New 2024 Approved Are You Also a Fan of the Slow Mo Guys? Well! Who Isnt? Learn How You Can Create Compelling Slow-Mo Videos Like the Slow Mo Guys Here

New 2024 Approved Are You Also a Fan of the Slow Mo Guys? Well! Who Isnt? Learn How You Can Create Compelling Slow-Mo Videos Like the Slow Mo Guys Here

Morgan Lv12

Are You Also a Fan of the Slow Mo Guys? Well! Who Isn’t? Learn How You Can Create Compelling Slow-Mo Videos Like the Slow Mo Guys Here

All the aspects of our lives are inspired by someone, and we try to follow in their footsteps. Sometimes, it can be a person in your life, an influential personality, or YouTube. When it comes to editing, beginners often try to follow those who have mastered it. In a similar way, you might seek inspiration from social media or websites to create slomos.

One of the greatest inspirations in the realm of slow-motion videos is The Slow Mo Guys . Continue reading this article for a brief review of The Slow Mo Guys. In addition, the article will give you a basic guide on creating slo-mos. You can also learn how to create high-quality slo-mo videos like the Slow Motion Guys.

Slow Motion Video Maker Slow your video’s speed with better control of your keyframes to create unique cinematic effects!

Make A Slow Motion Video Make A Slow Motion Video More Features

Wondershare Filmora

Part 1: The Slow Mo Guys: A Real-Life Sensation in Creating Slow Motion Videos

The Slow Mo Guys is a YouTube channel with over 14.8M subscribers and is determined to deliver high-quality content. The channel appeared as a collaboration between Gavin Free and Daniel Gruchy. Both had a history of using high-speed slow-motion cameras and set their channel in 2010. The channel began to gain recognition in 2012 and became a living sensation in the slo-mo world.

the slow mo guys youtube channel

In this era, if you are looking for a start to create slomos, Slow Motion Guys come to mind. One of the many things that took the channel to heights is their ability to explain everything. The normal slow-mo speed by most editors is either 120 or 240 fps. However, The Slow Mo Guys shoot videos at 1000 fps, which is ultra-slow motion. The channel usually features natural phenomena, pranks, and relevant content.

Part 2: Want to Make Such Slow-Motion Videos on Your Smartphone? Learn How

The most used and dear gadget to all of us in this era is our smartphones. It has also become a requirement to stay connected, and so we often shoot on them. To retain the video quality, we try to edit it through built-in features. This section highlights creating slow-motion videos using iPhone or Android. Learn to create professional slo-mos like Gave Slow Mo Guys here:

Step-by-Step Guide to Create a Slow Motion in iPhone

Apple offers a pre-developed feature to create slomos using a simple method. In this section, we will discuss how to shoot a video in slow motion using an iPhone. Follow the lead and create results like The Slow Mo Guys camera:

Instruction: Once you launch the “Camera” application, open the recorder and select “SLO-MO.” Now, redirect to your camera and hit the recorder button to start recording a solo.

select the slo mo mode

Step-by-Step Guide to Creating a Slow Motion in Android

The Android has also introduced a slo-mo feature to record content in slow motion. It helps creators in crafting transitions or aesthetic videos. We have given a detailed procedure for recording a slow-motion video in Android:

Step 1

Locate and launch the “Camera” application on your Android. In the bottom bar, you’ll find multiple camera modes and settings. Drag and find the “More” option in this settings bar.

select the more settings

Step 2

In the appearing menu, locate and select the “Slow motion” option. After setting these preferences, hit the recorder button and record the video. The video will record normally, but when you preview it later, you’ll have a slomo.

select the slow motion mode

Part 3: Slow Motion Video Making and Wondershare Filmora: Make Videos Like Slow Mo Guys

All the above methods of creating slow motion are effective, but there is a drawback. You’ll have to record the complete video in slow motion, and there are no custom options. Wondershare Filmora is a professional video editing software that can resolve this. This software will help you create videos similar to Dan Slow Mo Guys.

In addition, you can infuse your slomo with multiple visual effects, transitions, and more. Filmora displays two features to create a slow-motion video, one of which is Uniform Speed. The other feature is Speed Ramping with pre-assembled slow-motion presets. With its AI-backed technology, you can increase the video frame rate as well.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Using Uniform Speed to Create a Slow-Motion Video in Filmora

Uniform Speed is the basic method of creating slow motion in Filmora. It simply modifies the playback speed of video with the help of a slider. The procedure of slomo creation, like The Slow Mo Guys in Filmora, is given below:

Step 1Import Media to Start Slomo Creation

After downloading Filmora on your device, click the “New Project” button to start. From the editing interface, click the “Ctrl + I” keys, choose the video, and bring it to the timeline after import. Select the clip in the timeline and use your cursor to reach the settings panel. Go to the “Uniform Speed” section under the “Speed” tab and change the speed slider settings.

drag the slider to adjust speed

Step 2Start AI Frame Interpolation Settings

This is the AI feature that increases the video frame rate for a smooth, slow-motion effect. You can access this option at the bottom of Uniform Speed settings. Expand it and select the “Optical Flow” option for your purpose.

enable the optical flow option

Step 3Enable Render Preview to See Results

Once all is set and done, navigate towards the timeline panel to select this video again. With the help of your cursor, access the “File” tab at the top toolbar. Select the “Render Preview” option from the expanding menu. After rendering is complete, use the preview screen to observe the slo-mo and export it.

access and start render preview

Using Speed Ramping to Create a Slow-Motion Video in Filmora

The second method is also simple, but it has more precise options to create a slow-mo. It uses the velocity graph to rise or decline video speed at certain intervals. Gather the knowledge about how The Slow Mo Guys YouTube creates slow-mo here:

Step 1Access the Speed Ramping Feature

After importing and bringing media to the timeline, select it and reach the settings panel. Access the “Speed” > “Speed Ramping” option to start editing. There, you can find many custom speed presets for automated editing. However, you can also use the “Customize” preset to create from scratch. Then, reach the speed graph and move the slider downward to bring the slo-mo effect.

start speed ramping

Step 2Enable the Optical Flow Option

Navigate to the bottom of this panel and expand the AI Frame Interpolation menu. Choose the “Optical Flow” option to achieve your desired outcome.

start the optical flow option

Step 3Activate Render Preview for Confirmed Results

After configuring your settings, return to the timeline panel and reselect the video. From the timeline toolbar, click the “Render Preview” option. Once the rendering process ends, see the preview before exporting.

start render preview

Conclusion

This article introduced readers to The Slow Mo Guys and their work. If you haven’t heard about them before, you are now familiar with them. You can head over to YouTube to find their channel and see their work. After guiding users on creating slo-mos on Android and iPhone, we introduced Filmora.

It’s a proficient way of creating slo-mo with AI assistance and custom settings. It has recently launched the V13 upgrade, which is full of AI features and editing possibilities. Head over to their official site and download it to edit like The Slow Mo Guys.

Make A Slow Motion Video Make A Slow Motion Video More Features

Wondershare Filmora

Part 1: The Slow Mo Guys: A Real-Life Sensation in Creating Slow Motion Videos

The Slow Mo Guys is a YouTube channel with over 14.8M subscribers and is determined to deliver high-quality content. The channel appeared as a collaboration between Gavin Free and Daniel Gruchy. Both had a history of using high-speed slow-motion cameras and set their channel in 2010. The channel began to gain recognition in 2012 and became a living sensation in the slo-mo world.

the slow mo guys youtube channel

In this era, if you are looking for a start to create slomos, Slow Motion Guys come to mind. One of the many things that took the channel to heights is their ability to explain everything. The normal slow-mo speed by most editors is either 120 or 240 fps. However, The Slow Mo Guys shoot videos at 1000 fps, which is ultra-slow motion. The channel usually features natural phenomena, pranks, and relevant content.

Part 2: Want to Make Such Slow-Motion Videos on Your Smartphone? Learn How

The most used and dear gadget to all of us in this era is our smartphones. It has also become a requirement to stay connected, and so we often shoot on them. To retain the video quality, we try to edit it through built-in features. This section highlights creating slow-motion videos using iPhone or Android. Learn to create professional slo-mos like Gave Slow Mo Guys here:

Step-by-Step Guide to Create a Slow Motion in iPhone

Apple offers a pre-developed feature to create slomos using a simple method. In this section, we will discuss how to shoot a video in slow motion using an iPhone. Follow the lead and create results like The Slow Mo Guys camera:

Instruction: Once you launch the “Camera” application, open the recorder and select “SLO-MO.” Now, redirect to your camera and hit the recorder button to start recording a solo.

select the slo mo mode

Step-by-Step Guide to Creating a Slow Motion in Android

The Android has also introduced a slo-mo feature to record content in slow motion. It helps creators in crafting transitions or aesthetic videos. We have given a detailed procedure for recording a slow-motion video in Android:

Step 1

Locate and launch the “Camera” application on your Android. In the bottom bar, you’ll find multiple camera modes and settings. Drag and find the “More” option in this settings bar.

select the more settings

Step 2

In the appearing menu, locate and select the “Slow motion” option. After setting these preferences, hit the recorder button and record the video. The video will record normally, but when you preview it later, you’ll have a slomo.

select the slow motion mode

Part 3: Slow Motion Video Making and Wondershare Filmora: Make Videos Like Slow Mo Guys

All the above methods of creating slow motion are effective, but there is a drawback. You’ll have to record the complete video in slow motion, and there are no custom options. Wondershare Filmora is a professional video editing software that can resolve this. This software will help you create videos similar to Dan Slow Mo Guys.

In addition, you can infuse your slomo with multiple visual effects, transitions, and more. Filmora displays two features to create a slow-motion video, one of which is Uniform Speed. The other feature is Speed Ramping with pre-assembled slow-motion presets. With its AI-backed technology, you can increase the video frame rate as well.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Using Uniform Speed to Create a Slow-Motion Video in Filmora

Uniform Speed is the basic method of creating slow motion in Filmora. It simply modifies the playback speed of video with the help of a slider. The procedure of slomo creation, like The Slow Mo Guys in Filmora, is given below:

Step 1Import Media to Start Slomo Creation

After downloading Filmora on your device, click the “New Project” button to start. From the editing interface, click the “Ctrl + I” keys, choose the video, and bring it to the timeline after import. Select the clip in the timeline and use your cursor to reach the settings panel. Go to the “Uniform Speed” section under the “Speed” tab and change the speed slider settings.

drag the slider to adjust speed

Step 2Start AI Frame Interpolation Settings

This is the AI feature that increases the video frame rate for a smooth, slow-motion effect. You can access this option at the bottom of Uniform Speed settings. Expand it and select the “Optical Flow” option for your purpose.

enable the optical flow option

Step 3Enable Render Preview to See Results

Once all is set and done, navigate towards the timeline panel to select this video again. With the help of your cursor, access the “File” tab at the top toolbar. Select the “Render Preview” option from the expanding menu. After rendering is complete, use the preview screen to observe the slo-mo and export it.

access and start render preview

Using Speed Ramping to Create a Slow-Motion Video in Filmora

The second method is also simple, but it has more precise options to create a slow-mo. It uses the velocity graph to rise or decline video speed at certain intervals. Gather the knowledge about how The Slow Mo Guys YouTube creates slow-mo here:

Step 1Access the Speed Ramping Feature

After importing and bringing media to the timeline, select it and reach the settings panel. Access the “Speed” > “Speed Ramping” option to start editing. There, you can find many custom speed presets for automated editing. However, you can also use the “Customize” preset to create from scratch. Then, reach the speed graph and move the slider downward to bring the slo-mo effect.

start speed ramping

Step 2Enable the Optical Flow Option

Navigate to the bottom of this panel and expand the AI Frame Interpolation menu. Choose the “Optical Flow” option to achieve your desired outcome.

start the optical flow option

Step 3Activate Render Preview for Confirmed Results

After configuring your settings, return to the timeline panel and reselect the video. From the timeline toolbar, click the “Render Preview” option. Once the rendering process ends, see the preview before exporting.

start render preview

Conclusion

This article introduced readers to The Slow Mo Guys and their work. If you haven’t heard about them before, you are now familiar with them. You can head over to YouTube to find their channel and see their work. After guiding users on creating slo-mos on Android and iPhone, we introduced Filmora.

It’s a proficient way of creating slo-mo with AI assistance and custom settings. It has recently launched the V13 upgrade, which is full of AI features and editing possibilities. Head over to their official site and download it to edit like The Slow Mo Guys.

Best 10 Crazy-Cool Examples of AR Video

10 Crazy-Cool Examples of AR Video

An easy yet powerful editor

Numerous effects to choose from

Detailed tutorials provided by the official channel

Try It Free Try It Free

Revolutions in technology have brought about the integration of augmented and virtual reality into marketing strategies. Stay tuned to learn about the most amazing AR video examples!

In this article

01 [What Is AR and the Technology Used for Augmented Reality Development?](#Part 1)

02 [What Is the Difference Between Augmented Reality and Virtual Reality?](#Part 2)

03 [10 Examples of Augmented Reality (AR) In Marketing](#Part 3)

Part 1 What is AR and the Technology Used for Augmented Reality Development?

Expanding the acronym, AR stands for Augmented Reality, a relatively newer concept in the world of graphic imaging and other computer based real-time applications. Talking of the exact explanation, augmented reality refers to a responsive synchronization of real world elements into digital platforms, while upgrading the same with high end perceptual information generated from specialized computer systems.

The entire concept of augmented reality rests on 3 major aspects, viz., a synchronized combination of the virtual and real world environments, a responsive interaction of associated elements in real-time, and a precise 3-dimensional registration of virtual and real elements. The aforesaid aspects of augmented reality are often guaranteed by a number of sensory modalities, like that of auditory, visual, somatosensory, olfactory and haptic ones.

