2024 Approved Do You Want to Create Adjustment Layers in Final Cut Pro? This Article Will Discuss a Simple yet Efficient Method to Generate Adjustment Layers in Final Cut Pro
Do You Want to Create Adjustment Layers in Final Cut Pro? This Article Will Discuss a Simple yet Efficient Method to Generate Adjustment Layers in Final Cut Pro
Final Cut Pro is an advanced editing software that is available for Mac users exclusively. Using this high-end software, you can create compelling storytelling in your video clips. It offers different features through which you can effortlessly add audio and motion graphics to your videos. You can also add cinematic effects to your videos using Final Cut Pro to modify their focus points.
You can also add adjustment layers in Final Cut Pro to efficiently add the effects in video clips. By reading this article, you will learn how to add an adjustment layer in Final Cut Pro.
Part 1: What is Adjustment Layer in Final Cut Pro?
The adjustment layer in video editing can provide you with great ease as you can apply effects to multiple videos using this particular layer. Using the adjustment layer, you can apply effects and color grading to your video clips that come beneath this layer. So, apart from adding effects and executing color correction to individual clips, you can use an adjustment layer to generate quicker results.
After creating an adjustment layer in any video editor, you can easily cut and extend it like any other clip. You can also remove it anytime from your timeline with a single tap. In Final Cut Pro, you cannot insert adjustment layers in its timeline directly, like in Premiere Pro or After Effects.
To do so, you have to use third-party tools to create adjustment layers from scratch in Final Cut Pro. The process of creating an adjustment layer in Final Cut Pro is a little bit longer compared to other editors. To learn more about the adjustment layer in FCPX, continue reading this article.
Part 2: How to Add an Adjustment Layer in Final Cut Pro?
Are you eager to know how to add adjustment layers in Final Cut Pro? In this section, you can find simple instructions to generate an adjustment layer in Final Cut Pro without hassle.
Step1 First, click on this link to download the adjustment layer in your MacBook. Once done, copy your “Adjustment Layer” folder to the “User” folder. Afterward, move it to “Movies” and then “Motion Templates.” Once done, copy it to the “Titles” folder eventually.
Step2 Now open Final Cut Pro and locate the “Adjustment Layer” under the “Titles” section. After locating it, drag and drop it into the timeline. This adjustment layer was created as a title layer in Apple Motion that got published in Final Cut Pro using the built-in publishing tools.
Step3 Once you have created the adjustment layer, you can apply any sort of effects to the video clips. However, you should make sure to place the adjustment layer above in the layers stack.
Bonus Tips – How to Use Adjustment Layers in the Best Alternative to FCPX?
If you want to use an alternative to Final Cut Pro for creating the adjustment layer, you can try Wondershare Filmora 12 . You can edit your videos in an advanced and secure environment using this tool. It supports all multiple platforms, such as Windows, Mac, Android, and iOS. You can do color correction in your videos to manage the saturation, brightness, contrast, exposure, and other factors in Filmora.
Free Download For Win 7 or later(64-bit)
Free Download For macOS 10.14 or later
Moreover, you can also create 3D animated titles in Filmora to give your project a unique look. It also provides a wide range of keyboard shortcut presets through which you can make your editing easier and faster. Apart from editing and modifying your videos, you can also increase their vibrancy by using Filmora effects. You can explore and select a diverse range of visual effects in Filmora to give a new dimension to your video clips.
Key Features of Filmora
- Filmora offers cloud services that allow you to collaborate with your team members effectively. On its workspace cloud platform, you can share and review the edited video clips with your team members in a comfortable environment.
- It offers a pen tool through which you can draw complex mask shapes, such as straight lines or curves around the objects.
- Using the AI Smart Cutout feature, you can use advanced technology to select people or objects in the video effectively.
- Are you annoyed by the background noises in your video clips? You can try the AI Denoise feature of Filmora that can help you to eradicate background noises from the video clips precisely.
How to Add an Adjustment Layer Using Filmora
To create and use the adjustment layer in Wondershare Filmora 12, you can proceed to the following steps:
Step1 Import the Video Clip
Launch Filmora and click on the “New Project” button. Afterward, upload the video file on the project media and then drag and drop it into the timeline.
Step2 Add the Adjustment Layer
Now head to the “Media” section on the left side, where you can find the option of the “Adjustment Layer.” Next, drag and drop the adjustment layer into the timeline. You can double-click on it to change its settings effectively.
Step3 Add Multiple Presets to Adjustment Layer
From the settings, you can change blending mode, rotation, position, and opacity easily. Moreover, you can add different presets to the adjustment layer for more modifications. You can use the color match tool to adjust the colors in your video clip. With this tool, you can also add a border across the video clips using the adjustment layer. Also, you can color code the adjustment layer to create a more attractive look in the video clip.
Conclusion
Adjustment layers can make your editing process easy and fast. If you want to pursue video editing as your profession, you should know how to use the adjustment layer in famous tools like Final Cut Pro. After reading this article, you have learned how to create an adjustment layer in Final Cut Pro without complications.
However, if you want a more compatible and easier-to-use tool to generate adjustment layers, you can try Wondershare Filmora. It’s a powerful video editor that you can use to perform professional editing using adjustment layers.
Free Download For macOS 10.14 or later
Moreover, you can also create 3D animated titles in Filmora to give your project a unique look. It also provides a wide range of keyboard shortcut presets through which you can make your editing easier and faster. Apart from editing and modifying your videos, you can also increase their vibrancy by using Filmora effects. You can explore and select a diverse range of visual effects in Filmora to give a new dimension to your video clips.
Key Features of Filmora
- Filmora offers cloud services that allow you to collaborate with your team members effectively. On its workspace cloud platform, you can share and review the edited video clips with your team members in a comfortable environment.
- It offers a pen tool through which you can draw complex mask shapes, such as straight lines or curves around the objects.
- Using the AI Smart Cutout feature, you can use advanced technology to select people or objects in the video effectively.
- Are you annoyed by the background noises in your video clips? You can try the AI Denoise feature of Filmora that can help you to eradicate background noises from the video clips precisely.
How to Add an Adjustment Layer Using Filmora
To create and use the adjustment layer in Wondershare Filmora 12, you can proceed to the following steps:
Step1 Import the Video Clip
Launch Filmora and click on the “New Project” button. Afterward, upload the video file on the project media and then drag and drop it into the timeline.
Step2 Add the Adjustment Layer
Now head to the “Media” section on the left side, where you can find the option of the “Adjustment Layer.” Next, drag and drop the adjustment layer into the timeline. You can double-click on it to change its settings effectively.
Step3 Add Multiple Presets to Adjustment Layer
From the settings, you can change blending mode, rotation, position, and opacity easily. Moreover, you can add different presets to the adjustment layer for more modifications. You can use the color match tool to adjust the colors in your video clip. With this tool, you can also add a border across the video clips using the adjustment layer. Also, you can color code the adjustment layer to create a more attractive look in the video clip.
Conclusion
Adjustment layers can make your editing process easy and fast. If you want to pursue video editing as your profession, you should know how to use the adjustment layer in famous tools like Final Cut Pro. After reading this article, you have learned how to create an adjustment layer in Final Cut Pro without complications.
However, if you want a more compatible and easier-to-use tool to generate adjustment layers, you can try Wondershare Filmora. It’s a powerful video editor that you can use to perform professional editing using adjustment layers.
Zoom In and Out on Discord (Desktop + App + Browser Solutions)
Abundant Video Effects - Wondershare Filmora
Provide abundant video effects - A creative video editor
Powerful color correction and grading
Detailed tutorials are provided by the official channel
Discord has gained much popularity in recent years owing to its versatility and wide range of customization options available. It is an innovative program that allows users to communicate via text messages, voice and video calls, media files, and more.
One of the main reasons for Discord’s growing popularity is its multipurpose resources that allow people to stay in touch with their communities. As Discord features are customizable, you can alter the zoom settings on the servers and chat screens to increase visibility and ease.
Not sure how to do that? You can head over to the article below to find easy step-by-step guides on how to zoom in Discord desktop and mobile applications and the official website.
In this article
Part 1: Zoom In and Out on Discord Software
Part 2: Zoom In and Out in Discord Mobile App
Part 3: Zoom In and Out on Discord Website
Part 4: Frequently Asked Questions (FAQs)
Part 1: Zoom In and Out on Discord Software
The Discord desktop software is available for Windows 7 and above, Linux, and Mac computers. If you want to know how to zoom in on Discord desktop software, you have landed on the right page. The following steps indicate how to zoom in or out on Discord’s desktop version by accessing the software’s settings.
Step 1: To begin with, launch the Discord desktop application on your computer. Sign in to your Discord profile if asked.
Step 2: On Discord’s homepage, in the left corner at the bottom, you will see your profile name along with the headphones and microphone icons. Next to these, a cog-shaped icon for Settings will be visible. Tap on it to launch user settings.
Step 3: Under “User Settings,” locate the “App Settings” category from the sidebar at the left. Find and click on the “Appearance” option from here.
Step 4: When you scroll down under the “Appearance” settings, you will find the sliders to change the “Chant Font Scaling,” “Space between Message Groups,” and the “Zoom Level” settings at the bottom.
Step 5: The sliders are set on a highlighted percentage visible in green by default. If you wish to increase the chat font size, drag that particular slider to the right and check the preview until you arrive at the size you want. To decrease the font size, you have to drag the slider to the left and look for the desired result in the preview section.
Step 6: If you wish to change the zoom levels of all the elements in a chat screen, you can change the “Zoom Level” slider’s position until you reach your desired result. Now exit the Settings window to apply your changes.
Part 2: Zoom In and Out in Discord Mobile App
Discord offers its mobile applications for Android and iOS devices. You can easily change the Discord app’s built-in settings to change the zoom level. To know how to zoom in on the Discord mobile app, take a look at the comprehensive step-by-step guide below:
Step 1: Firstly, install and launch the Discord app on your mobile and sign in to your profile.
Step 2: Go to the app’s homepage and search for your profile icon at the bottom-right corner of the screen. Click on it to access “User Settings.”
Step 3: Now, look for the “Appearance” settings by scrolling down and tapping on it. You will see the “Chat Font Scaling” option and a slider under it. You can drag the slider to adjust the font size on the Discord application.
Step 4: You can drag the slider to the right to increase the font scale across the app and check for your desired preview. To decrease the font size, you will need to drag the slider to the left. Now exit your Settings and restart the app to make your changes effective.
Step 5: If you want to restore the zoom settings to default, you can click the “Reset” button at the bottom left corner of the screen.
Part 3: Zoom In and Out on Discord Website
If you are using the web version of Discord, there are multiple ways to zoom in. On your native web browser, you can access the ellipses icon at the right and find the “Zoom” option. From here, you can simply click on the “+” icon to zoom in and the “-” icon to zoom out on the page you have opened at the moment.
If you prefer to change the Zoom settings using Discord’s native settings, you can easily do so in the web version using keyboard shortcuts. Here is an in-depth guide indicating how to zoom out in Discord for the online version.
Step 1: Launch the web browser on your computer and open the online version of the Discord software. You might be asked to sign in to your profile at this point.
Step 2: Once you are at the homepage of your Discord profile, you can access the keyboard shortcuts to zoom in or out. To zoom in on Discord, simply hold the “CTRL” key on your keyboard and click the “+” icon key. Each click of the key will result in a 10% increase in the zoom level of the screen.
