3D Ray Traced Settings In After Effects: A Comprehensive Guide

3D Ray Traced is a hot topic in the world of graphic design and video editing that allows you to create three-dimensional images from scratch or add realistic effects to existing 2D footage.

In After Effects, it is a lightning technique for generating a photorealistic image by tracing the light’s path through a scene in three dimensions. Raytracing lets you have proper reflections, internal refraction, and transparency.

In this comprehensive guide, we’ll explore the basics of Ray Tracing and everything you need to know about 3D Ray Traced in After Effects.

1. History
2. Advantages
3. Disadvantages

• How Does Ray Tracing Work
• Ray Tracing In Adobe After Effects

1. Functions
2. How Does It Work

• Ray-Traced 3D Settings In Adobe After Effects

1. How To Set It
2. When To Use It
3. Ray Traced 3D After Effects Plugin Download

Part 1. What Is Ray Tracing?

Ray Tracing is a powerful rendering technique that can create incredibly realistic lighting and shadows. By tracing the path of light, algorithms can simulate the way that light interacts with virtual objects in a computer-generated world.

This results in more lifelike shadows, reflections, and translucence. Ray Tracing has been responsible for the dramatic increase in realism we’ve seen in video games over the years, and its benefits are only becoming more apparent as technology improves.

In simple words, Ray Tracing is a computer graphics technique for generating realistic images and works by tracing the light’s path from the camera through the scene. This allows for accurate simulations of light interactions, such as reflection, refraction, and shadows.

Part 2. Overview Of Ray Tracing

In this part, we will explain what Ray Tracing is from the following sides and for your better understanding.

History

Albrecht Dürer first gave the idea of Ray Tracing in the 16th century through his invention, the Dürer’s door. However, it was not until 1968 that Arthur Appel used a computer for the first time to create a shaded picture through Ray Tracing.

First conceptualized in 1969, Ray Tracing is a common technique used to create computer-generated graphics for movies and TV shows today. This is because studios can use the processing power of multiple computers to get the job done quickly and efficiently. However, even with this extra processing power, Ray Tracing can be a long and difficult process.

Despite the challenges, Ray Tracing is becoming increasingly popular due to computer hardware and software advances. And as technology continues to improve, we can expect to see even more realistic images in the future.

Advantages

Here’re some advantages of Ray Tracing:

1. Realistic Rendering: Ray Tracing can create more realistic images than those created with traditional rendering techniques. This is because it calculates the light path more accurately, resulting in more realistic shadows, refraction, and reflections.
2. Anti-aliasing And Depth Of Field: Ray Tracing can help you quickly get the anti-aliasing and depth of field effects.

Disadvantages

The downside of Ray Tracing technology is that it requires a lot of computing power to run, and it can be difficult to create more complex lighting effects like caustics.

Part 3. How Does Ray Tracing Work?

Ray Tracking uses the process of denoising. The algorithm starts with the camera and traces the shades of shadows and lights.

Ray Tracing uses machine learning to fill in the gaps to form a realistic image. The brighter the scene, the higher the graphics quality; the higher the quality, the more expensive it is. This is why Ray Tracing didn’t become popular in the video game industry until recently.

Part 4. Ray Tracing In Adobe After Effects

After the introduction of Ray Tracing, we will combine it with a popular video editor - Adobe After Effects to see how it works. Adobe After Effects is a useful and powerful tool for creating visual effects and animated graphics. Adobe introduced Ray Tracing or Ray-Traced 3D feature in After Effect to help graphic designers create photorealistic 3D images and render light and shadow. This feature was added in 2012 with the release of After Effects CS 6.

However, the Ray Tracing feature was later removed from After Effects in 2020 due to multiple reasons:

• The Ray Tracing tool always faced bugs and glitches.
• This feature did not work correctly if you were not using Adobe Media Encoder.
• NVIDIA would change the standards from time to time.

Functions

Though as mentioned above, the Ray Tracing feature was removed in 2020, its advanced 3D features are still worth of introducing. Here’re some functions of Ray Traced 3D After Effects:

• Ray Traced allows you to generate and place multiple lights.
• You can set a material option for 3D layers.
• Moreover, you can control how shadows are cast.

How Does It Work

3D Ray Tracing in After Effects works by giving your text and paths more depth. Extruded layers have a z-axis depth, making them three-dimensional. This extra dimension is viewable from all angles, even when the layer is rotated. In contrast, non-extruded layers have zero depth on the z-axis. So, they will disappear if you try to rotate them 90 degrees on the x or y-axis.

Part 5. Ray-Traced 3D Settings In Adobe After Effects

The release of the Ray-Traced 3D setting in After Effects CS6 made it easier than ever to create stunning 3D images and animations. Let’s focus on how to use it in After Effects appropriately.

How To Set It

Adobe After Effects has a three-dimensional space animation setting, but this doesn’t include Ray Tracing. You need to change the default settings if you want to use it in your animation. To do so:

Step1 Go to the Composition Settings panel to set up the Ray-Traced 3D composition.

Step2 Open the Advanced tab, and from the “Renderer” option, select “Ray-Traced 3D” from the drop-down menu.

A layer becomes a 3D layer when the 3D checkbox is checked in the timeline and has more options than a normal layer regarding composition. When you open the layer properties timeline, you can access two options: Geometry Options and Material Options.

The former deals with the layer’s depth and edges shape, while the latter deals with the interaction of layers with depth and includes shadow, reflection, refraction, and transparency option.

When To Use It

Here’re some instances of when to use Ray-Traced 3D compositions in After Effects:

• When you want to create true 3D types and animate them.
• If you want to get a logo extruded and present it as if it was a real object.
• When you want to create realistic shadows or reflections to create stunning motion graphics.
• You can also use it to create realistic images or simulate lighting effects.

Ray Traced 3D After Effects Plugin Download

Zaxwerks ProAnimator AE is a 3D animation plugin for After Effects that makes it easier to animate objects in three dimensions. With ProAnimator AE, you don’t have to use keyframes to animate objects.

Instead, you’re given an interface that makes it simpler to learn than traditional 3D animation programs. Moreover, ProAnimator AE is capable of near real-time Ray Tracing so that you can create realistic reflections in very little time.

Video - What is Ray Tracing?

Conclusion

In this article, we’ve discussed Ray Tracing, how it works, and its function in Adobe After Effect. We also shed light on Ray Traced 3D settings in After Effect, how to set it, and when to use it. Moreover, we discussed a plugin to help you create photorealistic reflections and shadows.

Hopefully, your queries have been resolved, and you now fully understand the Ray Tracing technology.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

• Functions
• How Does It Work
• Ray-Traced 3D Settings In Adobe After Effects

1. How To Set It
2. When To Use It
3. Ray Traced 3D After Effects Plugin Download

Part 1. What Is Ray Tracing?

Ray Tracing is a powerful rendering technique that can create incredibly realistic lighting and shadows. By tracing the path of light, algorithms can simulate the way that light interacts with virtual objects in a computer-generated world.

This results in more lifelike shadows, reflections, and translucence. Ray Tracing has been responsible for the dramatic increase in realism we’ve seen in video games over the years, and its benefits are only becoming more apparent as technology improves.

In simple words, Ray Tracing is a computer graphics technique for generating realistic images and works by tracing the light’s path from the camera through the scene. This allows for accurate simulations of light interactions, such as reflection, refraction, and shadows.

Part 2. Overview Of Ray Tracing

In this part, we will explain what Ray Tracing is from the following sides and for your better understanding.

History

Albrecht Dürer first gave the idea of Ray Tracing in the 16th century through his invention, the Dürer’s door. However, it was not until 1968 that Arthur Appel used a computer for the first time to create a shaded picture through Ray Tracing.

First conceptualized in 1969, Ray Tracing is a common technique used to create computer-generated graphics for movies and TV shows today. This is because studios can use the processing power of multiple computers to get the job done quickly and efficiently. However, even with this extra processing power, Ray Tracing can be a long and difficult process.

Despite the challenges, Ray Tracing is becoming increasingly popular due to computer hardware and software advances. And as technology continues to improve, we can expect to see even more realistic images in the future.

Advantages

Here’re some advantages of Ray Tracing:

1. Realistic Rendering: Ray Tracing can create more realistic images than those created with traditional rendering techniques. This is because it calculates the light path more accurately, resulting in more realistic shadows, refraction, and reflections.
2. Anti-aliasing And Depth Of Field: Ray Tracing can help you quickly get the anti-aliasing and depth of field effects.

Disadvantages

The downside of Ray Tracing technology is that it requires a lot of computing power to run, and it can be difficult to create more complex lighting effects like caustics.

Part 3. How Does Ray Tracing Work?

Ray Tracking uses the process of denoising. The algorithm starts with the camera and traces the shades of shadows and lights.

Ray Tracing uses machine learning to fill in the gaps to form a realistic image. The brighter the scene, the higher the graphics quality; the higher the quality, the more expensive it is. This is why Ray Tracing didn’t become popular in the video game industry until recently.