Technology Behind Augmented Reality

As far as the technology behind the development of augmented reality video is concerned, the overall implementation is categorized into 3 different tasks. The process is initiated with generating concise, high resolution images of real world elements, followed by creating an overlay of computer generated 3D images on the previously generated real world images. This is further succeeded by facilitating an interactive user engagement and interaction within the simulated surroundings.

The process of technology implementation is seconded by a responsive display mechanism which can be done conveniently on any one among glasses, smartphones, screens, head-mounted displays and handheld devices. Concerning the factor of output credibility, head-mounted displays take the credit of generating a much more immersive augmented reality in comparison to the other display alternatives.

Part 2 What Is the Difference Between Augmented Reality and Virtual Reality?

Advancements in technology has treated the world with a multitude of concepts to simulate real-time elements into digital environments. In addition to augmented reality, the techniques of virtual and alternate reality have come into focus in recent times to address the diversely specific needs of digital and real world integration.

Lack of proper awareness, however, leads to the treatment of these fundamentally different concepts as one and the same thing. Considering the credibility of such technologies towards addressing certain specific purposes, it becomes important to understand the difference among these apparently similar concepts. Having said that, let us make an attempt to realise the dissimilarity between augmented and virtual reality in the following section:

Underlying Concept

Stressing on the parameter of conceptual utility, augmented reality refers to the integration of digital aspects into a real-time surrounding, most probably through a smartphone or camera, whereas, virtual reality on the other hand, is responsible for the replacement of a real-time setting with a simulated environment.

Existence Constraints

Talking about augmented reality, the technique showcases the coexistence of the real and virtual surroundings, with the primary goal of supplying extra information about the real-time environment, which can be accessed without a content search. Conversely, virtual reality is predominantly concerned with bringing about a complete shift of the user’s actual ambiances to an entirely fabricated environment that undertakes an independent existence.

User Control

Speaking on the extent of user control, augmented reality allows you to monitor your real world presence, mostly with a smartphone, while users of virtual reality are entirely controlled by the system, with strictly no self-access. Also, you would require a headset equipment to make use of virtual reality.

Part 3 Examples of Augmented Reality (AR) In Marketing

Having discussed enough about the fundamental aspects of augmented reality, let us proceed towards understanding the credibility of augmented video in the light of modern day information centered applications. While there are manifold varieties of augmented reality usage, the following section highlights the best examples of integrating AR into brand marketing:

01Walmart- Inventory Control

With the aim to examine the dual credibility of its brand stores as online fulfillment as well as physical shopping centers, Walmart in October 2020, announced the proposition of its 4 shopping units as ‘test centers’ of augmented reality, where the latter was supposed to aid in the management and tracking of company inventories.

The technology was implemented through a smartphone application to quicken the transportation process of item packages from the inventory to the sales area. The utility works when the employees hold a handheld device that highlights the dispatch ready boxes in an augmented reality stock video, instead of scanning each box individually.

Walmart- Inventory Control

02Snap- City Painter

Launched in London in October 2020, the City Painter utility lands among the best augmented reality video examples, allowing you to spray paint on and decorate street shops with pre-designed wall paintings, through the use of augmented reality. The most striking aspect of the aforesaid application is its information sharing feature, which allows the changes introduced by you to be seen by fellow users if the app in real time.

The utility is regarded as first step of Snap towards its aim of developing a shared virtual space via a mapping of potential landmarks. The tool has a progressive future in travel and tourism sector, with brand wanting to invest capital on the newly introduced customer needs of adventure and exploration.

Snap- City Painter

03Asos- See My Fit

While the company is a renowned name in the domain of mobile technology and augmented reality innovation since 2009, the ‘See My Fit’ tool was launched by the latter in the year 2020 amid the pandemic period to assist the company’s models who were bound to work from home during the calamity.

Talking of the application, the tool makes use of augmented reality to fit apparels on the models in a digital manner. Additionally, the app works to provide the customers with a realistic insight into the appearance of the products with respect to size and body structure, which further aids to increase the company sales, while minimizing the return risks.

Asos- See My Fit

04 Pull & Bear- Console Game

This one is a famous retail brand, whose owner Inditex, has collaborated with the ‘Creative Shop’ utility of Facebook to launch ‘Pacific Game’, a console relish, with the implementation of augmented reality. The gameplay requires you to undertake a journey from California to Tokyo, where the travel obstacles need to be escaped through cohesive head movements to earn game points.

The game was essentially designed as a social media attraction and can be enjoyed on Instagram, as a Facebook AR video, and even on the official Pull & Bear website. If you are playing the dame on Instagram, do try on using the latter’s front camera feature for a more enhanced gaming experience.

Pull & Bear Console Game

05Burberry- Olympia Pop Up at Harrods

The current post pandemic period is witnessing a creative use of augmented reality by brand companies to attract their customers back to the retail shops. To complement the launch of its Olympia Bag, Burberry had introduced a pronounced AR utility at the Harrods. Customers visiting the shop are allowed to witness the Elphis statue walks in real-time environment through an in-store QR code.

The customers can additionally, click pictures and create videos of the same to share on their social media handles. The integration of augmented reality into retail shopping in such innovative ways has guaranteed an immersive experience of the otherwise ordinary store purchases, with a simultaneous benefit to both, product companies and customers.

Burberry- Olympia Pop Up at Harrods

06IKEA Studio Application

IKEA is known to have integrated augmented reality into its working protocol for a long time now. Space 10, the company’s design laboratory has recently planned a more immersive relaunch of its AR facility with its brand new IKEA Studio application that allows you to capture and redesign room plans in 3D space, including the finest details of door frames, windows, floor rugs and wall colors.

The application is conceptualized considering the inclusion of LiDAR, that is, Light Detection and Ranging sensors in iPhones and is visibly seen as a precursor to the Apple Glass, a more comprehensive application that promised an escalated and realistic experience of augmented reality.

IKEA Studio Application

07Amazon- Hair Coloring and Amazon Salon

Boasting of being the largest e-commerce platform, Amazon took its first step into experimenting with augmented reality by introducing the Amazon Salon. Realized as a digital marketplace, the utility works through a ‘Point and Learn’ approach where customers and view and select any product on the tool’s display shelf to get a detailed information about the same through educational content and brand videos on the product display screen.

If you are interested in buying a particular product, you need to scan the latter’s QR code on the display shelf, which will redirect you to the product’s e-commerce page on Amazon’s official website. The AR utility implemented here also allows you to examine the look of various hair shades, before you actually get into choosing a suitable one for the perfect hairdo.

Amazon- Hair Coloring and Amazon Salon

08Gucci- Virtual Sneakers

Gucci lands among the first luxury retail brands to implement augmented reality in its operation model for facilitating its customers with a comprehensive and informed product buying experience. The company incorporated a feature of ‘try on sneakers’ in its retail application, which allowed users to get an insight into the product’s appearance in real-time, thus reducing the return risks while simultaneously ensuring a better customer satisfaction.

The recently launched ‘virtual sneakers’ on the Gucci app are created to be tried and shared exclusively on the online store. Designed with the collaborative efforts of Gucci and the augmented reality fashion house Wanna, this ‘digital only’ footwear is available on Gucci’s online app for customer buying.

Amazon- Gucci- Virtual Sneakers

09Wayfair- View in Room

This one is essentially a furniture retail company that makes use of augmented reality to provide its customers with a wholesome shopping experience at the comfort of their homes. Wayfair incorporates the AR utility through the upgraded version of its ‘View in Room’ application that works on the LiDAR and RealityKit technologies to provide an authentic and a better realistic product view to the customers.

A few AR incorporated features of the app include precise cast lighting in real-time, product stacking and a real world interface to stand before and examine the overall product appearance, as the customers would actually do in real-time; thus ensuring a personalized product experience to the potential buyers.

Wayfair- View in Room

10Machine A- Virtual Concept Store

This one is more of a digital platform to showcase the modern day developments in fashion design. Based in London, the Machine-A virtual store was conceptualized to allow the access of relevant audience to the works of new talent in the fashion field, when the Covid-19 pandemic caused a shutdown of the London Fashion Week.

The store was launched as a virtual boutique that could be visited by interested audience through a QR code, which could be scanned from billboards and posters around the London city, and allowed them to view the latest works of the associated fashion designers through an augmented reality concept video. The major success of the utility lies in the enhancement of the consumer-brand relationship, while focusing primarily on product awareness and customer engagement.

Machine A- Virtual Concept Store

Working With Augmented Reality Videos in Filmora

If you are keen on exploring your editing creativity in augmented reality with video, do consider working with the Wondershare Filmora Video Editor program. The software is affordably the best AR video editing tools available to you free of cost. While the application greets you with the most responsive and clean interfaces, with a plethora of professional quality video editing features that promise to effectively address your most diverse AR video editing requirements.

The software package comes with an inbuilt screen recorder, which you can use to capture specific video snippets and later on edit them with a variety of audio-visual effects from the app’s huge effects library. Not to forget, the application also grants you the liberty to share and export the edits to your social media handles.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Ending Thoughts

Augmented reality is an interactive means of integrating the real world with digitally simulated components.

There are a hoard of applications that augmented reality can be put to, marketing field being a significant one among them.

You can comfortably work with the Wondershare Filmora video editing program to add a variety of AR elements to your videos.

Try It Free Try It Free

Revolutions in technology have brought about the integration of augmented and virtual reality into marketing strategies. Stay tuned to learn about the most amazing AR video examples!

In this article

01 [What Is AR and the Technology Used for Augmented Reality Development?](#Part 1)

02 [What Is the Difference Between Augmented Reality and Virtual Reality?](#Part 2)

03 [10 Examples of Augmented Reality (AR) In Marketing](#Part 3)

Part 1 What is AR and the Technology Used for Augmented Reality Development?

Expanding the acronym, AR stands for Augmented Reality, a relatively newer concept in the world of graphic imaging and other computer based real-time applications. Talking of the exact explanation, augmented reality refers to a responsive synchronization of real world elements into digital platforms, while upgrading the same with high end perceptual information generated from specialized computer systems.

The entire concept of augmented reality rests on 3 major aspects, viz., a synchronized combination of the virtual and real world environments, a responsive interaction of associated elements in real-time, and a precise 3-dimensional registration of virtual and real elements. The aforesaid aspects of augmented reality are often guaranteed by a number of sensory modalities, like that of auditory, visual, somatosensory, olfactory and haptic ones.

Technology Behind Augmented Reality

As far as the technology behind the development of augmented reality video is concerned, the overall implementation is categorized into 3 different tasks. The process is initiated with generating concise, high resolution images of real world elements, followed by creating an overlay of computer generated 3D images on the previously generated real world images. This is further succeeded by facilitating an interactive user engagement and interaction within the simulated surroundings.

The process of technology implementation is seconded by a responsive display mechanism which can be done conveniently on any one among glasses, smartphones, screens, head-mounted displays and handheld devices. Concerning the factor of output credibility, head-mounted displays take the credit of generating a much more immersive augmented reality in comparison to the other display alternatives.

Part 2 What Is the Difference Between Augmented Reality and Virtual Reality?

Advancements in technology has treated the world with a multitude of concepts to simulate real-time elements into digital environments. In addition to augmented reality, the techniques of virtual and alternate reality have come into focus in recent times to address the diversely specific needs of digital and real world integration.

Lack of proper awareness, however, leads to the treatment of these fundamentally different concepts as one and the same thing. Considering the credibility of such technologies towards addressing certain specific purposes, it becomes important to understand the difference among these apparently similar concepts. Having said that, let us make an attempt to realise the dissimilarity between augmented and virtual reality in the following section:

Underlying Concept

Stressing on the parameter of conceptual utility, augmented reality refers to the integration of digital aspects into a real-time surrounding, most probably through a smartphone or camera, whereas, virtual reality on the other hand, is responsible for the replacement of a real-time setting with a simulated environment.

Existence Constraints

Talking about augmented reality, the technique showcases the coexistence of the real and virtual surroundings, with the primary goal of supplying extra information about the real-time environment, which can be accessed without a content search. Conversely, virtual reality is predominantly concerned with bringing about a complete shift of the user’s actual ambiances to an entirely fabricated environment that undertakes an independent existence.

User Control

Speaking on the extent of user control, augmented reality allows you to monitor your real world presence, mostly with a smartphone, while users of virtual reality are entirely controlled by the system, with strictly no self-access. Also, you would require a headset equipment to make use of virtual reality.

Part 3 Examples of Augmented Reality (AR) In Marketing

Having discussed enough about the fundamental aspects of augmented reality, let us proceed towards understanding the credibility of augmented video in the light of modern day information centered applications. While there are manifold varieties of augmented reality usage, the following section highlights the best examples of integrating AR into brand marketing:

01Walmart- Inventory Control

With the aim to examine the dual credibility of its brand stores as online fulfillment as well as physical shopping centers, Walmart in October 2020, announced the proposition of its 4 shopping units as ‘test centers’ of augmented reality, where the latter was supposed to aid in the management and tracking of company inventories.

The technology was implemented through a smartphone application to quicken the transportation process of item packages from the inventory to the sales area. The utility works when the employees hold a handheld device that highlights the dispatch ready boxes in an augmented reality stock video, instead of scanning each box individually.

Walmart- Inventory Control

02Snap- City Painter

Launched in London in October 2020, the City Painter utility lands among the best augmented reality video examples, allowing you to spray paint on and decorate street shops with pre-designed wall paintings, through the use of augmented reality. The most striking aspect of the aforesaid application is its information sharing feature, which allows the changes introduced by you to be seen by fellow users if the app in real time.

The utility is regarded as first step of Snap towards its aim of developing a shared virtual space via a mapping of potential landmarks. The tool has a progressive future in travel and tourism sector, with brand wanting to invest capital on the newly introduced customer needs of adventure and exploration.