Step 3: If you want to zoom out on Discord’s screen, you can use your keyboard. Similar to the step mentioned above, tap the “-” key on your keyboard while holding down the “Ctrl” key to make your screen and chat appear smaller.
Step 4: You can reset the zoom settings to default by holding down the “Ctrl” key and hitting “0” on the keyboard. This will restore the settings back to the default 100%.
Part 4: Frequently Asked Questions (FAQs)
Are Discord zoom and text size settings different?
Yes, there is a difference between the zoom levels and the text size settings on Discord. By changing the zoom levels of the software, you alter the zoom level of all the elements, including icons, images, windows, and more, across the Discord application. Changing the text size settings will simply alter the chat font scale in a specific chat window.
Does changing the Discord zoom on my PC affect the settings on my mobile app?
No, all the changes made on the zoom level or text size of Discord remain limited to the version of the software you are currently using. If you change the zoom settings on your PC, the change will not be reflected on your mobile application.
Conclusion
Digital chatting applications such as Discord have made it exceedingly easy to stay in touch with friends and family over long distances. From sending and receiving messages to voice and video calls, you can do a lot with Discord.
If you are a Discord user, knowing how to alter the zoom level on the app can prove to be incredibly beneficial. By changing the zoom settings on Discord, you can make the text, images, and other items present on the screen appear bigger or smaller. With the guide mentioned above, you now know how to zoom in on Discord across the mobile, desktop, and web.
Discord has gained much popularity in recent years owing to its versatility and wide range of customization options available. It is an innovative program that allows users to communicate via text messages, voice and video calls, media files, and more.
One of the main reasons for Discord’s growing popularity is its multipurpose resources that allow people to stay in touch with their communities. As Discord features are customizable, you can alter the zoom settings on the servers and chat screens to increase visibility and ease.
Not sure how to do that? You can head over to the article below to find easy step-by-step guides on how to zoom in Discord desktop and mobile applications and the official website.
In this article
Part 1: Zoom In and Out on Discord Software
Part 2: Zoom In and Out in Discord Mobile App
Part 3: Zoom In and Out on Discord Website
Part 4: Frequently Asked Questions (FAQs)
Part 1: Zoom In and Out on Discord Software
The Discord desktop software is available for Windows 7 and above, Linux, and Mac computers. If you want to know how to zoom in on Discord desktop software, you have landed on the right page. The following steps indicate how to zoom in or out on Discord’s desktop version by accessing the software’s settings.
Step 1: To begin with, launch the Discord desktop application on your computer. Sign in to your Discord profile if asked.
Step 2: On Discord’s homepage, in the left corner at the bottom, you will see your profile name along with the headphones and microphone icons. Next to these, a cog-shaped icon for Settings will be visible. Tap on it to launch user settings.
Step 3: Under “User Settings,” locate the “App Settings” category from the sidebar at the left. Find and click on the “Appearance” option from here.
Step 4: When you scroll down under the “Appearance” settings, you will find the sliders to change the “Chant Font Scaling,” “Space between Message Groups,” and the “Zoom Level” settings at the bottom.
Step 5: The sliders are set on a highlighted percentage visible in green by default. If you wish to increase the chat font size, drag that particular slider to the right and check the preview until you arrive at the size you want. To decrease the font size, you have to drag the slider to the left and look for the desired result in the preview section.
Step 6: If you wish to change the zoom levels of all the elements in a chat screen, you can change the “Zoom Level” slider’s position until you reach your desired result. Now exit the Settings window to apply your changes.
Part 2: Zoom In and Out in Discord Mobile App
Discord offers its mobile applications for Android and iOS devices. You can easily change the Discord app’s built-in settings to change the zoom level. To know how to zoom in on the Discord mobile app, take a look at the comprehensive step-by-step guide below:
Step 1: Firstly, install and launch the Discord app on your mobile and sign in to your profile.
Step 2: Go to the app’s homepage and search for your profile icon at the bottom-right corner of the screen. Click on it to access “User Settings.”
Step 3: Now, look for the “Appearance” settings by scrolling down and tapping on it. You will see the “Chat Font Scaling” option and a slider under it. You can drag the slider to adjust the font size on the Discord application.
Step 4: You can drag the slider to the right to increase the font scale across the app and check for your desired preview. To decrease the font size, you will need to drag the slider to the left. Now exit your Settings and restart the app to make your changes effective.
Step 5: If you want to restore the zoom settings to default, you can click the “Reset” button at the bottom left corner of the screen.
Part 3: Zoom In and Out on Discord Website
If you are using the web version of Discord, there are multiple ways to zoom in. On your native web browser, you can access the ellipses icon at the right and find the “Zoom” option. From here, you can simply click on the “+” icon to zoom in and the “-” icon to zoom out on the page you have opened at the moment.
If you prefer to change the Zoom settings using Discord’s native settings, you can easily do so in the web version using keyboard shortcuts. Here is an in-depth guide indicating how to zoom out in Discord for the online version.
Step 1: Launch the web browser on your computer and open the online version of the Discord software. You might be asked to sign in to your profile at this point.
Step 2: Once you are at the homepage of your Discord profile, you can access the keyboard shortcuts to zoom in or out. To zoom in on Discord, simply hold the “CTRL” key on your keyboard and click the “+” icon key. Each click of the key will result in a 10% increase in the zoom level of the screen.
Step 3: If you want to zoom out on Discord’s screen, you can use your keyboard. Similar to the step mentioned above, tap the “-” key on your keyboard while holding down the “Ctrl” key to make your screen and chat appear smaller.
Step 4: You can reset the zoom settings to default by holding down the “Ctrl” key and hitting “0” on the keyboard. This will restore the settings back to the default 100%.
Part 4: Frequently Asked Questions (FAQs)
Are Discord zoom and text size settings different?
Yes, there is a difference between the zoom levels and the text size settings on Discord. By changing the zoom levels of the software, you alter the zoom level of all the elements, including icons, images, windows, and more, across the Discord application. Changing the text size settings will simply alter the chat font scale in a specific chat window.
Does changing the Discord zoom on my PC affect the settings on my mobile app?
No, all the changes made on the zoom level or text size of Discord remain limited to the version of the software you are currently using. If you change the zoom settings on your PC, the change will not be reflected on your mobile application.
Conclusion
Digital chatting applications such as Discord have made it exceedingly easy to stay in touch with friends and family over long distances. From sending and receiving messages to voice and video calls, you can do a lot with Discord.
If you are a Discord user, knowing how to alter the zoom level on the app can prove to be incredibly beneficial. By changing the zoom settings on Discord, you can make the text, images, and other items present on the screen appear bigger or smaller. With the guide mentioned above, you now know how to zoom in on Discord across the mobile, desktop, and web.
Discord has gained much popularity in recent years owing to its versatility and wide range of customization options available. It is an innovative program that allows users to communicate via text messages, voice and video calls, media files, and more.
One of the main reasons for Discord’s growing popularity is its multipurpose resources that allow people to stay in touch with their communities. As Discord features are customizable, you can alter the zoom settings on the servers and chat screens to increase visibility and ease.
Not sure how to do that? You can head over to the article below to find easy step-by-step guides on how to zoom in Discord desktop and mobile applications and the official website.
In this article
Part 1: Zoom In and Out on Discord Software
Part 2: Zoom In and Out in Discord Mobile App
Part 3: Zoom In and Out on Discord Website
Part 4: Frequently Asked Questions (FAQs)
Part 1: Zoom In and Out on Discord Software
The Discord desktop software is available for Windows 7 and above, Linux, and Mac computers. If you want to know how to zoom in on Discord desktop software, you have landed on the right page. The following steps indicate how to zoom in or out on Discord’s desktop version by accessing the software’s settings.
Step 1: To begin with, launch the Discord desktop application on your computer. Sign in to your Discord profile if asked.
Step 2: On Discord’s homepage, in the left corner at the bottom, you will see your profile name along with the headphones and microphone icons. Next to these, a cog-shaped icon for Settings will be visible. Tap on it to launch user settings.
Step 3: Under “User Settings,” locate the “App Settings” category from the sidebar at the left. Find and click on the “Appearance” option from here.
Step 4: When you scroll down under the “Appearance” settings, you will find the sliders to change the “Chant Font Scaling,” “Space between Message Groups,” and the “Zoom Level” settings at the bottom.
Step 5: The sliders are set on a highlighted percentage visible in green by default. If you wish to increase the chat font size, drag that particular slider to the right and check the preview until you arrive at the size you want. To decrease the font size, you have to drag the slider to the left and look for the desired result in the preview section.
Step 6: If you wish to change the zoom levels of all the elements in a chat screen, you can change the “Zoom Level” slider’s position until you reach your desired result. Now exit the Settings window to apply your changes.
Part 2: Zoom In and Out in Discord Mobile App
Discord offers its mobile applications for Android and iOS devices. You can easily change the Discord app’s built-in settings to change the zoom level. To know how to zoom in on the Discord mobile app, take a look at the comprehensive step-by-step guide below:
Step 1: Firstly, install and launch the Discord app on your mobile and sign in to your profile.
Step 2: Go to the app’s homepage and search for your profile icon at the bottom-right corner of the screen. Click on it to access “User Settings.”
Step 3: Now, look for the “Appearance” settings by scrolling down and tapping on it. You will see the “Chat Font Scaling” option and a slider under it. You can drag the slider to adjust the font size on the Discord application.
Step 4: You can drag the slider to the right to increase the font scale across the app and check for your desired preview. To decrease the font size, you will need to drag the slider to the left. Now exit your Settings and restart the app to make your changes effective.
Step 5: If you want to restore the zoom settings to default, you can click the “Reset” button at the bottom left corner of the screen.
Part 3: Zoom In and Out on Discord Website
If you are using the web version of Discord, there are multiple ways to zoom in. On your native web browser, you can access the ellipses icon at the right and find the “Zoom” option. From here, you can simply click on the “+” icon to zoom in and the “-” icon to zoom out on the page you have opened at the moment.
If you prefer to change the Zoom settings using Discord’s native settings, you can easily do so in the web version using keyboard shortcuts. Here is an in-depth guide indicating how to zoom out in Discord for the online version.
Step 1: Launch the web browser on your computer and open the online version of the Discord software. You might be asked to sign in to your profile at this point.
Step 2: Once you are at the homepage of your Discord profile, you can access the keyboard shortcuts to zoom in or out. To zoom in on Discord, simply hold the “CTRL” key on your keyboard and click the “+” icon key. Each click of the key will result in a 10% increase in the zoom level of the screen.
Step 3: If you want to zoom out on Discord’s screen, you can use your keyboard. Similar to the step mentioned above, tap the “-” key on your keyboard while holding down the “Ctrl” key to make your screen and chat appear smaller.
Step 4: You can reset the zoom settings to default by holding down the “Ctrl” key and hitting “0” on the keyboard. This will restore the settings back to the default 100%.
Part 4: Frequently Asked Questions (FAQs)
Are Discord zoom and text size settings different?
Yes, there is a difference between the zoom levels and the text size settings on Discord. By changing the zoom levels of the software, you alter the zoom level of all the elements, including icons, images, windows, and more, across the Discord application. Changing the text size settings will simply alter the chat font scale in a specific chat window.
