7 Solutions Cut Video For Instagram On Mac

More video content is being created than before. Unfortunately, some social media platforms like Instagram require your video to be short. Therefore, many people wonder how to cut a video to make it easier to share. If you’re wondering how to cut video for Instagram on Mac, you’re in luck. This article shares the best tools to use for this purpose.

What You Should Know About Instagram Video

Instagram is a social media site owned by Facebook. However, its main focus is on sharing videos and photos. It also allows users to put up stories that only last 24 hours. Stories allow you to highlight some crucial aspects of your life. These stories could be made up of photos, texts, and videos. However, each story slide can only take up to 15 seconds of video.

Most times, your video would be longer than that. If you upload a video longer than the accepted 15 seconds, Instagram automatically trims it to 15 seconds. However, the resulting video might not be the parts you want to show to your audience. Maybe there’s a particular section you would like your followers to see. That’s why video cutters enter the picture.

A good video splitter to cut video for Instagram on Mac is necessary when you’re creating video content for your Instagram page. In addition, the video editing tool you choose must maintain the quality and the safety of the file. Therefore, we’ve selected the best tools to cut videos for Instagram on Mac. Next, we’ll explore these tools, highlighting their best features, cons, and how you can use them. On that note, let’s dive in.

Best Instagram Video Cutter for Mac - Filmroa Video Editor

Supported System: Windows and Mac

Splitting your Instagram video before sharing them makes it easier to highlight your best parts. If you’re wondering what the best tool to do that is, you’re in luck. Filmora Video Editor is the best video cutter for Mac for many reasons. Apart from cutting videos, it offers several editing tools to enhance your video. It provides video processing features like cropping, splitting, rotating, trimming, speed increase, and color correction. However, it also offers features for professional editing of videos.

Filmora supports all video formats, even the high-definition video formats for your editing. In addition, Wondershare Filmora offers you an intuitive and user-friendly interface compared to other video cutters out there. This makes it a fantastic choice for experts and novices alike. The steps to split your video and use other in-built features are pretty straightforward, and if you need tutorials, Wondershare Filmora makes them available.

Free Download

For Win 7 or later (64-bit)

Free Download

For macOS 10.14 or later

Steps to Cut Video for Instagram on Mac

Filmora makes it relatively easy to use its extensive features. You don’t need previous editing experience to use Wondershare Filmora. If you’re wondering how to cut video for Instagram on Mac, below are the steps to follow.

Step 1: Download Wondershare Filmore

First, you have to download the Filmora app on your Mac. You can get it on the App Store or the official website. After installation, launch Filmora to get started.

Step 2: Import Video

Once you install the app, you can import the video you would like to cut for Instagram on the app. Click ‘import media files here’ to choose a video file from your PC storage. Alternatively, you can drag and drop the Instagram video on the software’s timeline.

Step 3: Cut the Video

You can cut your video from any end you prefer. First, move the cursor where you would like to cut the video until the clip changes to the ‘I’ pointer. Then, you can move the cursor within the video length to cut to your preference.

Step 4: Split Instagram Video

You can also split the video into specific portions by dragging the slider to each endpoint and picking the scissors. Additionally, you can carry out more editing like adding transitions, sound effects, and more to beautify your video.

Step 5: Save Instagram Video

Now that the video is to your liking, hit the ‘export’ button and choose the output format you would prefer. Next, click ‘export’ to confirm your choice.

More Free Instagram Video Cutter for Mac to Cut Video For Instagram

Although Wondershare Filmore is the best option when you want to cut video for Instagram on Mac, other options are available. In this section, we’ll explore the free Instagram video cutters for Mac that you can use.

Lightworks

Supported System: Windows and Mac

Lightworks is one of the best video splitting tools you can use if you’re learning how to cut video for Instagram on Mac. It is best for both novices and professionals and allows you seamlessly cut the video to your desired part. With Lightworks software, you can easily get results.

Apart from cutting Instagram videos on Mac, there are several more editing features you can utilize to take your Insta video to the next level. It also allows you to combine several cut clips. Size isn’t an issue with Lightworks as it effortlessly handles large file sizes. It offers users all the features of a high-quality video processing video editor. The best part is that it allows you directly export your cut video to Instagram or any other social media platform you would prefer.

Pros

• It supports different audio, video, and image format
• It allows users to share projects to encourage collaborative workflow
• Easy to use by beginners and professionals
• Allows exporting of video to Instagram directly

Cons

• It doesn’t support 3D video editing
• You have to register before using the application
• No video stabilization feature

Step to Cut Video for Instagram on Mac Using Lightworks

The steps to using this software are pretty easy to follow. Below, we’ve outlined the steps to make it easier to use.

• Step 1: Download the Lightworks software on your Mac from the official software. Once you do this, install the app and launch the software to begin the video-cutting process.
• Step 2: Import the video into the software. You can do this by clicking ‘import video’ or simply dragging the clip into the timeline.

• Step 3: After uploading the clip on your timeline, you can start cutting the video to your preference. Simply slide the cursor to the point you want to cut from and press the ‘c’ key on your keyboard.

• Step 4: After cutting the part you want, erase the rest by using the deleting button.

• Step 5: Click the ‘all’ option and then choose ‘export’ from the menu that appears to save your newly-cut video. You can also export directly to Instagram to save space and time.

Avidemux

Supported System: Windows and Mac

Another free video cutter that you can use when learning how to cut video for Instagram on Mac is Avidemux. This app is simple and offers simple filtering, cutting, and encoding features. As a result, it makes it relatively easy for beginners to split, cut, and trim videos. In addition, Avidemux offers users an intuitive user interface that makes it easy to know the next step to take.

Avidemux supports the most common formats like AVI, MP4, and more. It also offers different filters to spice up your Instagram videos. You can resize your video and also color correct your video. It is not an advanced tool for professionals because it doesn’t offer advanced tools. However, if you simply want to cut video for Instagram for Mac, this free software helps you achieve that.

Pros

• It supports common video formats
• It’s easy to cut videos for Instagram using keyboard shortcuts
• Offers various filters for enhancing video
• It is free to use
• Easy for beginners to use

Cons

• It crashes sometimes
• There are limited features in the editing software

Steps to Cut Video for Instagram on Mac Using Avidemux

Avidemux has a user-friendly interface that makes it easy to cut and save your Instagram video within minutes. Below are the simple steps to cut Instagram videos you should follow.

• Step 1: Download Avidemux on your Mac and install it. After installation, launch Avidemus to begin cutting your Instagram video.
• Step 2: Next, load the file you would like to work with

• Step 3: Next, navigate to the portion of the video you would like to cut and check its ‘frame type.’ At the beginning, where you would like to cut the video from, click the ‘A’ button. It automatically records it as the start of the clip.

• Start 4: Move to where you would like the clip to end and click the ‘B’ button. This will automatically cut the Instagram video to your preference.

• Step 5: Save the video by going to file and choosing ‘save’ from the available options. Next, click ‘save video’ and name the file.

You’re now ready to use your new video on Instagram or any other video-sharing platform you would prefer.

iMovie

Supported System: Mac

Apple first released this software in 1999, but it has continually updated it to offer more features to users. IMovie is available on all iOS devices, including your MacBook. Due to the frequent upgrades, this software makes editing relatively easy for beginners. The user interface is user-friendly, and it is entirely free to use. It is also an excellent choice for cutting your Instagram videos.

One of the reasons Mac users love this app is that there’s no need for installation and downloading. There are different effects available to enhance your video. You can also use ready-made templates on the software that offers popular music and stunning graphics. In addition, you can also add transitions, change speed, and many more with this software.

Pros

• It puts your content in different media libraries to help you stay organized
• It offers access to various video and audio filters
• It provides a stability feature that’s not available with many Instagram video cutting tools
• It allows you to share directly on Instagram
• It is easy for beginners to use

Cons

• It lacks some useful controls
• It doesn’t allow tagging when you share directly to Instagram
• It only supports two video tracks

Steps to Cut Video for Instagram on Mac Using IMovie

If you want to cut your video for Instagram using IMovie, below are the steps you need to follow.

• Step 1: Open iMovie on your Macbook to get started
• Step 2: Now, create a new project and name the project with a name you prefer

• Step 3: Import your video to IMovie by granting the software access to your computer’s video library.

• Step 4: Start cutting out any part you don’t want; you can also trim the video in-between if there are parts within the clip you don’t want.

• Step 5: You can add filters, transitions, or any other effect you would like to enhance your video.

• Step 6: Finally, you can save your file on your Mac or upload it directly to Instagram.

More Paid Instagram Video Cutter for Mac to Cut Video For Instagram

Now that you know the top three free video cutters for Instagram on Mac, this section explores the best paid Instagram video cutter you can use to cut videos for Instagram on Mac. Without further ado, let’s take a look.

Movavi Video Editor

Supported System: Windows and Mac

This video editor is relatively easy to use and powerful. It offers many features that go beyond cutting video for Instagram. You can also utilize this video editing software to enhance your video and make it look professional. Movavi offers transitions, filters, titles, and many more features for your videos. It is easy for both novices and professionals to use this platform.

Movavi Video Editor supports all types of video formats for easy editing. It also allows you to set your video to full HD and 4K resolution so that the images are clean and clear. You can also convert to a new format without compromising the quality of your video. In addition, Movavi offers you a trial period you can use to check out the software to ensure it is the ideal option for you. With Movavi, you can also share directly to Instagram if you’re looking to save space on Mac.

Ros

• It allows you to cut videos and export them quickly
• It offers several other features to enhance your videos
• It supports all video formats
• It enables you to convert video to the new format without compromising the quality
• It is ideal for beginners and experts

Cons

• Subscription fees are pretty high
• Some of the settings can be quite complex for beginners

Steps to Cut Video for Instagram on Mac Using Movavi Video Editor

If you would like to try Movavi video editor but don’t know how to go about it, the steps below make it relatively easy.

• Firstly, Install Movavi Video Editor on your Mac and install the app following the instructions. After installation, launch the app to begin.
• Next, choose the video file you would like to cut by clicking ‘add files’ and selecting your media library.

• It will appear on the ‘media bin,’ and you’ll have to drag it to the timeline.
• Now, you can start cutting the video for Instagram. Click on the video and move the market to the point in the video you would like to cut. Next, click the split button.

• You can easily remove the unwanted segments by clicking delete after selecting it.

• After cutting your video, you can choose the output format you prefer and then click ‘export.’ Choose the folder on your Mac you would like to save to and click ‘start’ to begin the saving process.

Final Cut Pro

Supported System: Mac

Next on our list, we have Final Cut Pro, an excellent video cutter for Mac. It is software developed by Apple for professional video editing. This app is primarily for MacOS users, and it offers several cutting-edge editing features to ensure a smooth and high-resolution video. It supports different video formats and allows you to enhance audio, add effects, trim, and carry out 360-degree video editing if you want to improve your video.

This tool doesn’t offer a monthly subscription. Instead, users can simply make a one-time payment and have lifetime access to this editing tool. It is not an excellent choice for beginners as its advanced features and interface can be pretty complicated. However, if you want to give this video cutter ago, we’ll provide the steps to cut the video for Instagram below.

Pros

• It supports 360-video editing
• Performance is relatively fast and ensures an easy video-cutting process
• It supports different video formats
• It offers various editing tools to enhance your video for Instagram

Cons

• It isn’t ideal for beginners
• One-time payment is relatively high
• The interface can be quite confusing

Steps to Cut Video for Instagram on Mac Using Final Cut Pro

If you want to cut video for Instagram in Final Cut Pro, the blade tool is the best option. However, it can be pretty confusing to use Final Cut Pro if you’ve never used the software before. Follow the steps below to cut Instagram video using Final Cut Pro.

• First, you have to download the app; you can download it on the App Store or the official website.
• Next, install the video cutter on your Mac and launch it to begin cutting Instagram videos.
• Import the video you would like to cut by visiting the ‘file’ type and choosing ‘import.’ Next, choose media and select the video from the media library. Alternatively, you can simply press Command + I on your Mac keyboard to go straight to your PC storage.

• Next, move the imported clip to the timeline to begin the cutting process.
• Select the Tools menu and choose ‘Blade’ from the dropdown menu. You can also press the B key on your keyword to select this tool.

• Now, you’re ready to start cutting the video file. Move the selected blade tool to the frame you would like to cut from the clip and click.

• Next, move to where you would like the cut to the end and click again.

• That’s all you have to do. Once you cut the clip and you’re satisfied with your result, simply save your clip by hitting the ‘export’ button and choosing the location you prefer and your preferred output format.

Adobe Premiere Rush

Supported System: Windows and Mac

Premier Rush was designed for social media videos and to help vloggers make the most of their videos. Although it started as a mobile-only app, it now has a desktop option for Mac and Windows. The idea behind Rush is an editing tool that helps you edit your video and share it to your preferred social media platform fast. This editing tool offers a simple user interface, and the workflow is seamless to ensure speedy performance.

As long as you want a video cutter created for cutting video for Instagram on Mac, this software delivers. It offers different editing features to enhance your video. You can link your Instagram account and upload directly to the platform. It also allows you to save all edited video files on Cloud to save space on your MacBook.

Pros

• It allows you to transfer videos from Adobe Premiere Pro directly for editing
• Allows you to link your social media accounts for direct uploads
• It offers transitions, filters, and more editing tools to enhance your Instagram video
• You can save directly to the Cloud to save space and ensure easy access
• It is an excellent option for beginners

Cons

• You can’t change the output format
• It doesn’t offer ample audio tools

Steps to Cut Video for Instagram on Mac Using Adobe Premiere Rush

This section will cover all the crucial steps to get the most from Adobe Premier Rush. Keep reading to learn how to cut video for Instagram on Mac using Adobe Rush.