Part 4. Ray Tracing In Adobe After Effects

After the introduction of Ray Tracing, we will combine it with a popular video editor - Adobe After Effects to see how it works. Adobe After Effects is a useful and powerful tool for creating visual effects and animated graphics. Adobe introduced Ray Tracing or Ray-Traced 3D feature in After Effect to help graphic designers create photorealistic 3D images and render light and shadow. This feature was added in 2012 with the release of After Effects CS 6.

However, the Ray Tracing feature was later removed from After Effects in 2020 due to multiple reasons:

• The Ray Tracing tool always faced bugs and glitches.
• This feature did not work correctly if you were not using Adobe Media Encoder.
• NVIDIA would change the standards from time to time.

Functions

Though as mentioned above, the Ray Tracing feature was removed in 2020, its advanced 3D features are still worth of introducing. Here’re some functions of Ray Traced 3D After Effects:

• Ray Traced allows you to generate and place multiple lights.
• You can set a material option for 3D layers.
• Moreover, you can control how shadows are cast.

How Does It Work

3D Ray Tracing in After Effects works by giving your text and paths more depth. Extruded layers have a z-axis depth, making them three-dimensional. This extra dimension is viewable from all angles, even when the layer is rotated. In contrast, non-extruded layers have zero depth on the z-axis. So, they will disappear if you try to rotate them 90 degrees on the x or y-axis.

Part 5. Ray-Traced 3D Settings In Adobe After Effects

The release of the Ray-Traced 3D setting in After Effects CS6 made it easier than ever to create stunning 3D images and animations. Let’s focus on how to use it in After Effects appropriately.

How To Set It

Adobe After Effects has a three-dimensional space animation setting, but this doesn’t include Ray Tracing. You need to change the default settings if you want to use it in your animation. To do so:

Step1 Go to the Composition Settings panel to set up the Ray-Traced 3D composition.

Step2 Open the Advanced tab, and from the “Renderer” option, select “Ray-Traced 3D” from the drop-down menu.

A layer becomes a 3D layer when the 3D checkbox is checked in the timeline and has more options than a normal layer regarding composition. When you open the layer properties timeline, you can access two options: Geometry Options and Material Options.

The former deals with the layer’s depth and edges shape, while the latter deals with the interaction of layers with depth and includes shadow, reflection, refraction, and transparency option.

When To Use It

Here’re some instances of when to use Ray-Traced 3D compositions in After Effects:

• When you want to create true 3D types and animate them.
• If you want to get a logo extruded and present it as if it was a real object.
• When you want to create realistic shadows or reflections to create stunning motion graphics.
• You can also use it to create realistic images or simulate lighting effects.

Ray Traced 3D After Effects Plugin Download

Zaxwerks ProAnimator AE is a 3D animation plugin for After Effects that makes it easier to animate objects in three dimensions. With ProAnimator AE, you don’t have to use keyframes to animate objects.

Instead, you’re given an interface that makes it simpler to learn than traditional 3D animation programs. Moreover, ProAnimator AE is capable of near real-time Ray Tracing so that you can create realistic reflections in very little time.

Video - What is Ray Tracing?

Conclusion

In this article, we’ve discussed Ray Tracing, how it works, and its function in Adobe After Effect. We also shed light on Ray Traced 3D settings in After Effect, how to set it, and when to use it. Moreover, we discussed a plugin to help you create photorealistic reflections and shadows.

Hopefully, your queries have been resolved, and you now fully understand the Ray Tracing technology.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

How to Find a High-Quality Video Marketing Agency?

We live in a digital world where videos are the most consumed digital commodity globally. Videos have become the most impactful medium for businesses to engage targeted audiences with their products or services and drive sales to the next level.

However, only high-quality videos produced skilfully and marketed effectively can reach the targeted audience and create the expected impact. Honestly, creating a high-quality video is not everyone’s cup of tea, and that is where a video marketing agency comes into the picture.

What Does a Video Marketing Agency Do?

A video marketing agency creates high-quality videos to promote brands, products, or services and strategically markets the videos to capture the targeted audiences’ attention.

Starting from generating creative ideas and creating engaging video content to developing compelling marketing strategies and promoting through various platforms effectively, a digital video marketing agency is crucial for the success of a business.

Are you wondering how do I choose a video marketing agency near me? That is exactly why you should read the rest of the article and find the answer yourself.

Best Demo Video Makers to Create Marketing Videos

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

How Do You Find a High-Quality Video Marketing Company?

It is difficult to spot a high-quality agency because most promise a lot but deliver very little. With so many video marketing companies ready to scam you, the question boils down to how to find a high-quality agency that can provide the expected results. Here are some crucial steps to judge if a marketing video agency is worth your time and money.

Step 1 Be Clear About Your Objective

Before you start finding video content marketing companies, you should be clear about the goals you want to achieve through video marketing. For some brands, the goal could be increasing brand awareness and visibility by driving website traffic. For others, it could be generating leads and boosting sales. Once you are clear about your goals and expectations, you can start finding agencies that specialize in fulfilling your objectives.

Step 2 Assess Overall Quality

On your journey of finding video marketing companies, you will come across many agencies that will look very promising, apparently. But you cannot take their promises for granted. Instead, evaluate their capabilities by reviewing their portfolio consisting of their past projects. You can assess their quality by judging their creativity, work style, production value, and marketing techniques from their past works. Once you are convinced of their skills and capabilities, you can shortlist them.

Step 3 Give Priority to Experience

Selecting a marketing video agency without past experience with companies in your industry will be a blunder. This is because their past experience will help them understand your objectives and targeted audiences better. They are likely to be aware of the things that work and do not work with the audiences in your industry. Besides, they will be capable of finding opportunities and identifying challenges faster during the marketing process. Therefore, agencies with experience in your industry should get priority on your list.

Step 4 Check Customer Testimonials

Checking out the reviews of past clients and customers is an essential part of selection. Customer testimonials can reveal insights for you to judge the strengths and weaknesses of the agency. You can form an opinion on their professionalism, communication style, operational techniques, and customer satisfaction. You should check the reviews and feedback on their websites and ask for references from their past customers.

Step 5 Watch out for Creativity

Creativity differentiates between excellence and average in the video marketing world. Every company invests in video marketing, but only a few are successful in their efforts. The key to their success lies in their creative thinking and innovative approach. Creativity makes video content attention-grabbing, long-lasting, and highly sharable.

Similarly, innovative marketing techniques will give you a significant edge over your competitors. You can judge a video marketing agency’s creativity if they pitch unique ideas, creative storytelling, and innovative marketing approaches. Watch out for the reviews to determine if the company has a proven record of creativity in their field.

Step 6 Take Optimization Seriously

Creative video content is useless if it cannot reach the most targeted audiences. The reach in the digital world depends on optimization. That is why when you choose a marketing video agency near you, ensure they understand optimization principles. Proper search engine optimization helps a video rank higher in search results and get more organic audiences.

Optimization techniques vary for search engines, video streaming websites, and social media platforms. A video marketing agency should have expertise in optimization for organic reach and generating leads.

Step 7 Dive Into the Process

You should choose a video agency that is more open about its operation and process of execution. They must explain the entire process, from concept development to final delivery. Similarly, they should be open to suggestions, flexible in approaches, and adaptable during challenges.

Understanding the execution process will help you determine instinctively if the agency is worth your investment. There should be clarity in the thought process and executive plan with deadline and budget for your peace of mind and satisfaction.

Step 8 Focus on Communication

Communication is a highly underrated skill in the professional world, especially when outsourcing your work to an agency. Without proper communication, there cannot be a proper collaboration with the video marketing company. If you cannot share your feedback or get involved in the required process, your goals and objectives will stay unachieved.

Therefore, while discussing the execution plan, you should emphasize communication. For example, you can check how often you will get updates and how responsive and proactive the agency will be with suggestions and feedback. Communication enhances transparency in execution and boosts customer satisfaction.

Step 9 Request a Proposal

You must have shortlisted a few high-quality video marketing companies following the steps mentioned so far. It is time to request a proposal or quotation from the interested agencies. You should reiterate your goals, objectives, expectations, and requirements so the agencies can provide tailored proposals accordingly.

You can also clarify any doubts and assess their professionalism and communication well. The proposals can reveal the level of service you will get. The more detailed the proposal, the deeper you can evaluate the service and make the final selection accordingly.

Step 10 Evaluate Return on Investment

Last but not least, you should compare the prices to evaluate which proposals offer more value for your money. You should also calculate your return on investment so that your investment brings in the expected results without damaging you monetarily. You will also get to know the hidden charges and deliveries, and you should consider an agency that mentions them upfront for transparency. Finally, trust your assessment and instinct and select the best promotional video production company to take your business to the next level.