Does changing the Discord zoom on my PC affect the settings on my mobile app?
No, all the changes made on the zoom level or text size of Discord remain limited to the version of the software you are currently using. If you change the zoom settings on your PC, the change will not be reflected on your mobile application.
Conclusion
Digital chatting applications such as Discord have made it exceedingly easy to stay in touch with friends and family over long distances. From sending and receiving messages to voice and video calls, you can do a lot with Discord.
If you are a Discord user, knowing how to alter the zoom level on the app can prove to be incredibly beneficial. By changing the zoom settings on Discord, you can make the text, images, and other items present on the screen appear bigger or smaller. With the guide mentioned above, you now know how to zoom in on Discord across the mobile, desktop, and web.
Discord has gained much popularity in recent years owing to its versatility and wide range of customization options available. It is an innovative program that allows users to communicate via text messages, voice and video calls, media files, and more.
One of the main reasons for Discord’s growing popularity is its multipurpose resources that allow people to stay in touch with their communities. As Discord features are customizable, you can alter the zoom settings on the servers and chat screens to increase visibility and ease.
Not sure how to do that? You can head over to the article below to find easy step-by-step guides on how to zoom in Discord desktop and mobile applications and the official website.
In this article
Part 1: Zoom In and Out on Discord Software
Part 2: Zoom In and Out in Discord Mobile App
Part 3: Zoom In and Out on Discord Website
Part 4: Frequently Asked Questions (FAQs)
Part 1: Zoom In and Out on Discord Software
The Discord desktop software is available for Windows 7 and above, Linux, and Mac computers. If you want to know how to zoom in on Discord desktop software, you have landed on the right page. The following steps indicate how to zoom in or out on Discord’s desktop version by accessing the software’s settings.
Step 1: To begin with, launch the Discord desktop application on your computer. Sign in to your Discord profile if asked.
Step 2: On Discord’s homepage, in the left corner at the bottom, you will see your profile name along with the headphones and microphone icons. Next to these, a cog-shaped icon for Settings will be visible. Tap on it to launch user settings.
Step 3: Under “User Settings,” locate the “App Settings” category from the sidebar at the left. Find and click on the “Appearance” option from here.
Step 4: When you scroll down under the “Appearance” settings, you will find the sliders to change the “Chant Font Scaling,” “Space between Message Groups,” and the “Zoom Level” settings at the bottom.
Step 5: The sliders are set on a highlighted percentage visible in green by default. If you wish to increase the chat font size, drag that particular slider to the right and check the preview until you arrive at the size you want. To decrease the font size, you have to drag the slider to the left and look for the desired result in the preview section.
Step 6: If you wish to change the zoom levels of all the elements in a chat screen, you can change the “Zoom Level” slider’s position until you reach your desired result. Now exit the Settings window to apply your changes.
Part 2: Zoom In and Out in Discord Mobile App
Discord offers its mobile applications for Android and iOS devices. You can easily change the Discord app’s built-in settings to change the zoom level. To know how to zoom in on the Discord mobile app, take a look at the comprehensive step-by-step guide below:
Step 1: Firstly, install and launch the Discord app on your mobile and sign in to your profile.
Step 2: Go to the app’s homepage and search for your profile icon at the bottom-right corner of the screen. Click on it to access “User Settings.”
Step 3: Now, look for the “Appearance” settings by scrolling down and tapping on it. You will see the “Chat Font Scaling” option and a slider under it. You can drag the slider to adjust the font size on the Discord application.
Step 4: You can drag the slider to the right to increase the font scale across the app and check for your desired preview. To decrease the font size, you will need to drag the slider to the left. Now exit your Settings and restart the app to make your changes effective.
Step 5: If you want to restore the zoom settings to default, you can click the “Reset” button at the bottom left corner of the screen.
Part 3: Zoom In and Out on Discord Website
If you are using the web version of Discord, there are multiple ways to zoom in. On your native web browser, you can access the ellipses icon at the right and find the “Zoom” option. From here, you can simply click on the “+” icon to zoom in and the “-” icon to zoom out on the page you have opened at the moment.
If you prefer to change the Zoom settings using Discord’s native settings, you can easily do so in the web version using keyboard shortcuts. Here is an in-depth guide indicating how to zoom out in Discord for the online version.
Step 1: Launch the web browser on your computer and open the online version of the Discord software. You might be asked to sign in to your profile at this point.
Step 2: Once you are at the homepage of your Discord profile, you can access the keyboard shortcuts to zoom in or out. To zoom in on Discord, simply hold the “CTRL” key on your keyboard and click the “+” icon key. Each click of the key will result in a 10% increase in the zoom level of the screen.
Step 3: If you want to zoom out on Discord’s screen, you can use your keyboard. Similar to the step mentioned above, tap the “-” key on your keyboard while holding down the “Ctrl” key to make your screen and chat appear smaller.
Step 4: You can reset the zoom settings to default by holding down the “Ctrl” key and hitting “0” on the keyboard. This will restore the settings back to the default 100%.
Part 4: Frequently Asked Questions (FAQs)
Are Discord zoom and text size settings different?
Yes, there is a difference between the zoom levels and the text size settings on Discord. By changing the zoom levels of the software, you alter the zoom level of all the elements, including icons, images, windows, and more, across the Discord application. Changing the text size settings will simply alter the chat font scale in a specific chat window.
Does changing the Discord zoom on my PC affect the settings on my mobile app?
No, all the changes made on the zoom level or text size of Discord remain limited to the version of the software you are currently using. If you change the zoom settings on your PC, the change will not be reflected on your mobile application.
Conclusion
Digital chatting applications such as Discord have made it exceedingly easy to stay in touch with friends and family over long distances. From sending and receiving messages to voice and video calls, you can do a lot with Discord.
If you are a Discord user, knowing how to alter the zoom level on the app can prove to be incredibly beneficial. By changing the zoom settings on Discord, you can make the text, images, and other items present on the screen appear bigger or smaller. With the guide mentioned above, you now know how to zoom in on Discord across the mobile, desktop, and web.
How To Edit Youtube Videos In Easy Steps
How to Edit YouTube Videos in Simple Steps
An easy yet powerful editor
Numerous effects to choose from
Detailed tutorials provided by the official channel
In this article
01 [How to Edit Your YouTube Videos for Beginners?](#Part 1)
02 [How to edit YouTube videos on phone?](#Part 2)
03 [What do Professional YouTubers Use to Edit Videos?](#Part 3)
04 [YouTube Video Editing Q&A](#Part 4)
Part 1 How to Edit Your YouTube Videos for Beginners?
There are a lot of tools for beginners from which they can edit their videos on a budget. Here some of them:
01YouTube Creator Studio
Price: Free
Great For: Quick and basic video edits
YouTube has its own web based video editor which is free of cost. YouTube creator studio is a basic editing tool which allows you to trim the clips from any part of the video. You can also blur the objects and faces if you want. There are several other features that will help you to make your video attractive and engaging.
If you have uploaded a video on YouTube then also, YouTube creator studio allows you to edit the video without losing your video ID and video URL. You can also “Add an End Screen” to your video to give your viewers an option to subscribe your channel.
Pros:
● Create (ability to edit and post your content)
● Activity Insight (you can check your performance metrics)
● Monetization Management
Cons:
There are no cons as such.
02Videorama
Price: Free
Great For: making movies from videos and photos.
If you shoot a video on an iPhone or iPad then Videorama is the best tool to edit your video. You can choose video clips and photos from your gallery and put them together. In this, you can create overlays, add music, filters, add text and can also record a voice – over. Click on the “OK, Share” after you are done with editing, choose the preferred resolution and frame rate. Now your video is ready to post on your YouTube channel.
Pros:
● Easy to use
● Great range of SFX and VFX
● Text Effects and Filters are good
Cons:
● Lack some basic editing features
● IAP’s can get expensive
● More diverse effects would be nice.
● Shotcut
Price: Free
Good For: Used for editing videos and audios for free
Shotcut is a multimedia editing tool and if you are a beginner in video or audio editing this tool is quite the deal for you. You can create or edit the videos by using its various features and can make an engaging or captivating video. It has some tutorials to help you out. For YouTube, it is the best tool to edit your videos.
There are a lot effects and some of that which are used commonly are color grading, color tint etc. When we talk about audio editing features, Shotcut is mostly used to enhance your video with adding music to it.
For editing video you can select from multiple presents or you can set the frame rate and resolution which you want by setting it on ‘Custom’.
Pros:
● Free to use
● Comes with tutorials
● It has a simple interface.
Cons:
● Doesn’t support animation
● Do not have optional plugins.
● Lacks features like multicam editing and motion tracking.
03Movavi Video Editor
Price: $ 59.95
Great For: Quick and fast video editor
Movavi is a video editor tool to edit your video and share it with everyone. You can edit your videos and make them look more alluring to people by using its Key frame animations, special effects and readymade intros.
You can also change the background in your video clips easily by applying Chroma key. It has an easy and refined interface so that you can use it easily and there is nothing to learn in it before using. You can edit your videos and download it for free. There is no need of internet connection when using it. So, it is the best to use it while on the go.
Pros:
● Easy interface
● Amazing feature and special effects
● Fast and quick editor
Cons:
● Free trial isn’t good as it has limited features
● Few templates for text templates and transitions
● You have limited control over color tuning.
04Apple iMovie
Price: Free for Mac users / $14.99 in the Apple Play Store
Great For: Making photos and videos in a beautiful production.
Apple iMovie is a video editor is for those who want to do editing on a professional level. It is for Mac users. It is easy to use and it gives you high quality of video editing with its special effects, high fidelity filters, green screen effects, etc . It allows you to add various clips and shots and arrange them in order, add text, music, effects and your engaging video is ready.
Before starting to edit your video for YouTube or for other sites, always select the standard aspect ratio that is (4:3). If you will choose any theme for your video, iMovie will add transitions effects and add title on its own.
Pros:
● User friendly interface
● It is quick and fast
● Easy sharing
Cons:
● Limited editing features
● Quite expensive
● It requires high level of HDD space
05Videoshop – video editor
Price: Free
Great For: Easy and fast video editor
Videoshop is a third party video editing app from which you can edit your videos on your android or iPhone. Videoshop has amazing features like you can trim, cut, adjust the lightning, rotate your video, add transitions, etc. You can add music and text to make your video more engaging.
There are a lot of filters and features that you can apply to your video to make it look more captivating. Once you have completed editing the video, click on the ‘Share’ icon. It makes your video ready to upload on YouTube or other sites.
Pros:
● Combine clips from various videos
● Fast and easy way to edit videos
● Add special effects, filters and sound
Cons:
● Free for limited time
● Requires subscription to access app’s features like watermark free
● Not fit for editing batch videos
06HitFilm Express
Price: Free
Great For: Gives you professional-grade video editing
HitFilm Express is a free video editing tool which is packed with amazing features to edit your videos for any platform including YouTube. It has a lot of filters and 400+ visual effects that help to give your video a professional touch. You can add voice over to your videos as well by just clicking on a button.
You can create commercials, movies, audio songs while using this as it allows you to add music, text and image etc. you can make quality videos by using HitFilm and share it with the world.