• Firstly, download and install the app on your Mac. Launch the software after installation to start editing
• Now, create a new project on the app and import the video you would like to cut for Instagram.

• Afterward, select the video you would like to cut, click ‘create,’ and you’re ready to begin.

• When the video appears on the timeline, select the video and click the ‘scissors’ icon on the left corner. This tool helps to cut your video to your preference.
• To use the scissors tool, simply go to the beginning of the video and drag the handle to where you would like the video to start. You can also do the same to the end by dragging the handle at the end to where you would prefer.

• After cutting your video, you can also utilize other editing features to enhance your video.

• Now, you’re ready to export your video. Simply click ‘share’ located at the top of the editing software and choose from the options whether you want to share directly to Instagram or save on Mac.

Which Should I Choose, Free or Paid Instagram Video Cutter?

Now that you know the best free and paid video cutters to cut Instagram videos, you’re probably wondering what the ideal option is. With so many options, you must make the right decision for your project. You need to consider several factors before you decide if a paid or free Instagram video cutter is the best option for you.

• Budget

When deciding between a paid or free Instagram cutter, one crucial factor is how much you’re willing to pay. If your budget is really low and doesn’t fit into any paid options, you can simply go for a free option. However, if the price isn’t an issue for you, going for a paid option is best because it offers you more editing features to enhance your video.

• Ease of Use

You should also consider how easy it is to use the video cutter. Some paid options are for professionals and can be challenging to understand. However, most free options offer poor performance times. The last thing Instagram users want is to devote hours to figure out where each tool is on the software. However, there are paid options with an intuitive interface that makes it easy to cut your Instagram video.

• Customer Support

You also need to consider whether customer support will be available when you need it. Some free options have no customer support to turn to. Instead, consider a video cutter that will offer helpful and responsive customer support when picking.

• Video Format Support

Before choosing a paid or free option, you need to consider if it would support the video format you prefer. You might be using different video formats, and you want to ensure you’re not limited to select options. You also want a video cutter that offers various output formats.

FAQs about Cut Video For Instagram

• How do you post long videos on Instagram without splitting? Instagram allows users to post long videos on the app, as long as 60 seconds. Alternatively, you can use the IGTV to upload long clips on Instagram without splitting.
• What is multi-capture on Instagram: This tool allows you to create and share multiple photos on your stories.
• How do I split the video into two parts for Instagram on Mac? The paid and free video cutters shared above will help you split a video into two parts for Instagram on Mac. Simply pick the option that fits your preference.
• Why can’t I split a video on iMovie? Maybe your iMovie software is experiencing a glitch; you can simply restart the software. Alternately, move the clip to the center row if you find the option greyed out. Moving the clip should help fix the issue.

Conclusion

Various tools are available to help you cut a video for Instagram on Mac. Therefore, just refer to the paid and free tools listed above whenever you need a video cutter. These video cutters are highly recommended and ensure the quality isn’t affected while cutting the video. When deciding which is the best option for you, free or paid, the factors listed will help you decide. Suppose you’re looking specifically for a video cutter that offers you all the features you need to enhance your video while providing an intuitive user interface. In that case, Wondershare Filmora is the ideal choice.

Instagram is a social media site owned by Facebook. However, its main focus is on sharing videos and photos. It also allows users to put up stories that only last 24 hours. Stories allow you to highlight some crucial aspects of your life. These stories could be made up of photos, texts, and videos. However, each story slide can only take up to 15 seconds of video.

Most times, your video would be longer than that. If you upload a video longer than the accepted 15 seconds, Instagram automatically trims it to 15 seconds. However, the resulting video might not be the parts you want to show to your audience. Maybe there’s a particular section you would like your followers to see. That’s why video cutters enter the picture.

A good video splitter to cut video for Instagram on Mac is necessary when you’re creating video content for your Instagram page. In addition, the video editing tool you choose must maintain the quality and the safety of the file. Therefore, we’ve selected the best tools to cut videos for Instagram on Mac. Next, we’ll explore these tools, highlighting their best features, cons, and how you can use them. On that note, let’s dive in.

Best Instagram Video Cutter for Mac - Filmroa Video Editor

Supported System: Windows and Mac

Splitting your Instagram video before sharing them makes it easier to highlight your best parts. If you’re wondering what the best tool to do that is, you’re in luck. Filmora Video Editor is the best video cutter for Mac for many reasons. Apart from cutting videos, it offers several editing tools to enhance your video. It provides video processing features like cropping, splitting, rotating, trimming, speed increase, and color correction. However, it also offers features for professional editing of videos.

Filmora supports all video formats, even the high-definition video formats for your editing. In addition, Wondershare Filmora offers you an intuitive and user-friendly interface compared to other video cutters out there. This makes it a fantastic choice for experts and novices alike. The steps to split your video and use other in-built features are pretty straightforward, and if you need tutorials, Wondershare Filmora makes them available.

Free Download

For Win 7 or later (64-bit)

Free Download

For macOS 10.14 or later

Steps to Cut Video for Instagram on Mac

Filmora makes it relatively easy to use its extensive features. You don’t need previous editing experience to use Wondershare Filmora. If you’re wondering how to cut video for Instagram on Mac, below are the steps to follow.

Step 1: Download Wondershare Filmore

First, you have to download the Filmora app on your Mac. You can get it on the App Store or the official website. After installation, launch Filmora to get started.

Step 2: Import Video

Once you install the app, you can import the video you would like to cut for Instagram on the app. Click ‘import media files here’ to choose a video file from your PC storage. Alternatively, you can drag and drop the Instagram video on the software’s timeline.

Step 3: Cut the Video

You can cut your video from any end you prefer. First, move the cursor where you would like to cut the video until the clip changes to the ‘I’ pointer. Then, you can move the cursor within the video length to cut to your preference.

Step 4: Split Instagram Video

You can also split the video into specific portions by dragging the slider to each endpoint and picking the scissors. Additionally, you can carry out more editing like adding transitions, sound effects, and more to beautify your video.

Step 5: Save Instagram Video

Now that the video is to your liking, hit the ‘export’ button and choose the output format you would prefer. Next, click ‘export’ to confirm your choice.

More Free Instagram Video Cutter for Mac to Cut Video For Instagram

Although Wondershare Filmore is the best option when you want to cut video for Instagram on Mac, other options are available. In this section, we’ll explore the free Instagram video cutters for Mac that you can use.

Lightworks

Supported System: Windows and Mac

Lightworks is one of the best video splitting tools you can use if you’re learning how to cut video for Instagram on Mac. It is best for both novices and professionals and allows you seamlessly cut the video to your desired part. With Lightworks software, you can easily get results.

Apart from cutting Instagram videos on Mac, there are several more editing features you can utilize to take your Insta video to the next level. It also allows you to combine several cut clips. Size isn’t an issue with Lightworks as it effortlessly handles large file sizes. It offers users all the features of a high-quality video processing video editor. The best part is that it allows you directly export your cut video to Instagram or any other social media platform you would prefer.

Pros

• It supports different audio, video, and image format
• It allows users to share projects to encourage collaborative workflow
• Easy to use by beginners and professionals
• Allows exporting of video to Instagram directly

Cons

• It doesn’t support 3D video editing
• You have to register before using the application
• No video stabilization feature

Step to Cut Video for Instagram on Mac Using Lightworks

The steps to using this software are pretty easy to follow. Below, we’ve outlined the steps to make it easier to use.

• Step 1: Download the Lightworks software on your Mac from the official software. Once you do this, install the app and launch the software to begin the video-cutting process.
• Step 2: Import the video into the software. You can do this by clicking ‘import video’ or simply dragging the clip into the timeline.

• Step 3: After uploading the clip on your timeline, you can start cutting the video to your preference. Simply slide the cursor to the point you want to cut from and press the ‘c’ key on your keyboard.

• Step 4: After cutting the part you want, erase the rest by using the deleting button.

• Step 5: Click the ‘all’ option and then choose ‘export’ from the menu that appears to save your newly-cut video. You can also export directly to Instagram to save space and time.

Avidemux

Supported System: Windows and Mac

Another free video cutter that you can use when learning how to cut video for Instagram on Mac is Avidemux. This app is simple and offers simple filtering, cutting, and encoding features. As a result, it makes it relatively easy for beginners to split, cut, and trim videos. In addition, Avidemux offers users an intuitive user interface that makes it easy to know the next step to take.

Avidemux supports the most common formats like AVI, MP4, and more. It also offers different filters to spice up your Instagram videos. You can resize your video and also color correct your video. It is not an advanced tool for professionals because it doesn’t offer advanced tools. However, if you simply want to cut video for Instagram for Mac, this free software helps you achieve that.

Pros

• It supports common video formats
• It’s easy to cut videos for Instagram using keyboard shortcuts
• Offers various filters for enhancing video
• It is free to use
• Easy for beginners to use

Cons

• It crashes sometimes
• There are limited features in the editing software

Steps to Cut Video for Instagram on Mac Using Avidemux

Avidemux has a user-friendly interface that makes it easy to cut and save your Instagram video within minutes. Below are the simple steps to cut Instagram videos you should follow.

• Step 1: Download Avidemux on your Mac and install it. After installation, launch Avidemus to begin cutting your Instagram video.
• Step 2: Next, load the file you would like to work with

• Step 3: Next, navigate to the portion of the video you would like to cut and check its ‘frame type.’ At the beginning, where you would like to cut the video from, click the ‘A’ button. It automatically records it as the start of the clip.

• Start 4: Move to where you would like the clip to end and click the ‘B’ button. This will automatically cut the Instagram video to your preference.

• Step 5: Save the video by going to file and choosing ‘save’ from the available options. Next, click ‘save video’ and name the file.

You’re now ready to use your new video on Instagram or any other video-sharing platform you would prefer.

iMovie

Supported System: Mac

Apple first released this software in 1999, but it has continually updated it to offer more features to users. IMovie is available on all iOS devices, including your MacBook. Due to the frequent upgrades, this software makes editing relatively easy for beginners. The user interface is user-friendly, and it is entirely free to use. It is also an excellent choice for cutting your Instagram videos.

One of the reasons Mac users love this app is that there’s no need for installation and downloading. There are different effects available to enhance your video. You can also use ready-made templates on the software that offers popular music and stunning graphics. In addition, you can also add transitions, change speed, and many more with this software.

Pros

• It puts your content in different media libraries to help you stay organized
• It offers access to various video and audio filters
• It provides a stability feature that’s not available with many Instagram video cutting tools
• It allows you to share directly on Instagram
• It is easy for beginners to use

Cons

• It lacks some useful controls
• It doesn’t allow tagging when you share directly to Instagram
• It only supports two video tracks

Steps to Cut Video for Instagram on Mac Using IMovie

If you want to cut your video for Instagram using IMovie, below are the steps you need to follow.

• Step 1: Open iMovie on your Macbook to get started
• Step 2: Now, create a new project and name the project with a name you prefer

• Step 3: Import your video to IMovie by granting the software access to your computer’s video library.

• Step 4: Start cutting out any part you don’t want; you can also trim the video in-between if there are parts within the clip you don’t want.

• Step 5: You can add filters, transitions, or any other effect you would like to enhance your video.

• Step 6: Finally, you can save your file on your Mac or upload it directly to Instagram.

More Paid Instagram Video Cutter for Mac to Cut Video For Instagram

Now that you know the top three free video cutters for Instagram on Mac, this section explores the best paid Instagram video cutter you can use to cut videos for Instagram on Mac. Without further ado, let’s take a look.

Movavi Video Editor

Supported System: Windows and Mac

This video editor is relatively easy to use and powerful. It offers many features that go beyond cutting video for Instagram. You can also utilize this video editing software to enhance your video and make it look professional. Movavi offers transitions, filters, titles, and many more features for your videos. It is easy for both novices and professionals to use this platform.

Movavi Video Editor supports all types of video formats for easy editing. It also allows you to set your video to full HD and 4K resolution so that the images are clean and clear. You can also convert to a new format without compromising the quality of your video. In addition, Movavi offers you a trial period you can use to check out the software to ensure it is the ideal option for you. With Movavi, you can also share directly to Instagram if you’re looking to save space on Mac.

Ros

• It allows you to cut videos and export them quickly
• It offers several other features to enhance your videos
• It supports all video formats
• It enables you to convert video to the new format without compromising the quality
• It is ideal for beginners and experts

Cons

• Subscription fees are pretty high
• Some of the settings can be quite complex for beginners

Steps to Cut Video for Instagram on Mac Using Movavi Video Editor

If you would like to try Movavi video editor but don’t know how to go about it, the steps below make it relatively easy.

• Firstly, Install Movavi Video Editor on your Mac and install the app following the instructions. After installation, launch the app to begin.
• Next, choose the video file you would like to cut by clicking ‘add files’ and selecting your media library.

• It will appear on the ‘media bin,’ and you’ll have to drag it to the timeline.
• Now, you can start cutting the video for Instagram. Click on the video and move the market to the point in the video you would like to cut. Next, click the split button.

• You can easily remove the unwanted segments by clicking delete after selecting it.

• After cutting your video, you can choose the output format you prefer and then click ‘export.’ Choose the folder on your Mac you would like to save to and click ‘start’ to begin the saving process.

Final Cut Pro

Supported System: Mac

Next on our list, we have Final Cut Pro, an excellent video cutter for Mac. It is software developed by Apple for professional video editing. This app is primarily for MacOS users, and it offers several cutting-edge editing features to ensure a smooth and high-resolution video. It supports different video formats and allows you to enhance audio, add effects, trim, and carry out 360-degree video editing if you want to improve your video.