Snap- City Painter

03Asos- See My Fit

While the company is a renowned name in the domain of mobile technology and augmented reality innovation since 2009, the ‘See My Fit’ tool was launched by the latter in the year 2020 amid the pandemic period to assist the company’s models who were bound to work from home during the calamity.

Talking of the application, the tool makes use of augmented reality to fit apparels on the models in a digital manner. Additionally, the app works to provide the customers with a realistic insight into the appearance of the products with respect to size and body structure, which further aids to increase the company sales, while minimizing the return risks.

Asos- See My Fit

04 Pull & Bear- Console Game

This one is a famous retail brand, whose owner Inditex, has collaborated with the ‘Creative Shop’ utility of Facebook to launch ‘Pacific Game’, a console relish, with the implementation of augmented reality. The gameplay requires you to undertake a journey from California to Tokyo, where the travel obstacles need to be escaped through cohesive head movements to earn game points.

The game was essentially designed as a social media attraction and can be enjoyed on Instagram, as a Facebook AR video, and even on the official Pull & Bear website. If you are playing the dame on Instagram, do try on using the latter’s front camera feature for a more enhanced gaming experience.

Pull & Bear Console Game

05Burberry- Olympia Pop Up at Harrods

The current post pandemic period is witnessing a creative use of augmented reality by brand companies to attract their customers back to the retail shops. To complement the launch of its Olympia Bag, Burberry had introduced a pronounced AR utility at the Harrods. Customers visiting the shop are allowed to witness the Elphis statue walks in real-time environment through an in-store QR code.

The customers can additionally, click pictures and create videos of the same to share on their social media handles. The integration of augmented reality into retail shopping in such innovative ways has guaranteed an immersive experience of the otherwise ordinary store purchases, with a simultaneous benefit to both, product companies and customers.

Burberry- Olympia Pop Up at Harrods

06IKEA Studio Application

IKEA is known to have integrated augmented reality into its working protocol for a long time now. Space 10, the company’s design laboratory has recently planned a more immersive relaunch of its AR facility with its brand new IKEA Studio application that allows you to capture and redesign room plans in 3D space, including the finest details of door frames, windows, floor rugs and wall colors.

The application is conceptualized considering the inclusion of LiDAR, that is, Light Detection and Ranging sensors in iPhones and is visibly seen as a precursor to the Apple Glass, a more comprehensive application that promised an escalated and realistic experience of augmented reality.

IKEA Studio Application

07Amazon- Hair Coloring and Amazon Salon

Boasting of being the largest e-commerce platform, Amazon took its first step into experimenting with augmented reality by introducing the Amazon Salon. Realized as a digital marketplace, the utility works through a ‘Point and Learn’ approach where customers and view and select any product on the tool’s display shelf to get a detailed information about the same through educational content and brand videos on the product display screen.

If you are interested in buying a particular product, you need to scan the latter’s QR code on the display shelf, which will redirect you to the product’s e-commerce page on Amazon’s official website. The AR utility implemented here also allows you to examine the look of various hair shades, before you actually get into choosing a suitable one for the perfect hairdo.

Amazon- Hair Coloring and Amazon Salon

08Gucci- Virtual Sneakers

Gucci lands among the first luxury retail brands to implement augmented reality in its operation model for facilitating its customers with a comprehensive and informed product buying experience. The company incorporated a feature of ‘try on sneakers’ in its retail application, which allowed users to get an insight into the product’s appearance in real-time, thus reducing the return risks while simultaneously ensuring a better customer satisfaction.

The recently launched ‘virtual sneakers’ on the Gucci app are created to be tried and shared exclusively on the online store. Designed with the collaborative efforts of Gucci and the augmented reality fashion house Wanna, this ‘digital only’ footwear is available on Gucci’s online app for customer buying.

Amazon- Gucci- Virtual Sneakers

09Wayfair- View in Room

This one is essentially a furniture retail company that makes use of augmented reality to provide its customers with a wholesome shopping experience at the comfort of their homes. Wayfair incorporates the AR utility through the upgraded version of its ‘View in Room’ application that works on the LiDAR and RealityKit technologies to provide an authentic and a better realistic product view to the customers.

A few AR incorporated features of the app include precise cast lighting in real-time, product stacking and a real world interface to stand before and examine the overall product appearance, as the customers would actually do in real-time; thus ensuring a personalized product experience to the potential buyers.

Wayfair- View in Room

10Machine A- Virtual Concept Store

This one is more of a digital platform to showcase the modern day developments in fashion design. Based in London, the Machine-A virtual store was conceptualized to allow the access of relevant audience to the works of new talent in the fashion field, when the Covid-19 pandemic caused a shutdown of the London Fashion Week.

The store was launched as a virtual boutique that could be visited by interested audience through a QR code, which could be scanned from billboards and posters around the London city, and allowed them to view the latest works of the associated fashion designers through an augmented reality concept video. The major success of the utility lies in the enhancement of the consumer-brand relationship, while focusing primarily on product awareness and customer engagement.

Machine A- Virtual Concept Store

Working With Augmented Reality Videos in Filmora

If you are keen on exploring your editing creativity in augmented reality with video, do consider working with the Wondershare Filmora Video Editor program. The software is affordably the best AR video editing tools available to you free of cost. While the application greets you with the most responsive and clean interfaces, with a plethora of professional quality video editing features that promise to effectively address your most diverse AR video editing requirements.

The software package comes with an inbuilt screen recorder, which you can use to capture specific video snippets and later on edit them with a variety of audio-visual effects from the app’s huge effects library. Not to forget, the application also grants you the liberty to share and export the edits to your social media handles.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Ending Thoughts

Augmented reality is an interactive means of integrating the real world with digitally simulated components.

There are a hoard of applications that augmented reality can be put to, marketing field being a significant one among them.

You can comfortably work with the Wondershare Filmora video editing program to add a variety of AR elements to your videos.

Try It Free Try It Free

Revolutions in technology have brought about the integration of augmented and virtual reality into marketing strategies. Stay tuned to learn about the most amazing AR video examples!

In this article

01 [What Is AR and the Technology Used for Augmented Reality Development?](#Part 1)

02 [What Is the Difference Between Augmented Reality and Virtual Reality?](#Part 2)

03 [10 Examples of Augmented Reality (AR) In Marketing](#Part 3)

Part 1 What is AR and the Technology Used for Augmented Reality Development?

Expanding the acronym, AR stands for Augmented Reality, a relatively newer concept in the world of graphic imaging and other computer based real-time applications. Talking of the exact explanation, augmented reality refers to a responsive synchronization of real world elements into digital platforms, while upgrading the same with high end perceptual information generated from specialized computer systems.

The entire concept of augmented reality rests on 3 major aspects, viz., a synchronized combination of the virtual and real world environments, a responsive interaction of associated elements in real-time, and a precise 3-dimensional registration of virtual and real elements. The aforesaid aspects of augmented reality are often guaranteed by a number of sensory modalities, like that of auditory, visual, somatosensory, olfactory and haptic ones.

Technology Behind Augmented Reality

As far as the technology behind the development of augmented reality video is concerned, the overall implementation is categorized into 3 different tasks. The process is initiated with generating concise, high resolution images of real world elements, followed by creating an overlay of computer generated 3D images on the previously generated real world images. This is further succeeded by facilitating an interactive user engagement and interaction within the simulated surroundings.

The process of technology implementation is seconded by a responsive display mechanism which can be done conveniently on any one among glasses, smartphones, screens, head-mounted displays and handheld devices. Concerning the factor of output credibility, head-mounted displays take the credit of generating a much more immersive augmented reality in comparison to the other display alternatives.

Part 2 What Is the Difference Between Augmented Reality and Virtual Reality?

Advancements in technology has treated the world with a multitude of concepts to simulate real-time elements into digital environments. In addition to augmented reality, the techniques of virtual and alternate reality have come into focus in recent times to address the diversely specific needs of digital and real world integration.

Lack of proper awareness, however, leads to the treatment of these fundamentally different concepts as one and the same thing. Considering the credibility of such technologies towards addressing certain specific purposes, it becomes important to understand the difference among these apparently similar concepts. Having said that, let us make an attempt to realise the dissimilarity between augmented and virtual reality in the following section:

Underlying Concept

Stressing on the parameter of conceptual utility, augmented reality refers to the integration of digital aspects into a real-time surrounding, most probably through a smartphone or camera, whereas, virtual reality on the other hand, is responsible for the replacement of a real-time setting with a simulated environment.

Existence Constraints

Talking about augmented reality, the technique showcases the coexistence of the real and virtual surroundings, with the primary goal of supplying extra information about the real-time environment, which can be accessed without a content search. Conversely, virtual reality is predominantly concerned with bringing about a complete shift of the user’s actual ambiances to an entirely fabricated environment that undertakes an independent existence.

User Control

Speaking on the extent of user control, augmented reality allows you to monitor your real world presence, mostly with a smartphone, while users of virtual reality are entirely controlled by the system, with strictly no self-access. Also, you would require a headset equipment to make use of virtual reality.

Part 3 Examples of Augmented Reality (AR) In Marketing

Having discussed enough about the fundamental aspects of augmented reality, let us proceed towards understanding the credibility of augmented video in the light of modern day information centered applications. While there are manifold varieties of augmented reality usage, the following section highlights the best examples of integrating AR into brand marketing:

01Walmart- Inventory Control

With the aim to examine the dual credibility of its brand stores as online fulfillment as well as physical shopping centers, Walmart in October 2020, announced the proposition of its 4 shopping units as ‘test centers’ of augmented reality, where the latter was supposed to aid in the management and tracking of company inventories.

The technology was implemented through a smartphone application to quicken the transportation process of item packages from the inventory to the sales area. The utility works when the employees hold a handheld device that highlights the dispatch ready boxes in an augmented reality stock video, instead of scanning each box individually.

Walmart- Inventory Control

02Snap- City Painter

Launched in London in October 2020, the City Painter utility lands among the best augmented reality video examples, allowing you to spray paint on and decorate street shops with pre-designed wall paintings, through the use of augmented reality. The most striking aspect of the aforesaid application is its information sharing feature, which allows the changes introduced by you to be seen by fellow users if the app in real time.

The utility is regarded as first step of Snap towards its aim of developing a shared virtual space via a mapping of potential landmarks. The tool has a progressive future in travel and tourism sector, with brand wanting to invest capital on the newly introduced customer needs of adventure and exploration.

Snap- City Painter

03Asos- See My Fit

While the company is a renowned name in the domain of mobile technology and augmented reality innovation since 2009, the ‘See My Fit’ tool was launched by the latter in the year 2020 amid the pandemic period to assist the company’s models who were bound to work from home during the calamity.

Talking of the application, the tool makes use of augmented reality to fit apparels on the models in a digital manner. Additionally, the app works to provide the customers with a realistic insight into the appearance of the products with respect to size and body structure, which further aids to increase the company sales, while minimizing the return risks.

Asos- See My Fit

04 Pull & Bear- Console Game

This one is a famous retail brand, whose owner Inditex, has collaborated with the ‘Creative Shop’ utility of Facebook to launch ‘Pacific Game’, a console relish, with the implementation of augmented reality. The gameplay requires you to undertake a journey from California to Tokyo, where the travel obstacles need to be escaped through cohesive head movements to earn game points.

The game was essentially designed as a social media attraction and can be enjoyed on Instagram, as a Facebook AR video, and even on the official Pull & Bear website. If you are playing the dame on Instagram, do try on using the latter’s front camera feature for a more enhanced gaming experience.

Pull & Bear Console Game

05Burberry- Olympia Pop Up at Harrods

The current post pandemic period is witnessing a creative use of augmented reality by brand companies to attract their customers back to the retail shops. To complement the launch of its Olympia Bag, Burberry had introduced a pronounced AR utility at the Harrods. Customers visiting the shop are allowed to witness the Elphis statue walks in real-time environment through an in-store QR code.

The customers can additionally, click pictures and create videos of the same to share on their social media handles. The integration of augmented reality into retail shopping in such innovative ways has guaranteed an immersive experience of the otherwise ordinary store purchases, with a simultaneous benefit to both, product companies and customers.

Burberry- Olympia Pop Up at Harrods

06IKEA Studio Application

IKEA is known to have integrated augmented reality into its working protocol for a long time now. Space 10, the company’s design laboratory has recently planned a more immersive relaunch of its AR facility with its brand new IKEA Studio application that allows you to capture and redesign room plans in 3D space, including the finest details of door frames, windows, floor rugs and wall colors.

The application is conceptualized considering the inclusion of LiDAR, that is, Light Detection and Ranging sensors in iPhones and is visibly seen as a precursor to the Apple Glass, a more comprehensive application that promised an escalated and realistic experience of augmented reality.

IKEA Studio Application

07Amazon- Hair Coloring and Amazon Salon

Boasting of being the largest e-commerce platform, Amazon took its first step into experimenting with augmented reality by introducing the Amazon Salon. Realized as a digital marketplace, the utility works through a ‘Point and Learn’ approach where customers and view and select any product on the tool’s display shelf to get a detailed information about the same through educational content and brand videos on the product display screen.

If you are interested in buying a particular product, you need to scan the latter’s QR code on the display shelf, which will redirect you to the product’s e-commerce page on Amazon’s official website. The AR utility implemented here also allows you to examine the look of various hair shades, before you actually get into choosing a suitable one for the perfect hairdo.

Amazon- Hair Coloring and Amazon Salon

08Gucci- Virtual Sneakers

Gucci lands among the first luxury retail brands to implement augmented reality in its operation model for facilitating its customers with a comprehensive and informed product buying experience. The company incorporated a feature of ‘try on sneakers’ in its retail application, which allowed users to get an insight into the product’s appearance in real-time, thus reducing the return risks while simultaneously ensuring a better customer satisfaction.