Pros:
● Clean user interface
● Easy to use
● Perfect for YouTube creators
Cons:
● Sometimes crashes and freezes
● Welcome screen is cluttered
● Steep learning curve
Part 2 How to edit YouTube videos on phone?
Editing can enhance the look of your video and making an engaging video can attract the audience to give it a watch. There are various tools to edit your YouTube video. Some of them are listed below:
01YouTube Creator Studio
This is one of the best options to edit a new video or a video that is already uploaded. This built-in editor can easily be accessed on the phone to carry out the necessary editing. You can follow the below discussed guide for the same.
Step 1: Sign in to the YouTube’s studio (channel dashboard).
Step 2: Click on the content option given at the left sidebar.
Step 3: Click on the thumbnail of the video you want to edit from uploads.
Step 4: Click on theEditor given at the left sidebar.
Step 5: You can trim the beginning or the end part of the video. You can trim the video from the Trim option which is right above the timeline.
Step 6: Add end screen to your video
Click on the end screen icon which is given at the middle of the timeline. If you want your viewers to know that you have more related videos or you want to make them subscribe your channel then you can add an end screen to your video.
02iMovie
Editing videos on iphone was never so easy. Using the iMovie app, one can easily edit the YouTube videos for free. The app can easily be downloaded from the app store. Here is a step by step guide that you can follow to edit the video.
Step 1: Import media
Open the app to My Movie section present on main screen. Now, add the video for editing by clicking on ‘Import media’. Now, you need to drag it to the bottom timeline.
Step 2: Trim or split the video
Now, you can trim or split the clip as per your requirement. You can do this by clicking on the spot in video that you want to split or trim. For this, click on modify and then select Split Clip, Trim to Clip Edge or Trim to Playhead.
Step 3: Add music and effects
You can check out the sound and music effects, background, transitions and themed titles at the top toolbar and implement them in the video. Using the icons present just above the clip, you can make color corrections, stabilize the clip, change volume, eliminate background noise, apply speed changes, etc.
Step 4: Share the video
After the editing is complete, click on the Share icon present at the top right corner. Now, click on YouTube & facebook. Now, save the video to your Mac device. When the file is saved, go to YouTube Studio And upload your video.
03Windows Photo app
To use this app, you need to have windows 10 on your system. The Windows Photo app is an effective tool to edit the videos. The editing process is very simple and can be done in a few minutes. Here is a simple guide to help you.
Step 1: Open the app
Launch the app and click on the Video Editor option. To start the editing process, click on new video project. Now, name your project to start the process.
Step 2: Import the video
Click on ‘Add’ and then ‘From this pc’ to add the video. You can then drag the clip to open it in storyboard. There are several options at the storyboard using which you can add text to the title etc. to do this, select Add title card option. You can add text, select style and duration. Finally click on Done.
Step 3: Edit the video
You can find the trim, split and other editing options at the top. Using these options, you can make the desirable changes to the video. After completing the editing work, you can click on Finish video option. Now, choose the video quality (540p, 720p, 1080p) and select Export option to save the video on your computer.
Part 3 What do Professional You Tubers Use to Edit Videos?
Professional YouTubers use the best software for editing their videos and make them engaging and of high quality. One such software that you can also give a try is Wondershare Filmora Video Editor . The easy to use and interactive interface makes this software a top notch choice of the editors. In Filmora, you can edit your videos and audios, record the PC screen, add a voiceover to your video and also add colors in an easy way. The templates are customizable and you can edit them according to you. It has a lot of animated elements, transitions, title designs etc.
For Win 7 or later (64-bit)
For macOS 10.12 or later
Why to choose Filmora for editing YouTube videos:
● Can record the PC screen
● It has Pan and Zoom movements
● Can edit your audios with audio mixers
● Have amazing Filters, Text effects and Overlays.
● Color tuning
● Upload your videos directly to YouTube, Face book or Vimeo.
● Can adjust the speed
● Video stabilization
Part 4 YouTube Video Editing Q&A
What are the tools used for editing YouTube videos?
A. There are various tools available for editing the YouTube’s video. Some of them are listed here:
● YouTube creator studio
● Apple iMovie
● Videorama
● Shotcut
● Movavi video editor
How can you edit a YouTube video on your smart phone?
A. You can easily edit a YouTube video on your smart phone. Here are the steps to follow:
● Step 1: Log in to you YouTube account and click on the three dots at top right corner.
● Step 2: Tap on the three vertical dots at the side of your video which you want to edit.
● Step 3: Edit the video as you wish. You can change its description, add effects etc.
● Step 4: Click on the save button after you are done editing.
How can you add music to your video?
A. Adding music to video is very simple and can be done using Movavi Video Editor. Here is a small guide that you can follow.
● Download the Movavi Video Editor.
● Select the audio and video in Movavi Video Editor.
● Adjust the length and volume of the audio according to your video.
● Save the file.
How can you add Transitions on a video editor?
A. You can add transition to your video in two ways. You can add transitions to one or two different video clips or the other is adding transition to one media file.
What are the steps for editing a video?
A. A simple but highly effective way to edit a video is make a plan, film the video, add the media, arrange the media, edit the video, trim the video, add transitions, add title, add effects, and merge the Audio. Now, give a final touch to your video and the project is ready.
● Ending Thoughts →
● Editing videos on a budget is now easy as there are several software like Movavi Video Editor, Videorama, Apple iMovie, Shotcut tools that help you do it with ease.
● You can also edit your YouTube videos on your smart phones as it is quite simple and also you can use these tools to edit the video professionally.
● Filmora is the best tool from which you can edit your YouTube videos and can upload them directly on YouTube.
In this article
01 [How to Edit Your YouTube Videos for Beginners?](#Part 1)
02 [How to edit YouTube videos on phone?](#Part 2)
03 [What do Professional YouTubers Use to Edit Videos?](#Part 3)
04 [YouTube Video Editing Q&A](#Part 4)
Part 1 How to Edit Your YouTube Videos for Beginners?
There are a lot of tools for beginners from which they can edit their videos on a budget. Here some of them:
01YouTube Creator Studio
Price: Free
Great For: Quick and basic video edits
YouTube has its own web based video editor which is free of cost. YouTube creator studio is a basic editing tool which allows you to trim the clips from any part of the video. You can also blur the objects and faces if you want. There are several other features that will help you to make your video attractive and engaging.
If you have uploaded a video on YouTube then also, YouTube creator studio allows you to edit the video without losing your video ID and video URL. You can also “Add an End Screen” to your video to give your viewers an option to subscribe your channel.
Pros:
● Create (ability to edit and post your content)
● Activity Insight (you can check your performance metrics)
● Monetization Management
Cons:
There are no cons as such.
02Videorama
Price: Free
Great For: making movies from videos and photos.
If you shoot a video on an iPhone or iPad then Videorama is the best tool to edit your video. You can choose video clips and photos from your gallery and put them together. In this, you can create overlays, add music, filters, add text and can also record a voice – over. Click on the “OK, Share” after you are done with editing, choose the preferred resolution and frame rate. Now your video is ready to post on your YouTube channel.
Pros:
● Easy to use
● Great range of SFX and VFX
● Text Effects and Filters are good
Cons:
● Lack some basic editing features
● IAP’s can get expensive
● More diverse effects would be nice.
● Shotcut
Price: Free
Good For: Used for editing videos and audios for free
Shotcut is a multimedia editing tool and if you are a beginner in video or audio editing this tool is quite the deal for you. You can create or edit the videos by using its various features and can make an engaging or captivating video. It has some tutorials to help you out. For YouTube, it is the best tool to edit your videos.
There are a lot effects and some of that which are used commonly are color grading, color tint etc. When we talk about audio editing features, Shotcut is mostly used to enhance your video with adding music to it.
For editing video you can select from multiple presents or you can set the frame rate and resolution which you want by setting it on ‘Custom’.
Pros:
● Free to use
● Comes with tutorials
● It has a simple interface.
Cons:
● Doesn’t support animation
● Do not have optional plugins.
● Lacks features like multicam editing and motion tracking.
03Movavi Video Editor
Price: $ 59.95
Great For: Quick and fast video editor
Movavi is a video editor tool to edit your video and share it with everyone. You can edit your videos and make them look more alluring to people by using its Key frame animations, special effects and readymade intros.
You can also change the background in your video clips easily by applying Chroma key. It has an easy and refined interface so that you can use it easily and there is nothing to learn in it before using. You can edit your videos and download it for free. There is no need of internet connection when using it. So, it is the best to use it while on the go.
Pros:
● Easy interface
● Amazing feature and special effects
● Fast and quick editor
Cons:
● Free trial isn’t good as it has limited features
● Few templates for text templates and transitions
● You have limited control over color tuning.
04Apple iMovie
Price: Free for Mac users / $14.99 in the Apple Play Store
Great For: Making photos and videos in a beautiful production.
Apple iMovie is a video editor is for those who want to do editing on a professional level. It is for Mac users. It is easy to use and it gives you high quality of video editing with its special effects, high fidelity filters, green screen effects, etc . It allows you to add various clips and shots and arrange them in order, add text, music, effects and your engaging video is ready.
Before starting to edit your video for YouTube or for other sites, always select the standard aspect ratio that is (4:3). If you will choose any theme for your video, iMovie will add transitions effects and add title on its own.
Pros:
● User friendly interface
● It is quick and fast
● Easy sharing
Cons:
● Limited editing features
● Quite expensive
● It requires high level of HDD space
05Videoshop – video editor
Price: Free
Great For: Easy and fast video editor
Videoshop is a third party video editing app from which you can edit your videos on your android or iPhone. Videoshop has amazing features like you can trim, cut, adjust the lightning, rotate your video, add transitions, etc. You can add music and text to make your video more engaging.
There are a lot of filters and features that you can apply to your video to make it look more captivating. Once you have completed editing the video, click on the ‘Share’ icon. It makes your video ready to upload on YouTube or other sites.
Pros:
● Combine clips from various videos
● Fast and easy way to edit videos
● Add special effects, filters and sound
Cons:
● Free for limited time
● Requires subscription to access app’s features like watermark free
● Not fit for editing batch videos
06HitFilm Express
Price: Free
Great For: Gives you professional-grade video editing
HitFilm Express is a free video editing tool which is packed with amazing features to edit your videos for any platform including YouTube. It has a lot of filters and 400+ visual effects that help to give your video a professional touch. You can add voice over to your videos as well by just clicking on a button.
You can create commercials, movies, audio songs while using this as it allows you to add music, text and image etc. you can make quality videos by using HitFilm and share it with the world.
Pros:
● Clean user interface
● Easy to use
● Perfect for YouTube creators
Cons:
● Sometimes crashes and freezes
● Welcome screen is cluttered
● Steep learning curve
Part 2 How to edit YouTube videos on phone?
Editing can enhance the look of your video and making an engaging video can attract the audience to give it a watch. There are various tools to edit your YouTube video. Some of them are listed below:
01YouTube Creator Studio
This is one of the best options to edit a new video or a video that is already uploaded. This built-in editor can easily be accessed on the phone to carry out the necessary editing. You can follow the below discussed guide for the same.
Step 1: Sign in to the YouTube’s studio (channel dashboard).
Step 2: Click on the content option given at the left sidebar.
Step 3: Click on the thumbnail of the video you want to edit from uploads.
Step 4: Click on theEditor given at the left sidebar.