Conclusion

Video marketing is a crucial step in the path to success of a company in today’s world. That is why you should not compromise quality when choosing a video marketing company for your brand. We have explained in a step-by-step process how you can land the best-quality video marketing agency. Trust the process, execute the steps minutely, and get the agency onboard that will take your business to heights never imagined.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

How Do You Find a High-Quality Video Marketing Company?

It is difficult to spot a high-quality agency because most promise a lot but deliver very little. With so many video marketing companies ready to scam you, the question boils down to how to find a high-quality agency that can provide the expected results. Here are some crucial steps to judge if a marketing video agency is worth your time and money.

Step 1 Be Clear About Your Objective

Before you start finding video content marketing companies, you should be clear about the goals you want to achieve through video marketing. For some brands, the goal could be increasing brand awareness and visibility by driving website traffic. For others, it could be generating leads and boosting sales. Once you are clear about your goals and expectations, you can start finding agencies that specialize in fulfilling your objectives.

Step 2 Assess Overall Quality

On your journey of finding video marketing companies, you will come across many agencies that will look very promising, apparently. But you cannot take their promises for granted. Instead, evaluate their capabilities by reviewing their portfolio consisting of their past projects. You can assess their quality by judging their creativity, work style, production value, and marketing techniques from their past works. Once you are convinced of their skills and capabilities, you can shortlist them.

Step 3 Give Priority to Experience

Selecting a marketing video agency without past experience with companies in your industry will be a blunder. This is because their past experience will help them understand your objectives and targeted audiences better. They are likely to be aware of the things that work and do not work with the audiences in your industry. Besides, they will be capable of finding opportunities and identifying challenges faster during the marketing process. Therefore, agencies with experience in your industry should get priority on your list.

Step 4 Check Customer Testimonials

Checking out the reviews of past clients and customers is an essential part of selection. Customer testimonials can reveal insights for you to judge the strengths and weaknesses of the agency. You can form an opinion on their professionalism, communication style, operational techniques, and customer satisfaction. You should check the reviews and feedback on their websites and ask for references from their past customers.

Step 5 Watch out for Creativity

Creativity differentiates between excellence and average in the video marketing world. Every company invests in video marketing, but only a few are successful in their efforts. The key to their success lies in their creative thinking and innovative approach. Creativity makes video content attention-grabbing, long-lasting, and highly sharable.

Similarly, innovative marketing techniques will give you a significant edge over your competitors. You can judge a video marketing agency’s creativity if they pitch unique ideas, creative storytelling, and innovative marketing approaches. Watch out for the reviews to determine if the company has a proven record of creativity in their field.

Step 6 Take Optimization Seriously

Creative video content is useless if it cannot reach the most targeted audiences. The reach in the digital world depends on optimization. That is why when you choose a marketing video agency near you, ensure they understand optimization principles. Proper search engine optimization helps a video rank higher in search results and get more organic audiences.

Optimization techniques vary for search engines, video streaming websites, and social media platforms. A video marketing agency should have expertise in optimization for organic reach and generating leads.

Step 7 Dive Into the Process

You should choose a video agency that is more open about its operation and process of execution. They must explain the entire process, from concept development to final delivery. Similarly, they should be open to suggestions, flexible in approaches, and adaptable during challenges.

Understanding the execution process will help you determine instinctively if the agency is worth your investment. There should be clarity in the thought process and executive plan with deadline and budget for your peace of mind and satisfaction.

Step 8 Focus on Communication

Communication is a highly underrated skill in the professional world, especially when outsourcing your work to an agency. Without proper communication, there cannot be a proper collaboration with the video marketing company. If you cannot share your feedback or get involved in the required process, your goals and objectives will stay unachieved.

Therefore, while discussing the execution plan, you should emphasize communication. For example, you can check how often you will get updates and how responsive and proactive the agency will be with suggestions and feedback. Communication enhances transparency in execution and boosts customer satisfaction.

Step 9 Request a Proposal

You must have shortlisted a few high-quality video marketing companies following the steps mentioned so far. It is time to request a proposal or quotation from the interested agencies. You should reiterate your goals, objectives, expectations, and requirements so the agencies can provide tailored proposals accordingly.

You can also clarify any doubts and assess their professionalism and communication well. The proposals can reveal the level of service you will get. The more detailed the proposal, the deeper you can evaluate the service and make the final selection accordingly.

Step 10 Evaluate Return on Investment

Last but not least, you should compare the prices to evaluate which proposals offer more value for your money. You should also calculate your return on investment so that your investment brings in the expected results without damaging you monetarily. You will also get to know the hidden charges and deliveries, and you should consider an agency that mentions them upfront for transparency. Finally, trust your assessment and instinct and select the best promotional video production company to take your business to the next level.

Conclusion

Video marketing is a crucial step in the path to success of a company in today’s world. That is why you should not compromise quality when choosing a video marketing company for your brand. We have explained in a step-by-step process how you can land the best-quality video marketing agency. Trust the process, execute the steps minutely, and get the agency onboard that will take your business to heights never imagined.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

How Do You Find a High-Quality Video Marketing Company?

It is difficult to spot a high-quality agency because most promise a lot but deliver very little. With so many video marketing companies ready to scam you, the question boils down to how to find a high-quality agency that can provide the expected results. Here are some crucial steps to judge if a marketing video agency is worth your time and money.

Step 1 Be Clear About Your Objective

Before you start finding video content marketing companies, you should be clear about the goals you want to achieve through video marketing. For some brands, the goal could be increasing brand awareness and visibility by driving website traffic. For others, it could be generating leads and boosting sales. Once you are clear about your goals and expectations, you can start finding agencies that specialize in fulfilling your objectives.

Step 2 Assess Overall Quality

On your journey of finding video marketing companies, you will come across many agencies that will look very promising, apparently. But you cannot take their promises for granted. Instead, evaluate their capabilities by reviewing their portfolio consisting of their past projects. You can assess their quality by judging their creativity, work style, production value, and marketing techniques from their past works. Once you are convinced of their skills and capabilities, you can shortlist them.

Step 3 Give Priority to Experience

Selecting a marketing video agency without past experience with companies in your industry will be a blunder. This is because their past experience will help them understand your objectives and targeted audiences better. They are likely to be aware of the things that work and do not work with the audiences in your industry. Besides, they will be capable of finding opportunities and identifying challenges faster during the marketing process. Therefore, agencies with experience in your industry should get priority on your list.

Step 4 Check Customer Testimonials

Checking out the reviews of past clients and customers is an essential part of selection. Customer testimonials can reveal insights for you to judge the strengths and weaknesses of the agency. You can form an opinion on their professionalism, communication style, operational techniques, and customer satisfaction. You should check the reviews and feedback on their websites and ask for references from their past customers.

Step 5 Watch out for Creativity

Creativity differentiates between excellence and average in the video marketing world. Every company invests in video marketing, but only a few are successful in their efforts. The key to their success lies in their creative thinking and innovative approach. Creativity makes video content attention-grabbing, long-lasting, and highly sharable.

Similarly, innovative marketing techniques will give you a significant edge over your competitors. You can judge a video marketing agency’s creativity if they pitch unique ideas, creative storytelling, and innovative marketing approaches. Watch out for the reviews to determine if the company has a proven record of creativity in their field.

Step 6 Take Optimization Seriously

Creative video content is useless if it cannot reach the most targeted audiences. The reach in the digital world depends on optimization. That is why when you choose a marketing video agency near you, ensure they understand optimization principles. Proper search engine optimization helps a video rank higher in search results and get more organic audiences.

Optimization techniques vary for search engines, video streaming websites, and social media platforms. A video marketing agency should have expertise in optimization for organic reach and generating leads.

Step 7 Dive Into the Process

You should choose a video agency that is more open about its operation and process of execution. They must explain the entire process, from concept development to final delivery. Similarly, they should be open to suggestions, flexible in approaches, and adaptable during challenges.

Understanding the execution process will help you determine instinctively if the agency is worth your investment. There should be clarity in the thought process and executive plan with deadline and budget for your peace of mind and satisfaction.

Step 8 Focus on Communication

Communication is a highly underrated skill in the professional world, especially when outsourcing your work to an agency. Without proper communication, there cannot be a proper collaboration with the video marketing company. If you cannot share your feedback or get involved in the required process, your goals and objectives will stay unachieved.

Therefore, while discussing the execution plan, you should emphasize communication. For example, you can check how often you will get updates and how responsive and proactive the agency will be with suggestions and feedback. Communication enhances transparency in execution and boosts customer satisfaction.

Step 9 Request a Proposal

You must have shortlisted a few high-quality video marketing companies following the steps mentioned so far. It is time to request a proposal or quotation from the interested agencies. You should reiterate your goals, objectives, expectations, and requirements so the agencies can provide tailored proposals accordingly.

You can also clarify any doubts and assess their professionalism and communication well. The proposals can reveal the level of service you will get. The more detailed the proposal, the deeper you can evaluate the service and make the final selection accordingly.