The recently launched ‘virtual sneakers’ on the Gucci app are created to be tried and shared exclusively on the online store. Designed with the collaborative efforts of Gucci and the augmented reality fashion house Wanna, this ‘digital only’ footwear is available on Gucci’s online app for customer buying.

Amazon- Gucci- Virtual Sneakers

09Wayfair- View in Room

This one is essentially a furniture retail company that makes use of augmented reality to provide its customers with a wholesome shopping experience at the comfort of their homes. Wayfair incorporates the AR utility through the upgraded version of its ‘View in Room’ application that works on the LiDAR and RealityKit technologies to provide an authentic and a better realistic product view to the customers.

A few AR incorporated features of the app include precise cast lighting in real-time, product stacking and a real world interface to stand before and examine the overall product appearance, as the customers would actually do in real-time; thus ensuring a personalized product experience to the potential buyers.

Wayfair- View in Room

10Machine A- Virtual Concept Store

This one is more of a digital platform to showcase the modern day developments in fashion design. Based in London, the Machine-A virtual store was conceptualized to allow the access of relevant audience to the works of new talent in the fashion field, when the Covid-19 pandemic caused a shutdown of the London Fashion Week.

The store was launched as a virtual boutique that could be visited by interested audience through a QR code, which could be scanned from billboards and posters around the London city, and allowed them to view the latest works of the associated fashion designers through an augmented reality concept video. The major success of the utility lies in the enhancement of the consumer-brand relationship, while focusing primarily on product awareness and customer engagement.

Machine A- Virtual Concept Store

Working With Augmented Reality Videos in Filmora

If you are keen on exploring your editing creativity in augmented reality with video, do consider working with the Wondershare Filmora Video Editor program. The software is affordably the best AR video editing tools available to you free of cost. While the application greets you with the most responsive and clean interfaces, with a plethora of professional quality video editing features that promise to effectively address your most diverse AR video editing requirements.

The software package comes with an inbuilt screen recorder, which you can use to capture specific video snippets and later on edit them with a variety of audio-visual effects from the app’s huge effects library. Not to forget, the application also grants you the liberty to share and export the edits to your social media handles.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Ending Thoughts

Augmented reality is an interactive means of integrating the real world with digitally simulated components.

There are a hoard of applications that augmented reality can be put to, marketing field being a significant one among them.

You can comfortably work with the Wondershare Filmora video editing program to add a variety of AR elements to your videos.

Try It Free Try It Free

Revolutions in technology have brought about the integration of augmented and virtual reality into marketing strategies. Stay tuned to learn about the most amazing AR video examples!

In this article

01 [What Is AR and the Technology Used for Augmented Reality Development?](#Part 1)

02 [What Is the Difference Between Augmented Reality and Virtual Reality?](#Part 2)

03 [10 Examples of Augmented Reality (AR) In Marketing](#Part 3)

Part 1 What is AR and the Technology Used for Augmented Reality Development?

Expanding the acronym, AR stands for Augmented Reality, a relatively newer concept in the world of graphic imaging and other computer based real-time applications. Talking of the exact explanation, augmented reality refers to a responsive synchronization of real world elements into digital platforms, while upgrading the same with high end perceptual information generated from specialized computer systems.

The entire concept of augmented reality rests on 3 major aspects, viz., a synchronized combination of the virtual and real world environments, a responsive interaction of associated elements in real-time, and a precise 3-dimensional registration of virtual and real elements. The aforesaid aspects of augmented reality are often guaranteed by a number of sensory modalities, like that of auditory, visual, somatosensory, olfactory and haptic ones.

Technology Behind Augmented Reality

As far as the technology behind the development of augmented reality video is concerned, the overall implementation is categorized into 3 different tasks. The process is initiated with generating concise, high resolution images of real world elements, followed by creating an overlay of computer generated 3D images on the previously generated real world images. This is further succeeded by facilitating an interactive user engagement and interaction within the simulated surroundings.

The process of technology implementation is seconded by a responsive display mechanism which can be done conveniently on any one among glasses, smartphones, screens, head-mounted displays and handheld devices. Concerning the factor of output credibility, head-mounted displays take the credit of generating a much more immersive augmented reality in comparison to the other display alternatives.

Part 2 What Is the Difference Between Augmented Reality and Virtual Reality?

Advancements in technology has treated the world with a multitude of concepts to simulate real-time elements into digital environments. In addition to augmented reality, the techniques of virtual and alternate reality have come into focus in recent times to address the diversely specific needs of digital and real world integration.

Lack of proper awareness, however, leads to the treatment of these fundamentally different concepts as one and the same thing. Considering the credibility of such technologies towards addressing certain specific purposes, it becomes important to understand the difference among these apparently similar concepts. Having said that, let us make an attempt to realise the dissimilarity between augmented and virtual reality in the following section:

Underlying Concept

Stressing on the parameter of conceptual utility, augmented reality refers to the integration of digital aspects into a real-time surrounding, most probably through a smartphone or camera, whereas, virtual reality on the other hand, is responsible for the replacement of a real-time setting with a simulated environment.

Existence Constraints

Talking about augmented reality, the technique showcases the coexistence of the real and virtual surroundings, with the primary goal of supplying extra information about the real-time environment, which can be accessed without a content search. Conversely, virtual reality is predominantly concerned with bringing about a complete shift of the user’s actual ambiances to an entirely fabricated environment that undertakes an independent existence.

User Control

Speaking on the extent of user control, augmented reality allows you to monitor your real world presence, mostly with a smartphone, while users of virtual reality are entirely controlled by the system, with strictly no self-access. Also, you would require a headset equipment to make use of virtual reality.

Part 3 Examples of Augmented Reality (AR) In Marketing

Having discussed enough about the fundamental aspects of augmented reality, let us proceed towards understanding the credibility of augmented video in the light of modern day information centered applications. While there are manifold varieties of augmented reality usage, the following section highlights the best examples of integrating AR into brand marketing:

01Walmart- Inventory Control

With the aim to examine the dual credibility of its brand stores as online fulfillment as well as physical shopping centers, Walmart in October 2020, announced the proposition of its 4 shopping units as ‘test centers’ of augmented reality, where the latter was supposed to aid in the management and tracking of company inventories.

The technology was implemented through a smartphone application to quicken the transportation process of item packages from the inventory to the sales area. The utility works when the employees hold a handheld device that highlights the dispatch ready boxes in an augmented reality stock video, instead of scanning each box individually.

Walmart- Inventory Control

02Snap- City Painter

Launched in London in October 2020, the City Painter utility lands among the best augmented reality video examples, allowing you to spray paint on and decorate street shops with pre-designed wall paintings, through the use of augmented reality. The most striking aspect of the aforesaid application is its information sharing feature, which allows the changes introduced by you to be seen by fellow users if the app in real time.

The utility is regarded as first step of Snap towards its aim of developing a shared virtual space via a mapping of potential landmarks. The tool has a progressive future in travel and tourism sector, with brand wanting to invest capital on the newly introduced customer needs of adventure and exploration.

Snap- City Painter

03Asos- See My Fit

While the company is a renowned name in the domain of mobile technology and augmented reality innovation since 2009, the ‘See My Fit’ tool was launched by the latter in the year 2020 amid the pandemic period to assist the company’s models who were bound to work from home during the calamity.

Talking of the application, the tool makes use of augmented reality to fit apparels on the models in a digital manner. Additionally, the app works to provide the customers with a realistic insight into the appearance of the products with respect to size and body structure, which further aids to increase the company sales, while minimizing the return risks.

Asos- See My Fit

04 Pull & Bear- Console Game

This one is a famous retail brand, whose owner Inditex, has collaborated with the ‘Creative Shop’ utility of Facebook to launch ‘Pacific Game’, a console relish, with the implementation of augmented reality. The gameplay requires you to undertake a journey from California to Tokyo, where the travel obstacles need to be escaped through cohesive head movements to earn game points.

The game was essentially designed as a social media attraction and can be enjoyed on Instagram, as a Facebook AR video, and even on the official Pull & Bear website. If you are playing the dame on Instagram, do try on using the latter’s front camera feature for a more enhanced gaming experience.

Pull & Bear Console Game

05Burberry- Olympia Pop Up at Harrods

The current post pandemic period is witnessing a creative use of augmented reality by brand companies to attract their customers back to the retail shops. To complement the launch of its Olympia Bag, Burberry had introduced a pronounced AR utility at the Harrods. Customers visiting the shop are allowed to witness the Elphis statue walks in real-time environment through an in-store QR code.

The customers can additionally, click pictures and create videos of the same to share on their social media handles. The integration of augmented reality into retail shopping in such innovative ways has guaranteed an immersive experience of the otherwise ordinary store purchases, with a simultaneous benefit to both, product companies and customers.

Burberry- Olympia Pop Up at Harrods

06IKEA Studio Application

IKEA is known to have integrated augmented reality into its working protocol for a long time now. Space 10, the company’s design laboratory has recently planned a more immersive relaunch of its AR facility with its brand new IKEA Studio application that allows you to capture and redesign room plans in 3D space, including the finest details of door frames, windows, floor rugs and wall colors.

The application is conceptualized considering the inclusion of LiDAR, that is, Light Detection and Ranging sensors in iPhones and is visibly seen as a precursor to the Apple Glass, a more comprehensive application that promised an escalated and realistic experience of augmented reality.

IKEA Studio Application

07Amazon- Hair Coloring and Amazon Salon

Boasting of being the largest e-commerce platform, Amazon took its first step into experimenting with augmented reality by introducing the Amazon Salon. Realized as a digital marketplace, the utility works through a ‘Point and Learn’ approach where customers and view and select any product on the tool’s display shelf to get a detailed information about the same through educational content and brand videos on the product display screen.

If you are interested in buying a particular product, you need to scan the latter’s QR code on the display shelf, which will redirect you to the product’s e-commerce page on Amazon’s official website. The AR utility implemented here also allows you to examine the look of various hair shades, before you actually get into choosing a suitable one for the perfect hairdo.

Amazon- Hair Coloring and Amazon Salon

08Gucci- Virtual Sneakers

Gucci lands among the first luxury retail brands to implement augmented reality in its operation model for facilitating its customers with a comprehensive and informed product buying experience. The company incorporated a feature of ‘try on sneakers’ in its retail application, which allowed users to get an insight into the product’s appearance in real-time, thus reducing the return risks while simultaneously ensuring a better customer satisfaction.

The recently launched ‘virtual sneakers’ on the Gucci app are created to be tried and shared exclusively on the online store. Designed with the collaborative efforts of Gucci and the augmented reality fashion house Wanna, this ‘digital only’ footwear is available on Gucci’s online app for customer buying.

Amazon- Gucci- Virtual Sneakers

09Wayfair- View in Room

This one is essentially a furniture retail company that makes use of augmented reality to provide its customers with a wholesome shopping experience at the comfort of their homes. Wayfair incorporates the AR utility through the upgraded version of its ‘View in Room’ application that works on the LiDAR and RealityKit technologies to provide an authentic and a better realistic product view to the customers.

A few AR incorporated features of the app include precise cast lighting in real-time, product stacking and a real world interface to stand before and examine the overall product appearance, as the customers would actually do in real-time; thus ensuring a personalized product experience to the potential buyers.

Wayfair- View in Room

10Machine A- Virtual Concept Store

This one is more of a digital platform to showcase the modern day developments in fashion design. Based in London, the Machine-A virtual store was conceptualized to allow the access of relevant audience to the works of new talent in the fashion field, when the Covid-19 pandemic caused a shutdown of the London Fashion Week.

The store was launched as a virtual boutique that could be visited by interested audience through a QR code, which could be scanned from billboards and posters around the London city, and allowed them to view the latest works of the associated fashion designers through an augmented reality concept video. The major success of the utility lies in the enhancement of the consumer-brand relationship, while focusing primarily on product awareness and customer engagement.

Machine A- Virtual Concept Store

Working With Augmented Reality Videos in Filmora

If you are keen on exploring your editing creativity in augmented reality with video, do consider working with the Wondershare Filmora Video Editor program. The software is affordably the best AR video editing tools available to you free of cost. While the application greets you with the most responsive and clean interfaces, with a plethora of professional quality video editing features that promise to effectively address your most diverse AR video editing requirements.

The software package comes with an inbuilt screen recorder, which you can use to capture specific video snippets and later on edit them with a variety of audio-visual effects from the app’s huge effects library. Not to forget, the application also grants you the liberty to share and export the edits to your social media handles.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

Ending Thoughts

Augmented reality is an interactive means of integrating the real world with digitally simulated components.

There are a hoard of applications that augmented reality can be put to, marketing field being a significant one among them.

You can comfortably work with the Wondershare Filmora video editing program to add a variety of AR elements to your videos.

4 Ways to Merge MP4 and MP3

The rising trends in audio and visual effects have introduced the media industry to new dimensions of technology. The screens around us are flickering 24/7 with videos on several topics. But, without the perfect background audios, their underlying message remains unheard. Hence, a balance of sound and picture is necessary to entice the audience and break the monotony. You can also create personalized videos by merging various video clips and adding the background sound afterwards. For this purpose, all you need is a tool that can add audio to your videos.

Let’s look at four different ways of merging audios and videos. The tools will help you craft high-end videos without involving any complex steps. You can make your videos beautiful by using the following easy to use tools.

  • Filmora Wondershare
  • VLC
  • Photos App on Windows 10
  • Using the Online Converter

Merge MP4 and MP3 Using Filmora Wondershare

Filmora Video Editor is an editing tool that brings your creativity and productivity to a whole new level. It comes with several editing options for both audio and video. All you need is to let your imagination run wild to give a personalized touch to your videos.