Step 5: You can trim the beginning or the end part of the video. You can trim the video from the Trim option which is right above the timeline.
Step 6: Add end screen to your video
Click on the end screen icon which is given at the middle of the timeline. If you want your viewers to know that you have more related videos or you want to make them subscribe your channel then you can add an end screen to your video.
02iMovie
Editing videos on iphone was never so easy. Using the iMovie app, one can easily edit the YouTube videos for free. The app can easily be downloaded from the app store. Here is a step by step guide that you can follow to edit the video.
Step 1: Import media
Open the app to My Movie section present on main screen. Now, add the video for editing by clicking on ‘Import media’. Now, you need to drag it to the bottom timeline.
Step 2: Trim or split the video
Now, you can trim or split the clip as per your requirement. You can do this by clicking on the spot in video that you want to split or trim. For this, click on modify and then select Split Clip, Trim to Clip Edge or Trim to Playhead.
Step 3: Add music and effects
You can check out the sound and music effects, background, transitions and themed titles at the top toolbar and implement them in the video. Using the icons present just above the clip, you can make color corrections, stabilize the clip, change volume, eliminate background noise, apply speed changes, etc.
Step 4: Share the video
After the editing is complete, click on the Share icon present at the top right corner. Now, click on YouTube & facebook. Now, save the video to your Mac device. When the file is saved, go to YouTube Studio And upload your video.
03Windows Photo app
To use this app, you need to have windows 10 on your system. The Windows Photo app is an effective tool to edit the videos. The editing process is very simple and can be done in a few minutes. Here is a simple guide to help you.
Step 1: Open the app
Launch the app and click on the Video Editor option. To start the editing process, click on new video project. Now, name your project to start the process.
Step 2: Import the video
Click on ‘Add’ and then ‘From this pc’ to add the video. You can then drag the clip to open it in storyboard. There are several options at the storyboard using which you can add text to the title etc. to do this, select Add title card option. You can add text, select style and duration. Finally click on Done.
Step 3: Edit the video
You can find the trim, split and other editing options at the top. Using these options, you can make the desirable changes to the video. After completing the editing work, you can click on Finish video option. Now, choose the video quality (540p, 720p, 1080p) and select Export option to save the video on your computer.
Part 3 What do Professional You Tubers Use to Edit Videos?
Professional YouTubers use the best software for editing their videos and make them engaging and of high quality. One such software that you can also give a try is Wondershare Filmora Video Editor . The easy to use and interactive interface makes this software a top notch choice of the editors. In Filmora, you can edit your videos and audios, record the PC screen, add a voiceover to your video and also add colors in an easy way. The templates are customizable and you can edit them according to you. It has a lot of animated elements, transitions, title designs etc.
For Win 7 or later (64-bit)
For macOS 10.12 or later
Why to choose Filmora for editing YouTube videos:
● Can record the PC screen
● It has Pan and Zoom movements
● Can edit your audios with audio mixers
● Have amazing Filters, Text effects and Overlays.
● Color tuning
● Upload your videos directly to YouTube, Face book or Vimeo.
● Can adjust the speed
● Video stabilization
Part 4 YouTube Video Editing Q&A
What are the tools used for editing YouTube videos?
A. There are various tools available for editing the YouTube’s video. Some of them are listed here:
● YouTube creator studio
● Apple iMovie
● Videorama
● Shotcut
● Movavi video editor
How can you edit a YouTube video on your smart phone?
A. You can easily edit a YouTube video on your smart phone. Here are the steps to follow:
● Step 1: Log in to you YouTube account and click on the three dots at top right corner.
● Step 2: Tap on the three vertical dots at the side of your video which you want to edit.
● Step 3: Edit the video as you wish. You can change its description, add effects etc.
● Step 4: Click on the save button after you are done editing.
How can you add music to your video?
A. Adding music to video is very simple and can be done using Movavi Video Editor. Here is a small guide that you can follow.
● Download the Movavi Video Editor.
● Select the audio and video in Movavi Video Editor.
● Adjust the length and volume of the audio according to your video.
● Save the file.
How can you add Transitions on a video editor?
A. You can add transition to your video in two ways. You can add transitions to one or two different video clips or the other is adding transition to one media file.
What are the steps for editing a video?
A. A simple but highly effective way to edit a video is make a plan, film the video, add the media, arrange the media, edit the video, trim the video, add transitions, add title, add effects, and merge the Audio. Now, give a final touch to your video and the project is ready.
● Ending Thoughts →
● Editing videos on a budget is now easy as there are several software like Movavi Video Editor, Videorama, Apple iMovie, Shotcut tools that help you do it with ease.
● You can also edit your YouTube videos on your smart phones as it is quite simple and also you can use these tools to edit the video professionally.
● Filmora is the best tool from which you can edit your YouTube videos and can upload them directly on YouTube.
In this article
01 [How to Edit Your YouTube Videos for Beginners?](#Part 1)
02 [How to edit YouTube videos on phone?](#Part 2)
03 [What do Professional YouTubers Use to Edit Videos?](#Part 3)
04 [YouTube Video Editing Q&A](#Part 4)
Part 1 How to Edit Your YouTube Videos for Beginners?
There are a lot of tools for beginners from which they can edit their videos on a budget. Here some of them:
01YouTube Creator Studio
Price: Free
Great For: Quick and basic video edits
YouTube has its own web based video editor which is free of cost. YouTube creator studio is a basic editing tool which allows you to trim the clips from any part of the video. You can also blur the objects and faces if you want. There are several other features that will help you to make your video attractive and engaging.
If you have uploaded a video on YouTube then also, YouTube creator studio allows you to edit the video without losing your video ID and video URL. You can also “Add an End Screen” to your video to give your viewers an option to subscribe your channel.
Pros:
● Create (ability to edit and post your content)
● Activity Insight (you can check your performance metrics)
● Monetization Management
Cons:
There are no cons as such.
02Videorama
Price: Free
Great For: making movies from videos and photos.
If you shoot a video on an iPhone or iPad then Videorama is the best tool to edit your video. You can choose video clips and photos from your gallery and put them together. In this, you can create overlays, add music, filters, add text and can also record a voice – over. Click on the “OK, Share” after you are done with editing, choose the preferred resolution and frame rate. Now your video is ready to post on your YouTube channel.
Pros:
● Easy to use
● Great range of SFX and VFX
● Text Effects and Filters are good
Cons:
● Lack some basic editing features
● IAP’s can get expensive
● More diverse effects would be nice.
● Shotcut
Price: Free
Good For: Used for editing videos and audios for free
Shotcut is a multimedia editing tool and if you are a beginner in video or audio editing this tool is quite the deal for you. You can create or edit the videos by using its various features and can make an engaging or captivating video. It has some tutorials to help you out. For YouTube, it is the best tool to edit your videos.
There are a lot effects and some of that which are used commonly are color grading, color tint etc. When we talk about audio editing features, Shotcut is mostly used to enhance your video with adding music to it.
For editing video you can select from multiple presents or you can set the frame rate and resolution which you want by setting it on ‘Custom’.
Pros:
● Free to use
● Comes with tutorials
● It has a simple interface.
Cons:
● Doesn’t support animation
● Do not have optional plugins.
● Lacks features like multicam editing and motion tracking.
03Movavi Video Editor
Price: $ 59.95
Great For: Quick and fast video editor
Movavi is a video editor tool to edit your video and share it with everyone. You can edit your videos and make them look more alluring to people by using its Key frame animations, special effects and readymade intros.
You can also change the background in your video clips easily by applying Chroma key. It has an easy and refined interface so that you can use it easily and there is nothing to learn in it before using. You can edit your videos and download it for free. There is no need of internet connection when using it. So, it is the best to use it while on the go.
Pros:
● Easy interface
● Amazing feature and special effects
● Fast and quick editor
Cons:
● Free trial isn’t good as it has limited features
● Few templates for text templates and transitions
● You have limited control over color tuning.
04Apple iMovie
Price: Free for Mac users / $14.99 in the Apple Play Store
Great For: Making photos and videos in a beautiful production.
Apple iMovie is a video editor is for those who want to do editing on a professional level. It is for Mac users. It is easy to use and it gives you high quality of video editing with its special effects, high fidelity filters, green screen effects, etc . It allows you to add various clips and shots and arrange them in order, add text, music, effects and your engaging video is ready.
Before starting to edit your video for YouTube or for other sites, always select the standard aspect ratio that is (4:3). If you will choose any theme for your video, iMovie will add transitions effects and add title on its own.
Pros:
● User friendly interface
● It is quick and fast
● Easy sharing
Cons:
● Limited editing features
● Quite expensive
● It requires high level of HDD space
05Videoshop – video editor
Price: Free
Great For: Easy and fast video editor
Videoshop is a third party video editing app from which you can edit your videos on your android or iPhone. Videoshop has amazing features like you can trim, cut, adjust the lightning, rotate your video, add transitions, etc. You can add music and text to make your video more engaging.
There are a lot of filters and features that you can apply to your video to make it look more captivating. Once you have completed editing the video, click on the ‘Share’ icon. It makes your video ready to upload on YouTube or other sites.
Pros:
● Combine clips from various videos
● Fast and easy way to edit videos
● Add special effects, filters and sound
Cons:
● Free for limited time
● Requires subscription to access app’s features like watermark free
● Not fit for editing batch videos
06HitFilm Express
Price: Free
Great For: Gives you professional-grade video editing
HitFilm Express is a free video editing tool which is packed with amazing features to edit your videos for any platform including YouTube. It has a lot of filters and 400+ visual effects that help to give your video a professional touch. You can add voice over to your videos as well by just clicking on a button.
You can create commercials, movies, audio songs while using this as it allows you to add music, text and image etc. you can make quality videos by using HitFilm and share it with the world.
Pros:
● Clean user interface
● Easy to use
● Perfect for YouTube creators
Cons:
● Sometimes crashes and freezes
● Welcome screen is cluttered
● Steep learning curve
Part 2 How to edit YouTube videos on phone?
Editing can enhance the look of your video and making an engaging video can attract the audience to give it a watch. There are various tools to edit your YouTube video. Some of them are listed below:
01YouTube Creator Studio
This is one of the best options to edit a new video or a video that is already uploaded. This built-in editor can easily be accessed on the phone to carry out the necessary editing. You can follow the below discussed guide for the same.
Step 1: Sign in to the YouTube’s studio (channel dashboard).
Step 2: Click on the content option given at the left sidebar.
Step 3: Click on the thumbnail of the video you want to edit from uploads.
Step 4: Click on theEditor given at the left sidebar.
Step 5: You can trim the beginning or the end part of the video. You can trim the video from the Trim option which is right above the timeline.
Step 6: Add end screen to your video
Click on the end screen icon which is given at the middle of the timeline. If you want your viewers to know that you have more related videos or you want to make them subscribe your channel then you can add an end screen to your video.
02iMovie
Editing videos on iphone was never so easy. Using the iMovie app, one can easily edit the YouTube videos for free. The app can easily be downloaded from the app store. Here is a step by step guide that you can follow to edit the video.
Step 1: Import media
Open the app to My Movie section present on main screen. Now, add the video for editing by clicking on ‘Import media’. Now, you need to drag it to the bottom timeline.
Step 2: Trim or split the video
Now, you can trim or split the clip as per your requirement. You can do this by clicking on the spot in video that you want to split or trim. For this, click on modify and then select Split Clip, Trim to Clip Edge or Trim to Playhead.