This tool doesn’t offer a monthly subscription. Instead, users can simply make a one-time payment and have lifetime access to this editing tool. It is not an excellent choice for beginners as its advanced features and interface can be pretty complicated. However, if you want to give this video cutter ago, we’ll provide the steps to cut the video for Instagram below.

Pros

• It supports 360-video editing
• Performance is relatively fast and ensures an easy video-cutting process
• It supports different video formats
• It offers various editing tools to enhance your video for Instagram

Cons

• It isn’t ideal for beginners
• One-time payment is relatively high
• The interface can be quite confusing

Steps to Cut Video for Instagram on Mac Using Final Cut Pro

If you want to cut video for Instagram in Final Cut Pro, the blade tool is the best option. However, it can be pretty confusing to use Final Cut Pro if you’ve never used the software before. Follow the steps below to cut Instagram video using Final Cut Pro.

• First, you have to download the app; you can download it on the App Store or the official website.
• Next, install the video cutter on your Mac and launch it to begin cutting Instagram videos.
• Import the video you would like to cut by visiting the ‘file’ type and choosing ‘import.’ Next, choose media and select the video from the media library. Alternatively, you can simply press Command + I on your Mac keyboard to go straight to your PC storage.

• Next, move the imported clip to the timeline to begin the cutting process.
• Select the Tools menu and choose ‘Blade’ from the dropdown menu. You can also press the B key on your keyword to select this tool.

• Now, you’re ready to start cutting the video file. Move the selected blade tool to the frame you would like to cut from the clip and click.

• Next, move to where you would like the cut to the end and click again.

• That’s all you have to do. Once you cut the clip and you’re satisfied with your result, simply save your clip by hitting the ‘export’ button and choosing the location you prefer and your preferred output format.

Adobe Premiere Rush

Supported System: Windows and Mac

Premier Rush was designed for social media videos and to help vloggers make the most of their videos. Although it started as a mobile-only app, it now has a desktop option for Mac and Windows. The idea behind Rush is an editing tool that helps you edit your video and share it to your preferred social media platform fast. This editing tool offers a simple user interface, and the workflow is seamless to ensure speedy performance.

As long as you want a video cutter created for cutting video for Instagram on Mac, this software delivers. It offers different editing features to enhance your video. You can link your Instagram account and upload directly to the platform. It also allows you to save all edited video files on Cloud to save space on your MacBook.

Pros

• It allows you to transfer videos from Adobe Premiere Pro directly for editing
• Allows you to link your social media accounts for direct uploads
• It offers transitions, filters, and more editing tools to enhance your Instagram video
• You can save directly to the Cloud to save space and ensure easy access
• It is an excellent option for beginners

Cons

• You can’t change the output format
• It doesn’t offer ample audio tools

Steps to Cut Video for Instagram on Mac Using Adobe Premiere Rush

This section will cover all the crucial steps to get the most from Adobe Premier Rush. Keep reading to learn how to cut video for Instagram on Mac using Adobe Rush.

• Firstly, download and install the app on your Mac. Launch the software after installation to start editing
• Now, create a new project on the app and import the video you would like to cut for Instagram.

• Afterward, select the video you would like to cut, click ‘create,’ and you’re ready to begin.

• When the video appears on the timeline, select the video and click the ‘scissors’ icon on the left corner. This tool helps to cut your video to your preference.
• To use the scissors tool, simply go to the beginning of the video and drag the handle to where you would like the video to start. You can also do the same to the end by dragging the handle at the end to where you would prefer.

• After cutting your video, you can also utilize other editing features to enhance your video.

• Now, you’re ready to export your video. Simply click ‘share’ located at the top of the editing software and choose from the options whether you want to share directly to Instagram or save on Mac.

Which Should I Choose, Free or Paid Instagram Video Cutter?

Now that you know the best free and paid video cutters to cut Instagram videos, you’re probably wondering what the ideal option is. With so many options, you must make the right decision for your project. You need to consider several factors before you decide if a paid or free Instagram video cutter is the best option for you.

• Budget

When deciding between a paid or free Instagram cutter, one crucial factor is how much you’re willing to pay. If your budget is really low and doesn’t fit into any paid options, you can simply go for a free option. However, if the price isn’t an issue for you, going for a paid option is best because it offers you more editing features to enhance your video.

• Ease of Use

You should also consider how easy it is to use the video cutter. Some paid options are for professionals and can be challenging to understand. However, most free options offer poor performance times. The last thing Instagram users want is to devote hours to figure out where each tool is on the software. However, there are paid options with an intuitive interface that makes it easy to cut your Instagram video.

• Customer Support

You also need to consider whether customer support will be available when you need it. Some free options have no customer support to turn to. Instead, consider a video cutter that will offer helpful and responsive customer support when picking.

• Video Format Support

Before choosing a paid or free option, you need to consider if it would support the video format you prefer. You might be using different video formats, and you want to ensure you’re not limited to select options. You also want a video cutter that offers various output formats.

FAQs about Cut Video For Instagram

• How do you post long videos on Instagram without splitting? Instagram allows users to post long videos on the app, as long as 60 seconds. Alternatively, you can use the IGTV to upload long clips on Instagram without splitting.
• What is multi-capture on Instagram: This tool allows you to create and share multiple photos on your stories.
• How do I split the video into two parts for Instagram on Mac? The paid and free video cutters shared above will help you split a video into two parts for Instagram on Mac. Simply pick the option that fits your preference.
• Why can’t I split a video on iMovie? Maybe your iMovie software is experiencing a glitch; you can simply restart the software. Alternately, move the clip to the center row if you find the option greyed out. Moving the clip should help fix the issue.

Conclusion

Various tools are available to help you cut a video for Instagram on Mac. Therefore, just refer to the paid and free tools listed above whenever you need a video cutter. These video cutters are highly recommended and ensure the quality isn’t affected while cutting the video. When deciding which is the best option for you, free or paid, the factors listed will help you decide. Suppose you’re looking specifically for a video cutter that offers you all the features you need to enhance your video while providing an intuitive user interface. In that case, Wondershare Filmora is the ideal choice.

Instagram is a social media site owned by Facebook. However, its main focus is on sharing videos and photos. It also allows users to put up stories that only last 24 hours. Stories allow you to highlight some crucial aspects of your life. These stories could be made up of photos, texts, and videos. However, each story slide can only take up to 15 seconds of video.

Most times, your video would be longer than that. If you upload a video longer than the accepted 15 seconds, Instagram automatically trims it to 15 seconds. However, the resulting video might not be the parts you want to show to your audience. Maybe there’s a particular section you would like your followers to see. That’s why video cutters enter the picture.

A good video splitter to cut video for Instagram on Mac is necessary when you’re creating video content for your Instagram page. In addition, the video editing tool you choose must maintain the quality and the safety of the file. Therefore, we’ve selected the best tools to cut videos for Instagram on Mac. Next, we’ll explore these tools, highlighting their best features, cons, and how you can use them. On that note, let’s dive in.

Best Instagram Video Cutter for Mac - Filmroa Video Editor

Supported System: Windows and Mac

Splitting your Instagram video before sharing them makes it easier to highlight your best parts. If you’re wondering what the best tool to do that is, you’re in luck. Filmora Video Editor is the best video cutter for Mac for many reasons. Apart from cutting videos, it offers several editing tools to enhance your video. It provides video processing features like cropping, splitting, rotating, trimming, speed increase, and color correction. However, it also offers features for professional editing of videos.

Filmora supports all video formats, even the high-definition video formats for your editing. In addition, Wondershare Filmora offers you an intuitive and user-friendly interface compared to other video cutters out there. This makes it a fantastic choice for experts and novices alike. The steps to split your video and use other in-built features are pretty straightforward, and if you need tutorials, Wondershare Filmora makes them available.

Free Download

For Win 7 or later (64-bit)

Free Download

For macOS 10.14 or later

Steps to Cut Video for Instagram on Mac

Filmora makes it relatively easy to use its extensive features. You don’t need previous editing experience to use Wondershare Filmora. If you’re wondering how to cut video for Instagram on Mac, below are the steps to follow.

Step 1: Download Wondershare Filmore

First, you have to download the Filmora app on your Mac. You can get it on the App Store or the official website. After installation, launch Filmora to get started.

Step 2: Import Video

Once you install the app, you can import the video you would like to cut for Instagram on the app. Click ‘import media files here’ to choose a video file from your PC storage. Alternatively, you can drag and drop the Instagram video on the software’s timeline.

Step 3: Cut the Video

You can cut your video from any end you prefer. First, move the cursor where you would like to cut the video until the clip changes to the ‘I’ pointer. Then, you can move the cursor within the video length to cut to your preference.

Step 4: Split Instagram Video

You can also split the video into specific portions by dragging the slider to each endpoint and picking the scissors. Additionally, you can carry out more editing like adding transitions, sound effects, and more to beautify your video.

Step 5: Save Instagram Video

Now that the video is to your liking, hit the ‘export’ button and choose the output format you would prefer. Next, click ‘export’ to confirm your choice.

More Free Instagram Video Cutter for Mac to Cut Video For Instagram

Although Wondershare Filmore is the best option when you want to cut video for Instagram on Mac, other options are available. In this section, we’ll explore the free Instagram video cutters for Mac that you can use.

Lightworks

Supported System: Windows and Mac

Lightworks is one of the best video splitting tools you can use if you’re learning how to cut video for Instagram on Mac. It is best for both novices and professionals and allows you seamlessly cut the video to your desired part. With Lightworks software, you can easily get results.

Apart from cutting Instagram videos on Mac, there are several more editing features you can utilize to take your Insta video to the next level. It also allows you to combine several cut clips. Size isn’t an issue with Lightworks as it effortlessly handles large file sizes. It offers users all the features of a high-quality video processing video editor. The best part is that it allows you directly export your cut video to Instagram or any other social media platform you would prefer.

Pros

• It supports different audio, video, and image format
• It allows users to share projects to encourage collaborative workflow
• Easy to use by beginners and professionals
• Allows exporting of video to Instagram directly

Cons

• It doesn’t support 3D video editing
• You have to register before using the application
• No video stabilization feature

Step to Cut Video for Instagram on Mac Using Lightworks

The steps to using this software are pretty easy to follow. Below, we’ve outlined the steps to make it easier to use.

• Step 1: Download the Lightworks software on your Mac from the official software. Once you do this, install the app and launch the software to begin the video-cutting process.
• Step 2: Import the video into the software. You can do this by clicking ‘import video’ or simply dragging the clip into the timeline.

• Step 3: After uploading the clip on your timeline, you can start cutting the video to your preference. Simply slide the cursor to the point you want to cut from and press the ‘c’ key on your keyboard.

• Step 4: After cutting the part you want, erase the rest by using the deleting button.

• Step 5: Click the ‘all’ option and then choose ‘export’ from the menu that appears to save your newly-cut video. You can also export directly to Instagram to save space and time.

Avidemux

Supported System: Windows and Mac

Another free video cutter that you can use when learning how to cut video for Instagram on Mac is Avidemux. This app is simple and offers simple filtering, cutting, and encoding features. As a result, it makes it relatively easy for beginners to split, cut, and trim videos. In addition, Avidemux offers users an intuitive user interface that makes it easy to know the next step to take.

Avidemux supports the most common formats like AVI, MP4, and more. It also offers different filters to spice up your Instagram videos. You can resize your video and also color correct your video. It is not an advanced tool for professionals because it doesn’t offer advanced tools. However, if you simply want to cut video for Instagram for Mac, this free software helps you achieve that.

Pros

• It supports common video formats
• It’s easy to cut videos for Instagram using keyboard shortcuts
• Offers various filters for enhancing video
• It is free to use
• Easy for beginners to use

Cons

• It crashes sometimes
• There are limited features in the editing software

Steps to Cut Video for Instagram on Mac Using Avidemux

Avidemux has a user-friendly interface that makes it easy to cut and save your Instagram video within minutes. Below are the simple steps to cut Instagram videos you should follow.

• Step 1: Download Avidemux on your Mac and install it. After installation, launch Avidemus to begin cutting your Instagram video.
• Step 2: Next, load the file you would like to work with

• Step 3: Next, navigate to the portion of the video you would like to cut and check its ‘frame type.’ At the beginning, where you would like to cut the video from, click the ‘A’ button. It automatically records it as the start of the clip.

• Start 4: Move to where you would like the clip to end and click the ‘B’ button. This will automatically cut the Instagram video to your preference.

• Step 5: Save the video by going to file and choosing ‘save’ from the available options. Next, click ‘save video’ and name the file.

You’re now ready to use your new video on Instagram or any other video-sharing platform you would prefer.

iMovie

Supported System: Mac

Apple first released this software in 1999, but it has continually updated it to offer more features to users. IMovie is available on all iOS devices, including your MacBook. Due to the frequent upgrades, this software makes editing relatively easy for beginners. The user interface is user-friendly, and it is entirely free to use. It is also an excellent choice for cutting your Instagram videos.

One of the reasons Mac users love this app is that there’s no need for installation and downloading. There are different effects available to enhance your video. You can also use ready-made templates on the software that offers popular music and stunning graphics. In addition, you can also add transitions, change speed, and many more with this software.