If you want to record podcasts, narration or voiceovers with lowered background music under speech, itsaudio ducking feature comes in handy. Filmora’sauto-synchronization feature is the cherry on top. It facilitates matching your audio with your video in a crispy way. Thus, making the whole experience of customizing video more professional.

Adding more to it, the Filmora Montage maker edits your video automatically to make it smooth with the music of your choice. Thisauto-beat sync feature is user friendly and convenient. Hence, you cannot deny that from beginners to intermediate, Filmora is empowering creators over the globe.

Filmora comes with an in-built audio library that serves the purpose of adding different sounds in the background. Its drag and drop feature make its interface more user friendly.It allows you to add audio files (.MP3, or .WMA) to videos (.Avi, .MP4, .MKV).It supports different audio and video formats that help you create awesome videos.

Free Download

For Win 7 or later (64-bit)

Free Download

For macOS 10.14 or later

Here is a step-by-step guide for adding sound to your videos.

Step 1: Importing the Media files (Both Audio and Video)

After you finish installing Wondershare Filmora from the official website on your computer, launch it.

You can import the MP4 and MP3 files by going to the File menu and then selecting import media files.

merge-mp4-mp3

Tip: The software comes with a huge built-in library. You can also use it to add sound to your project.

Step 2: Adding media files to Timeline

  • Now, hover the mouse over the media files that you have imported.
  • Use the drag and drop feature to add the mp4 and mp3 files to the timeline.

merge-mp4-mp3

If you want to modify the audio, the audio panel can be seen by double-tapping the audio from the timeline. This panel will appear at the top of the screen.

merge-mp4-mp3

You can explore different options ranging from ducking to denoising.

Step 3: Exporting the File

Now that the audio has been added to the video, select the ‘Export’ tab so that you can export your video.

merge-mp4-mp3

The exported file can be saved in different formats. (MP4, WMV, etc)

Tip: You can rename and define the resolution for better output.

Merge MP4 and MP3 Using VLC Media Player

VLC is an open-source media player that works for different platforms (Windows, Mac and Linux). The media player comes with features ranging from compression to conversion. This multimedia framework supports audio formats like AC-3, DV Audio, FLAC, MP3, Speex, Vorbis. It also supports different video formats.

If your video has no background sound, you can add it to your videos by following simple steps. Not only that, but you can also change the original audio track to make your video an exquisite piece of art.

The majority of people consider VLC as only a media player. But, it works as a video editor as well. Therefore, it allows you to add background sound to your videos. This handy tool supports various streaming protocols along with almost all multimedia files.

Here is a demonstration for adding audio to your video.

Step 1: Installation

The first step would be installing the VLC media player on your computer and launching it afterward.

Click on Media and then select Convert/Save.

merge-mp4-mp3

A pop-up window will appear in which you have to select the Add option. This will help you load the targeted video.

merge-mp4-mp3

Step 2: Playing both audio and video in a synchronous manner

  • After loading the video, at the bottom of the dialogue box, tick the Show more options.
  • Select the option named ‘Play another media synchronously.

merge-mp4-mp3

Click Browse to import your desired audio. It will open another window.

merge-mp4-mp3

Step 3: Adding audio

Click + Add on the second Open Media window. It will load the audio files for the video.

  • Now, you’ll have your video and audio files in the formats of mp4 and mp3 respectively.

merge-mp4-mp3

  • Click on Convert/Save
  • A pop-up window will appear asking about the format you wish to have for your video.

merge-mp4-mp3

  • Also, by selecting Browse, select the destination where you want to save your video.

merge-mp4-mp3

  • Click on Start so that the video and audio can be merged.

merge-mp4-mp3

Merge MP4 and MP3 Using Windows Photo App

Windows Photo App is home to all audio and video files on your PC. You can view, edit and store your audio and video files in it. It also allows you to share those among your family and friends. The tool comes with an AI-powered assistant to manage your media efficiently. Hence, you can find your required media files faster.

With its editing features, you can bring dull moments to life. It lets you integrate photos and videos into third-party apps so that you may transform your mundane videos into extraordinary ones.

The App also comes with a backup feature that makes it a safe home for your life’s memories.

If you want to merge recordings of small video clips in no time, then Windows Photo App will assist you in doing it in a jiff. It is a built-in app for Windows 10 and comes with the easiest ways of adding sound to your videos.

Have a look at the following steps.

You can find the Windows Photo app on your desktop or press the Windows + S to open the Start menu search and type Photos in the search box.

merge-mp4-mp3

  • Click on the video editor tab.
  • Select the New Video project to start a blank project.

merge-mp4-mp3

A dialogue box will appear asking to add the desired project name. Enter the name.

merge-mp4-mp3

You’ll see an add button on the left side. By selecting it, a drop-down menu will appear. It will show you different options for adding video to your project.

merge-mp4-mp3

Select the desired option and add the video clips.

merge-mp4-mp3

Adjust the order of your videos by dragging the videos in the storyboard.

merge-mp4-mp3

  • You can trim, split and rotate your videos here.
  • It also allows you to use various filters, texts and 3D effects.
  • After completing the editing, select the finish video button on the menu bar.
  • Select your preferred video quality.

You can add audio by selecting the Custom Audio option.

merge-mp4-mp3

You will see a window-pane on the right side with different options for adding the sound. You can add it by the drag and drop feature or by clicking on the add file option.

merge-mp4-mp3

merge-mp4-mp3

  • Select Done to complete the process.
  • You have successfully added mp3 to your video file**.**
  • Tap on Finish video in the upper right corner to complete the process.

merge-mp4-mp3

  • You can also select the quality of your video.

merge-mp4-mp3

Click on Export to save your file to your desired destination.

Merge MP4 and MP3 Using Using Online Converter

Different online resources on the internet will help combine videos. You do not have to go through the hassle of downloading and installing third-party apps. Online Converter supports different formats like MP4, AVI, FLV, MOV, 3GP, MKV, etc. With it, you can combine multiple video files into a single file in no time. The most popular output format is MP4.

The procedure is simple. You have to upload your video clips on Online Converter in the order that you want in the final output.

merge-mp4-mp3

You’ll navigate to a page with options for adding the media files by clicking on the choose file.

merge-mp4-mp3

After uploading the media files. You will also see options for the audio in a drop-down menu.

merge-mp4-mp3

Select the Add option to merge mp3 to mp4.

merge-mp4-mp3

After the mp3 is merged to the mp4, you can download the converted file or share it via social media as well.

merge-mp4-mp3

Disadvantages

  • If your internet connectivity is poor, the videos may take longer to upload.
  • If the response time is slow, you need to cancel the process and re-submit the data.
  • Encrypted or protected video files are not supported for the merger of the videos.

Conclusion

Each tool comes with its pros and cons. With the wide range of video editing options, you can explore these different platforms and add life to your moments. Whether you are a beginner or an intermediate, editing multimedia files has been made easy by these different tools.

Free Download

For macOS 10.14 or later

Here is a step-by-step guide for adding sound to your videos.

Step 1: Importing the Media files (Both Audio and Video)

After you finish installing Wondershare Filmora from the official website on your computer, launch it.

You can import the MP4 and MP3 files by going to the File menu and then selecting import media files.

merge-mp4-mp3

Tip: The software comes with a huge built-in library. You can also use it to add sound to your project.

Step 2: Adding media files to Timeline

  • Now, hover the mouse over the media files that you have imported.
  • Use the drag and drop feature to add the mp4 and mp3 files to the timeline.

merge-mp4-mp3

If you want to modify the audio, the audio panel can be seen by double-tapping the audio from the timeline. This panel will appear at the top of the screen.

merge-mp4-mp3

You can explore different options ranging from ducking to denoising.

Step 3: Exporting the File

Now that the audio has been added to the video, select the ‘Export’ tab so that you can export your video.

merge-mp4-mp3

The exported file can be saved in different formats. (MP4, WMV, etc)

Tip: You can rename and define the resolution for better output.

Merge MP4 and MP3 Using VLC Media Player

VLC is an open-source media player that works for different platforms (Windows, Mac and Linux). The media player comes with features ranging from compression to conversion. This multimedia framework supports audio formats like AC-3, DV Audio, FLAC, MP3, Speex, Vorbis. It also supports different video formats.

If your video has no background sound, you can add it to your videos by following simple steps. Not only that, but you can also change the original audio track to make your video an exquisite piece of art.

The majority of people consider VLC as only a media player. But, it works as a video editor as well. Therefore, it allows you to add background sound to your videos. This handy tool supports various streaming protocols along with almost all multimedia files.

Here is a demonstration for adding audio to your video.

Step 1: Installation

The first step would be installing the VLC media player on your computer and launching it afterward.

Click on Media and then select Convert/Save.

merge-mp4-mp3

A pop-up window will appear in which you have to select the Add option. This will help you load the targeted video.

merge-mp4-mp3

Step 2: Playing both audio and video in a synchronous manner

  • After loading the video, at the bottom of the dialogue box, tick the Show more options.
  • Select the option named ‘Play another media synchronously.

merge-mp4-mp3

Click Browse to import your desired audio. It will open another window.

merge-mp4-mp3

Step 3: Adding audio

Click + Add on the second Open Media window. It will load the audio files for the video.

  • Now, you’ll have your video and audio files in the formats of mp4 and mp3 respectively.

merge-mp4-mp3

  • Click on Convert/Save
  • A pop-up window will appear asking about the format you wish to have for your video.

merge-mp4-mp3

  • Also, by selecting Browse, select the destination where you want to save your video.

merge-mp4-mp3

  • Click on Start so that the video and audio can be merged.

merge-mp4-mp3

Merge MP4 and MP3 Using Windows Photo App

Windows Photo App is home to all audio and video files on your PC. You can view, edit and store your audio and video files in it. It also allows you to share those among your family and friends. The tool comes with an AI-powered assistant to manage your media efficiently. Hence, you can find your required media files faster.

With its editing features, you can bring dull moments to life. It lets you integrate photos and videos into third-party apps so that you may transform your mundane videos into extraordinary ones.

The App also comes with a backup feature that makes it a safe home for your life’s memories.

If you want to merge recordings of small video clips in no time, then Windows Photo App will assist you in doing it in a jiff. It is a built-in app for Windows 10 and comes with the easiest ways of adding sound to your videos.

Have a look at the following steps.

You can find the Windows Photo app on your desktop or press the Windows + S to open the Start menu search and type Photos in the search box.

merge-mp4-mp3

  • Click on the video editor tab.
  • Select the New Video project to start a blank project.

merge-mp4-mp3

A dialogue box will appear asking to add the desired project name. Enter the name.

merge-mp4-mp3

You’ll see an add button on the left side. By selecting it, a drop-down menu will appear. It will show you different options for adding video to your project.

merge-mp4-mp3

Select the desired option and add the video clips.

merge-mp4-mp3

Adjust the order of your videos by dragging the videos in the storyboard.

merge-mp4-mp3

  • You can trim, split and rotate your videos here.
  • It also allows you to use various filters, texts and 3D effects.
  • After completing the editing, select the finish video button on the menu bar.
  • Select your preferred video quality.

You can add audio by selecting the Custom Audio option.

merge-mp4-mp3

You will see a window-pane on the right side with different options for adding the sound. You can add it by the drag and drop feature or by clicking on the add file option.

merge-mp4-mp3

merge-mp4-mp3

  • Select Done to complete the process.
  • You have successfully added mp3 to your video file**.**
  • Tap on Finish video in the upper right corner to complete the process.

merge-mp4-mp3

  • You can also select the quality of your video.

merge-mp4-mp3

Click on Export to save your file to your desired destination.

Merge MP4 and MP3 Using Using Online Converter

Different online resources on the internet will help combine videos. You do not have to go through the hassle of downloading and installing third-party apps. Online Converter supports different formats like MP4, AVI, FLV, MOV, 3GP, MKV, etc. With it, you can combine multiple video files into a single file in no time. The most popular output format is MP4.

The procedure is simple. You have to upload your video clips on Online Converter in the order that you want in the final output.

merge-mp4-mp3

You’ll navigate to a page with options for adding the media files by clicking on the choose file.

merge-mp4-mp3

After uploading the media files. You will also see options for the audio in a drop-down menu.

merge-mp4-mp3

Select the Add option to merge mp3 to mp4.

merge-mp4-mp3

After the mp3 is merged to the mp4, you can download the converted file or share it via social media as well.

merge-mp4-mp3

Disadvantages

  • If your internet connectivity is poor, the videos may take longer to upload.
  • If the response time is slow, you need to cancel the process and re-submit the data.
  • Encrypted or protected video files are not supported for the merger of the videos.

Conclusion

Each tool comes with its pros and cons. With the wide range of video editing options, you can explore these different platforms and add life to your moments. Whether you are a beginner or an intermediate, editing multimedia files has been made easy by these different tools.

Free Download

For macOS 10.14 or later

Here is a step-by-step guide for adding sound to your videos.

Step 1: Importing the Media files (Both Audio and Video)

After you finish installing Wondershare Filmora from the official website on your computer, launch it.

You can import the MP4 and MP3 files by going to the File menu and then selecting import media files.

merge-mp4-mp3

Tip: The software comes with a huge built-in library. You can also use it to add sound to your project.

Step 2: Adding media files to Timeline

  • Now, hover the mouse over the media files that you have imported.
  • Use the drag and drop feature to add the mp4 and mp3 files to the timeline.

merge-mp4-mp3

If you want to modify the audio, the audio panel can be seen by double-tapping the audio from the timeline. This panel will appear at the top of the screen.

merge-mp4-mp3

You can explore different options ranging from ducking to denoising.

Step 3: Exporting the File

Now that the audio has been added to the video, select the ‘Export’ tab so that you can export your video.

merge-mp4-mp3

The exported file can be saved in different formats. (MP4, WMV, etc)

Tip: You can rename and define the resolution for better output.