Step 3: Add music and effects
You can check out the sound and music effects, background, transitions and themed titles at the top toolbar and implement them in the video. Using the icons present just above the clip, you can make color corrections, stabilize the clip, change volume, eliminate background noise, apply speed changes, etc.
Step 4: Share the video
After the editing is complete, click on the Share icon present at the top right corner. Now, click on YouTube & facebook. Now, save the video to your Mac device. When the file is saved, go to YouTube Studio And upload your video.
03Windows Photo app
To use this app, you need to have windows 10 on your system. The Windows Photo app is an effective tool to edit the videos. The editing process is very simple and can be done in a few minutes. Here is a simple guide to help you.
Step 1: Open the app
Launch the app and click on the Video Editor option. To start the editing process, click on new video project. Now, name your project to start the process.
Step 2: Import the video
Click on ‘Add’ and then ‘From this pc’ to add the video. You can then drag the clip to open it in storyboard. There are several options at the storyboard using which you can add text to the title etc. to do this, select Add title card option. You can add text, select style and duration. Finally click on Done.
Step 3: Edit the video
You can find the trim, split and other editing options at the top. Using these options, you can make the desirable changes to the video. After completing the editing work, you can click on Finish video option. Now, choose the video quality (540p, 720p, 1080p) and select Export option to save the video on your computer.
Part 3 What do Professional You Tubers Use to Edit Videos?
Professional YouTubers use the best software for editing their videos and make them engaging and of high quality. One such software that you can also give a try is Wondershare Filmora Video Editor . The easy to use and interactive interface makes this software a top notch choice of the editors. In Filmora, you can edit your videos and audios, record the PC screen, add a voiceover to your video and also add colors in an easy way. The templates are customizable and you can edit them according to you. It has a lot of animated elements, transitions, title designs etc.
For Win 7 or later (64-bit)
For macOS 10.12 or later
Why to choose Filmora for editing YouTube videos:
● Can record the PC screen
● It has Pan and Zoom movements
● Can edit your audios with audio mixers
● Have amazing Filters, Text effects and Overlays.
● Color tuning
● Upload your videos directly to YouTube, Face book or Vimeo.
● Can adjust the speed
● Video stabilization
Part 4 YouTube Video Editing Q&A
What are the tools used for editing YouTube videos?
A. There are various tools available for editing the YouTube’s video. Some of them are listed here:
● YouTube creator studio
● Apple iMovie
● Videorama
● Shotcut
● Movavi video editor
How can you edit a YouTube video on your smart phone?
A. You can easily edit a YouTube video on your smart phone. Here are the steps to follow:
● Step 1: Log in to you YouTube account and click on the three dots at top right corner.
● Step 2: Tap on the three vertical dots at the side of your video which you want to edit.
● Step 3: Edit the video as you wish. You can change its description, add effects etc.
● Step 4: Click on the save button after you are done editing.
How can you add music to your video?
A. Adding music to video is very simple and can be done using Movavi Video Editor. Here is a small guide that you can follow.
● Download the Movavi Video Editor.
● Select the audio and video in Movavi Video Editor.
● Adjust the length and volume of the audio according to your video.
● Save the file.
How can you add Transitions on a video editor?
A. You can add transition to your video in two ways. You can add transitions to one or two different video clips or the other is adding transition to one media file.
What are the steps for editing a video?
A. A simple but highly effective way to edit a video is make a plan, film the video, add the media, arrange the media, edit the video, trim the video, add transitions, add title, add effects, and merge the Audio. Now, give a final touch to your video and the project is ready.
● Ending Thoughts →
● Editing videos on a budget is now easy as there are several software like Movavi Video Editor, Videorama, Apple iMovie, Shotcut tools that help you do it with ease.
● You can also edit your YouTube videos on your smart phones as it is quite simple and also you can use these tools to edit the video professionally.
● Filmora is the best tool from which you can edit your YouTube videos and can upload them directly on YouTube.
In this article
01 [How to Edit Your YouTube Videos for Beginners?](#Part 1)
02 [How to edit YouTube videos on phone?](#Part 2)
03 [What do Professional YouTubers Use to Edit Videos?](#Part 3)
04 [YouTube Video Editing Q&A](#Part 4)
Part 1 How to Edit Your YouTube Videos for Beginners?
There are a lot of tools for beginners from which they can edit their videos on a budget. Here some of them:
01YouTube Creator Studio
Price: Free
Great For: Quick and basic video edits
YouTube has its own web based video editor which is free of cost. YouTube creator studio is a basic editing tool which allows you to trim the clips from any part of the video. You can also blur the objects and faces if you want. There are several other features that will help you to make your video attractive and engaging.
If you have uploaded a video on YouTube then also, YouTube creator studio allows you to edit the video without losing your video ID and video URL. You can also “Add an End Screen” to your video to give your viewers an option to subscribe your channel.
Pros:
● Create (ability to edit and post your content)
● Activity Insight (you can check your performance metrics)
● Monetization Management
Cons:
There are no cons as such.
02Videorama
Price: Free
Great For: making movies from videos and photos.
If you shoot a video on an iPhone or iPad then Videorama is the best tool to edit your video. You can choose video clips and photos from your gallery and put them together. In this, you can create overlays, add music, filters, add text and can also record a voice – over. Click on the “OK, Share” after you are done with editing, choose the preferred resolution and frame rate. Now your video is ready to post on your YouTube channel.
Pros:
● Easy to use
● Great range of SFX and VFX
● Text Effects and Filters are good
Cons:
● Lack some basic editing features
● IAP’s can get expensive
● More diverse effects would be nice.
● Shotcut
Price: Free
Good For: Used for editing videos and audios for free
Shotcut is a multimedia editing tool and if you are a beginner in video or audio editing this tool is quite the deal for you. You can create or edit the videos by using its various features and can make an engaging or captivating video. It has some tutorials to help you out. For YouTube, it is the best tool to edit your videos.
There are a lot effects and some of that which are used commonly are color grading, color tint etc. When we talk about audio editing features, Shotcut is mostly used to enhance your video with adding music to it.
For editing video you can select from multiple presents or you can set the frame rate and resolution which you want by setting it on ‘Custom’.
Pros:
● Free to use
● Comes with tutorials
● It has a simple interface.
Cons:
● Doesn’t support animation
● Do not have optional plugins.
● Lacks features like multicam editing and motion tracking.
03Movavi Video Editor
Price: $ 59.95
Great For: Quick and fast video editor
Movavi is a video editor tool to edit your video and share it with everyone. You can edit your videos and make them look more alluring to people by using its Key frame animations, special effects and readymade intros.
You can also change the background in your video clips easily by applying Chroma key. It has an easy and refined interface so that you can use it easily and there is nothing to learn in it before using. You can edit your videos and download it for free. There is no need of internet connection when using it. So, it is the best to use it while on the go.
Pros:
● Easy interface
● Amazing feature and special effects
● Fast and quick editor
Cons:
● Free trial isn’t good as it has limited features
● Few templates for text templates and transitions
● You have limited control over color tuning.
04Apple iMovie
Price: Free for Mac users / $14.99 in the Apple Play Store
Great For: Making photos and videos in a beautiful production.
Apple iMovie is a video editor is for those who want to do editing on a professional level. It is for Mac users. It is easy to use and it gives you high quality of video editing with its special effects, high fidelity filters, green screen effects, etc . It allows you to add various clips and shots and arrange them in order, add text, music, effects and your engaging video is ready.
Before starting to edit your video for YouTube or for other sites, always select the standard aspect ratio that is (4:3). If you will choose any theme for your video, iMovie will add transitions effects and add title on its own.
Pros:
● User friendly interface
● It is quick and fast
● Easy sharing
Cons:
● Limited editing features
● Quite expensive
● It requires high level of HDD space
05Videoshop – video editor
Price: Free
Great For: Easy and fast video editor
Videoshop is a third party video editing app from which you can edit your videos on your android or iPhone. Videoshop has amazing features like you can trim, cut, adjust the lightning, rotate your video, add transitions, etc. You can add music and text to make your video more engaging.
There are a lot of filters and features that you can apply to your video to make it look more captivating. Once you have completed editing the video, click on the ‘Share’ icon. It makes your video ready to upload on YouTube or other sites.
Pros:
● Combine clips from various videos
● Fast and easy way to edit videos
● Add special effects, filters and sound
Cons:
● Free for limited time
● Requires subscription to access app’s features like watermark free
● Not fit for editing batch videos
06HitFilm Express
Price: Free
Great For: Gives you professional-grade video editing
HitFilm Express is a free video editing tool which is packed with amazing features to edit your videos for any platform including YouTube. It has a lot of filters and 400+ visual effects that help to give your video a professional touch. You can add voice over to your videos as well by just clicking on a button.
You can create commercials, movies, audio songs while using this as it allows you to add music, text and image etc. you can make quality videos by using HitFilm and share it with the world.
Pros:
● Clean user interface
● Easy to use
● Perfect for YouTube creators
Cons:
● Sometimes crashes and freezes
● Welcome screen is cluttered
● Steep learning curve
Part 2 How to edit YouTube videos on phone?
Editing can enhance the look of your video and making an engaging video can attract the audience to give it a watch. There are various tools to edit your YouTube video. Some of them are listed below:
01YouTube Creator Studio
This is one of the best options to edit a new video or a video that is already uploaded. This built-in editor can easily be accessed on the phone to carry out the necessary editing. You can follow the below discussed guide for the same.
Step 1: Sign in to the YouTube’s studio (channel dashboard).
Step 2: Click on the content option given at the left sidebar.
Step 3: Click on the thumbnail of the video you want to edit from uploads.
Step 4: Click on theEditor given at the left sidebar.
Step 5: You can trim the beginning or the end part of the video. You can trim the video from the Trim option which is right above the timeline.
Step 6: Add end screen to your video
Click on the end screen icon which is given at the middle of the timeline. If you want your viewers to know that you have more related videos or you want to make them subscribe your channel then you can add an end screen to your video.
02iMovie
Editing videos on iphone was never so easy. Using the iMovie app, one can easily edit the YouTube videos for free. The app can easily be downloaded from the app store. Here is a step by step guide that you can follow to edit the video.
Step 1: Import media
Open the app to My Movie section present on main screen. Now, add the video for editing by clicking on ‘Import media’. Now, you need to drag it to the bottom timeline.
Step 2: Trim or split the video
Now, you can trim or split the clip as per your requirement. You can do this by clicking on the spot in video that you want to split or trim. For this, click on modify and then select Split Clip, Trim to Clip Edge or Trim to Playhead.
Step 3: Add music and effects
You can check out the sound and music effects, background, transitions and themed titles at the top toolbar and implement them in the video. Using the icons present just above the clip, you can make color corrections, stabilize the clip, change volume, eliminate background noise, apply speed changes, etc.
Step 4: Share the video
After the editing is complete, click on the Share icon present at the top right corner. Now, click on YouTube & facebook. Now, save the video to your Mac device. When the file is saved, go to YouTube Studio And upload your video.
03Windows Photo app
To use this app, you need to have windows 10 on your system. The Windows Photo app is an effective tool to edit the videos. The editing process is very simple and can be done in a few minutes. Here is a simple guide to help you.