Step 10 Evaluate Return on Investment

Last but not least, you should compare the prices to evaluate which proposals offer more value for your money. You should also calculate your return on investment so that your investment brings in the expected results without damaging you monetarily. You will also get to know the hidden charges and deliveries, and you should consider an agency that mentions them upfront for transparency. Finally, trust your assessment and instinct and select the best promotional video production company to take your business to the next level.

Conclusion

Video marketing is a crucial step in the path to success of a company in today’s world. That is why you should not compromise quality when choosing a video marketing company for your brand. We have explained in a step-by-step process how you can land the best-quality video marketing agency. Trust the process, execute the steps minutely, and get the agency onboard that will take your business to heights never imagined.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

How Do You Find a High-Quality Video Marketing Company?

It is difficult to spot a high-quality agency because most promise a lot but deliver very little. With so many video marketing companies ready to scam you, the question boils down to how to find a high-quality agency that can provide the expected results. Here are some crucial steps to judge if a marketing video agency is worth your time and money.

Step 1 Be Clear About Your Objective

Before you start finding video content marketing companies, you should be clear about the goals you want to achieve through video marketing. For some brands, the goal could be increasing brand awareness and visibility by driving website traffic. For others, it could be generating leads and boosting sales. Once you are clear about your goals and expectations, you can start finding agencies that specialize in fulfilling your objectives.

Step 2 Assess Overall Quality

On your journey of finding video marketing companies, you will come across many agencies that will look very promising, apparently. But you cannot take their promises for granted. Instead, evaluate their capabilities by reviewing their portfolio consisting of their past projects. You can assess their quality by judging their creativity, work style, production value, and marketing techniques from their past works. Once you are convinced of their skills and capabilities, you can shortlist them.

Step 3 Give Priority to Experience

Selecting a marketing video agency without past experience with companies in your industry will be a blunder. This is because their past experience will help them understand your objectives and targeted audiences better. They are likely to be aware of the things that work and do not work with the audiences in your industry. Besides, they will be capable of finding opportunities and identifying challenges faster during the marketing process. Therefore, agencies with experience in your industry should get priority on your list.

Step 4 Check Customer Testimonials

Checking out the reviews of past clients and customers is an essential part of selection. Customer testimonials can reveal insights for you to judge the strengths and weaknesses of the agency. You can form an opinion on their professionalism, communication style, operational techniques, and customer satisfaction. You should check the reviews and feedback on their websites and ask for references from their past customers.

Step 5 Watch out for Creativity

Creativity differentiates between excellence and average in the video marketing world. Every company invests in video marketing, but only a few are successful in their efforts. The key to their success lies in their creative thinking and innovative approach. Creativity makes video content attention-grabbing, long-lasting, and highly sharable.

Similarly, innovative marketing techniques will give you a significant edge over your competitors. You can judge a video marketing agency’s creativity if they pitch unique ideas, creative storytelling, and innovative marketing approaches. Watch out for the reviews to determine if the company has a proven record of creativity in their field.

Step 6 Take Optimization Seriously

Creative video content is useless if it cannot reach the most targeted audiences. The reach in the digital world depends on optimization. That is why when you choose a marketing video agency near you, ensure they understand optimization principles. Proper search engine optimization helps a video rank higher in search results and get more organic audiences.

Optimization techniques vary for search engines, video streaming websites, and social media platforms. A video marketing agency should have expertise in optimization for organic reach and generating leads.

Step 7 Dive Into the Process

You should choose a video agency that is more open about its operation and process of execution. They must explain the entire process, from concept development to final delivery. Similarly, they should be open to suggestions, flexible in approaches, and adaptable during challenges.

Understanding the execution process will help you determine instinctively if the agency is worth your investment. There should be clarity in the thought process and executive plan with deadline and budget for your peace of mind and satisfaction.

Step 8 Focus on Communication

Communication is a highly underrated skill in the professional world, especially when outsourcing your work to an agency. Without proper communication, there cannot be a proper collaboration with the video marketing company. If you cannot share your feedback or get involved in the required process, your goals and objectives will stay unachieved.

Therefore, while discussing the execution plan, you should emphasize communication. For example, you can check how often you will get updates and how responsive and proactive the agency will be with suggestions and feedback. Communication enhances transparency in execution and boosts customer satisfaction.

Step 9 Request a Proposal

You must have shortlisted a few high-quality video marketing companies following the steps mentioned so far. It is time to request a proposal or quotation from the interested agencies. You should reiterate your goals, objectives, expectations, and requirements so the agencies can provide tailored proposals accordingly.

You can also clarify any doubts and assess their professionalism and communication well. The proposals can reveal the level of service you will get. The more detailed the proposal, the deeper you can evaluate the service and make the final selection accordingly.

Step 10 Evaluate Return on Investment

Last but not least, you should compare the prices to evaluate which proposals offer more value for your money. You should also calculate your return on investment so that your investment brings in the expected results without damaging you monetarily. You will also get to know the hidden charges and deliveries, and you should consider an agency that mentions them upfront for transparency. Finally, trust your assessment and instinct and select the best promotional video production company to take your business to the next level.

Conclusion

Video marketing is a crucial step in the path to success of a company in today’s world. That is why you should not compromise quality when choosing a video marketing company for your brand. We have explained in a step-by-step process how you can land the best-quality video marketing agency. Trust the process, execute the steps minutely, and get the agency onboard that will take your business to heights never imagined.

How to Slow Down a Video on iPhone and Android The Easy Way

How to edit a video to slow motion on iPhone and Android? Slow motion is an important part of video editing. You would be enhancing your feature-length films or simply preparing cool stuff for posting on social media. By slowing down some or all the scenes of your video, you make it appear cool and more interesting. The slo mo allows viewers to notice specific details of your videos or focus on what you want them to. To show you how to make slow motion video in Android and iPhone, we are going to introduce a versatile video editing app that works well on both platforms. This article will provide the step-by-step process on how to edit video to slow motion on iPhone and Android using Wondershare Filmora.

Slow Motion Maker Slow your video’s speed with better control of your keyframes to create unique cinematic effects!

Free Download Free Download Learn More

Part 1. How to Make Slow Motion Videos on iPhone With Filmora : 2 Ways

Creating slo mo videos is a staple in video editing, which helps make videos more cinematic and engaging. Understanding how to edit iPhone slow motion video will help you to create quality videos on the go. It also gives you more freedom in how you tell your visual story or keeping the attention of your viewers throughout the video.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

When you slow motion a video, you make it easier for your viewers to observe details in every minute. This is also an effective way to add emotional weight or a dramatic flair to your videos. Let’s explore how to edit a video slow motion on iPhone with Wondershare Filmora.

Step 1: Download Wondershare Filmora

Open the App Store on your phone. Search for Wondershare Filmora, download and launch the app on your phone. Follow the instructions on the screen to create a Filmora account or log in to an existing one to start using the app.

Step 2: Import Video to Filmora

Once you open the Filmora app, tap the + button and import the video you want to edit from your photo library.

Step 3: Slow Down the Video

Once you have imported the video, slow it down to your desired speed. You have two ways to achieve this with Filmora for iPhone:

Method 1Use the Uniform Speed Slider

Tap on the video clip, and at the bottom of the screen, select the speed slider. Adjust the slider to the right or left to adjust the speed of your video. Then tap Done, and save your video.

Method 2Use the Speed Ramping Feature

The speed ramping feature will gradually change the speed of your video. When done right, speed ramps in a video add a cinematic feel and look. Tap on the video clip. Then tap on the Speed Ramping feature at the bottom of the screen. Use the graph that appears to set the speed ramp for your video. You may choose the presets already available or customize the speed based on your own desired setting. Tap Done when you are satisfied and save the video.

Part 2. How to Make Slow Motion Videos on Android with Filmora : 2 Ways

The Android operating systems does allow you to slow down or speed up video. However, third-party apps like Wondershare Filmors provide more versatile and better outcomes. The app helps you quickly change the playback speed of a video. It is a great choice for anyone wondering how to make slow motion video in Android.

You can opt for speeding up or slowing down the video based on what you specifically want to achieve. There is also the option to use the Speed Ramp feature which allows you to customize different speed rates for the same clip. In some circumstances, combining the two features can produce exceptional results in your video editing projects. Let’s have a look at how you can use this app on your Android phone.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Step 1: Download and Install Filmora

Search for Wondershare Filmora in the Google Play Store. The app is available for Android devices running Android 7.0 or higher, making it compatible with a wide range of devices. Download and install the Filmora: AI Video Editor and Maker app on your Android phone. Start the app and follow the instructions to create a new or sign into an existing account.

Step 2: Import Your Video into Filmora

Once you start the Filmora app on your Android device, tap the + button and select the video you want to import. This will add the video files in Filmora to start editing its specific components, including speed.

Step 3: Adjust the Speed with Filmora

Filmora for Android offers two methods to edit the speed of your video. You can use the speed slider for direct editing or the Speed Ramping feature for a more creative approach.