Merge MP4 and MP3 Using VLC Media Player

VLC is an open-source media player that works for different platforms (Windows, Mac and Linux). The media player comes with features ranging from compression to conversion. This multimedia framework supports audio formats like AC-3, DV Audio, FLAC, MP3, Speex, Vorbis. It also supports different video formats.

If your video has no background sound, you can add it to your videos by following simple steps. Not only that, but you can also change the original audio track to make your video an exquisite piece of art.

The majority of people consider VLC as only a media player. But, it works as a video editor as well. Therefore, it allows you to add background sound to your videos. This handy tool supports various streaming protocols along with almost all multimedia files.

Here is a demonstration for adding audio to your video.

Step 1: Installation

The first step would be installing the VLC media player on your computer and launching it afterward.

Click on Media and then select Convert/Save.

merge-mp4-mp3

A pop-up window will appear in which you have to select the Add option. This will help you load the targeted video.

merge-mp4-mp3

Step 2: Playing both audio and video in a synchronous manner

  • After loading the video, at the bottom of the dialogue box, tick the Show more options.
  • Select the option named ‘Play another media synchronously.

merge-mp4-mp3

Click Browse to import your desired audio. It will open another window.

merge-mp4-mp3

Step 3: Adding audio

Click + Add on the second Open Media window. It will load the audio files for the video.

  • Now, you’ll have your video and audio files in the formats of mp4 and mp3 respectively.

merge-mp4-mp3

  • Click on Convert/Save
  • A pop-up window will appear asking about the format you wish to have for your video.

merge-mp4-mp3

  • Also, by selecting Browse, select the destination where you want to save your video.

merge-mp4-mp3

  • Click on Start so that the video and audio can be merged.

merge-mp4-mp3

Merge MP4 and MP3 Using Windows Photo App

Windows Photo App is home to all audio and video files on your PC. You can view, edit and store your audio and video files in it. It also allows you to share those among your family and friends. The tool comes with an AI-powered assistant to manage your media efficiently. Hence, you can find your required media files faster.

With its editing features, you can bring dull moments to life. It lets you integrate photos and videos into third-party apps so that you may transform your mundane videos into extraordinary ones.

The App also comes with a backup feature that makes it a safe home for your life’s memories.

If you want to merge recordings of small video clips in no time, then Windows Photo App will assist you in doing it in a jiff. It is a built-in app for Windows 10 and comes with the easiest ways of adding sound to your videos.

Have a look at the following steps.

You can find the Windows Photo app on your desktop or press the Windows + S to open the Start menu search and type Photos in the search box.

merge-mp4-mp3

  • Click on the video editor tab.
  • Select the New Video project to start a blank project.

merge-mp4-mp3

A dialogue box will appear asking to add the desired project name. Enter the name.

merge-mp4-mp3

You’ll see an add button on the left side. By selecting it, a drop-down menu will appear. It will show you different options for adding video to your project.

merge-mp4-mp3

Select the desired option and add the video clips.

merge-mp4-mp3

Adjust the order of your videos by dragging the videos in the storyboard.

merge-mp4-mp3

  • You can trim, split and rotate your videos here.
  • It also allows you to use various filters, texts and 3D effects.
  • After completing the editing, select the finish video button on the menu bar.
  • Select your preferred video quality.

You can add audio by selecting the Custom Audio option.

merge-mp4-mp3

You will see a window-pane on the right side with different options for adding the sound. You can add it by the drag and drop feature or by clicking on the add file option.

merge-mp4-mp3

merge-mp4-mp3

  • Select Done to complete the process.
  • You have successfully added mp3 to your video file**.**
  • Tap on Finish video in the upper right corner to complete the process.

merge-mp4-mp3

  • You can also select the quality of your video.

merge-mp4-mp3

Click on Export to save your file to your desired destination.

Merge MP4 and MP3 Using Using Online Converter

Different online resources on the internet will help combine videos. You do not have to go through the hassle of downloading and installing third-party apps. Online Converter supports different formats like MP4, AVI, FLV, MOV, 3GP, MKV, etc. With it, you can combine multiple video files into a single file in no time. The most popular output format is MP4.

The procedure is simple. You have to upload your video clips on Online Converter in the order that you want in the final output.

merge-mp4-mp3

You’ll navigate to a page with options for adding the media files by clicking on the choose file.

merge-mp4-mp3

After uploading the media files. You will also see options for the audio in a drop-down menu.

merge-mp4-mp3

Select the Add option to merge mp3 to mp4.

merge-mp4-mp3

After the mp3 is merged to the mp4, you can download the converted file or share it via social media as well.

merge-mp4-mp3

Disadvantages

  • If your internet connectivity is poor, the videos may take longer to upload.
  • If the response time is slow, you need to cancel the process and re-submit the data.
  • Encrypted or protected video files are not supported for the merger of the videos.

Conclusion

Each tool comes with its pros and cons. With the wide range of video editing options, you can explore these different platforms and add life to your moments. Whether you are a beginner or an intermediate, editing multimedia files has been made easy by these different tools.

Free Download

For macOS 10.14 or later

Here is a step-by-step guide for adding sound to your videos.

Step 1: Importing the Media files (Both Audio and Video)

After you finish installing Wondershare Filmora from the official website on your computer, launch it.

You can import the MP4 and MP3 files by going to the File menu and then selecting import media files.

merge-mp4-mp3

Tip: The software comes with a huge built-in library. You can also use it to add sound to your project.

Step 2: Adding media files to Timeline

  • Now, hover the mouse over the media files that you have imported.
  • Use the drag and drop feature to add the mp4 and mp3 files to the timeline.

merge-mp4-mp3

If you want to modify the audio, the audio panel can be seen by double-tapping the audio from the timeline. This panel will appear at the top of the screen.

merge-mp4-mp3

You can explore different options ranging from ducking to denoising.

Step 3: Exporting the File

Now that the audio has been added to the video, select the ‘Export’ tab so that you can export your video.

merge-mp4-mp3

The exported file can be saved in different formats. (MP4, WMV, etc)

Tip: You can rename and define the resolution for better output.

Merge MP4 and MP3 Using VLC Media Player

VLC is an open-source media player that works for different platforms (Windows, Mac and Linux). The media player comes with features ranging from compression to conversion. This multimedia framework supports audio formats like AC-3, DV Audio, FLAC, MP3, Speex, Vorbis. It also supports different video formats.

If your video has no background sound, you can add it to your videos by following simple steps. Not only that, but you can also change the original audio track to make your video an exquisite piece of art.

The majority of people consider VLC as only a media player. But, it works as a video editor as well. Therefore, it allows you to add background sound to your videos. This handy tool supports various streaming protocols along with almost all multimedia files.

Here is a demonstration for adding audio to your video.

Step 1: Installation

The first step would be installing the VLC media player on your computer and launching it afterward.

Click on Media and then select Convert/Save.

merge-mp4-mp3

A pop-up window will appear in which you have to select the Add option. This will help you load the targeted video.

merge-mp4-mp3

Step 2: Playing both audio and video in a synchronous manner

  • After loading the video, at the bottom of the dialogue box, tick the Show more options.
  • Select the option named ‘Play another media synchronously.

merge-mp4-mp3

Click Browse to import your desired audio. It will open another window.

merge-mp4-mp3

Step 3: Adding audio

Click + Add on the second Open Media window. It will load the audio files for the video.

  • Now, you’ll have your video and audio files in the formats of mp4 and mp3 respectively.

merge-mp4-mp3

  • Click on Convert/Save
  • A pop-up window will appear asking about the format you wish to have for your video.

merge-mp4-mp3

  • Also, by selecting Browse, select the destination where you want to save your video.

merge-mp4-mp3

  • Click on Start so that the video and audio can be merged.

merge-mp4-mp3

Merge MP4 and MP3 Using Windows Photo App

Windows Photo App is home to all audio and video files on your PC. You can view, edit and store your audio and video files in it. It also allows you to share those among your family and friends. The tool comes with an AI-powered assistant to manage your media efficiently. Hence, you can find your required media files faster.

With its editing features, you can bring dull moments to life. It lets you integrate photos and videos into third-party apps so that you may transform your mundane videos into extraordinary ones.

The App also comes with a backup feature that makes it a safe home for your life’s memories.

If you want to merge recordings of small video clips in no time, then Windows Photo App will assist you in doing it in a jiff. It is a built-in app for Windows 10 and comes with the easiest ways of adding sound to your videos.

Have a look at the following steps.

You can find the Windows Photo app on your desktop or press the Windows + S to open the Start menu search and type Photos in the search box.

merge-mp4-mp3

  • Click on the video editor tab.
  • Select the New Video project to start a blank project.

merge-mp4-mp3

A dialogue box will appear asking to add the desired project name. Enter the name.

merge-mp4-mp3

You’ll see an add button on the left side. By selecting it, a drop-down menu will appear. It will show you different options for adding video to your project.

merge-mp4-mp3

Select the desired option and add the video clips.

merge-mp4-mp3

Adjust the order of your videos by dragging the videos in the storyboard.

merge-mp4-mp3

  • You can trim, split and rotate your videos here.
  • It also allows you to use various filters, texts and 3D effects.
  • After completing the editing, select the finish video button on the menu bar.
  • Select your preferred video quality.

You can add audio by selecting the Custom Audio option.

merge-mp4-mp3

You will see a window-pane on the right side with different options for adding the sound. You can add it by the drag and drop feature or by clicking on the add file option.

merge-mp4-mp3

merge-mp4-mp3

  • Select Done to complete the process.
  • You have successfully added mp3 to your video file**.**
  • Tap on Finish video in the upper right corner to complete the process.

merge-mp4-mp3

  • You can also select the quality of your video.

merge-mp4-mp3

Click on Export to save your file to your desired destination.

Merge MP4 and MP3 Using Using Online Converter

Different online resources on the internet will help combine videos. You do not have to go through the hassle of downloading and installing third-party apps. Online Converter supports different formats like MP4, AVI, FLV, MOV, 3GP, MKV, etc. With it, you can combine multiple video files into a single file in no time. The most popular output format is MP4.

The procedure is simple. You have to upload your video clips on Online Converter in the order that you want in the final output.

merge-mp4-mp3

You’ll navigate to a page with options for adding the media files by clicking on the choose file.

merge-mp4-mp3

After uploading the media files. You will also see options for the audio in a drop-down menu.

merge-mp4-mp3

Select the Add option to merge mp3 to mp4.

merge-mp4-mp3

After the mp3 is merged to the mp4, you can download the converted file or share it via social media as well.

merge-mp4-mp3

Disadvantages

  • If your internet connectivity is poor, the videos may take longer to upload.
  • If the response time is slow, you need to cancel the process and re-submit the data.
  • Encrypted or protected video files are not supported for the merger of the videos.

Conclusion

Each tool comes with its pros and cons. With the wide range of video editing options, you can explore these different platforms and add life to your moments. Whether you are a beginner or an intermediate, editing multimedia files has been made easy by these different tools.

How to Make a Slideshow GIF?

How to Make a Slideshow GIF?

An easy yet powerful editor

Numerous effects to choose from

Detailed tutorials provided by the official channel

Try It Free Try It Free

In this world of advanced technology and inventions, nothing is impossible. And we have found different exciting ways of making the world around us a more interesting a fun place to live. And all this is because of the rapidly advancing technology.

The simplest things around us have become more exciting and fun to deal with. The mere mode of communication has shifted to the digital platform and has improved so much than before. We can now express how we feel through the different emotions as precisely as possible.

And adding to that, now, we have the GIFs to make our conversation funnier and more engaging. So, what if we integrate these gifs in slideshows? It will be much more exciting and a huge plus point. So, let us look into what are GIFs, how can we use them and lastly, what tool is the best for creating some fantastic and amazing GIFs and videos.

So, let us now start our discussion without any further delay!

In this article

01 [What Is a GIF and When to Use a GIF?](#Part 1)

02 [How to Edit a GIF in Google Slides?](#Part 2)

03 [How to Make a Slideshow GIF?](#Part 3)

Part 1 What Is a GIF and When to Use a GIF?

It is essential that we discuss what a GIF is? Firstly, GIF is the abbreviation for Graphics Interchange Format. Steve Wilhite, an American computer scantiest, was responsible for developing this bitmap image format with the team at the online services provider CompuServe.

The GIFs are images and animations whose sizes are reduced. The animations are much shorter in duration than the regular animation videos. It makes the animations look more expressive. The message, information, or expression to be portrayed through the animation gets better expressed due to its speed.

Therefore, the GIFs’ animations are much more exciting and engaging. A question might arise t you: Why should you use GIFs in slideshows, or how can they be beneficial. Let us put forth some benefits of GIFs that will help you know and understand their importance. Here are the benefits of using Gifs.

Gifs slideshow slides tend to engage the audience much more. Firstly, they are one of the most unique ways of presenting a slideshow or any other content. So, being unique will automatically positively attract more attention.

Your content and slideshow will stand out among the crowd. Firstly, GIFs are some of the most inimitable components to fit in a slideshow. Additionally, each GIF has its characteristic features different from the others. Each of them is interesting and engaging in their way. So, you always have the chance of being better than the rest when you use GIFs in slideshows.

As google slides spread, a sensation of laughter, which, consequently, prevails in a positive environment. This, in turn, helps make your slideshow more appealing and more enjoyable. The more fun you add to anything, the more attractive it will be. And adding GIFs in slideshows can be the best way of doing so.

Now, let us discuss the next important question about using the GIFs: when should we use them? You must know that gifs on google slides can be used in a limited way. So, here are the different ways you can really and readily integrate GIFs in your slideshows.

