: Import Media files

For the “Import” button to appear, you need to start by launching the Wondershare Filmora program. When you locate it on your desktop, double-click on it to open and select “Import” to browse and load GIF files from your Mac or PC.

Step 2: Drag to timeline

You can drag your imported media files to the timeline at the bottom of the screen. If you want to add text, you can simply drag and drop it to the timeline.

Step 3: Edit files

You can edit media files (image, audio, video) by using the built-in tools on Filmora. You can add titles, intro text, and watermarks to your video with filters and overlays. You can also add background music, transitions, and slow/fast-motion effects to make your GIF more interesting. If you want to remove the background of an image sequence or a video clip, you can use the green screen effect as well.

Step 4: Add text effects

Once you have imported the GIF file, you can add a text effect to it by double-clicking on the video track. Then go to Text/Credit and choose your desired one from the given options. You can adjust the size of text, font style, color, position, etc. as per your choice. You can also add some transition effects by clicking on Transitions. Once done, click OK to save changes or drag the text into the timeline for further editing.

Step 5: Save and Export

Once you are satisfied with your video, click “File” in the top left corner of the window. From the drop-down menu, select “Export” to get to the export window.

Conclusion

In conclusion, online tools can make your life a lot easier when it comes to converting media files. Sites like the ones reviewed above can also provide you with a host of other functions that make them valuable in your day-to-day work. If you’ve had the chance to try such websites, we hope that they’ve proven to be helpful and convenient.

Try It Free Try It Free

Try It Free Try It Free

Since there are so many GIF to video converters available online, the question isn’t which is the best but instead what kind of experience you’re looking for.

Are you looking for a very simple solution where you can plug in your GIF and then immediately share it? Or are you looking for more refined control over your GIF before converting it to videos, such as being able to choose the resolution, frame rate, and aspect ratio? When trying to select from among these various options, think about the ways you will use your converted video clips and pick one that best suits your needs.

Here in this guide, we are going to share with you some amazing online and offline GIFs to video converters. You would love the specifications and possibilities they have created for all types of users to start with them right away!

Best 5 GIF to Video Converter Software

You don’t need to be a professional designer to convert your artwork into a video file. These converters are easy enough to use that anyone can take advantage of them, even you! Now all you have to do is decide which converter is the best for your needs, and get to it.

1. Wondershare Filmora

Wondershare Filmora is the most effective video converter for both PC and Mac users. This powerful and intuitive GIF to Video Converter is the best choice for all your video converting needs.

It offers all of these options, and it also scores high in terms of overall design and ease of use. It’s a clear winner if you’re looking to convert one or multiple GIFs into video. If you decide to download the app, we recommend purchasing the full version, which will give you a lot more customization options.

Pros

Highly adaptive to import and export files

Premium features make it the best tool among all

Faster conversion of files

Easy to use after installation

Cons

Works only on Windows and Mac

Expensive for monthly and yearly subscribers

2. Adobe Premiere Pro

The Adobe Premiere tool is easy to use. Just drag and drop your GIFs into the software, add music if you want, and hit the “Create” button. The software will create a video file that combines your GIF with the attached music in MP4 format so that you can share it across any social platform and enjoy it forever.

It is a subscription-based program that allows you to easily import and manipulate GIF files, and then export them as MP4 videos with the same features and steps that make the GIFs so appealing in the first place.

Pros

Support a plethora of formats for conversion

Quick in functionality

Very smooth experience

High-end customization of videos

Cons

Autosave doesn’t function sometimes

3. Movavi Video Editor Plus

Movavi Video Editor Plus 2020 is an affordable GIF to video converter you can use to shred your unfinished videos into GIFs, even if they’re just simple recordings.

It’s also good for mass-producing low-quality GIFs for your video blogs or YouTube channels. There are better options out there, but this software will suffice if you’re on a budget.

While it’s a bit on the pricey side for some, there aren’t many options that come close. It comes with everything you’d expect in a video editing package, with the added feature of being able to edit and export your videos in various GIF formats.

The program is pretty easy to use, and while it doesn’t have all of the advanced features that more expensive video editors do, it’s probably more than enough for most users.

Pros

Tons of cool transitions, filters, and preset titles

Easy by drag and drop actions

Offers Movavi’s effect store for more templates

Very clean and reflexive

Cons

Don’t have the histogram, vectorscope, or color wheel

Color grading is harder

4. VLC

The VLC media player is way better than most other GIF to video converters because not only can you download it for free but it’s also open-source, meaning that the code is public and developers worldwide can help improve its quality with their suggestions and thoughts. Plus, downloading VLC doesn’t cost a penny and it’s portable too!