Step 1: Open the app
Launch the app and click on the Video Editor option. To start the editing process, click on new video project. Now, name your project to start the process.
Step 2: Import the video
Click on ‘Add’ and then ‘From this pc’ to add the video. You can then drag the clip to open it in storyboard. There are several options at the storyboard using which you can add text to the title etc. to do this, select Add title card option. You can add text, select style and duration. Finally click on Done.
Step 3: Edit the video
You can find the trim, split and other editing options at the top. Using these options, you can make the desirable changes to the video. After completing the editing work, you can click on Finish video option. Now, choose the video quality (540p, 720p, 1080p) and select Export option to save the video on your computer.
Part 3 What do Professional You Tubers Use to Edit Videos?
Professional YouTubers use the best software for editing their videos and make them engaging and of high quality. One such software that you can also give a try is Wondershare Filmora Video Editor . The easy to use and interactive interface makes this software a top notch choice of the editors. In Filmora, you can edit your videos and audios, record the PC screen, add a voiceover to your video and also add colors in an easy way. The templates are customizable and you can edit them according to you. It has a lot of animated elements, transitions, title designs etc.
For Win 7 or later (64-bit)
For macOS 10.12 or later
Why to choose Filmora for editing YouTube videos:
● Can record the PC screen
● It has Pan and Zoom movements
● Can edit your audios with audio mixers
● Have amazing Filters, Text effects and Overlays.
● Color tuning
● Upload your videos directly to YouTube, Face book or Vimeo.
● Can adjust the speed
● Video stabilization
Part 4 YouTube Video Editing Q&A
What are the tools used for editing YouTube videos?
A. There are various tools available for editing the YouTube’s video. Some of them are listed here:
● YouTube creator studio
● Apple iMovie
● Videorama
● Shotcut
● Movavi video editor
How can you edit a YouTube video on your smart phone?
A. You can easily edit a YouTube video on your smart phone. Here are the steps to follow:
● Step 1: Log in to you YouTube account and click on the three dots at top right corner.
● Step 2: Tap on the three vertical dots at the side of your video which you want to edit.
● Step 3: Edit the video as you wish. You can change its description, add effects etc.
● Step 4: Click on the save button after you are done editing.
How can you add music to your video?
A. Adding music to video is very simple and can be done using Movavi Video Editor. Here is a small guide that you can follow.
● Download the Movavi Video Editor.
● Select the audio and video in Movavi Video Editor.
● Adjust the length and volume of the audio according to your video.
● Save the file.
How can you add Transitions on a video editor?
A. You can add transition to your video in two ways. You can add transitions to one or two different video clips or the other is adding transition to one media file.
What are the steps for editing a video?
A. A simple but highly effective way to edit a video is make a plan, film the video, add the media, arrange the media, edit the video, trim the video, add transitions, add title, add effects, and merge the Audio. Now, give a final touch to your video and the project is ready.
● Ending Thoughts →
● Editing videos on a budget is now easy as there are several software like Movavi Video Editor, Videorama, Apple iMovie, Shotcut tools that help you do it with ease.
● You can also edit your YouTube videos on your smart phones as it is quite simple and also you can use these tools to edit the video professionally.
● Filmora is the best tool from which you can edit your YouTube videos and can upload them directly on YouTube.
A Complete Guide to the Best Brand Story Videos |2023|
With the advent of streaming content accessible anytime, anywhere, conventional marketing has somewhat lost grip on its performance. Consumers are now savvy as they now take a step further, like using ad blockers or tuning out ads.
However, it doesn’t imply the end of advertising as a brand promotion tool altogether. Individuals still desire best-in-class deals and products and spend their money shopping. All they need is to get informed about the product or service more entertainingly and innovatively.
This is one of the reasons why many established brands are now shifting toward their brand storytelling. And there’s no better and highly effective way to portray your brand story than with video. Simply making a video resembling any conventional TV commercial ad with an irritating ‘Call Today’ voiceover won’t be enough to get results.
Modern-day consumers are much more educated and sophisticated than before. You must learn how many creative and successful brands are infusing their branding and storytelling strategies to engage their customers. If you’re reading this article, you’re aiming to build your own brand storytelling video and are wondering how to make it a successful one.
Take no worries as the further sections will clear all your doubts and give you the perfect answer. So, let’s start.
Source : https://www.pexels.com/photo/business-plan-printed-on-paper-on-a-clipboard-8970679/
- Spotify - All Ears On You
- Airbnb - The Story of a Symbol of Belonging
- Apple - Chase
- Nike - Most Powerful Brand Story Videos
- Bells - Reader
- Dove - You’re More Beautiful Than You Think
- El Gordo - The Spanish Christmas Lottery Ad 2021
Part I. The Most Successful Video Practises of Brand Storytelling
1. Spotify - All Ears On You
Since 2008, Spotify has continued gathering as much information (personal preferences, likes, and dislikes) about their audiences as possible. It has helped them set personalized ad campaigns that will best fit their customers’ interests.
One of their latest, popular campaigns is ‘All Ears On You.’ Take a glimpse of this video to check how the video ad appears. Launched in June, this campaign focuses on celebrating your weird listening habits. It leveraged the users’ in-app experience to let them be proud of their unique choices. This helped Spotify to strengthen its emotional relationship with its listeners.
Learn From Spotify’s Famous Marketing Practices:
- Get the Most Out of Big Data: The customer insights and data helped Spotify make precise, on-point ads. Your firm should also acquire customers’ data and later leverage it to amplify the user experience and make marketing campaigns more relatable.
- Leverage User-Generated Content: Your audience is more interested in what other customers think and say about your business. The most successful video ads don’t involve facts about the company but the customers instead. Make a video using clips where your customers tell a story about themselves and their experience with your brand.
- Utilize The Trending Hashtags & Topics: Social medial trends and news feed is what attracts today’s customers the most. Spotify’s advertisement team always wraps their ad campaigns into a package of top-events-and-stories. Find the most popular and trending hashtags and topics related to your business niche and incorporate them in your brand storytelling video.
Some other marketing practices that teach valuable lessons to businesses for brand video marketing include:
- Leveraging the mentions on social media platforms
- Going for a customer-centric marketing approach with personalized interactions
2. Airbnb - The Story of a Symbol of Belonging
The center of focus of Airbnb’s brand story revolves around the basic ideology of ‘belonging.’ The brand found its mission - to shape the world into a place where individuals can ‘belong anywhere.’
Their official tagline also turned out to be ‘Belong Anywhere,’ which eventually led to the development of their whole brand story and new logo. This symbol was created to make sure it’s instantly recognizable.
Valuable Storytelling Lessons From Airbnb’s Marketing Practices:
- Let Your Customers Be At The Heart Of Your Organization: After interviewing users, Airbnb found out that no one can better inform them about their company than the community of their regular users. The conversations and interviews with such users helped Airbnb to prepare its entire brand story. Thus, you should, too, keep your customers at your core.
- It’s Never Too Late To Discover Your Story: Although launched in 2008, the company Airbnb realized they’d need to discover their business mission to scale and progress. They are an example that it’s never too late for your brand to find the brand story.
- Content Is The King: Airbnb always keeps posting content on its own blog and YouTube channel. Most of their content is based on user experiences and revolves around stories from within the brand’s community. Such high-quality content helped them to engage with the customers more efficiently.
3. Apple - Chase
Chase recently announced via email their latest introduction to the market - Apple Pay. They introduced it in collaboration with Apple as the new mode to pay. Chase leveraged this email communication to inform people about their latest collaboration with Apple.
They also used email to reinforce their commitment to helping people to buy Apple products like the iPhone 14 pro with accessible funds. While ensuring to align with Apple’s marketing strategy for the Apple Pay service announcement (primarily based on social media), Chase put more emphasis on real-time media.
Their marketing practice used direct, real-time media to connect with the on-the-go audience seemingly ready to buy an Apple product with a quick source of funds. Their brand story ad focused more on the ‘on-the-go’ audience who would readily agree to make such a purchase.
4. Nike - Most Powerful Brand Story Videos
If you’ve watched a Nike video ad featuring LeBron James or others, you’ll know how much emphasis on emotions and inspiration. They don’t go for the direct marketing of their brand and products. Instead, they produce video ads with a powerful message drawn from a compelling storyline.
This makes Nike unique from numerous other brands as it has been an expert in brand storytelling for years now. Every piece of video ad from their collection triggers the audience’s feelings and emotions, which can only be met and satisfied by using Nike products.
There’s a lot of power within emotional branding, and Nike has shaped and transformed its whole marketing model into a storytelling form that motivates the audience to take action - ‘Just do it with Nike products. Some of the marketing strategies that have helped them grow over the years include the following:
- They promote the advantages of their product’s features rather than simply highlighting and promoting the features. This is called benefit-based marketing practice.
- They sell brand stories more than their products, which has always been their primary marketing strategy.
- Nike is very strong in the social media game. They leverage user-generated content to create their video ads.
- Collaborating with influencers like LeBron James and Cristiano Ronaldo has always been at the core of their marketing strategy.
5. Bells - Reader
The marketing manager of Bell - Thami Silwana - revealed that the idea behind the ‘Bells-Reader’ campaign is to assist men in acknowledging, comprehending, and speaking about their personal victories.
They realized that sometimes it could be troublesome for men to interact with one another and acknowledge their inside feeling and emotions when one of them have achieved something. Their tagline, ‘Give That Man a Bell, ’ best fits in terms of a man-to-man acknowledging something worth the celebration.
Here is what the video ad director Greg incorporated in the video to make it hit the marketing campaign’s motto:
Sentimentality:
- Greg incorporated an excellent blend of drama, emotion, and sentimentality in this two minutes video ad, which was as good as a two-hour Hollywood movie.
- The video hit the emotions on so many levels that you’ll feel like drinking a glass of whisky at the end of the ad.
- Your brand should also create a brand story video where you help your customers to acknowledge themselves by hitting their emotions at different levels.
- To know how just take a look at the ad yourself: https://www.youtube.com/watch .
6. Dove - You’re More Beautiful Than You Think
The Real Beauty Ad Campaign by Dove focuses on women’s natural charisma and beauty. The ad emphasizes promoting the self-esteem of every woman. In their ‘Dove Real Beauty Sketches’ video ad, you’ll find the events to be chosen, arranged, connected, and assessed as meaningful for a specific set of audience.
Although the video ad’s primary focus is women’s empowerment, it’s still a commercial that promotes Dove products. The ad ends with the phrase ‘you’re more beautiful than you think,’ and a Dove brand logo appears.
Significantly, Dove desires women to know that they are always encouraged, supported, and acknowledged for their real beauty. This storytelling helped Dove boost its product sales without making any direct references.
7. El Gordo - The Spanish Christmas Lottery Ad 2021
Conventionally, you’ll get to know about the arrival of Christmas in Spain when you’ll find the Spanish Christmas Lottery hitting the screens as a commercial. The Christmas Lottery’s 2021 ad version was recorded and created in the picturesque and snowy town of Elizondo.
The ad signifies the spirit of the Christmas festive season and amazingly resonates with the motto of El Gordo - the greatest prize is to share it. They used aesthetics and scenic beauty to allure the viewers and drive them into buying the lottery.
They used the marketing practice of hitting people’s emotions during Christmas when they could truly immerse themselves into enjoying things like winning the lottery.