Use them in the first slide as a title slide. Whenever you use a GIF in the first or the introductory slide, you automatically initiate your presentation with something unique. And as a result, you successfully grab the audience’ leave a good impression. Additionally, from the first slide itself, you tend to have a comfortable and positive environment to continue your presentation more impeccably.

Use URL GIFs. There are plenty of them; therefore, you can have abundant choices and choose the best among them, especially the more relatable and engaging ones. The URL GIFs are plentily used in chat. So, adding them to your slides makes it more interesting, relatable and praiseworthy. However, it would be best to be careful about the copyright aspect. Ensure not to use URL GIFs that can face you with copyright issues.

You can also use the screengrabs; you can easily pull the attention of your audience to different parts of your content, one after the another, most systematically and effectively. As a result, you can explain and express your content in the most detailed way possible.

Either type of GIF that you can use are charts and graphs. In the first place, putting graphs and charts tend to make your presentation more organised, factual and professional. So, when you include GIFs of charts and graphs, you take the beneficial qualities of your display a notch higher.

Part 2 How to Edit a GIF in Google Slides?

There are numerous ways to edit the GIFs in google slides. If you want to edit a GIF in google slides, you will have to follow specific steps. It is alright if you are unaware of the steps because we will discuss the actions that will help you edit gifs in google slides.

01For cropping the GIFs

Sometimes, you may not want the entire Gif to be in your slideshow. And for that, you need to cut off the unnecessary portion of the GIF. You can ideally do so with the help of cropping the GIF, and it helps attain better focus on the part of the GIF that is relatable and, therefore, makes your slide enhanced and improved.

How to crop a GIF in google slide?

Step 1: Tap on the GIF twice and then pull the black tabs in the size you want your GIF to be.

Step 2: Press “Enter” to crop the GIF in your selected size.

02For cropping GIFs in a particular shape

You might want to make your GIFs into a particular shape, and it can be a triangle, square or even a heart shape. This will make your slideshow look more eye-catching and worked on.

How to crop the GIFs in a particular shape in google slides?

Step 1: Select the arrow present next to the “Crop” option.

Step 2: Select the option “shape”.

Step 3: A list of shapes will be shown. Choose the one you would want your GIF to have.

crop into shape

03For putting borders in the GIFs

To make your gifs more countered, eye-catching and prominent, you can put a border around them. You can readily do so in google slides in the simplest way possible.

How to put borders in GIFs in google slides?

Step 1: Select your GIF. Head to the “Menu Bar”.

Step 2: go to “Border Colour” and select the colour of the border you want to put around your GIF.

Step 3: Go to the “Border Weight” option and select the thickness of the border your GIF would have.

border

04For formatting your GIFs

GIFs can be readily formatted in google slides, which is in the following ways.

Rotating the GIFs

If you want to rotate your GIFs vertically or horizontally, you have to-

Step 1: Select the GIF and go to the “Format” options in the toolbar.

Step 2: Select the option “Rotate” and select to rotate it vertically or horizontally.

Recolouring the GIFs

You might want to match the colours of your GIFs with your presentation. And you can do so by-.

Step 1: Select the GIF and go to the “Recolour” option.

Step 2: Select the colour that you want.

Part 1 How to Make a Slideshow GIF?

As we had mentioned earlier, we will be introducing you to the best tool that will help you make the most incredible GIFs as well as video edits; it is the Filmora. It includes plenty of features that will help the professionals nurture their skills and the beginners.

But, how can you use Wondershare Filmora Video Editor for making google slides animated gifs? Here are the steps for it.

Wondershare Filmora - Best Video Editor for Mac/Windows

Try It Free Try It Free

5,481,435 people have downloaded it.

Build unique custom animations without breaking a sweat.

Focus on creating epic stories and leave the details to Filmora’s auto features.

Start a creative adventure with drag & drop effects and endless possibilities.

Filmora simplifies advanced features to save you time and effort.

Filmora cuts out repetition so you can move on to your next creative breakthrough.

Step 1: import the media files that you want

Step 2: Drag the media files to the times to edit the animation of it.

add to timeline

Step 3: Edit the media files the way you want. Crop, rotate, recolour the way you want it to appear.

Step 4: You can integrate some texts into it if you want.

add text

Step 5: Save the edit and export it for further use.

save as gif

Key Takeaways from This Episode

Therefore, in the above discussion, we have enveloped numerous important aspects about GIFs and their utility in the google slides. We started with discussing and underrating what a GIF is and why is slider gif essential for us.

Next, discuss the various ways you can edit the GIFs in your slideshows, along with the steps accordingly. Lastly, we introduced and discussed the best tool you can use for editing videos making GIFs and videos.

So, if you are a beginner or a professional who wants to use the more advanced features of editing videos, Filmora is the best platform and tool for you. Access it for free through its free trial options. And once you find how amazing it is, you can readily access its paid features to enjoy the sphere of editing more profoundly!

Try It Free Try It Free

In this world of advanced technology and inventions, nothing is impossible. And we have found different exciting ways of making the world around us a more interesting a fun place to live. And all this is because of the rapidly advancing technology.

The simplest things around us have become more exciting and fun to deal with. The mere mode of communication has shifted to the digital platform and has improved so much than before. We can now express how we feel through the different emotions as precisely as possible.

And adding to that, now, we have the GIFs to make our conversation funnier and more engaging. So, what if we integrate these gifs in slideshows? It will be much more exciting and a huge plus point. So, let us look into what are GIFs, how can we use them and lastly, what tool is the best for creating some fantastic and amazing GIFs and videos.

So, let us now start our discussion without any further delay!

In this article

01 [What Is a GIF and When to Use a GIF?](#Part 1)

02 [How to Edit a GIF in Google Slides?](#Part 2)

03 [How to Make a Slideshow GIF?](#Part 3)

Part 1 What Is a GIF and When to Use a GIF?

It is essential that we discuss what a GIF is? Firstly, GIF is the abbreviation for Graphics Interchange Format. Steve Wilhite, an American computer scantiest, was responsible for developing this bitmap image format with the team at the online services provider CompuServe.

The GIFs are images and animations whose sizes are reduced. The animations are much shorter in duration than the regular animation videos. It makes the animations look more expressive. The message, information, or expression to be portrayed through the animation gets better expressed due to its speed.

Therefore, the GIFs’ animations are much more exciting and engaging. A question might arise t you: Why should you use GIFs in slideshows, or how can they be beneficial. Let us put forth some benefits of GIFs that will help you know and understand their importance. Here are the benefits of using Gifs.

Gifs slideshow slides tend to engage the audience much more. Firstly, they are one of the most unique ways of presenting a slideshow or any other content. So, being unique will automatically positively attract more attention.

Your content and slideshow will stand out among the crowd. Firstly, GIFs are some of the most inimitable components to fit in a slideshow. Additionally, each GIF has its characteristic features different from the others. Each of them is interesting and engaging in their way. So, you always have the chance of being better than the rest when you use GIFs in slideshows.

As google slides spread, a sensation of laughter, which, consequently, prevails in a positive environment. This, in turn, helps make your slideshow more appealing and more enjoyable. The more fun you add to anything, the more attractive it will be. And adding GIFs in slideshows can be the best way of doing so.

Now, let us discuss the next important question about using the GIFs: when should we use them? You must know that gifs on google slides can be used in a limited way. So, here are the different ways you can really and readily integrate GIFs in your slideshows.

Use them in the first slide as a title slide. Whenever you use a GIF in the first or the introductory slide, you automatically initiate your presentation with something unique. And as a result, you successfully grab the audience’ leave a good impression. Additionally, from the first slide itself, you tend to have a comfortable and positive environment to continue your presentation more impeccably.

Use URL GIFs. There are plenty of them; therefore, you can have abundant choices and choose the best among them, especially the more relatable and engaging ones. The URL GIFs are plentily used in chat. So, adding them to your slides makes it more interesting, relatable and praiseworthy. However, it would be best to be careful about the copyright aspect. Ensure not to use URL GIFs that can face you with copyright issues.

You can also use the screengrabs; you can easily pull the attention of your audience to different parts of your content, one after the another, most systematically and effectively. As a result, you can explain and express your content in the most detailed way possible.

Either type of GIF that you can use are charts and graphs. In the first place, putting graphs and charts tend to make your presentation more organised, factual and professional. So, when you include GIFs of charts and graphs, you take the beneficial qualities of your display a notch higher.

Part 2 How to Edit a GIF in Google Slides?

There are numerous ways to edit the GIFs in google slides. If you want to edit a GIF in google slides, you will have to follow specific steps. It is alright if you are unaware of the steps because we will discuss the actions that will help you edit gifs in google slides.

01For cropping the GIFs

Sometimes, you may not want the entire Gif to be in your slideshow. And for that, you need to cut off the unnecessary portion of the GIF. You can ideally do so with the help of cropping the GIF, and it helps attain better focus on the part of the GIF that is relatable and, therefore, makes your slide enhanced and improved.

How to crop a GIF in google slide?

Step 1: Tap on the GIF twice and then pull the black tabs in the size you want your GIF to be.

Step 2: Press “Enter” to crop the GIF in your selected size.

02For cropping GIFs in a particular shape

You might want to make your GIFs into a particular shape, and it can be a triangle, square or even a heart shape. This will make your slideshow look more eye-catching and worked on.

How to crop the GIFs in a particular shape in google slides?

Step 1: Select the arrow present next to the “Crop” option.

Step 2: Select the option “shape”.

Step 3: A list of shapes will be shown. Choose the one you would want your GIF to have.

crop into shape

03For putting borders in the GIFs

To make your gifs more countered, eye-catching and prominent, you can put a border around them. You can readily do so in google slides in the simplest way possible.

How to put borders in GIFs in google slides?

Step 1: Select your GIF. Head to the “Menu Bar”.

Step 2: go to “Border Colour” and select the colour of the border you want to put around your GIF.

Step 3: Go to the “Border Weight” option and select the thickness of the border your GIF would have.

border

04For formatting your GIFs

GIFs can be readily formatted in google slides, which is in the following ways.

Rotating the GIFs

If you want to rotate your GIFs vertically or horizontally, you have to-

Step 1: Select the GIF and go to the “Format” options in the toolbar.

Step 2: Select the option “Rotate” and select to rotate it vertically or horizontally.

Recolouring the GIFs

You might want to match the colours of your GIFs with your presentation. And you can do so by-.

Step 1: Select the GIF and go to the “Recolour” option.

Step 2: Select the colour that you want.

Part 1 How to Make a Slideshow GIF?

As we had mentioned earlier, we will be introducing you to the best tool that will help you make the most incredible GIFs as well as video edits; it is the Filmora. It includes plenty of features that will help the professionals nurture their skills and the beginners.

But, how can you use Wondershare Filmora Video Editor for making google slides animated gifs? Here are the steps for it.

Wondershare Filmora - Best Video Editor for Mac/Windows

Try It Free Try It Free

5,481,435 people have downloaded it.

Build unique custom animations without breaking a sweat.

Focus on creating epic stories and leave the details to Filmora’s auto features.

Start a creative adventure with drag & drop effects and endless possibilities.

Filmora simplifies advanced features to save you time and effort.

Filmora cuts out repetition so you can move on to your next creative breakthrough.

Step 1: import the media files that you want

Step 2: Drag the media files to the times to edit the animation of it.

add to timeline

Step 3: Edit the media files the way you want. Crop, rotate, recolour the way you want it to appear.

Step 4: You can integrate some texts into it if you want.

add text

Step 5: Save the edit and export it for further use.

save as gif

Key Takeaways from This Episode

Therefore, in the above discussion, we have enveloped numerous important aspects about GIFs and their utility in the google slides. We started with discussing and underrating what a GIF is and why is slider gif essential for us.

Next, discuss the various ways you can edit the GIFs in your slideshows, along with the steps accordingly. Lastly, we introduced and discussed the best tool you can use for editing videos making GIFs and videos.

So, if you are a beginner or a professional who wants to use the more advanced features of editing videos, Filmora is the best platform and tool for you. Access it for free through its free trial options. And once you find how amazing it is, you can readily access its paid features to enjoy the sphere of editing more profoundly!

Try It Free Try It Free

In this world of advanced technology and inventions, nothing is impossible. And we have found different exciting ways of making the world around us a more interesting a fun place to live. And all this is because of the rapidly advancing technology.

The simplest things around us have become more exciting and fun to deal with. The mere mode of communication has shifted to the digital platform and has improved so much than before. We can now express how we feel through the different emotions as precisely as possible.

And adding to that, now, we have the GIFs to make our conversation funnier and more engaging. So, what if we integrate these gifs in slideshows? It will be much more exciting and a huge plus point. So, let us look into what are GIFs, how can we use them and lastly, what tool is the best for creating some fantastic and amazing GIFs and videos.

So, let us now start our discussion without any further delay!

In this article

01 [What Is a GIF and When to Use a GIF?](#Part 1)

02 [How to Edit a GIF in Google Slides?](#Part 2)

03 [How to Make a Slideshow GIF?](#Part 3)

Part 1 What Is a GIF and When to Use a GIF?

It is essential that we discuss what a GIF is? Firstly, GIF is the abbreviation for Graphics Interchange Format. Steve Wilhite, an American computer scantiest, was responsible for developing this bitmap image format with the team at the online services provider CompuServe.

The GIFs are images and animations whose sizes are reduced. The animations are much shorter in duration than the regular animation videos. It makes the animations look more expressive. The message, information, or expression to be portrayed through the animation gets better expressed due to its speed.

Therefore, the GIFs’ animations are much more exciting and engaging. A question might arise t you: Why should you use GIFs in slideshows, or how can they be beneficial. Let us put forth some benefits of GIFs that will help you know and understand their importance. Here are the benefits of using Gifs.

Gifs slideshow slides tend to engage the audience much more. Firstly, they are one of the most unique ways of presenting a slideshow or any other content. So, being unique will automatically positively attract more attention.