Pros

• It puts your content in different media libraries to help you stay organized
• It offers access to various video and audio filters
• It provides a stability feature that’s not available with many Instagram video cutting tools
• It allows you to share directly on Instagram
• It is easy for beginners to use

Cons

• It lacks some useful controls
• It doesn’t allow tagging when you share directly to Instagram
• It only supports two video tracks

Steps to Cut Video for Instagram on Mac Using IMovie

If you want to cut your video for Instagram using IMovie, below are the steps you need to follow.

• Step 1: Open iMovie on your Macbook to get started
• Step 2: Now, create a new project and name the project with a name you prefer

• Step 3: Import your video to IMovie by granting the software access to your computer’s video library.

• Step 4: Start cutting out any part you don’t want; you can also trim the video in-between if there are parts within the clip you don’t want.

• Step 5: You can add filters, transitions, or any other effect you would like to enhance your video.

• Step 6: Finally, you can save your file on your Mac or upload it directly to Instagram.

More Paid Instagram Video Cutter for Mac to Cut Video For Instagram

Now that you know the top three free video cutters for Instagram on Mac, this section explores the best paid Instagram video cutter you can use to cut videos for Instagram on Mac. Without further ado, let’s take a look.

Movavi Video Editor

Supported System: Windows and Mac

This video editor is relatively easy to use and powerful. It offers many features that go beyond cutting video for Instagram. You can also utilize this video editing software to enhance your video and make it look professional. Movavi offers transitions, filters, titles, and many more features for your videos. It is easy for both novices and professionals to use this platform.

Movavi Video Editor supports all types of video formats for easy editing. It also allows you to set your video to full HD and 4K resolution so that the images are clean and clear. You can also convert to a new format without compromising the quality of your video. In addition, Movavi offers you a trial period you can use to check out the software to ensure it is the ideal option for you. With Movavi, you can also share directly to Instagram if you’re looking to save space on Mac.

Ros

• It allows you to cut videos and export them quickly
• It offers several other features to enhance your videos
• It supports all video formats
• It enables you to convert video to the new format without compromising the quality
• It is ideal for beginners and experts

Cons

• Subscription fees are pretty high
• Some of the settings can be quite complex for beginners

Steps to Cut Video for Instagram on Mac Using Movavi Video Editor

If you would like to try Movavi video editor but don’t know how to go about it, the steps below make it relatively easy.

• Firstly, Install Movavi Video Editor on your Mac and install the app following the instructions. After installation, launch the app to begin.
• Next, choose the video file you would like to cut by clicking ‘add files’ and selecting your media library.

• It will appear on the ‘media bin,’ and you’ll have to drag it to the timeline.
• Now, you can start cutting the video for Instagram. Click on the video and move the market to the point in the video you would like to cut. Next, click the split button.

• You can easily remove the unwanted segments by clicking delete after selecting it.

• After cutting your video, you can choose the output format you prefer and then click ‘export.’ Choose the folder on your Mac you would like to save to and click ‘start’ to begin the saving process.

Final Cut Pro

Supported System: Mac

Next on our list, we have Final Cut Pro, an excellent video cutter for Mac. It is software developed by Apple for professional video editing. This app is primarily for MacOS users, and it offers several cutting-edge editing features to ensure a smooth and high-resolution video. It supports different video formats and allows you to enhance audio, add effects, trim, and carry out 360-degree video editing if you want to improve your video.

This tool doesn’t offer a monthly subscription. Instead, users can simply make a one-time payment and have lifetime access to this editing tool. It is not an excellent choice for beginners as its advanced features and interface can be pretty complicated. However, if you want to give this video cutter ago, we’ll provide the steps to cut the video for Instagram below.

Pros

• It supports 360-video editing
• Performance is relatively fast and ensures an easy video-cutting process
• It supports different video formats
• It offers various editing tools to enhance your video for Instagram

Cons

• It isn’t ideal for beginners
• One-time payment is relatively high
• The interface can be quite confusing

Steps to Cut Video for Instagram on Mac Using Final Cut Pro

If you want to cut video for Instagram in Final Cut Pro, the blade tool is the best option. However, it can be pretty confusing to use Final Cut Pro if you’ve never used the software before. Follow the steps below to cut Instagram video using Final Cut Pro.

• First, you have to download the app; you can download it on the App Store or the official website.
• Next, install the video cutter on your Mac and launch it to begin cutting Instagram videos.
• Import the video you would like to cut by visiting the ‘file’ type and choosing ‘import.’ Next, choose media and select the video from the media library. Alternatively, you can simply press Command + I on your Mac keyboard to go straight to your PC storage.

• Next, move the imported clip to the timeline to begin the cutting process.
• Select the Tools menu and choose ‘Blade’ from the dropdown menu. You can also press the B key on your keyword to select this tool.

• Now, you’re ready to start cutting the video file. Move the selected blade tool to the frame you would like to cut from the clip and click.

• Next, move to where you would like the cut to the end and click again.

• That’s all you have to do. Once you cut the clip and you’re satisfied with your result, simply save your clip by hitting the ‘export’ button and choosing the location you prefer and your preferred output format.

Adobe Premiere Rush

Supported System: Windows and Mac

Premier Rush was designed for social media videos and to help vloggers make the most of their videos. Although it started as a mobile-only app, it now has a desktop option for Mac and Windows. The idea behind Rush is an editing tool that helps you edit your video and share it to your preferred social media platform fast. This editing tool offers a simple user interface, and the workflow is seamless to ensure speedy performance.

As long as you want a video cutter created for cutting video for Instagram on Mac, this software delivers. It offers different editing features to enhance your video. You can link your Instagram account and upload directly to the platform. It also allows you to save all edited video files on Cloud to save space on your MacBook.

Pros

• It allows you to transfer videos from Adobe Premiere Pro directly for editing
• Allows you to link your social media accounts for direct uploads
• It offers transitions, filters, and more editing tools to enhance your Instagram video
• You can save directly to the Cloud to save space and ensure easy access
• It is an excellent option for beginners

Cons

• You can’t change the output format
• It doesn’t offer ample audio tools

Steps to Cut Video for Instagram on Mac Using Adobe Premiere Rush

This section will cover all the crucial steps to get the most from Adobe Premier Rush. Keep reading to learn how to cut video for Instagram on Mac using Adobe Rush.

• Firstly, download and install the app on your Mac. Launch the software after installation to start editing
• Now, create a new project on the app and import the video you would like to cut for Instagram.

• Afterward, select the video you would like to cut, click ‘create,’ and you’re ready to begin.

• When the video appears on the timeline, select the video and click the ‘scissors’ icon on the left corner. This tool helps to cut your video to your preference.
• To use the scissors tool, simply go to the beginning of the video and drag the handle to where you would like the video to start. You can also do the same to the end by dragging the handle at the end to where you would prefer.

• After cutting your video, you can also utilize other editing features to enhance your video.

• Now, you’re ready to export your video. Simply click ‘share’ located at the top of the editing software and choose from the options whether you want to share directly to Instagram or save on Mac.

Which Should I Choose, Free or Paid Instagram Video Cutter?

Now that you know the best free and paid video cutters to cut Instagram videos, you’re probably wondering what the ideal option is. With so many options, you must make the right decision for your project. You need to consider several factors before you decide if a paid or free Instagram video cutter is the best option for you.

• Budget

When deciding between a paid or free Instagram cutter, one crucial factor is how much you’re willing to pay. If your budget is really low and doesn’t fit into any paid options, you can simply go for a free option. However, if the price isn’t an issue for you, going for a paid option is best because it offers you more editing features to enhance your video.

• Ease of Use

You should also consider how easy it is to use the video cutter. Some paid options are for professionals and can be challenging to understand. However, most free options offer poor performance times. The last thing Instagram users want is to devote hours to figure out where each tool is on the software. However, there are paid options with an intuitive interface that makes it easy to cut your Instagram video.

• Customer Support

You also need to consider whether customer support will be available when you need it. Some free options have no customer support to turn to. Instead, consider a video cutter that will offer helpful and responsive customer support when picking.

• Video Format Support

Before choosing a paid or free option, you need to consider if it would support the video format you prefer. You might be using different video formats, and you want to ensure you’re not limited to select options. You also want a video cutter that offers various output formats.

FAQs about Cut Video For Instagram

• How do you post long videos on Instagram without splitting? Instagram allows users to post long videos on the app, as long as 60 seconds. Alternatively, you can use the IGTV to upload long clips on Instagram without splitting.
• What is multi-capture on Instagram: This tool allows you to create and share multiple photos on your stories.
• How do I split the video into two parts for Instagram on Mac? The paid and free video cutters shared above will help you split a video into two parts for Instagram on Mac. Simply pick the option that fits your preference.
• Why can’t I split a video on iMovie? Maybe your iMovie software is experiencing a glitch; you can simply restart the software. Alternately, move the clip to the center row if you find the option greyed out. Moving the clip should help fix the issue.

Conclusion

Various tools are available to help you cut a video for Instagram on Mac. Therefore, just refer to the paid and free tools listed above whenever you need a video cutter. These video cutters are highly recommended and ensure the quality isn’t affected while cutting the video. When deciding which is the best option for you, free or paid, the factors listed will help you decide. Suppose you’re looking specifically for a video cutter that offers you all the features you need to enhance your video while providing an intuitive user interface. In that case, Wondershare Filmora is the ideal choice.

Instagram is a social media site owned by Facebook. However, its main focus is on sharing videos and photos. It also allows users to put up stories that only last 24 hours. Stories allow you to highlight some crucial aspects of your life. These stories could be made up of photos, texts, and videos. However, each story slide can only take up to 15 seconds of video.

Most times, your video would be longer than that. If you upload a video longer than the accepted 15 seconds, Instagram automatically trims it to 15 seconds. However, the resulting video might not be the parts you want to show to your audience. Maybe there’s a particular section you would like your followers to see. That’s why video cutters enter the picture.

A good video splitter to cut video for Instagram on Mac is necessary when you’re creating video content for your Instagram page. In addition, the video editing tool you choose must maintain the quality and the safety of the file. Therefore, we’ve selected the best tools to cut videos for Instagram on Mac. Next, we’ll explore these tools, highlighting their best features, cons, and how you can use them. On that note, let’s dive in.

Best Instagram Video Cutter for Mac - Filmroa Video Editor

Supported System: Windows and Mac

Splitting your Instagram video before sharing them makes it easier to highlight your best parts. If you’re wondering what the best tool to do that is, you’re in luck. Filmora Video Editor is the best video cutter for Mac for many reasons. Apart from cutting videos, it offers several editing tools to enhance your video. It provides video processing features like cropping, splitting, rotating, trimming, speed increase, and color correction. However, it also offers features for professional editing of videos.

Filmora supports all video formats, even the high-definition video formats for your editing. In addition, Wondershare Filmora offers you an intuitive and user-friendly interface compared to other video cutters out there. This makes it a fantastic choice for experts and novices alike. The steps to split your video and use other in-built features are pretty straightforward, and if you need tutorials, Wondershare Filmora makes them available.

Free Download

For Win 7 or later (64-bit)

Free Download

For macOS 10.14 or later

Steps to Cut Video for Instagram on Mac

Filmora makes it relatively easy to use its extensive features. You don’t need previous editing experience to use Wondershare Filmora. If you’re wondering how to cut video for Instagram on Mac, below are the steps to follow.

Step 1: Download Wondershare Filmore

First, you have to download the Filmora app on your Mac. You can get it on the App Store or the official website. After installation, launch Filmora to get started.

Step 2: Import Video

Once you install the app, you can import the video you would like to cut for Instagram on the app. Click ‘import media files here’ to choose a video file from your PC storage. Alternatively, you can drag and drop the Instagram video on the software’s timeline.

Step 3: Cut the Video

You can cut your video from any end you prefer. First, move the cursor where you would like to cut the video until the clip changes to the ‘I’ pointer. Then, you can move the cursor within the video length to cut to your preference.

Step 4: Split Instagram Video

You can also split the video into specific portions by dragging the slider to each endpoint and picking the scissors. Additionally, you can carry out more editing like adding transitions, sound effects, and more to beautify your video.

Step 5: Save Instagram Video

Now that the video is to your liking, hit the ‘export’ button and choose the output format you would prefer. Next, click ‘export’ to confirm your choice.

More Free Instagram Video Cutter for Mac to Cut Video For Instagram

Although Wondershare Filmore is the best option when you want to cut video for Instagram on Mac, other options are available. In this section, we’ll explore the free Instagram video cutters for Mac that you can use.

Lightworks

Supported System: Windows and Mac

Lightworks is one of the best video splitting tools you can use if you’re learning how to cut video for Instagram on Mac. It is best for both novices and professionals and allows you seamlessly cut the video to your desired part. With Lightworks software, you can easily get results.

Apart from cutting Instagram videos on Mac, there are several more editing features you can utilize to take your Insta video to the next level. It also allows you to combine several cut clips. Size isn’t an issue with Lightworks as it effortlessly handles large file sizes. It offers users all the features of a high-quality video processing video editor. The best part is that it allows you directly export your cut video to Instagram or any other social media platform you would prefer.

Pros

• It supports different audio, video, and image format
• It allows users to share projects to encourage collaborative workflow
• Easy to use by beginners and professionals
• Allows exporting of video to Instagram directly

Cons

• It doesn’t support 3D video editing
• You have to register before using the application
• No video stabilization feature

Step to Cut Video for Instagram on Mac Using Lightworks

The steps to using this software are pretty easy to follow. Below, we’ve outlined the steps to make it easier to use.

• Step 1: Download the Lightworks software on your Mac from the official software. Once you do this, install the app and launch the software to begin the video-cutting process.
• Step 2: Import the video into the software. You can do this by clicking ‘import video’ or simply dragging the clip into the timeline.