Method 1Use the Uniform Speed Slider

Tap the video that you have imported. Then, select the speed slider at the bottom of the screen. Adjust the speed of the video by dragging the speed slider to the left or right. Once satisfied, tap the Check button and save your video.

Method 2Use the Speed Ramping Feature

With the Speed Ramping feature, adjust the speed of your Android video gradually in a more creative manner. You may slow it down at the beginning or the end while accelerating the middle. This makes the video fun and more engaging to your audience.

To use this feature on Filmora for Android, tap on the video clip and select the Speed Ramping icon at the bottom of the screen. Use the graph that appears to adjust how you want the video to slow down or speed up when playing it back. Tap on the Check button once done and save your video.

Conclusion

Creating slow-motion videos is a vital skill in video editing. It improves visual storytelling and keeps your audience more engaging by focusing on the most important aspects of your videos. Wondering how to edit slo mo video on iPhone and Android devices, Wondershare Filmora offers an intuitive feature to do this. The user-friendly tool is effective in slowing down videos on both iPhone and Android phones. Download the app App Store for iPhone and Play Store for Android to enhance your slow-motion videos and unleash the creativity of mobile phone video editing.

Free Download Free Download Learn More

Part 1. How to Make Slow Motion Videos on iPhone With Filmora : 2 Ways

Creating slo mo videos is a staple in video editing, which helps make videos more cinematic and engaging. Understanding how to edit iPhone slow motion video will help you to create quality videos on the go. It also gives you more freedom in how you tell your visual story or keeping the attention of your viewers throughout the video.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

When you slow motion a video, you make it easier for your viewers to observe details in every minute. This is also an effective way to add emotional weight or a dramatic flair to your videos. Let’s explore how to edit a video slow motion on iPhone with Wondershare Filmora.

Step 1: Download Wondershare Filmora

Open the App Store on your phone. Search for Wondershare Filmora, download and launch the app on your phone. Follow the instructions on the screen to create a Filmora account or log in to an existing one to start using the app.

Step 2: Import Video to Filmora

Once you open the Filmora app, tap the + button and import the video you want to edit from your photo library.

Step 3: Slow Down the Video

Once you have imported the video, slow it down to your desired speed. You have two ways to achieve this with Filmora for iPhone:

Method 1Use the Uniform Speed Slider

Tap on the video clip, and at the bottom of the screen, select the speed slider. Adjust the slider to the right or left to adjust the speed of your video. Then tap Done, and save your video.

Method 2Use the Speed Ramping Feature

The speed ramping feature will gradually change the speed of your video. When done right, speed ramps in a video add a cinematic feel and look. Tap on the video clip. Then tap on the Speed Ramping feature at the bottom of the screen. Use the graph that appears to set the speed ramp for your video. You may choose the presets already available or customize the speed based on your own desired setting. Tap Done when you are satisfied and save the video.

Part 2. How to Make Slow Motion Videos on Android with Filmora : 2 Ways

The Android operating systems does allow you to slow down or speed up video. However, third-party apps like Wondershare Filmors provide more versatile and better outcomes. The app helps you quickly change the playback speed of a video. It is a great choice for anyone wondering how to make slow motion video in Android.

You can opt for speeding up or slowing down the video based on what you specifically want to achieve. There is also the option to use the Speed Ramp feature which allows you to customize different speed rates for the same clip. In some circumstances, combining the two features can produce exceptional results in your video editing projects. Let’s have a look at how you can use this app on your Android phone.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Step 1: Download and Install Filmora

Search for Wondershare Filmora in the Google Play Store. The app is available for Android devices running Android 7.0 or higher, making it compatible with a wide range of devices. Download and install the Filmora: AI Video Editor and Maker app on your Android phone. Start the app and follow the instructions to create a new or sign into an existing account.

Step 2: Import Your Video into Filmora

Once you start the Filmora app on your Android device, tap the + button and select the video you want to import. This will add the video files in Filmora to start editing its specific components, including speed.

Step 3: Adjust the Speed with Filmora

Filmora for Android offers two methods to edit the speed of your video. You can use the speed slider for direct editing or the Speed Ramping feature for a more creative approach.

Method 1Use the Uniform Speed Slider

Tap the video that you have imported. Then, select the speed slider at the bottom of the screen. Adjust the speed of the video by dragging the speed slider to the left or right. Once satisfied, tap the Check button and save your video.

Method 2Use the Speed Ramping Feature

With the Speed Ramping feature, adjust the speed of your Android video gradually in a more creative manner. You may slow it down at the beginning or the end while accelerating the middle. This makes the video fun and more engaging to your audience.

To use this feature on Filmora for Android, tap on the video clip and select the Speed Ramping icon at the bottom of the screen. Use the graph that appears to adjust how you want the video to slow down or speed up when playing it back. Tap on the Check button once done and save your video.

Conclusion

Creating slow-motion videos is a vital skill in video editing. It improves visual storytelling and keeps your audience more engaging by focusing on the most important aspects of your videos. Wondering how to edit slo mo video on iPhone and Android devices, Wondershare Filmora offers an intuitive feature to do this. The user-friendly tool is effective in slowing down videos on both iPhone and Android phones. Download the app App Store for iPhone and Play Store for Android to enhance your slow-motion videos and unleash the creativity of mobile phone video editing.

Looking for the Best Way to Create Stunning Video Animations? Here, We Look at some of the Best Animated Video Maker Solutions to Use

Animations can be a great way to get your work to stand out and the best animated video maker can help you get this effect very easily. Here, we will be helping you find the best way to create animated videos for your particular project.

It is important to point out that there are very many animation programs in the market and choosing the best one will depend on your needs, your style, the feature and tools you need, the cost of the program, and even the export options that each tool gives you.

Before we look at the best ways to create animated videos, let’s start by examining why you would need to use an animated video maker in the first place.

When to Use an Animated Video Maker

There are several reasons why you would want to create an animated video, rather than use traditional video solutions. The following are the most important from a digital marketing standpoint;

Improve Conversion and Sales

Animated videos are engaging enough to improve your conversion and sales. Studies have shown that an animated video can increase both conversion and sales by up to 80%. It may therefore be a good idea to use an animated explainer video to show your potential customers how to purchase a product or service on your website.

Increase Brand Awareness

Because they can be very entertaining and engaging, animated videos can also be a great way to increase brand awareness. And since they can be created very easily and cheaply, they can be a good way to reach potential customers.

Generate Online Leads

Because of the engaging nature of animated videos, you can use them to introduce yourself to potential customers and generate online leads. They have a very high conversion rate, as we have seen before, making them one of the best ways to reach people who would otherwise have never heard of you and your brand.

Explain Complex Processes

It can be very difficult to try to explain very complex ideas such as the mechanical aspect of a certain tool using words. But a well-crafted animated video gives you the chance to explain complex ideas in a fun and engaging way, making it easier for your customers to understand and engage with your brand.

Best Animated Video Makers

The following are the best animated video makers in the market to choose from;

1. Filmora

Created by Wondershare, one of the most popular software companies in the world, you can be certain that Filmora will deliver one of the best video creation and animation experiences you can find anywhere. It is a very easy-to-use, very effective way of creating animated videos that will intrigue your audiences and engage with them in ways traditional video cannot.

To accomplish this, Filmora has numerous features and effects that are not just meant to help you create the perfect video, but also make the process simple, allowing you to create stunning videos in just a few minutes.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

The following are some of the key features you can expect when using Filmora;

• Motion Tracking is a feature that you can use to attach an element to a moving object. The auto motion tracking feature ensures that the elements you attach move smoothly as the object moves.
• You can also use Filmora to customize an animation by adding keyframes to change various aspects including the positions, scale, rotations, and even the opacity of a clip.
• The color match feature allows you to match a selected clip’s color to a separate clip from another clip.
• The auto-ducking feature allows you to choose to fade away background music and make foreground narration or dialogue clearer.
• You can also add plain text to any section of the video
• The advanced title editing feature allows you to change the position, rotation, and scale of the video’s title while it is playing.
• You can also create and edit keyboard shortcut keys that you can then use to edit the video more easily.

2. Animaker

Price: Free with limited features. Paid plans from $10 a month

Best For: marketers, presenters, and freelancers

Link: https://www.animaker.com/

If you are looking for a simple way to create interactive presentations and videos, Animaker is a simple solution to choose. It is a particularly simple solution to use as it comes with numerous ways to create and edit the video, including a huge library of templates and elements that include illustrations, gestures, and characters.

The fact that you don’t have to create these animations from scratch makes it an ideal solution even if you have never used this kind of software before. It also comes with more than 200 music tracks and sound effects that you can add to the video.