In addition to these great features, the VLC player has many other interesting features which make it an essential piece of software for computer users. With its basic interface, it offers something that is very difficult to find in any other media player: the simplicity we talked about before…

Pros

User interface is straightforward

Fast forward pattern of features

Don’t require any codec installation

It is suitable for OS X.

Cons

Has no options for software upgradation

5. Cyberlink PowerDirector

CyberLink PowerDirector for Windows is a very useful tool for converting GIF to video. It is able to edit, process, and blend the video clips from various devices in a very simple and effective way. By adding insert video effects, users can turn their videos into spectacular works of art with ease.

Overall, CyberLink PowerDirector is a good option for users who want to enjoy an all-in-one video editing experience. It can be also used as an alternative to popular video editing software like Adobe Premiere Pro etc.

Pros

Over 100 stellar audio and video editing features

Videos can easily be imported, edited, and exported in 4k

Has advanced 360-degree video editing ability

24/7 fast customer service support

Cons

Create frustration due to ads on the page

Expensive tool

Online GIF to Video Converter

Whether you are looking to make the most out of an event that you have posted on your blog or just want a quick way of sharing a funny GIF on Facebook, like offline converting software, these tools offer a simple solution for quickly converting your GIF into a video.

1. EZGIF.COM

Ezgif.com is a fun and quick way to create memes and convert Gifs into videos quickly and easily. With fast conversion rates and a clear, simple interface, though, it’s possible that you might be disappointed with the amount of customization that this converter offers.

Other than that, however, it has everything you need to take your video from a few minutes to a few seconds.

Overall, while Ezgif’s free web-based service is easy to use, not all of its features are present in the free version. Users who want to customize their videos by adding text or effects may need to upgrade for better results.

Pros

Simple online gif maker

Toolkit for basic animated gif editing

Customize Gifs for better videos

High-end experience

Cons

The layout is not appealing

2. CloudConvert

The main selling point of CloudConvert is its large and varied list of file types, allowing you to convert any file to any other file. GIF to video conversion is just one of the many options offered by the site, and it does a surprisingly impressive job when it comes to this. There’s also an online tool for creating animated GIFs from standard video files, which can definitely come in handy for animators.

There’s no limit to how many files you can convert at once, so if you’re looking to optimize your workflow, CloudConvert will make your life easier.

Pros

High-quality video editing and conversion

Easy to understand interface

Fully-functional basic to intermediate features

Adaptable and free-to-use

Cons

Only 25 conversions/24 hours

3. Online Convert

This Online Convert is made for all your file conversion needs, from online image conversion to online GIF to video converting. With this online converter, if you will find a lot of useful information about all of these most popular online converters, do not hesitate to use them now!

The simple interface of this tool makes the conversion process easy to understand and utilize. If you are an individual looking to create videos of your gifs, then Online Gif Video Converter is the right fit for you.

Pros

Fast and progressive

Effective outcome

Simple step process of conversion

Wide range of formats to convert

Cons

There’s no specific drawback found!

How to Convert GIF to Video Using Wondershare Filmora?

Step 1: Import Media files

For the “Import” button to appear, you need to start by launching the Wondershare Filmora program. When you locate it on your desktop, double-click on it to open and select “Import” to browse and load GIF files from your Mac or PC.

Step 2: Drag to timeline

You can drag your imported media files to the timeline at the bottom of the screen. If you want to add text, you can simply drag and drop it to the timeline.

Step 3: Edit files

You can edit media files (image, audio, video) by using the built-in tools on Filmora. You can add titles, intro text, and watermarks to your video with filters and overlays. You can also add background music, transitions, and slow/fast-motion effects to make your GIF more interesting. If you want to remove the background of an image sequence or a video clip, you can use the green screen effect as well.

Step 4: Add text effects

Once you have imported the GIF file, you can add a text effect to it by double-clicking on the video track. Then go to Text/Credit and choose your desired one from the given options. You can adjust the size of text, font style, color, position, etc. as per your choice. You can also add some transition effects by clicking on Transitions. Once done, click OK to save changes or drag the text into the timeline for further editing.

Step 5: Save and Export

Once you are satisfied with your video, click “File” in the top left corner of the window. From the drop-down menu, select “Export” to get to the export window.

Conclusion

In conclusion, online tools can make your life a lot easier when it comes to converting media files. Sites like the ones reviewed above can also provide you with a host of other functions that make them valuable in your day-to-day work. If you’ve had the chance to try such websites, we hope that they’ve proven to be helpful and convenient.

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