• Step 3: After uploading the clip on your timeline, you can start cutting the video to your preference. Simply slide the cursor to the point you want to cut from and press the ‘c’ key on your keyboard.

• Step 4: After cutting the part you want, erase the rest by using the deleting button.

• Step 5: Click the ‘all’ option and then choose ‘export’ from the menu that appears to save your newly-cut video. You can also export directly to Instagram to save space and time.

Avidemux

Supported System: Windows and Mac

Another free video cutter that you can use when learning how to cut video for Instagram on Mac is Avidemux. This app is simple and offers simple filtering, cutting, and encoding features. As a result, it makes it relatively easy for beginners to split, cut, and trim videos. In addition, Avidemux offers users an intuitive user interface that makes it easy to know the next step to take.

Avidemux supports the most common formats like AVI, MP4, and more. It also offers different filters to spice up your Instagram videos. You can resize your video and also color correct your video. It is not an advanced tool for professionals because it doesn’t offer advanced tools. However, if you simply want to cut video for Instagram for Mac, this free software helps you achieve that.

Pros

• It supports common video formats
• It’s easy to cut videos for Instagram using keyboard shortcuts
• Offers various filters for enhancing video
• It is free to use
• Easy for beginners to use

Cons

• It crashes sometimes
• There are limited features in the editing software

Steps to Cut Video for Instagram on Mac Using Avidemux

Avidemux has a user-friendly interface that makes it easy to cut and save your Instagram video within minutes. Below are the simple steps to cut Instagram videos you should follow.

• Step 1: Download Avidemux on your Mac and install it. After installation, launch Avidemus to begin cutting your Instagram video.
• Step 2: Next, load the file you would like to work with

• Step 3: Next, navigate to the portion of the video you would like to cut and check its ‘frame type.’ At the beginning, where you would like to cut the video from, click the ‘A’ button. It automatically records it as the start of the clip.

• Start 4: Move to where you would like the clip to end and click the ‘B’ button. This will automatically cut the Instagram video to your preference.

• Step 5: Save the video by going to file and choosing ‘save’ from the available options. Next, click ‘save video’ and name the file.

You’re now ready to use your new video on Instagram or any other video-sharing platform you would prefer.

iMovie

Supported System: Mac

Apple first released this software in 1999, but it has continually updated it to offer more features to users. IMovie is available on all iOS devices, including your MacBook. Due to the frequent upgrades, this software makes editing relatively easy for beginners. The user interface is user-friendly, and it is entirely free to use. It is also an excellent choice for cutting your Instagram videos.

One of the reasons Mac users love this app is that there’s no need for installation and downloading. There are different effects available to enhance your video. You can also use ready-made templates on the software that offers popular music and stunning graphics. In addition, you can also add transitions, change speed, and many more with this software.

Pros

• It puts your content in different media libraries to help you stay organized
• It offers access to various video and audio filters
• It provides a stability feature that’s not available with many Instagram video cutting tools
• It allows you to share directly on Instagram
• It is easy for beginners to use

Cons

• It lacks some useful controls
• It doesn’t allow tagging when you share directly to Instagram
• It only supports two video tracks

Steps to Cut Video for Instagram on Mac Using IMovie

If you want to cut your video for Instagram using IMovie, below are the steps you need to follow.

• Step 1: Open iMovie on your Macbook to get started
• Step 2: Now, create a new project and name the project with a name you prefer

• Step 3: Import your video to IMovie by granting the software access to your computer’s video library.

• Step 4: Start cutting out any part you don’t want; you can also trim the video in-between if there are parts within the clip you don’t want.

• Step 5: You can add filters, transitions, or any other effect you would like to enhance your video.

• Step 6: Finally, you can save your file on your Mac or upload it directly to Instagram.

More Paid Instagram Video Cutter for Mac to Cut Video For Instagram

Now that you know the top three free video cutters for Instagram on Mac, this section explores the best paid Instagram video cutter you can use to cut videos for Instagram on Mac. Without further ado, let’s take a look.

Movavi Video Editor

Supported System: Windows and Mac

This video editor is relatively easy to use and powerful. It offers many features that go beyond cutting video for Instagram. You can also utilize this video editing software to enhance your video and make it look professional. Movavi offers transitions, filters, titles, and many more features for your videos. It is easy for both novices and professionals to use this platform.

Movavi Video Editor supports all types of video formats for easy editing. It also allows you to set your video to full HD and 4K resolution so that the images are clean and clear. You can also convert to a new format without compromising the quality of your video. In addition, Movavi offers you a trial period you can use to check out the software to ensure it is the ideal option for you. With Movavi, you can also share directly to Instagram if you’re looking to save space on Mac.

Ros

• It allows you to cut videos and export them quickly
• It offers several other features to enhance your videos
• It supports all video formats
• It enables you to convert video to the new format without compromising the quality
• It is ideal for beginners and experts

Cons

• Subscription fees are pretty high
• Some of the settings can be quite complex for beginners

Steps to Cut Video for Instagram on Mac Using Movavi Video Editor

If you would like to try Movavi video editor but don’t know how to go about it, the steps below make it relatively easy.

• Firstly, Install Movavi Video Editor on your Mac and install the app following the instructions. After installation, launch the app to begin.
• Next, choose the video file you would like to cut by clicking ‘add files’ and selecting your media library.

• It will appear on the ‘media bin,’ and you’ll have to drag it to the timeline.
• Now, you can start cutting the video for Instagram. Click on the video and move the market to the point in the video you would like to cut. Next, click the split button.

• You can easily remove the unwanted segments by clicking delete after selecting it.

• After cutting your video, you can choose the output format you prefer and then click ‘export.’ Choose the folder on your Mac you would like to save to and click ‘start’ to begin the saving process.

Final Cut Pro

Supported System: Mac

Next on our list, we have Final Cut Pro, an excellent video cutter for Mac. It is software developed by Apple for professional video editing. This app is primarily for MacOS users, and it offers several cutting-edge editing features to ensure a smooth and high-resolution video. It supports different video formats and allows you to enhance audio, add effects, trim, and carry out 360-degree video editing if you want to improve your video.

This tool doesn’t offer a monthly subscription. Instead, users can simply make a one-time payment and have lifetime access to this editing tool. It is not an excellent choice for beginners as its advanced features and interface can be pretty complicated. However, if you want to give this video cutter ago, we’ll provide the steps to cut the video for Instagram below.

Pros

• It supports 360-video editing
• Performance is relatively fast and ensures an easy video-cutting process
• It supports different video formats
• It offers various editing tools to enhance your video for Instagram

Cons

• It isn’t ideal for beginners
• One-time payment is relatively high
• The interface can be quite confusing

Steps to Cut Video for Instagram on Mac Using Final Cut Pro

If you want to cut video for Instagram in Final Cut Pro, the blade tool is the best option. However, it can be pretty confusing to use Final Cut Pro if you’ve never used the software before. Follow the steps below to cut Instagram video using Final Cut Pro.

• First, you have to download the app; you can download it on the App Store or the official website.
• Next, install the video cutter on your Mac and launch it to begin cutting Instagram videos.
• Import the video you would like to cut by visiting the ‘file’ type and choosing ‘import.’ Next, choose media and select the video from the media library. Alternatively, you can simply press Command + I on your Mac keyboard to go straight to your PC storage.

• Next, move the imported clip to the timeline to begin the cutting process.
• Select the Tools menu and choose ‘Blade’ from the dropdown menu. You can also press the B key on your keyword to select this tool.

• Now, you’re ready to start cutting the video file. Move the selected blade tool to the frame you would like to cut from the clip and click.

• Next, move to where you would like the cut to the end and click again.

• That’s all you have to do. Once you cut the clip and you’re satisfied with your result, simply save your clip by hitting the ‘export’ button and choosing the location you prefer and your preferred output format.

Adobe Premiere Rush

Supported System: Windows and Mac

Premier Rush was designed for social media videos and to help vloggers make the most of their videos. Although it started as a mobile-only app, it now has a desktop option for Mac and Windows. The idea behind Rush is an editing tool that helps you edit your video and share it to your preferred social media platform fast. This editing tool offers a simple user interface, and the workflow is seamless to ensure speedy performance.

As long as you want a video cutter created for cutting video for Instagram on Mac, this software delivers. It offers different editing features to enhance your video. You can link your Instagram account and upload directly to the platform. It also allows you to save all edited video files on Cloud to save space on your MacBook.

Pros

• It allows you to transfer videos from Adobe Premiere Pro directly for editing
• Allows you to link your social media accounts for direct uploads
• It offers transitions, filters, and more editing tools to enhance your Instagram video
• You can save directly to the Cloud to save space and ensure easy access
• It is an excellent option for beginners

Cons

• You can’t change the output format
• It doesn’t offer ample audio tools

Steps to Cut Video for Instagram on Mac Using Adobe Premiere Rush

This section will cover all the crucial steps to get the most from Adobe Premier Rush. Keep reading to learn how to cut video for Instagram on Mac using Adobe Rush.

• Firstly, download and install the app on your Mac. Launch the software after installation to start editing
• Now, create a new project on the app and import the video you would like to cut for Instagram.

• Afterward, select the video you would like to cut, click ‘create,’ and you’re ready to begin.

• When the video appears on the timeline, select the video and click the ‘scissors’ icon on the left corner. This tool helps to cut your video to your preference.
• To use the scissors tool, simply go to the beginning of the video and drag the handle to where you would like the video to start. You can also do the same to the end by dragging the handle at the end to where you would prefer.

• After cutting your video, you can also utilize other editing features to enhance your video.

• Now, you’re ready to export your video. Simply click ‘share’ located at the top of the editing software and choose from the options whether you want to share directly to Instagram or save on Mac.

Which Should I Choose, Free or Paid Instagram Video Cutter?

Now that you know the best free and paid video cutters to cut Instagram videos, you’re probably wondering what the ideal option is. With so many options, you must make the right decision for your project. You need to consider several factors before you decide if a paid or free Instagram video cutter is the best option for you.

• Budget

When deciding between a paid or free Instagram cutter, one crucial factor is how much you’re willing to pay. If your budget is really low and doesn’t fit into any paid options, you can simply go for a free option. However, if the price isn’t an issue for you, going for a paid option is best because it offers you more editing features to enhance your video.

• Ease of Use

You should also consider how easy it is to use the video cutter. Some paid options are for professionals and can be challenging to understand. However, most free options offer poor performance times. The last thing Instagram users want is to devote hours to figure out where each tool is on the software. However, there are paid options with an intuitive interface that makes it easy to cut your Instagram video.

• Customer Support

You also need to consider whether customer support will be available when you need it. Some free options have no customer support to turn to. Instead, consider a video cutter that will offer helpful and responsive customer support when picking.

• Video Format Support

Before choosing a paid or free option, you need to consider if it would support the video format you prefer. You might be using different video formats, and you want to ensure you’re not limited to select options. You also want a video cutter that offers various output formats.

FAQs about Cut Video For Instagram

• How do you post long videos on Instagram without splitting? Instagram allows users to post long videos on the app, as long as 60 seconds. Alternatively, you can use the IGTV to upload long clips on Instagram without splitting.
• What is multi-capture on Instagram: This tool allows you to create and share multiple photos on your stories.
• How do I split the video into two parts for Instagram on Mac? The paid and free video cutters shared above will help you split a video into two parts for Instagram on Mac. Simply pick the option that fits your preference.
• Why can’t I split a video on iMovie? Maybe your iMovie software is experiencing a glitch; you can simply restart the software. Alternately, move the clip to the center row if you find the option greyed out. Moving the clip should help fix the issue.

Conclusion

Various tools are available to help you cut a video for Instagram on Mac. Therefore, just refer to the paid and free tools listed above whenever you need a video cutter. These video cutters are highly recommended and ensure the quality isn’t affected while cutting the video. When deciding which is the best option for you, free or paid, the factors listed will help you decide. Suppose you’re looking specifically for a video cutter that offers you all the features you need to enhance your video while providing an intuitive user interface. In that case, Wondershare Filmora is the ideal choice.

Best Free LUTs to Use

Photo and video editing has always been an important aspect of creative work. However, the availability of new tools and software has transformed how editing is done. Today, you can choose different editing software from personal to professional usage. These tools support multiple add-ons and plugins to make editing easier and more creative.

One of the most recent additions to the editing toolbox is LUTs (Lookup Tables). LUTs are pre-made color grading presets that allow you to adjust the colors and tones. The integration of LUTs has made editing easy and gives you so much to explore with different presets. This overview of the best free LUTs can help you to choose the best ones.

Part 1: What Are LUTs?

LUTs, or Lookup Tables, are a preset used in digital image and video editing software. These are used to adjust the color and tone of your images and videos. They work by using a pre-defined table of color values to map the colors in your content to new colors. It is like having a set of filters that you can apply to your content to achieve a specific look or feel.

Moreover, you can download free LUTs to get different effects in your content. There are various LUTs available, each with its own unique characteristics and effects. It provides you with consistent results with different styles.

Empower your videos with a new mood using different LUTs. Filmora now offers 100+ top-quality 3D LUTs cover a broad range of scenarios. Transform your videos with Filmora’s powerful 3D LUTs.

Apply LUT on Videos Apply LUT on Videos Learn More

Try It Free >>

Part 2: Best Cinematic LUTs to Use in 2024

If you want to give your media content a cinematic look, use cinematic LUTs. There are many cinematic-looking paid and free LUTs that you can choose from, out of which some are discussed below:

1. Teal and Orange

The Teal and Orange LUT is a popular choice among content creators. It can enhance the colors in your images and videos to give them a cinematic look. This LUT works by highlighting teal and orange colors, often found in cinematic productions. Moreover, this LUT can also help to enhance skin tones and make them look more vibrant and natural.