Pros

• It can be used to create all kinds of animations for all kinds of use including business and personal uses
• It supports the creation of a variety of video styles
• It can be used to create whiteboard videos
• It has numerous animation options to choose from including illustrations, characters, and gestures
• It comes with a free plan

Cons

• You can only create 5 watermarked videos with the free plan
• It is only ideal for creating videos and not animated images

3. Visme

Price: Free plan with limited features. Paid plans start from $15 per month

Best For: Marketers, corporate teams, trainers, teachers, and personal use

Link: https://www.visme.co/

Visme is a cloud-based solution that can be used to create all sorts of animated media including animated videos, animated images, presentations, ads, banners, and more. It has numerous interactive features that are aimed at allowing you to create the perfect designs in a matter of minutes.

Since it is a cloud-based solution, you don’t need to download any software on your computer to use it. it also comes with thousands of premade templates and lots of stock-free images and videos that you can use to create your design.

Pros

• It is an all-in-one solution to create both animated images and videos
• It is a simple soliton even for beginner users
• You get thousands of different resources that can be used to create unique designs limited only by your imagination
• You don’t need to download any software to use it

Cons

• The numerous resources can make it a confusing solution for beginners
• The free plan is very limited

4. Adobe Animate

Price: Starts at $20.99 per month

Best For: Cartoon makers, YouTubers, and game designers

Link: https://www.adobe.com/africa/products/animate.html

Adobe Animate is an improvement on Adobe Flash Professional in every way. It is one of the best ways to create interactive graphics a 2D animations that can then be added to whatever project you are working on.

You can use the numerous tools in Adobe Animate to animate various aspects of your design including characters, shapes, avatars, and other assets. The animations can then be exported in various formats including Flash, HTML5, WebGL, SVG, and more.

Pros

• You have a lot of options when it comes to exporting and sharing the animations you create.
• It allows you to animate elements in numerous ways
• It has an extensive library of tools that can be used to create unique animations

Cons

• Like most Adobe tools, it can be very difficult to use, especially for beginner users
• There is no free trial version

5. Crello

Price: Free plan with limited features. Paid plan starts at $10 a month

Best For: Marketers, freelancers, and business owners

Link: https://create.vista.com/

Also known as VistaCreate, this is a simple solution for creating both animated videos and images. It makes this animation process quick and easy by providing you with a veritable library of templates and thousands of pre-animated characters and objects. It is therefore one of the best solutions to choose even if you don’t have the necessary technical skills to create a credible animated video.

One of the things VistaCreate can do so well is combining videos and animated GIFs with images to create short animated videos that you can share on social media.

Pros

• Create animated videos and export them in various formats, ideal for all devices
• It is one of the best ways to create animated social media posts
• It has a mobile app that allows you to create designs on your device

Cons

• The free version is very limited in creative assets and storage capacity

6. Biteable

Price: Free plan with limited features: Paid plans start from $49 a month

Best For: Marketers, Educators, and Trainers

Link: https://biteable.com/

Biteable is the best option when you want to create simple small animated videos that can be used as Ads or videos that you post to social media. It has numerous premade templates that make creating these simple videos a matter of simply editing one of the templates.

If you feel uninspired, it has thousands of stock footage clips and scenes that you can put together to create a complete. It also has collaborative features that can allow a team to work on the same project.

Pros

• It can be used to make all kinds of marketing videos
• It is an ideal choice for explainer and demo videos
• It provides a wealth of resources to create your videos including stock footage
• It has a free plan

Cons

• The free plan places a watermark on the video
• You can only export the videos in MP4 format.
• At $49 a month, it is a very expensive option.

7. PixTeller

Price: Basic free plan with no animation features. Paid plans start at $12 per month

Best For: Freelancers, marketers, and bloggers

Link: https://pixteller.com/

PixTeller is a great way to animate videos and images for both professional and personal use. if you don’t want the complications that come with a dedicated video editing software, PixTeller is a good option to consider as it is very simple to use.

You can use it to create simple animated short videos by setting frame-by-frame motions and then editing the attributes in each frame. Some of the attributes that you can use PixTeller to edit include colors, opacity, rotation, and more.

Pros

• Editing frame by frame on a timeline makes video creation very easy
• The free version has various editing features
• It can be used to create both animated videos and images

Cons

• It lacks the advanced editing features that you will find on some of the other options on this list
• You can only download the videos in MP4 format
• The free plan doesn’t have animation features

8. Blender

Price: Free

Best For: Scientists, Students, Engineers, Animators, and Artists

Link: https://www.blender.org/download/

If you want to create stunning animations for free, Blender is the open-source software to use. This free program allows users to use the command line to create, render and model 3D animations. It can be used on all platforms including Linux, Windows, and Mac.

Even though it is free, it comes with numerous features including the ability to draw and edit in 3D mode, advanced video editing in VFX, motion tracking, masking, and compositing. But because it uses command-line programming, it may not be an ideal solution for most users.

Pros

• It is a completely free solution
• It has pretty advanced animation and rendering features to create all kinds of videos

Cons

• It may not be the most ideal solution for beginner users even though there are hours of video tutorials to refer to.

Related FAQs

1. How Do I Turn my Video into Animation?

The best way to turn a video into animation is to use one of the animation software solutions that we have outlined above. Each tool has its features and you should choose one that has the necessary features to fit into your video project.

2. How Do I Make an Animated Video for Free?

The only way to make an animated video is to use animation software. And although most programs are not free, there are some open-source solutions like Blender that may be able to help you make an animated video for free.

3. How Do You Animate in PowerPoint?

PowerPoint allows you to add animation to objects and text. To do that, select the object or text that you want to animate and select “Animations.” From the options presented, select the animation that you would like to use and it will be added to the selected object or text. If you would like to add an effect, choose “Effect Options.”

Try It Free

For macOS 10.12 or later

The following are some of the key features you can expect when using Filmora;

• Motion Tracking is a feature that you can use to attach an element to a moving object. The auto motion tracking feature ensures that the elements you attach move smoothly as the object moves.
• You can also use Filmora to customize an animation by adding keyframes to change various aspects including the positions, scale, rotations, and even the opacity of a clip.
• The color match feature allows you to match a selected clip’s color to a separate clip from another clip.
• The auto-ducking feature allows you to choose to fade away background music and make foreground narration or dialogue clearer.
• You can also add plain text to any section of the video
• The advanced title editing feature allows you to change the position, rotation, and scale of the video’s title while it is playing.
• You can also create and edit keyboard shortcut keys that you can then use to edit the video more easily.

2. Animaker

Price: Free with limited features. Paid plans from $10 a month

Best For: marketers, presenters, and freelancers

Link: https://www.animaker.com/

If you are looking for a simple way to create interactive presentations and videos, Animaker is a simple solution to choose. It is a particularly simple solution to use as it comes with numerous ways to create and edit the video, including a huge library of templates and elements that include illustrations, gestures, and characters.

The fact that you don’t have to create these animations from scratch makes it an ideal solution even if you have never used this kind of software before. It also comes with more than 200 music tracks and sound effects that you can add to the video.

Pros

• It can be used to create all kinds of animations for all kinds of use including business and personal uses
• It supports the creation of a variety of video styles
• It can be used to create whiteboard videos
• It has numerous animation options to choose from including illustrations, characters, and gestures
• It comes with a free plan

Cons

• You can only create 5 watermarked videos with the free plan
• It is only ideal for creating videos and not animated images

3. Visme

Price: Free plan with limited features. Paid plans start from $15 per month

Best For: Marketers, corporate teams, trainers, teachers, and personal use

Link: https://www.visme.co/

Visme is a cloud-based solution that can be used to create all sorts of animated media including animated videos, animated images, presentations, ads, banners, and more. It has numerous interactive features that are aimed at allowing you to create the perfect designs in a matter of minutes.

Since it is a cloud-based solution, you don’t need to download any software on your computer to use it. it also comes with thousands of premade templates and lots of stock-free images and videos that you can use to create your design.

Pros

• It is an all-in-one solution to create both animated images and videos
• It is a simple soliton even for beginner users
• You get thousands of different resources that can be used to create unique designs limited only by your imagination
• You don’t need to download any software to use it

Cons

• The numerous resources can make it a confusing solution for beginners
• The free plan is very limited

4. Adobe Animate

Price: Starts at $20.99 per month

Best For: Cartoon makers, YouTubers, and game designers

Link: https://www.adobe.com/africa/products/animate.html

Adobe Animate is an improvement on Adobe Flash Professional in every way. It is one of the best ways to create interactive graphics a 2D animations that can then be added to whatever project you are working on.

You can use the numerous tools in Adobe Animate to animate various aspects of your design including characters, shapes, avatars, and other assets. The animations can then be exported in various formats including Flash, HTML5, WebGL, SVG, and more.