Part 2. Need Pro-Quality Video Result From Your Video Maker? Try Filmora - The Best in the Market
If you seek pro-quality video results from your video maker for the ‘best-in-class’ brand story videos, use Filmora. It has emerged as the leading video-making tool for global marketers where you can create, edit, and save all sorts of ‘state-of-the-art,’ ‘next-level’ marketing brand videos.
Try Filmora to ensure brand awareness, advertise your business, introduce the audience to your brand and its products, and boost sales. One software, multiple benefits. Here are some features of Filmora that can effectively help you make your brand story videos.
- Numerous Resources: Filmora is an excellent platform to explore your inner creativity as it has thousands of video assets accessible to its users. The widespread availability of unique advanced and basic features will help you create the most appealing brand story video.
- Green Screen: Your brand storytelling videos will become bland if you miss out on adding a unique background. Thanks to the Green Screen feature by Filmora, it takes only a few simple clicks to add such attractive backgrounds to your videos.
- Split Screen: When making your brand story video, it’s more likely that you’ll want to show a comparison of two products side-by-side. In that case, the Split Screen feature from Filmora comes in handy. It lets you incorporate two or more video footage or clips in the video.
- Audio Ducking: Your brand story will involve several key pointers that you’ll want to highlight for the audience. With Filmora’s Audio Ducking feature, you can easily highlight the dialogues and speeches during the video. This will help you to emphasize those video parts so that the audience can hear them with clarity. Of course, the feature fades the background music for those speech and dialogue parts.
- Color Grading: The more appealing the brand story video, the more the viewers. That’s precisely what the color grading feature does for you. It allows you to adjust the tint, 3D Luts, temperature, and lights in all your marketing videos. Introduce mesmerizing cinematographic effects in your videos with Fimora’s ‘state-of-the-art’ color tuning features.
Telling your brand story via videos has just become simpler and faster than ever with Filmora. Try the software for magical results.
Free Download For Win 7 or later(64-bit)
Free Download For macOS 10.14 or later
Conclusion
Telling your brand story is more crucial than ever as it lets you reach new levels of personalization and establish deeper bonds and connections with your clients or customers.
With the ideal brand storytelling strategy and the best video maker tool, you can easily connect with the audience and let them know all about your brand, its products, and its purpose. So, get started today!
Free Download For Win 7 or later(64-bit)
Free Download For macOS 10.14 or later
Part I. The Most Successful Video Practises of Brand Storytelling
1. Spotify - All Ears On You
Since 2008, Spotify has continued gathering as much information (personal preferences, likes, and dislikes) about their audiences as possible. It has helped them set personalized ad campaigns that will best fit their customers’ interests.
One of their latest, popular campaigns is ‘All Ears On You.’ Take a glimpse of this video to check how the video ad appears. Launched in June, this campaign focuses on celebrating your weird listening habits. It leveraged the users’ in-app experience to let them be proud of their unique choices. This helped Spotify to strengthen its emotional relationship with its listeners.
Learn From Spotify’s Famous Marketing Practices:
- Get the Most Out of Big Data: The customer insights and data helped Spotify make precise, on-point ads. Your firm should also acquire customers’ data and later leverage it to amplify the user experience and make marketing campaigns more relatable.
- Leverage User-Generated Content: Your audience is more interested in what other customers think and say about your business. The most successful video ads don’t involve facts about the company but the customers instead. Make a video using clips where your customers tell a story about themselves and their experience with your brand.
- Utilize The Trending Hashtags & Topics: Social medial trends and news feed is what attracts today’s customers the most. Spotify’s advertisement team always wraps their ad campaigns into a package of top-events-and-stories. Find the most popular and trending hashtags and topics related to your business niche and incorporate them in your brand storytelling video.
Some other marketing practices that teach valuable lessons to businesses for brand video marketing include:
- Leveraging the mentions on social media platforms
- Going for a customer-centric marketing approach with personalized interactions
2. Airbnb - The Story of a Symbol of Belonging
The center of focus of Airbnb’s brand story revolves around the basic ideology of ‘belonging.’ The brand found its mission - to shape the world into a place where individuals can ‘belong anywhere.’
Their official tagline also turned out to be ‘Belong Anywhere,’ which eventually led to the development of their whole brand story and new logo. This symbol was created to make sure it’s instantly recognizable.
Valuable Storytelling Lessons From Airbnb’s Marketing Practices:
- Let Your Customers Be At The Heart Of Your Organization: After interviewing users, Airbnb found out that no one can better inform them about their company than the community of their regular users. The conversations and interviews with such users helped Airbnb to prepare its entire brand story. Thus, you should, too, keep your customers at your core.
- It’s Never Too Late To Discover Your Story: Although launched in 2008, the company Airbnb realized they’d need to discover their business mission to scale and progress. They are an example that it’s never too late for your brand to find the brand story.
- Content Is The King: Airbnb always keeps posting content on its own blog and YouTube channel. Most of their content is based on user experiences and revolves around stories from within the brand’s community. Such high-quality content helped them to engage with the customers more efficiently.
3. Apple - Chase
Chase recently announced via email their latest introduction to the market - Apple Pay. They introduced it in collaboration with Apple as the new mode to pay. Chase leveraged this email communication to inform people about their latest collaboration with Apple.
They also used email to reinforce their commitment to helping people to buy Apple products like the iPhone 14 pro with accessible funds. While ensuring to align with Apple’s marketing strategy for the Apple Pay service announcement (primarily based on social media), Chase put more emphasis on real-time media.
Their marketing practice used direct, real-time media to connect with the on-the-go audience seemingly ready to buy an Apple product with a quick source of funds. Their brand story ad focused more on the ‘on-the-go’ audience who would readily agree to make such a purchase.
4. Nike - Most Powerful Brand Story Videos
If you’ve watched a Nike video ad featuring LeBron James or others, you’ll know how much emphasis on emotions and inspiration. They don’t go for the direct marketing of their brand and products. Instead, they produce video ads with a powerful message drawn from a compelling storyline.
This makes Nike unique from numerous other brands as it has been an expert in brand storytelling for years now. Every piece of video ad from their collection triggers the audience’s feelings and emotions, which can only be met and satisfied by using Nike products.
There’s a lot of power within emotional branding, and Nike has shaped and transformed its whole marketing model into a storytelling form that motivates the audience to take action - ‘Just do it with Nike products. Some of the marketing strategies that have helped them grow over the years include the following:
- They promote the advantages of their product’s features rather than simply highlighting and promoting the features. This is called benefit-based marketing practice.
- They sell brand stories more than their products, which has always been their primary marketing strategy.
- Nike is very strong in the social media game. They leverage user-generated content to create their video ads.
- Collaborating with influencers like LeBron James and Cristiano Ronaldo has always been at the core of their marketing strategy.
5. Bells - Reader
The marketing manager of Bell - Thami Silwana - revealed that the idea behind the ‘Bells-Reader’ campaign is to assist men in acknowledging, comprehending, and speaking about their personal victories.
They realized that sometimes it could be troublesome for men to interact with one another and acknowledge their inside feeling and emotions when one of them have achieved something. Their tagline, ‘Give That Man a Bell, ’ best fits in terms of a man-to-man acknowledging something worth the celebration.
Here is what the video ad director Greg incorporated in the video to make it hit the marketing campaign’s motto:
Sentimentality:
- Greg incorporated an excellent blend of drama, emotion, and sentimentality in this two minutes video ad, which was as good as a two-hour Hollywood movie.
- The video hit the emotions on so many levels that you’ll feel like drinking a glass of whisky at the end of the ad.
- Your brand should also create a brand story video where you help your customers to acknowledge themselves by hitting their emotions at different levels.
- To know how just take a look at the ad yourself: https://www.youtube.com/watch .
6. Dove - You’re More Beautiful Than You Think
The Real Beauty Ad Campaign by Dove focuses on women’s natural charisma and beauty. The ad emphasizes promoting the self-esteem of every woman. In their ‘Dove Real Beauty Sketches’ video ad, you’ll find the events to be chosen, arranged, connected, and assessed as meaningful for a specific set of audience.
Although the video ad’s primary focus is women’s empowerment, it’s still a commercial that promotes Dove products. The ad ends with the phrase ‘you’re more beautiful than you think,’ and a Dove brand logo appears.
Significantly, Dove desires women to know that they are always encouraged, supported, and acknowledged for their real beauty. This storytelling helped Dove boost its product sales without making any direct references.
7. El Gordo - The Spanish Christmas Lottery Ad 2021
Conventionally, you’ll get to know about the arrival of Christmas in Spain when you’ll find the Spanish Christmas Lottery hitting the screens as a commercial. The Christmas Lottery’s 2021 ad version was recorded and created in the picturesque and snowy town of Elizondo.
The ad signifies the spirit of the Christmas festive season and amazingly resonates with the motto of El Gordo - the greatest prize is to share it. They used aesthetics and scenic beauty to allure the viewers and drive them into buying the lottery.
They used the marketing practice of hitting people’s emotions during Christmas when they could truly immerse themselves into enjoying things like winning the lottery.
Part 2. Need Pro-Quality Video Result From Your Video Maker? Try Filmora - The Best in the Market
If you seek pro-quality video results from your video maker for the ‘best-in-class’ brand story videos, use Filmora. It has emerged as the leading video-making tool for global marketers where you can create, edit, and save all sorts of ‘state-of-the-art,’ ‘next-level’ marketing brand videos.
Try Filmora to ensure brand awareness, advertise your business, introduce the audience to your brand and its products, and boost sales. One software, multiple benefits. Here are some features of Filmora that can effectively help you make your brand story videos.
- Numerous Resources: Filmora is an excellent platform to explore your inner creativity as it has thousands of video assets accessible to its users. The widespread availability of unique advanced and basic features will help you create the most appealing brand story video.
- Green Screen: Your brand storytelling videos will become bland if you miss out on adding a unique background. Thanks to the Green Screen feature by Filmora, it takes only a few simple clicks to add such attractive backgrounds to your videos.
- Split Screen: When making your brand story video, it’s more likely that you’ll want to show a comparison of two products side-by-side. In that case, the Split Screen feature from Filmora comes in handy. It lets you incorporate two or more video footage or clips in the video.
- Audio Ducking: Your brand story will involve several key pointers that you’ll want to highlight for the audience. With Filmora’s Audio Ducking feature, you can easily highlight the dialogues and speeches during the video. This will help you to emphasize those video parts so that the audience can hear them with clarity. Of course, the feature fades the background music for those speech and dialogue parts.
- Color Grading: The more appealing the brand story video, the more the viewers. That’s precisely what the color grading feature does for you. It allows you to adjust the tint, 3D Luts, temperature, and lights in all your marketing videos. Introduce mesmerizing cinematographic effects in your videos with Fimora’s ‘state-of-the-art’ color tuning features.
Telling your brand story via videos has just become simpler and faster than ever with Filmora. Try the software for magical results.
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Conclusion
Telling your brand story is more crucial than ever as it lets you reach new levels of personalization and establish deeper bonds and connections with your clients or customers.
With the ideal brand storytelling strategy and the best video maker tool, you can easily connect with the audience and let them know all about your brand, its products, and its purpose. So, get started today!
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- License: This work is licensed under CC BY-NC-SA 4.0.