2. Cinematic LUTs Pack 2023

If you want to add a cinematic look to photos, consider using the Cinematic LUTs Pack 2023. This pack contains many different LUTs, each designed to create a unique cinematic look. It offers different options like Dark Noir, Light Cinematic, Red Pop, and more. Cinematic LUTs highlight certain colors to give your content a cinematic feel.

3. Custom Stylized LUTs

In addition to the standard LUTs, there are also custom-stylized LUTs for cinematic-looking media. These custom LUTs come in packs with many different options. For instance, the OrangeAndBlue LUT highlights the orange and blue color, making it look more professional. These photo and video LUTs allow you to achieve a specific cinematic mood or tone in your content.

4. Vintage Vibe

Vintage Vibe is a popular LUT that can give your digital content a cinematic look with a vintage twist. This LUT adds a colorful film look to your photos and videos to make them look great. Using Vintage Vibe can help you achieve a professional-looking final product. The Vintage Vibe of this LUT can make digital files feel like they were taken with an older camera.

5. Sandstorm

If you want to add a cinematic look to your photos and videos, consider using the Sandstorm LUT. This preset is designed to enhance the gold or sand colors in your content. It creates a warm and inviting atmosphere by highlighting specific details in your content. By adding this LUT to your digital media files, you can give them a professional cinematic look.

6. Cinematic

Cinematic LUT is perfect for digital media files to have a cinematic look. It gives your content a bit of a rusty look by fading and highlighting certain colors. This LUT is known for providing one of the best cinematic-looking color grading options. It is also available in both CUBE and 3DL versions, making it easy to integrate into editing software.

7. Free Cinematic LUTs Pack

The Free Cinematic LUTs Pack can add a cinematic look to your digital media files. You can transform the color and shading of your images and videos to give them a movie-like feel. Moreover, this free LUT pack gives your content a dramatic effect. With this LUT pack, you can take your digital media files to the next level and create professional-looking content.

8. 15 Cinematic LUTs for free

This pack is a great option if you want to download free LUTs. This pack contains a range of LUTs that can give your content a dramatic, professional-looking color grading. With 15 different options, this pack offers a variety of cinematic looks. This pack will enhance the colors and tones in your photos and videos, giving them a more cinematic feel.

9. Cinematic LUTs PRO LEVEL

Cinematic LUTs PRO LEVEL is a pack of LUTs designed to add a cinematic look to your edits. You can choose the desired look from the pack and apply it to your media files. This pack provides one of the best cinematic and professional looks with its shading and color effects. By using this pack, you can add a professional-looking cinematic feel to your digital content.

10. 20 FREE Travel LUTs for Cinematic Looks

Add a cinematic touch to your travel videos and photos by using this 20 FREE Travel LUTs pack. This pack includes 20 different LUTs, and each LUT in the pack is designed to add a different type of cinematic look. The LUTs in the pack darken the shadows and add golden warmth to your content. Similarly, this pack will enhance your travel footage and create a more cinematic look.

Part 3: Best Vintage LUTs to Use in 2024

With so many options to make your photos and videos more unique, vintage LUTs are a good option too. One of the best LUTs packs is discussed here for an informed selection.

1. Color Grading Central

With this pack, you can add a vintage look to your photos and videos. The Color Grading Central LUT pack contains 7 free LUTs that you can use to give your content a unique look. These LUTs are designed to add a grainy and faded effect, giving your files a vintage vibe. Additionally, they can add a muddy or burned effect to your media files, giving them an artistic look.

2. SmallHD

SmallHD is a LUT pack that provides a set of seven free LUTs to give your images and videos a vintage look. These LUTs can add grains, faded colors, and warm tones to your content, giving them an old and retro feel. The pack also adds an intense contrast and desaturated effect to your media files. With the SmallHD LUT pack, you can effortlessly add a vintage touch to your files.

3. KODACHROME – K-Tone LUT

Check out the Free Vintage LUT pack by Frank Glencairn to give your media files a vintage feel. It highlights red, blue, and yellow tones to give a vintage look. Moreover, it even adds warmth and contrast to your digital files making it a classic version of Hollywood movies. Additionally, this LUT pack will give your content a nostalgic feel by highlighting the greens of the summer.

4. Cineplus Perfekta LUT

Cineplus Perfekta LUT is a LUT pack that is designed to give your images and videos a vintage look. It uses an infrared foliage effect to create a look that resembles classic Hollywood movies. By enhancing green and brown colors, this LUTs video and photo pack gives your content a retro feel to your files. Besides this, you can give your files a unique vintage look that will make them look different.

5. Vintage LUTs

Vintage LUTs is a pack of 86 retro-looking LUTs that can give your files a classic look. These LUTs highlight the brown color and sharpen the contrast to produce a vintage look. You can create a unique and distinctive style by applying these LUTs to your photos and videos. In addition to the classic vintage look, the faded color and warm LUTs can also add a nostalgic touch to your files.

6. Vintage

Vintage is a popular LUT that can be used to give your digital media a classic and nostalgic feel. It highlights your content’s orange and green colors, giving it an old film look. With Vintage LUT, you can give your photos and videos a timeless look that is perfect for a variety of projects. This LUT is a great choice for those who want to create a vintage aesthetic in their content.

7. Dark Brown

Dark Brown is a popular LUT that can give your digital media a classic Hollywood movie feel. This LUT highlights the dark brown color and fades into the other colors. This color grading creates a burned and faded effect that looks more vintage and classic. This free LUT pack can transform your digital files into something that looks like it was shot on film decades ago.

8. B&W

B&W, which is a classic LUT, has the ability to transform your photos and videos into a black-and-white version. This effect creates a timeless, vintage look that can add a touch of nostalgia to your content. The LUT works by changing every color in your image or video into an old, classic black-and-white shade. Overall, B&W is a good classic LUT that can add an old touch to your content.

9. Vintage LUTs by Shmelevideo

Vintage LUTs by Shmelevideo is a popular classic LUT that creates a faded and burned effect in your photos and videos. This LUT is perfect for those looking to achieve a vintage look in their content. The color correction LUTs highlight the muddiness and increase the contrast to your files. Furthermore, this pack also adds warmth to your photos and videos to give a retro look.

10. Vintage LUTs by Creators Studio

Vintage LUTs by Creators Studio is a pack of over 20 LUTs that can help you achieve a vintage look to your content. These LUTs offer different color correction options that give your content the feel of being taken with an old Kodak camera. Besides this, they add grains to your photos and videos, giving them a more classical look. Vintage LUTs are a great option for retro-style color correction.

Empower your videos with a new mood using different LUTs. Filmora now offers 100+ top-quality 3D LUTs cover a broad range of scenarios. Transform your videos with Filmora’s powerful 3D LUTs.

Apply LUT on Videos Apply LUT on Videos Learn More

Try It Free >>

Part 4: Best Moody LUTs to Use in 2024

Do you want LUTs that go with your mood? Here are some of the most popular moody LUTs color grading packs you can download and use.

1. 20 Dark Moody LUTs Pack

The 20 Dark Moody LUTs Pack is a collection of over 20 Moody LUTs that improve the colors of your files. These LUTs offer a variety of color corrections that can sync with your mood. With these LUTs, you can create a dark and moody atmosphere for your photos and videos. This pack can help you achieve the perfect look for your content, from soft dark shades to sharper dark colors.

2. Dark Moody Elite LUTs Pack

You can add a dramatic and moody look to your photos and videos with the Dark Moody Elite LUTs Pack. This pack includes over 16 LUTs, each with a different dark and moody style. When applied to your content, these LUTs can help highlight dark colors. Additionally, it adds a professional-looking touch and cinematic feel to your photos and videos.

3. 15 Dark Moody LUTs

Dark Moody LUTs is a pack of over 15 LUTs designed for color correction in photo and video editing. This pack includes a variety of dark and moody LUTs that can give your media a dramatic look. It highlights the orange and blue tones to create a moody look. Moreover, these LUTs can also darken the highlights and shadows to add depth and emotion to your files.

4. Dark and Moody LUT

Dark and Moody LUT is a pack of 3 professional LUTs that can give your photos and videos a moodier and more dramatic feel. These LUTs work by underexposing and fading the colors, which can create a sense of nostalgia for your content. By using these LUTs, you can give your content the look and feel of expired and old film stocks. Moreover, it highlights teal and orange to add depth to your content.

5. Dark and Moody Cinematic 3D LUTs

Dark and Moody Cinematic 3D LUTs is a pack of over 8 LUTs that add a dark and dramatic feel to your media files. This LUT pack fades the dark colors, underexposes the shadows, and darkens the highlights. Using this LUTs pack can help you achieve an intense and cinematic look for your content. You can add emotion and mood to your videos and photos using this pack.

Part 5: Try Wondershare Filmora for Accessing the Best Free LUTs

If you want to access high-quality LUTs for your photo and video editing projects, you might want to try Wondershare Filmora . This software offers over 200 free LUTs that you can use for your digital content. Additionally, you’ll have access to the best free LUTs you can use to achieve different effects and styles. Whether you’re going for a vintage look or a cinematic feel, you’re sure to find the right LUT to suit your needs.

Furthermore, with more updates, you can look forward to even more professional-looking free LUTs to download. Furthermore, another amazing feature offered by Filmora is silence detection. This feature analyzes your video and automatically removes awkward silences and pauses in the video. It is evident that Wondershare Filmora makes your video editing experience worth a while.

Conclusion

In conclusion, LUTs are a powerful tool for adding a creative touch to your photo and video editing projects. When it comes to finding the best LUT packs, Wondershare Filmora is a great option. With its growing library of free LUTs and presets, you can create amazing digital content. With these professional LUTs for color correction, you can make unique and fantastic media files.

Add LUTs on Video For Win 7 or later(64-bit)

Add LUTs on Video For macOS 10.14 or later

Try It Free >>

Apply LUT on Videos Apply LUT on Videos Learn More

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Part 2: Best Cinematic LUTs to Use in 2024

If you want to give your media content a cinematic look, use cinematic LUTs. There are many cinematic-looking paid and free LUTs that you can choose from, out of which some are discussed below:

1. Teal and Orange

The Teal and Orange LUT is a popular choice among content creators. It can enhance the colors in your images and videos to give them a cinematic look. This LUT works by highlighting teal and orange colors, often found in cinematic productions. Moreover, this LUT can also help to enhance skin tones and make them look more vibrant and natural.

2. Cinematic LUTs Pack 2023

If you want to add a cinematic look to photos, consider using the Cinematic LUTs Pack 2023. This pack contains many different LUTs, each designed to create a unique cinematic look. It offers different options like Dark Noir, Light Cinematic, Red Pop, and more. Cinematic LUTs highlight certain colors to give your content a cinematic feel.

3. Custom Stylized LUTs

In addition to the standard LUTs, there are also custom-stylized LUTs for cinematic-looking media. These custom LUTs come in packs with many different options. For instance, the OrangeAndBlue LUT highlights the orange and blue color, making it look more professional. These photo and video LUTs allow you to achieve a specific cinematic mood or tone in your content.

4. Vintage Vibe

Vintage Vibe is a popular LUT that can give your digital content a cinematic look with a vintage twist. This LUT adds a colorful film look to your photos and videos to make them look great. Using Vintage Vibe can help you achieve a professional-looking final product. The Vintage Vibe of this LUT can make digital files feel like they were taken with an older camera.

5. Sandstorm

If you want to add a cinematic look to your photos and videos, consider using the Sandstorm LUT. This preset is designed to enhance the gold or sand colors in your content. It creates a warm and inviting atmosphere by highlighting specific details in your content. By adding this LUT to your digital media files, you can give them a professional cinematic look.

6. Cinematic

Cinematic LUT is perfect for digital media files to have a cinematic look. It gives your content a bit of a rusty look by fading and highlighting certain colors. This LUT is known for providing one of the best cinematic-looking color grading options. It is also available in both CUBE and 3DL versions, making it easy to integrate into editing software.

7. Free Cinematic LUTs Pack

The Free Cinematic LUTs Pack can add a cinematic look to your digital media files. You can transform the color and shading of your images and videos to give them a movie-like feel. Moreover, this free LUT pack gives your content a dramatic effect. With this LUT pack, you can take your digital media files to the next level and create professional-looking content.

8. 15 Cinematic LUTs for free

This pack is a great option if you want to download free LUTs. This pack contains a range of LUTs that can give your content a dramatic, professional-looking color grading. With 15 different options, this pack offers a variety of cinematic looks. This pack will enhance the colors and tones in your photos and videos, giving them a more cinematic feel.

9. Cinematic LUTs PRO LEVEL

Cinematic LUTs PRO LEVEL is a pack of LUTs designed to add a cinematic look to your edits. You can choose the desired look from the pack and apply it to your media files. This pack provides one of the best cinematic and professional looks with its shading and color effects. By using this pack, you can add a professional-looking cinematic feel to your digital content.

10. 20 FREE Travel LUTs for Cinematic Looks

Add a cinematic touch to your travel videos and photos by using this 20 FREE Travel LUTs pack. This pack includes 20 different LUTs, and each LUT in the pack is designed to add a different type of cinematic look. The LUTs in the pack darken the shadows and add golden warmth to your content. Similarly, this pack will enhance your travel footage and create a more cinematic look.

Part 3: Best Vintage LUTs to Use in 2024

With so many options to make your photos and videos more unique, vintage LUTs are a good option too. One of the best LUTs packs is discussed here for an informed selection.