Pros

• You have a lot of options when it comes to exporting and sharing the animations you create.
• It allows you to animate elements in numerous ways
• It has an extensive library of tools that can be used to create unique animations

Cons

• Like most Adobe tools, it can be very difficult to use, especially for beginner users
• There is no free trial version

5. Crello

Price: Free plan with limited features. Paid plan starts at $10 a month

Best For: Marketers, freelancers, and business owners

Link: https://create.vista.com/

Also known as VistaCreate, this is a simple solution for creating both animated videos and images. It makes this animation process quick and easy by providing you with a veritable library of templates and thousands of pre-animated characters and objects. It is therefore one of the best solutions to choose even if you don’t have the necessary technical skills to create a credible animated video.

One of the things VistaCreate can do so well is combining videos and animated GIFs with images to create short animated videos that you can share on social media.

Pros

• Create animated videos and export them in various formats, ideal for all devices
• It is one of the best ways to create animated social media posts
• It has a mobile app that allows you to create designs on your device

Cons

• The free version is very limited in creative assets and storage capacity

6. Biteable

Price: Free plan with limited features: Paid plans start from $49 a month

Best For: Marketers, Educators, and Trainers

Link: https://biteable.com/

Biteable is the best option when you want to create simple small animated videos that can be used as Ads or videos that you post to social media. It has numerous premade templates that make creating these simple videos a matter of simply editing one of the templates.

If you feel uninspired, it has thousands of stock footage clips and scenes that you can put together to create a complete. It also has collaborative features that can allow a team to work on the same project.

Pros

• It can be used to make all kinds of marketing videos
• It is an ideal choice for explainer and demo videos
• It provides a wealth of resources to create your videos including stock footage
• It has a free plan

Cons

• The free plan places a watermark on the video
• You can only export the videos in MP4 format.
• At $49 a month, it is a very expensive option.

7. PixTeller

Price: Basic free plan with no animation features. Paid plans start at $12 per month

Best For: Freelancers, marketers, and bloggers

Link: https://pixteller.com/

PixTeller is a great way to animate videos and images for both professional and personal use. if you don’t want the complications that come with a dedicated video editing software, PixTeller is a good option to consider as it is very simple to use.

You can use it to create simple animated short videos by setting frame-by-frame motions and then editing the attributes in each frame. Some of the attributes that you can use PixTeller to edit include colors, opacity, rotation, and more.

Pros

• Editing frame by frame on a timeline makes video creation very easy
• The free version has various editing features
• It can be used to create both animated videos and images

Cons

• It lacks the advanced editing features that you will find on some of the other options on this list
• You can only download the videos in MP4 format
• The free plan doesn’t have animation features

8. Blender

Price: Free

Best For: Scientists, Students, Engineers, Animators, and Artists

Link: https://www.blender.org/download/

If you want to create stunning animations for free, Blender is the open-source software to use. This free program allows users to use the command line to create, render and model 3D animations. It can be used on all platforms including Linux, Windows, and Mac.

Even though it is free, it comes with numerous features including the ability to draw and edit in 3D mode, advanced video editing in VFX, motion tracking, masking, and compositing. But because it uses command-line programming, it may not be an ideal solution for most users.

Pros

• It is a completely free solution
• It has pretty advanced animation and rendering features to create all kinds of videos

Cons

• It may not be the most ideal solution for beginner users even though there are hours of video tutorials to refer to.

Related FAQs

1. How Do I Turn my Video into Animation?

The best way to turn a video into animation is to use one of the animation software solutions that we have outlined above. Each tool has its features and you should choose one that has the necessary features to fit into your video project.

2. How Do I Make an Animated Video for Free?

The only way to make an animated video is to use animation software. And although most programs are not free, there are some open-source solutions like Blender that may be able to help you make an animated video for free.

3. How Do You Animate in PowerPoint?

PowerPoint allows you to add animation to objects and text. To do that, select the object or text that you want to animate and select “Animations.” From the options presented, select the animation that you would like to use and it will be added to the selected object or text. If you would like to add an effect, choose “Effect Options.”

Try It Free

For macOS 10.12 or later

The following are some of the key features you can expect when using Filmora;

• Motion Tracking is a feature that you can use to attach an element to a moving object. The auto motion tracking feature ensures that the elements you attach move smoothly as the object moves.
• You can also use Filmora to customize an animation by adding keyframes to change various aspects including the positions, scale, rotations, and even the opacity of a clip.
• The color match feature allows you to match a selected clip’s color to a separate clip from another clip.
• The auto-ducking feature allows you to choose to fade away background music and make foreground narration or dialogue clearer.
• You can also add plain text to any section of the video
• The advanced title editing feature allows you to change the position, rotation, and scale of the video’s title while it is playing.
• You can also create and edit keyboard shortcut keys that you can then use to edit the video more easily.

2. Animaker

Price: Free with limited features. Paid plans from $10 a month

Best For: marketers, presenters, and freelancers

Link: https://www.animaker.com/

If you are looking for a simple way to create interactive presentations and videos, Animaker is a simple solution to choose. It is a particularly simple solution to use as it comes with numerous ways to create and edit the video, including a huge library of templates and elements that include illustrations, gestures, and characters.

The fact that you don’t have to create these animations from scratch makes it an ideal solution even if you have never used this kind of software before. It also comes with more than 200 music tracks and sound effects that you can add to the video.

Pros

• It can be used to create all kinds of animations for all kinds of use including business and personal uses
• It supports the creation of a variety of video styles
• It can be used to create whiteboard videos
• It has numerous animation options to choose from including illustrations, characters, and gestures
• It comes with a free plan

Cons

• You can only create 5 watermarked videos with the free plan
• It is only ideal for creating videos and not animated images

3. Visme

Price: Free plan with limited features. Paid plans start from $15 per month

Best For: Marketers, corporate teams, trainers, teachers, and personal use

Link: https://www.visme.co/

Visme is a cloud-based solution that can be used to create all sorts of animated media including animated videos, animated images, presentations, ads, banners, and more. It has numerous interactive features that are aimed at allowing you to create the perfect designs in a matter of minutes.

Since it is a cloud-based solution, you don’t need to download any software on your computer to use it. it also comes with thousands of premade templates and lots of stock-free images and videos that you can use to create your design.

Pros

• It is an all-in-one solution to create both animated images and videos
• It is a simple soliton even for beginner users
• You get thousands of different resources that can be used to create unique designs limited only by your imagination
• You don’t need to download any software to use it

Cons

• The numerous resources can make it a confusing solution for beginners
• The free plan is very limited

4. Adobe Animate

Price: Starts at $20.99 per month

Best For: Cartoon makers, YouTubers, and game designers

Link: https://www.adobe.com/africa/products/animate.html

Adobe Animate is an improvement on Adobe Flash Professional in every way. It is one of the best ways to create interactive graphics a 2D animations that can then be added to whatever project you are working on.

You can use the numerous tools in Adobe Animate to animate various aspects of your design including characters, shapes, avatars, and other assets. The animations can then be exported in various formats including Flash, HTML5, WebGL, SVG, and more.

Pros

• You have a lot of options when it comes to exporting and sharing the animations you create.
• It allows you to animate elements in numerous ways
• It has an extensive library of tools that can be used to create unique animations

Cons

• Like most Adobe tools, it can be very difficult to use, especially for beginner users
• There is no free trial version

5. Crello

Price: Free plan with limited features. Paid plan starts at $10 a month

Best For: Marketers, freelancers, and business owners

Link: https://create.vista.com/

Also known as VistaCreate, this is a simple solution for creating both animated videos and images. It makes this animation process quick and easy by providing you with a veritable library of templates and thousands of pre-animated characters and objects. It is therefore one of the best solutions to choose even if you don’t have the necessary technical skills to create a credible animated video.

One of the things VistaCreate can do so well is combining videos and animated GIFs with images to create short animated videos that you can share on social media.

Pros

• Create animated videos and export them in various formats, ideal for all devices
• It is one of the best ways to create animated social media posts
• It has a mobile app that allows you to create designs on your device

Cons

• The free version is very limited in creative assets and storage capacity

6. Biteable

Price: Free plan with limited features: Paid plans start from $49 a month

Best For: Marketers, Educators, and Trainers

Link: https://biteable.com/

Biteable is the best option when you want to create simple small animated videos that can be used as Ads or videos that you post to social media. It has numerous premade templates that make creating these simple videos a matter of simply editing one of the templates.

If you feel uninspired, it has thousands of stock footage clips and scenes that you can put together to create a complete. It also has collaborative features that can allow a team to work on the same project.

Pros

• It can be used to make all kinds of marketing videos
• It is an ideal choice for explainer and demo videos
• It provides a wealth of resources to create your videos including stock footage
• It has a free plan

Cons

• The free plan places a watermark on the video
• You can only export the videos in MP4 format.
• At $49 a month, it is a very expensive option.

7. PixTeller

Price: Basic free plan with no animation features. Paid plans start at $12 per month

Best For: Freelancers, marketers, and bloggers

Link: https://pixteller.com/

PixTeller is a great way to animate videos and images for both professional and personal use. if you don’t want the complications that come with a dedicated video editing software, PixTeller is a good option to consider as it is very simple to use.