Your content and slideshow will stand out among the crowd. Firstly, GIFs are some of the most inimitable components to fit in a slideshow. Additionally, each GIF has its characteristic features different from the others. Each of them is interesting and engaging in their way. So, you always have the chance of being better than the rest when you use GIFs in slideshows.

As google slides spread, a sensation of laughter, which, consequently, prevails in a positive environment. This, in turn, helps make your slideshow more appealing and more enjoyable. The more fun you add to anything, the more attractive it will be. And adding GIFs in slideshows can be the best way of doing so.

Now, let us discuss the next important question about using the GIFs: when should we use them? You must know that gifs on google slides can be used in a limited way. So, here are the different ways you can really and readily integrate GIFs in your slideshows.

Use them in the first slide as a title slide. Whenever you use a GIF in the first or the introductory slide, you automatically initiate your presentation with something unique. And as a result, you successfully grab the audience’ leave a good impression. Additionally, from the first slide itself, you tend to have a comfortable and positive environment to continue your presentation more impeccably.

Use URL GIFs. There are plenty of them; therefore, you can have abundant choices and choose the best among them, especially the more relatable and engaging ones. The URL GIFs are plentily used in chat. So, adding them to your slides makes it more interesting, relatable and praiseworthy. However, it would be best to be careful about the copyright aspect. Ensure not to use URL GIFs that can face you with copyright issues.

You can also use the screengrabs; you can easily pull the attention of your audience to different parts of your content, one after the another, most systematically and effectively. As a result, you can explain and express your content in the most detailed way possible.

Either type of GIF that you can use are charts and graphs. In the first place, putting graphs and charts tend to make your presentation more organised, factual and professional. So, when you include GIFs of charts and graphs, you take the beneficial qualities of your display a notch higher.

Part 2 How to Edit a GIF in Google Slides?

There are numerous ways to edit the GIFs in google slides. If you want to edit a GIF in google slides, you will have to follow specific steps. It is alright if you are unaware of the steps because we will discuss the actions that will help you edit gifs in google slides.

01For cropping the GIFs

Sometimes, you may not want the entire Gif to be in your slideshow. And for that, you need to cut off the unnecessary portion of the GIF. You can ideally do so with the help of cropping the GIF, and it helps attain better focus on the part of the GIF that is relatable and, therefore, makes your slide enhanced and improved.

How to crop a GIF in google slide?

Step 1: Tap on the GIF twice and then pull the black tabs in the size you want your GIF to be.

Step 2: Press “Enter” to crop the GIF in your selected size.

02For cropping GIFs in a particular shape

You might want to make your GIFs into a particular shape, and it can be a triangle, square or even a heart shape. This will make your slideshow look more eye-catching and worked on.

How to crop the GIFs in a particular shape in google slides?

Step 1: Select the arrow present next to the “Crop” option.

Step 2: Select the option “shape”.

Step 3: A list of shapes will be shown. Choose the one you would want your GIF to have.

crop into shape

03For putting borders in the GIFs

To make your gifs more countered, eye-catching and prominent, you can put a border around them. You can readily do so in google slides in the simplest way possible.

How to put borders in GIFs in google slides?

Step 1: Select your GIF. Head to the “Menu Bar”.

Step 2: go to “Border Colour” and select the colour of the border you want to put around your GIF.

Step 3: Go to the “Border Weight” option and select the thickness of the border your GIF would have.

border

04For formatting your GIFs

GIFs can be readily formatted in google slides, which is in the following ways.

Rotating the GIFs

If you want to rotate your GIFs vertically or horizontally, you have to-

Step 1: Select the GIF and go to the “Format” options in the toolbar.

Step 2: Select the option “Rotate” and select to rotate it vertically or horizontally.

Recolouring the GIFs

You might want to match the colours of your GIFs with your presentation. And you can do so by-.

Step 1: Select the GIF and go to the “Recolour” option.

Step 2: Select the colour that you want.

Part 1 How to Make a Slideshow GIF?

As we had mentioned earlier, we will be introducing you to the best tool that will help you make the most incredible GIFs as well as video edits; it is the Filmora. It includes plenty of features that will help the professionals nurture their skills and the beginners.

But, how can you use Wondershare Filmora Video Editor for making google slides animated gifs? Here are the steps for it.

Wondershare Filmora - Best Video Editor for Mac/Windows

Try It Free Try It Free

5,481,435 people have downloaded it.

Build unique custom animations without breaking a sweat.

Focus on creating epic stories and leave the details to Filmora’s auto features.

Start a creative adventure with drag & drop effects and endless possibilities.

Filmora simplifies advanced features to save you time and effort.

Filmora cuts out repetition so you can move on to your next creative breakthrough.

Step 1: import the media files that you want

Step 2: Drag the media files to the times to edit the animation of it.

add to timeline

Step 3: Edit the media files the way you want. Crop, rotate, recolour the way you want it to appear.

Step 4: You can integrate some texts into it if you want.

add text

Step 5: Save the edit and export it for further use.

save as gif

Key Takeaways from This Episode

Therefore, in the above discussion, we have enveloped numerous important aspects about GIFs and their utility in the google slides. We started with discussing and underrating what a GIF is and why is slider gif essential for us.

Next, discuss the various ways you can edit the GIFs in your slideshows, along with the steps accordingly. Lastly, we introduced and discussed the best tool you can use for editing videos making GIFs and videos.

So, if you are a beginner or a professional who wants to use the more advanced features of editing videos, Filmora is the best platform and tool for you. Access it for free through its free trial options. And once you find how amazing it is, you can readily access its paid features to enjoy the sphere of editing more profoundly!

Try It Free Try It Free

In this world of advanced technology and inventions, nothing is impossible. And we have found different exciting ways of making the world around us a more interesting a fun place to live. And all this is because of the rapidly advancing technology.

The simplest things around us have become more exciting and fun to deal with. The mere mode of communication has shifted to the digital platform and has improved so much than before. We can now express how we feel through the different emotions as precisely as possible.

And adding to that, now, we have the GIFs to make our conversation funnier and more engaging. So, what if we integrate these gifs in slideshows? It will be much more exciting and a huge plus point. So, let us look into what are GIFs, how can we use them and lastly, what tool is the best for creating some fantastic and amazing GIFs and videos.

So, let us now start our discussion without any further delay!

In this article

01 [What Is a GIF and When to Use a GIF?](#Part 1)

02 [How to Edit a GIF in Google Slides?](#Part 2)

03 [How to Make a Slideshow GIF?](#Part 3)

Part 1 What Is a GIF and When to Use a GIF?

It is essential that we discuss what a GIF is? Firstly, GIF is the abbreviation for Graphics Interchange Format. Steve Wilhite, an American computer scantiest, was responsible for developing this bitmap image format with the team at the online services provider CompuServe.

The GIFs are images and animations whose sizes are reduced. The animations are much shorter in duration than the regular animation videos. It makes the animations look more expressive. The message, information, or expression to be portrayed through the animation gets better expressed due to its speed.

Therefore, the GIFs’ animations are much more exciting and engaging. A question might arise t you: Why should you use GIFs in slideshows, or how can they be beneficial. Let us put forth some benefits of GIFs that will help you know and understand their importance. Here are the benefits of using Gifs.

Gifs slideshow slides tend to engage the audience much more. Firstly, they are one of the most unique ways of presenting a slideshow or any other content. So, being unique will automatically positively attract more attention.

Your content and slideshow will stand out among the crowd. Firstly, GIFs are some of the most inimitable components to fit in a slideshow. Additionally, each GIF has its characteristic features different from the others. Each of them is interesting and engaging in their way. So, you always have the chance of being better than the rest when you use GIFs in slideshows.

As google slides spread, a sensation of laughter, which, consequently, prevails in a positive environment. This, in turn, helps make your slideshow more appealing and more enjoyable. The more fun you add to anything, the more attractive it will be. And adding GIFs in slideshows can be the best way of doing so.

Now, let us discuss the next important question about using the GIFs: when should we use them? You must know that gifs on google slides can be used in a limited way. So, here are the different ways you can really and readily integrate GIFs in your slideshows.

Use them in the first slide as a title slide. Whenever you use a GIF in the first or the introductory slide, you automatically initiate your presentation with something unique. And as a result, you successfully grab the audience’ leave a good impression. Additionally, from the first slide itself, you tend to have a comfortable and positive environment to continue your presentation more impeccably.

Use URL GIFs. There are plenty of them; therefore, you can have abundant choices and choose the best among them, especially the more relatable and engaging ones. The URL GIFs are plentily used in chat. So, adding them to your slides makes it more interesting, relatable and praiseworthy. However, it would be best to be careful about the copyright aspect. Ensure not to use URL GIFs that can face you with copyright issues.

You can also use the screengrabs; you can easily pull the attention of your audience to different parts of your content, one after the another, most systematically and effectively. As a result, you can explain and express your content in the most detailed way possible.

Either type of GIF that you can use are charts and graphs. In the first place, putting graphs and charts tend to make your presentation more organised, factual and professional. So, when you include GIFs of charts and graphs, you take the beneficial qualities of your display a notch higher.

Part 2 How to Edit a GIF in Google Slides?

There are numerous ways to edit the GIFs in google slides. If you want to edit a GIF in google slides, you will have to follow specific steps. It is alright if you are unaware of the steps because we will discuss the actions that will help you edit gifs in google slides.

01For cropping the GIFs

Sometimes, you may not want the entire Gif to be in your slideshow. And for that, you need to cut off the unnecessary portion of the GIF. You can ideally do so with the help of cropping the GIF, and it helps attain better focus on the part of the GIF that is relatable and, therefore, makes your slide enhanced and improved.

How to crop a GIF in google slide?

Step 1: Tap on the GIF twice and then pull the black tabs in the size you want your GIF to be.

Step 2: Press “Enter” to crop the GIF in your selected size.

02For cropping GIFs in a particular shape

You might want to make your GIFs into a particular shape, and it can be a triangle, square or even a heart shape. This will make your slideshow look more eye-catching and worked on.

How to crop the GIFs in a particular shape in google slides?

Step 1: Select the arrow present next to the “Crop” option.

Step 2: Select the option “shape”.

Step 3: A list of shapes will be shown. Choose the one you would want your GIF to have.

crop into shape

03For putting borders in the GIFs

To make your gifs more countered, eye-catching and prominent, you can put a border around them. You can readily do so in google slides in the simplest way possible.

How to put borders in GIFs in google slides?

Step 1: Select your GIF. Head to the “Menu Bar”.

Step 2: go to “Border Colour” and select the colour of the border you want to put around your GIF.

Step 3: Go to the “Border Weight” option and select the thickness of the border your GIF would have.

border

04For formatting your GIFs

GIFs can be readily formatted in google slides, which is in the following ways.

Rotating the GIFs

If you want to rotate your GIFs vertically or horizontally, you have to-

Step 1: Select the GIF and go to the “Format” options in the toolbar.

Step 2: Select the option “Rotate” and select to rotate it vertically or horizontally.

Recolouring the GIFs

You might want to match the colours of your GIFs with your presentation. And you can do so by-.

Step 1: Select the GIF and go to the “Recolour” option.

Step 2: Select the colour that you want.

Part 1 How to Make a Slideshow GIF?

As we had mentioned earlier, we will be introducing you to the best tool that will help you make the most incredible GIFs as well as video edits; it is the Filmora. It includes plenty of features that will help the professionals nurture their skills and the beginners.

But, how can you use Wondershare Filmora Video Editor for making google slides animated gifs? Here are the steps for it.

Wondershare Filmora - Best Video Editor for Mac/Windows

Try It Free Try It Free

5,481,435 people have downloaded it.

Build unique custom animations without breaking a sweat.

Focus on creating epic stories and leave the details to Filmora’s auto features.

Start a creative adventure with drag & drop effects and endless possibilities.

Filmora simplifies advanced features to save you time and effort.

Filmora cuts out repetition so you can move on to your next creative breakthrough.

Step 1: import the media files that you want

Step 2: Drag the media files to the times to edit the animation of it.

add to timeline

Step 3: Edit the media files the way you want. Crop, rotate, recolour the way you want it to appear.

Step 4: You can integrate some texts into it if you want.

add text

Step 5: Save the edit and export it for further use.

save as gif

Key Takeaways from This Episode

Therefore, in the above discussion, we have enveloped numerous important aspects about GIFs and their utility in the google slides. We started with discussing and underrating what a GIF is and why is slider gif essential for us.

Next, discuss the various ways you can edit the GIFs in your slideshows, along with the steps accordingly. Lastly, we introduced and discussed the best tool you can use for editing videos making GIFs and videos.

So, if you are a beginner or a professional who wants to use the more advanced features of editing videos, Filmora is the best platform and tool for you. Access it for free through its free trial options. And once you find how amazing it is, you can readily access its paid features to enjoy the sphere of editing more profoundly!

Also read:

  • Title: New 2024 Approved Are You Also a Fan of the Slow Mo Guys? Well! Who Isnt? Learn How You Can Create Compelling Slow-Mo Videos Like the Slow Mo Guys Here
  • Author: Morgan
  • Created at : 2024-04-24 01:08:16
  • Updated at : 2024-04-25 01:08:16
  • Link: https://ai-video-editing.techidaily.com/new-2024-approved-are-you-also-a-fan-of-the-slow-mo-guys-well-who-isnt-learn-how-you-can-create-compelling-slow-mo-videos-like-the-slow-mo-guys-here/
  • License: This work is licensed under CC BY-NC-SA 4.0.
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New 2024 Approved Are You Also a Fan of the Slow Mo Guys? Well! Who Isnt? Learn How You Can Create Compelling Slow-Mo Videos Like the Slow Mo Guys Here