1. Color Grading Central

With this pack, you can add a vintage look to your photos and videos. The Color Grading Central LUT pack contains 7 free LUTs that you can use to give your content a unique look. These LUTs are designed to add a grainy and faded effect, giving your files a vintage vibe. Additionally, they can add a muddy or burned effect to your media files, giving them an artistic look.

2. SmallHD

SmallHD is a LUT pack that provides a set of seven free LUTs to give your images and videos a vintage look. These LUTs can add grains, faded colors, and warm tones to your content, giving them an old and retro feel. The pack also adds an intense contrast and desaturated effect to your media files. With the SmallHD LUT pack, you can effortlessly add a vintage touch to your files.

3. KODACHROME – K-Tone LUT

Check out the Free Vintage LUT pack by Frank Glencairn to give your media files a vintage feel. It highlights red, blue, and yellow tones to give a vintage look. Moreover, it even adds warmth and contrast to your digital files making it a classic version of Hollywood movies. Additionally, this LUT pack will give your content a nostalgic feel by highlighting the greens of the summer.

4. Cineplus Perfekta LUT

Cineplus Perfekta LUT is a LUT pack that is designed to give your images and videos a vintage look. It uses an infrared foliage effect to create a look that resembles classic Hollywood movies. By enhancing green and brown colors, this LUTs video and photo pack gives your content a retro feel to your files. Besides this, you can give your files a unique vintage look that will make them look different.

5. Vintage LUTs

Vintage LUTs is a pack of 86 retro-looking LUTs that can give your files a classic look. These LUTs highlight the brown color and sharpen the contrast to produce a vintage look. You can create a unique and distinctive style by applying these LUTs to your photos and videos. In addition to the classic vintage look, the faded color and warm LUTs can also add a nostalgic touch to your files.

6. Vintage

Vintage is a popular LUT that can be used to give your digital media a classic and nostalgic feel. It highlights your content’s orange and green colors, giving it an old film look. With Vintage LUT, you can give your photos and videos a timeless look that is perfect for a variety of projects. This LUT is a great choice for those who want to create a vintage aesthetic in their content.

7. Dark Brown

Dark Brown is a popular LUT that can give your digital media a classic Hollywood movie feel. This LUT highlights the dark brown color and fades into the other colors. This color grading creates a burned and faded effect that looks more vintage and classic. This free LUT pack can transform your digital files into something that looks like it was shot on film decades ago.

8. B&W

B&W, which is a classic LUT, has the ability to transform your photos and videos into a black-and-white version. This effect creates a timeless, vintage look that can add a touch of nostalgia to your content. The LUT works by changing every color in your image or video into an old, classic black-and-white shade. Overall, B&W is a good classic LUT that can add an old touch to your content.

9. Vintage LUTs by Shmelevideo

Vintage LUTs by Shmelevideo is a popular classic LUT that creates a faded and burned effect in your photos and videos. This LUT is perfect for those looking to achieve a vintage look in their content. The color correction LUTs highlight the muddiness and increase the contrast to your files. Furthermore, this pack also adds warmth to your photos and videos to give a retro look.

10. Vintage LUTs by Creators Studio

Vintage LUTs by Creators Studio is a pack of over 20 LUTs that can help you achieve a vintage look to your content. These LUTs offer different color correction options that give your content the feel of being taken with an old Kodak camera. Besides this, they add grains to your photos and videos, giving them a more classical look. Vintage LUTs are a great option for retro-style color correction.

Empower your videos with a new mood using different LUTs. Filmora now offers 100+ top-quality 3D LUTs cover a broad range of scenarios. Transform your videos with Filmora’s powerful 3D LUTs.

Apply LUT on Videos Apply LUT on Videos Learn More

Try It Free >>

Part 4: Best Moody LUTs to Use in 2024

Do you want LUTs that go with your mood? Here are some of the most popular moody LUTs color grading packs you can download and use.

1. 20 Dark Moody LUTs Pack

The 20 Dark Moody LUTs Pack is a collection of over 20 Moody LUTs that improve the colors of your files. These LUTs offer a variety of color corrections that can sync with your mood. With these LUTs, you can create a dark and moody atmosphere for your photos and videos. This pack can help you achieve the perfect look for your content, from soft dark shades to sharper dark colors.

2. Dark Moody Elite LUTs Pack

You can add a dramatic and moody look to your photos and videos with the Dark Moody Elite LUTs Pack. This pack includes over 16 LUTs, each with a different dark and moody style. When applied to your content, these LUTs can help highlight dark colors. Additionally, it adds a professional-looking touch and cinematic feel to your photos and videos.

3. 15 Dark Moody LUTs

Dark Moody LUTs is a pack of over 15 LUTs designed for color correction in photo and video editing. This pack includes a variety of dark and moody LUTs that can give your media a dramatic look. It highlights the orange and blue tones to create a moody look. Moreover, these LUTs can also darken the highlights and shadows to add depth and emotion to your files.

4. Dark and Moody LUT

Dark and Moody LUT is a pack of 3 professional LUTs that can give your photos and videos a moodier and more dramatic feel. These LUTs work by underexposing and fading the colors, which can create a sense of nostalgia for your content. By using these LUTs, you can give your content the look and feel of expired and old film stocks. Moreover, it highlights teal and orange to add depth to your content.

5. Dark and Moody Cinematic 3D LUTs

Dark and Moody Cinematic 3D LUTs is a pack of over 8 LUTs that add a dark and dramatic feel to your media files. This LUT pack fades the dark colors, underexposes the shadows, and darkens the highlights. Using this LUTs pack can help you achieve an intense and cinematic look for your content. You can add emotion and mood to your videos and photos using this pack.

Part 5: Try Wondershare Filmora for Accessing the Best Free LUTs

If you want to access high-quality LUTs for your photo and video editing projects, you might want to try Wondershare Filmora . This software offers over 200 free LUTs that you can use for your digital content. Additionally, you’ll have access to the best free LUTs you can use to achieve different effects and styles. Whether you’re going for a vintage look or a cinematic feel, you’re sure to find the right LUT to suit your needs.

Furthermore, with more updates, you can look forward to even more professional-looking free LUTs to download. Furthermore, another amazing feature offered by Filmora is silence detection. This feature analyzes your video and automatically removes awkward silences and pauses in the video. It is evident that Wondershare Filmora makes your video editing experience worth a while.

Conclusion

In conclusion, LUTs are a powerful tool for adding a creative touch to your photo and video editing projects. When it comes to finding the best LUT packs, Wondershare Filmora is a great option. With its growing library of free LUTs and presets, you can create amazing digital content. With these professional LUTs for color correction, you can make unique and fantastic media files.

Add LUTs on Video For Win 7 or later(64-bit)

Add LUTs on Video For macOS 10.14 or later

Try It Free >>

A Complete Guide to the Best Brand Story Videos

With the advent of streaming content accessible anytime, anywhere, conventional marketing has somewhat lost grip on its performance. Consumers are now savvy as they now take a step further, like using ad blockers or tuning out ads.

However, it doesn’t imply the end of advertising as a brand promotion tool altogether. Individuals still desire best-in-class deals and products and spend their money shopping. All they need is to get informed about the product or service more entertainingly and innovatively.

This is one of the reasons why many established brands are now shifting toward their brand storytelling. And there’s no better and highly effective way to portray your brand story than with video. Simply making a video resembling any conventional TV commercial ad with an irritating ‘Call Today’ voiceover won’t be enough to get results.

Modern-day consumers are much more educated and sophisticated than before. You must learn how many creative and successful brands are infusing their branding and storytelling strategies to engage their customers. If you’re reading this article, you’re aiming to build your own brand storytelling video and are wondering how to make it a successful one.

Take no worries as the further sections will clear all your doubts and give you the perfect answer. So, let’s start.

Source : https://www.pexels.com/photo/business-plan-printed-on-paper-on-a-clipboard-8970679/

1. Spotify - All Ears On You
2. Airbnb - The Story of a Symbol of Belonging
3. Apple - Chase
4. Nike - Most Powerful Brand Story Videos
5. Bells - Reader
6. Dove - You’re More Beautiful Than You Think
7. El Gordo - The Spanish Christmas Lottery Ad 2021

• Need Pro-Quality Video Result From Your Video Maker? Try Filmora - The Best in the Market!

Part I. The Most Successful Video Practises of Brand Storytelling

1. Spotify - All Ears On You

Since 2008, Spotify has continued gathering as much information (personal preferences, likes, and dislikes) about their audiences as possible. It has helped them set personalized ad campaigns that will best fit their customers’ interests.

One of their latest, popular campaigns is ‘All Ears On You.’ Take a glimpse of this video to check how the video ad appears. Launched in June, this campaign focuses on celebrating your weird listening habits. It leveraged the users’ in-app experience to let them be proud of their unique choices. This helped Spotify to strengthen its emotional relationship with its listeners.

Learn From Spotify’s Famous Marketing Practices:

• Get the Most Out of Big Data: The customer insights and data helped Spotify make precise, on-point ads. Your firm should also acquire customers’ data and later leverage it to amplify the user experience and make marketing campaigns more relatable.
• Leverage User-Generated Content: Your audience is more interested in what other customers think and say about your business. The most successful video ads don’t involve facts about the company but the customers instead. Make a video using clips where your customers tell a story about themselves and their experience with your brand.
• Utilize The Trending Hashtags & Topics: Social medial trends and news feed is what attracts today’s customers the most. Spotify’s advertisement team always wraps their ad campaigns into a package of top-events-and-stories. Find the most popular and trending hashtags and topics related to your business niche and incorporate them in your brand storytelling video.

Some other marketing practices that teach valuable lessons to businesses for brand video marketing include:

• Leveraging the mentions on social media platforms
• Going for a customer-centric marketing approach with personalized interactions

2. Airbnb - The Story of a Symbol of Belonging

The center of focus of Airbnb’s brand story revolves around the basic ideology of ‘belonging.’ The brand found its mission - to shape the world into a place where individuals can ‘belong anywhere.’

Their official tagline also turned out to be ‘Belong Anywhere,’ which eventually led to the development of their whole brand story and new logo. This symbol was created to make sure it’s instantly recognizable.

Valuable Storytelling Lessons From Airbnb’s Marketing Practices:

• Let Your Customers Be At The Heart Of Your Organization: After interviewing users, Airbnb found out that no one can better inform them about their company than the community of their regular users. The conversations and interviews with such users helped Airbnb to prepare its entire brand story. Thus, you should, too, keep your customers at your core.
• It’s Never Too Late To Discover Your Story: Although launched in 2008, the company Airbnb realized they’d need to discover their business mission to scale and progress. They are an example that it’s never too late for your brand to find the brand story.
• Content Is The King: Airbnb always keeps posting content on its own blog and YouTube channel. Most of their content is based on user experiences and revolves around stories from within the brand’s community. Such high-quality content helped them to engage with the customers more efficiently.

3. Apple - Chase

Chase recently announced via email their latest introduction to the market - Apple Pay. They introduced it in collaboration with Apple as the new mode to pay. Chase leveraged this email communication to inform people about their latest collaboration with Apple.

They also used email to reinforce their commitment to helping people to buy Apple products like the iPhone 14 pro with accessible funds. While ensuring to align with Apple’s marketing strategy for the Apple Pay service announcement (primarily based on social media), Chase put more emphasis on real-time media.

Their marketing practice used direct, real-time media to connect with the on-the-go audience seemingly ready to buy an Apple product with a quick source of funds. Their brand story ad focused more on the ‘on-the-go’ audience who would readily agree to make such a purchase.

4. Nike - Most Powerful Brand Story Videos

If you’ve watched a Nike video ad featuring LeBron James or others, you’ll know how much emphasis on emotions and inspiration. They don’t go for the direct marketing of their brand and products. Instead, they produce video ads with a powerful message drawn from a compelling storyline.

This makes Nike unique from numerous other brands as it has been an expert in brand storytelling for years now. Every piece of video ad from their collection triggers the audience’s feelings and emotions, which can only be met and satisfied by using Nike products.

There’s a lot of power within emotional branding, and Nike has shaped and transformed its whole marketing model into a storytelling form that motivates the audience to take action - ‘Just do it with Nike products. Some of the marketing strategies that have helped them grow over the years include the following:

• They promote the advantages of their product’s features rather than simply highlighting and promoting the features. This is called benefit-based marketing practice.
• They sell brand stories more than their products, which has always been their primary marketing strategy.
• Nike is very strong in the social media game. They leverage user-generated content to create their video ads.
• Collaborating with influencers like LeBron James and Cristiano Ronaldo has always been at the core of their marketing strategy.

5. Bells - Reader

The marketing manager of Bell - Thami Silwana - revealed that the idea behind the ‘Bells-Reader’ campaign is to assist men in acknowledging, comprehending, and speaking about their personal victories.

They realized that sometimes it could be troublesome for men to interact with one another and acknowledge their inside feeling and emotions when one of them have achieved something. Their tagline, ‘Give That Man a Bell, ’ best fits in terms of a man-to-man acknowledging something worth the celebration.

Here is what the video ad director Greg incorporated in the video to make it hit the marketing campaign’s motto:

Sentimentality:

• Greg incorporated an excellent blend of drama, emotion, and sentimentality in this two minutes video ad, which was as good as a two-hour Hollywood movie.
• The video hit the emotions on so many levels that you’ll feel like drinking a glass of whisky at the end of the ad.
• Your brand should also create a brand story video where you help your customers to acknowledge themselves by hitting their emotions at different levels.
• To know how just take a look at the ad yourself: https://www.youtube.com/watch .