You can use it to create simple animated short videos by setting frame-by-frame motions and then editing the attributes in each frame. Some of the attributes that you can use PixTeller to edit include colors, opacity, rotation, and more.

Pros

• Editing frame by frame on a timeline makes video creation very easy
• The free version has various editing features
• It can be used to create both animated videos and images

Cons

• It lacks the advanced editing features that you will find on some of the other options on this list
• You can only download the videos in MP4 format
• The free plan doesn’t have animation features

8. Blender

Price: Free

Best For: Scientists, Students, Engineers, Animators, and Artists

Link: https://www.blender.org/download/

If you want to create stunning animations for free, Blender is the open-source software to use. This free program allows users to use the command line to create, render and model 3D animations. It can be used on all platforms including Linux, Windows, and Mac.

Even though it is free, it comes with numerous features including the ability to draw and edit in 3D mode, advanced video editing in VFX, motion tracking, masking, and compositing. But because it uses command-line programming, it may not be an ideal solution for most users.

Pros

• It is a completely free solution
• It has pretty advanced animation and rendering features to create all kinds of videos

Cons

• It may not be the most ideal solution for beginner users even though there are hours of video tutorials to refer to.

Related FAQs

1. How Do I Turn my Video into Animation?

The best way to turn a video into animation is to use one of the animation software solutions that we have outlined above. Each tool has its features and you should choose one that has the necessary features to fit into your video project.

2. How Do I Make an Animated Video for Free?

The only way to make an animated video is to use animation software. And although most programs are not free, there are some open-source solutions like Blender that may be able to help you make an animated video for free.

3. How Do You Animate in PowerPoint?

PowerPoint allows you to add animation to objects and text. To do that, select the object or text that you want to animate and select “Animations.” From the options presented, select the animation that you would like to use and it will be added to the selected object or text. If you would like to add an effect, choose “Effect Options.”

Try It Free

For macOS 10.12 or later

The following are some of the key features you can expect when using Filmora;

• Motion Tracking is a feature that you can use to attach an element to a moving object. The auto motion tracking feature ensures that the elements you attach move smoothly as the object moves.
• You can also use Filmora to customize an animation by adding keyframes to change various aspects including the positions, scale, rotations, and even the opacity of a clip.
• The color match feature allows you to match a selected clip’s color to a separate clip from another clip.
• The auto-ducking feature allows you to choose to fade away background music and make foreground narration or dialogue clearer.
• You can also add plain text to any section of the video
• The advanced title editing feature allows you to change the position, rotation, and scale of the video’s title while it is playing.
• You can also create and edit keyboard shortcut keys that you can then use to edit the video more easily.

2. Animaker

Price: Free with limited features. Paid plans from $10 a month

Best For: marketers, presenters, and freelancers

Link: https://www.animaker.com/

If you are looking for a simple way to create interactive presentations and videos, Animaker is a simple solution to choose. It is a particularly simple solution to use as it comes with numerous ways to create and edit the video, including a huge library of templates and elements that include illustrations, gestures, and characters.

The fact that you don’t have to create these animations from scratch makes it an ideal solution even if you have never used this kind of software before. It also comes with more than 200 music tracks and sound effects that you can add to the video.

Pros

• It can be used to create all kinds of animations for all kinds of use including business and personal uses
• It supports the creation of a variety of video styles
• It can be used to create whiteboard videos
• It has numerous animation options to choose from including illustrations, characters, and gestures
• It comes with a free plan

Cons

• You can only create 5 watermarked videos with the free plan
• It is only ideal for creating videos and not animated images

3. Visme

Price: Free plan with limited features. Paid plans start from $15 per month

Best For: Marketers, corporate teams, trainers, teachers, and personal use

Link: https://www.visme.co/

Visme is a cloud-based solution that can be used to create all sorts of animated media including animated videos, animated images, presentations, ads, banners, and more. It has numerous interactive features that are aimed at allowing you to create the perfect designs in a matter of minutes.

Since it is a cloud-based solution, you don’t need to download any software on your computer to use it. it also comes with thousands of premade templates and lots of stock-free images and videos that you can use to create your design.

Pros

• It is an all-in-one solution to create both animated images and videos
• It is a simple soliton even for beginner users
• You get thousands of different resources that can be used to create unique designs limited only by your imagination
• You don’t need to download any software to use it

Cons

• The numerous resources can make it a confusing solution for beginners
• The free plan is very limited

4. Adobe Animate

Price: Starts at $20.99 per month

Best For: Cartoon makers, YouTubers, and game designers

Link: https://www.adobe.com/africa/products/animate.html

Adobe Animate is an improvement on Adobe Flash Professional in every way. It is one of the best ways to create interactive graphics a 2D animations that can then be added to whatever project you are working on.

You can use the numerous tools in Adobe Animate to animate various aspects of your design including characters, shapes, avatars, and other assets. The animations can then be exported in various formats including Flash, HTML5, WebGL, SVG, and more.

Pros

• You have a lot of options when it comes to exporting and sharing the animations you create.
• It allows you to animate elements in numerous ways
• It has an extensive library of tools that can be used to create unique animations

Cons

• Like most Adobe tools, it can be very difficult to use, especially for beginner users
• There is no free trial version

5. Crello

Price: Free plan with limited features. Paid plan starts at $10 a month

Best For: Marketers, freelancers, and business owners

Link: https://create.vista.com/

Also known as VistaCreate, this is a simple solution for creating both animated videos and images. It makes this animation process quick and easy by providing you with a veritable library of templates and thousands of pre-animated characters and objects. It is therefore one of the best solutions to choose even if you don’t have the necessary technical skills to create a credible animated video.

One of the things VistaCreate can do so well is combining videos and animated GIFs with images to create short animated videos that you can share on social media.

Pros

• Create animated videos and export them in various formats, ideal for all devices
• It is one of the best ways to create animated social media posts
• It has a mobile app that allows you to create designs on your device

Cons

• The free version is very limited in creative assets and storage capacity

6. Biteable

Price: Free plan with limited features: Paid plans start from $49 a month

Best For: Marketers, Educators, and Trainers

Link: https://biteable.com/

Biteable is the best option when you want to create simple small animated videos that can be used as Ads or videos that you post to social media. It has numerous premade templates that make creating these simple videos a matter of simply editing one of the templates.

If you feel uninspired, it has thousands of stock footage clips and scenes that you can put together to create a complete. It also has collaborative features that can allow a team to work on the same project.

Pros

• It can be used to make all kinds of marketing videos
• It is an ideal choice for explainer and demo videos
• It provides a wealth of resources to create your videos including stock footage
• It has a free plan

Cons

• The free plan places a watermark on the video
• You can only export the videos in MP4 format.
• At $49 a month, it is a very expensive option.

7. PixTeller

Price: Basic free plan with no animation features. Paid plans start at $12 per month

Best For: Freelancers, marketers, and bloggers

Link: https://pixteller.com/

PixTeller is a great way to animate videos and images for both professional and personal use. if you don’t want the complications that come with a dedicated video editing software, PixTeller is a good option to consider as it is very simple to use.

You can use it to create simple animated short videos by setting frame-by-frame motions and then editing the attributes in each frame. Some of the attributes that you can use PixTeller to edit include colors, opacity, rotation, and more.

Pros

• Editing frame by frame on a timeline makes video creation very easy
• The free version has various editing features
• It can be used to create both animated videos and images

Cons

• It lacks the advanced editing features that you will find on some of the other options on this list
• You can only download the videos in MP4 format
• The free plan doesn’t have animation features

8. Blender

Price: Free

Best For: Scientists, Students, Engineers, Animators, and Artists

Link: https://www.blender.org/download/

If you want to create stunning animations for free, Blender is the open-source software to use. This free program allows users to use the command line to create, render and model 3D animations. It can be used on all platforms including Linux, Windows, and Mac.

Even though it is free, it comes with numerous features including the ability to draw and edit in 3D mode, advanced video editing in VFX, motion tracking, masking, and compositing. But because it uses command-line programming, it may not be an ideal solution for most users.

Pros

• It is a completely free solution
• It has pretty advanced animation and rendering features to create all kinds of videos

Cons

• It may not be the most ideal solution for beginner users even though there are hours of video tutorials to refer to.

Related FAQs

1. How Do I Turn my Video into Animation?

The best way to turn a video into animation is to use one of the animation software solutions that we have outlined above. Each tool has its features and you should choose one that has the necessary features to fit into your video project.

2. How Do I Make an Animated Video for Free?

The only way to make an animated video is to use animation software. And although most programs are not free, there are some open-source solutions like Blender that may be able to help you make an animated video for free.

3. How Do You Animate in PowerPoint?

PowerPoint allows you to add animation to objects and text. To do that, select the object or text that you want to animate and select “Animations.” From the options presented, select the animation that you would like to use and it will be added to the selected object or text. If you would like to add an effect, choose “Effect Options.”

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