6. Dove - You’re More Beautiful Than You Think

The Real Beauty Ad Campaign by Dove focuses on women’s natural charisma and beauty. The ad emphasizes promoting the self-esteem of every woman. In their ‘Dove Real Beauty Sketches’ video ad, you’ll find the events to be chosen, arranged, connected, and assessed as meaningful for a specific set of audience.

Although the video ad’s primary focus is women’s empowerment, it’s still a commercial that promotes Dove products. The ad ends with the phrase ‘you’re more beautiful than you think,’ and a Dove brand logo appears.

Significantly, Dove desires women to know that they are always encouraged, supported, and acknowledged for their real beauty. This storytelling helped Dove boost its product sales without making any direct references.

7. El Gordo - The Spanish Christmas Lottery Ad 2021

Conventionally, you’ll get to know about the arrival of Christmas in Spain when you’ll find the Spanish Christmas Lottery hitting the screens as a commercial. The Christmas Lottery’s 2021 ad version was recorded and created in the picturesque and snowy town of Elizondo.

The ad signifies the spirit of the Christmas festive season and amazingly resonates with the motto of El Gordo - the greatest prize is to share it. They used aesthetics and scenic beauty to allure the viewers and drive them into buying the lottery.

They used the marketing practice of hitting people’s emotions during Christmas when they could truly immerse themselves into enjoying things like winning the lottery.

Part 2. Need Pro-Quality Video Result From Your Video Maker? Try Filmora - The Best in the Market

If you seek pro-quality video results from your video maker for the ‘best-in-class’ brand story videos, use Filmora. It has emerged as the leading video-making tool for global marketers where you can create, edit, and save all sorts of ‘state-of-the-art,’ ‘next-level’ marketing brand videos.

Try Filmora to ensure brand awareness, advertise your business, introduce the audience to your brand and its products, and boost sales. One software, multiple benefits. Here are some features of Filmora that can effectively help you make your brand story videos.

• Numerous Resources: Filmora is an excellent platform to explore your inner creativity as it has thousands of video assets accessible to its users. The widespread availability of unique advanced and basic features will help you create the most appealing brand story video.
• Green Screen: Your brand storytelling videos will become bland if you miss out on adding a unique background. Thanks to the Green Screen feature by Filmora, it takes only a few simple clicks to add such attractive backgrounds to your videos.
• Split Screen: When making your brand story video, it’s more likely that you’ll want to show a comparison of two products side-by-side. In that case, the Split Screen feature from Filmora comes in handy. It lets you incorporate two or more video footage or clips in the video.
• Audio Ducking: Your brand story will involve several key pointers that you’ll want to highlight for the audience. With Filmora’s Audio Ducking feature, you can easily highlight the dialogues and speeches during the video. This will help you to emphasize those video parts so that the audience can hear them with clarity. Of course, the feature fades the background music for those speech and dialogue parts.
• Color Grading: The more appealing the brand story video, the more the viewers. That’s precisely what the color grading feature does for you. It allows you to adjust the tint, 3D Luts, temperature, and lights in all your marketing videos. Introduce mesmerizing cinematographic effects in your videos with Fimora’s ‘state-of-the-art’ color tuning features.

Telling your brand story via videos has just become simpler and faster than ever with Filmora. Try the software for magical results.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Conclusion

Telling your brand story is more crucial than ever as it lets you reach new levels of personalization and establish deeper bonds and connections with your clients or customers.

With the ideal brand storytelling strategy and the best video maker tool, you can easily connect with the audience and let them know all about your brand, its products, and its purpose. So, get started today!

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Part I. The Most Successful Video Practises of Brand Storytelling

1. Spotify - All Ears On You

Since 2008, Spotify has continued gathering as much information (personal preferences, likes, and dislikes) about their audiences as possible. It has helped them set personalized ad campaigns that will best fit their customers’ interests.

One of their latest, popular campaigns is ‘All Ears On You.’ Take a glimpse of this video to check how the video ad appears. Launched in June, this campaign focuses on celebrating your weird listening habits. It leveraged the users’ in-app experience to let them be proud of their unique choices. This helped Spotify to strengthen its emotional relationship with its listeners.

Learn From Spotify’s Famous Marketing Practices:

• Get the Most Out of Big Data: The customer insights and data helped Spotify make precise, on-point ads. Your firm should also acquire customers’ data and later leverage it to amplify the user experience and make marketing campaigns more relatable.
• Leverage User-Generated Content: Your audience is more interested in what other customers think and say about your business. The most successful video ads don’t involve facts about the company but the customers instead. Make a video using clips where your customers tell a story about themselves and their experience with your brand.
• Utilize The Trending Hashtags & Topics: Social medial trends and news feed is what attracts today’s customers the most. Spotify’s advertisement team always wraps their ad campaigns into a package of top-events-and-stories. Find the most popular and trending hashtags and topics related to your business niche and incorporate them in your brand storytelling video.

Some other marketing practices that teach valuable lessons to businesses for brand video marketing include:

• Leveraging the mentions on social media platforms
• Going for a customer-centric marketing approach with personalized interactions

2. Airbnb - The Story of a Symbol of Belonging

The center of focus of Airbnb’s brand story revolves around the basic ideology of ‘belonging.’ The brand found its mission - to shape the world into a place where individuals can ‘belong anywhere.’

Their official tagline also turned out to be ‘Belong Anywhere,’ which eventually led to the development of their whole brand story and new logo. This symbol was created to make sure it’s instantly recognizable.

Valuable Storytelling Lessons From Airbnb’s Marketing Practices:

• Let Your Customers Be At The Heart Of Your Organization: After interviewing users, Airbnb found out that no one can better inform them about their company than the community of their regular users. The conversations and interviews with such users helped Airbnb to prepare its entire brand story. Thus, you should, too, keep your customers at your core.
• It’s Never Too Late To Discover Your Story: Although launched in 2008, the company Airbnb realized they’d need to discover their business mission to scale and progress. They are an example that it’s never too late for your brand to find the brand story.
• Content Is The King: Airbnb always keeps posting content on its own blog and YouTube channel. Most of their content is based on user experiences and revolves around stories from within the brand’s community. Such high-quality content helped them to engage with the customers more efficiently.

3. Apple - Chase

Chase recently announced via email their latest introduction to the market - Apple Pay. They introduced it in collaboration with Apple as the new mode to pay. Chase leveraged this email communication to inform people about their latest collaboration with Apple.

They also used email to reinforce their commitment to helping people to buy Apple products like the iPhone 14 pro with accessible funds. While ensuring to align with Apple’s marketing strategy for the Apple Pay service announcement (primarily based on social media), Chase put more emphasis on real-time media.

Their marketing practice used direct, real-time media to connect with the on-the-go audience seemingly ready to buy an Apple product with a quick source of funds. Their brand story ad focused more on the ‘on-the-go’ audience who would readily agree to make such a purchase.

4. Nike - Most Powerful Brand Story Videos

If you’ve watched a Nike video ad featuring LeBron James or others, you’ll know how much emphasis on emotions and inspiration. They don’t go for the direct marketing of their brand and products. Instead, they produce video ads with a powerful message drawn from a compelling storyline.

This makes Nike unique from numerous other brands as it has been an expert in brand storytelling for years now. Every piece of video ad from their collection triggers the audience’s feelings and emotions, which can only be met and satisfied by using Nike products.

There’s a lot of power within emotional branding, and Nike has shaped and transformed its whole marketing model into a storytelling form that motivates the audience to take action - ‘Just do it with Nike products. Some of the marketing strategies that have helped them grow over the years include the following:

• They promote the advantages of their product’s features rather than simply highlighting and promoting the features. This is called benefit-based marketing practice.
• They sell brand stories more than their products, which has always been their primary marketing strategy.
• Nike is very strong in the social media game. They leverage user-generated content to create their video ads.
• Collaborating with influencers like LeBron James and Cristiano Ronaldo has always been at the core of their marketing strategy.

5. Bells - Reader

The marketing manager of Bell - Thami Silwana - revealed that the idea behind the ‘Bells-Reader’ campaign is to assist men in acknowledging, comprehending, and speaking about their personal victories.

They realized that sometimes it could be troublesome for men to interact with one another and acknowledge their inside feeling and emotions when one of them have achieved something. Their tagline, ‘Give That Man a Bell, ’ best fits in terms of a man-to-man acknowledging something worth the celebration.

Here is what the video ad director Greg incorporated in the video to make it hit the marketing campaign’s motto:

Sentimentality:

• Greg incorporated an excellent blend of drama, emotion, and sentimentality in this two minutes video ad, which was as good as a two-hour Hollywood movie.
• The video hit the emotions on so many levels that you’ll feel like drinking a glass of whisky at the end of the ad.
• Your brand should also create a brand story video where you help your customers to acknowledge themselves by hitting their emotions at different levels.
• To know how just take a look at the ad yourself: https://www.youtube.com/watch .

6. Dove - You’re More Beautiful Than You Think

The Real Beauty Ad Campaign by Dove focuses on women’s natural charisma and beauty. The ad emphasizes promoting the self-esteem of every woman. In their ‘Dove Real Beauty Sketches’ video ad, you’ll find the events to be chosen, arranged, connected, and assessed as meaningful for a specific set of audience.

Although the video ad’s primary focus is women’s empowerment, it’s still a commercial that promotes Dove products. The ad ends with the phrase ‘you’re more beautiful than you think,’ and a Dove brand logo appears.

Significantly, Dove desires women to know that they are always encouraged, supported, and acknowledged for their real beauty. This storytelling helped Dove boost its product sales without making any direct references.

7. El Gordo - The Spanish Christmas Lottery Ad 2021

Conventionally, you’ll get to know about the arrival of Christmas in Spain when you’ll find the Spanish Christmas Lottery hitting the screens as a commercial. The Christmas Lottery’s 2021 ad version was recorded and created in the picturesque and snowy town of Elizondo.

The ad signifies the spirit of the Christmas festive season and amazingly resonates with the motto of El Gordo - the greatest prize is to share it. They used aesthetics and scenic beauty to allure the viewers and drive them into buying the lottery.

They used the marketing practice of hitting people’s emotions during Christmas when they could truly immerse themselves into enjoying things like winning the lottery.

Part 2. Need Pro-Quality Video Result From Your Video Maker? Try Filmora - The Best in the Market

If you seek pro-quality video results from your video maker for the ‘best-in-class’ brand story videos, use Filmora. It has emerged as the leading video-making tool for global marketers where you can create, edit, and save all sorts of ‘state-of-the-art,’ ‘next-level’ marketing brand videos.

Try Filmora to ensure brand awareness, advertise your business, introduce the audience to your brand and its products, and boost sales. One software, multiple benefits. Here are some features of Filmora that can effectively help you make your brand story videos.

• Numerous Resources: Filmora is an excellent platform to explore your inner creativity as it has thousands of video assets accessible to its users. The widespread availability of unique advanced and basic features will help you create the most appealing brand story video.
• Green Screen: Your brand storytelling videos will become bland if you miss out on adding a unique background. Thanks to the Green Screen feature by Filmora, it takes only a few simple clicks to add such attractive backgrounds to your videos.
• Split Screen: When making your brand story video, it’s more likely that you’ll want to show a comparison of two products side-by-side. In that case, the Split Screen feature from Filmora comes in handy. It lets you incorporate two or more video footage or clips in the video.
• Audio Ducking: Your brand story will involve several key pointers that you’ll want to highlight for the audience. With Filmora’s Audio Ducking feature, you can easily highlight the dialogues and speeches during the video. This will help you to emphasize those video parts so that the audience can hear them with clarity. Of course, the feature fades the background music for those speech and dialogue parts.
• Color Grading: The more appealing the brand story video, the more the viewers. That’s precisely what the color grading feature does for you. It allows you to adjust the tint, 3D Luts, temperature, and lights in all your marketing videos. Introduce mesmerizing cinematographic effects in your videos with Fimora’s ‘state-of-the-art’ color tuning features.

Telling your brand story via videos has just become simpler and faster than ever with Filmora. Try the software for magical results.

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

Conclusion

Telling your brand story is more crucial than ever as it lets you reach new levels of personalization and establish deeper bonds and connections with your clients or customers.

With the ideal brand storytelling strategy and the best video maker tool, you can easily connect with the audience and let them know all about your brand, its products, and its purpose. So, get started today!

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

How to Create a Light Sweep (Shine) Effect with Filmora

Preparation

What you need to prepare:

• A computer (Windows or macOS)
• Your video materials.
• Filmora video editor

Free Download Free Download

Step 1

If you haven’t already, go ahead and download the Filmora video editor . Install it and run the application on your computer.

Step 2

Create a New Project by clicking on the big blue button. Immediately after, go to File → Project Settings. Here, make sure the project is in full resolution and 60 fps.

Step 3

Select the Titles tab and drag the Default Title to the Timeline.

Step 4

Double-click on the Default Title inside the Timeline and go to Advanced. Here, you can change the text, pick a new font, change its size, and so on. Make sure you change the Color Type to Gradient Fill. Choose a color of your own liking. When you’re done customizing it, click on OK.

Step 5

Right-click on the Default Title clip and select Copy. Then, right-click anywhere on the Timeline and select Paste. After this, drag the copy of that clip on the Track above it.

Step 6

Double-click on the copied Title, go to Advanced, and change the Color Type to Color Fill. Click OK.

Step 7

Next, take a snapshot of the new title. Then, delete the copied Title clip from your Timeline. After this, drag the snapshot into the Timeline.

Step 8

Double-click on the Snapshot clip and go to the Mask tab. From here, select the Rectangle mask. Then, rotate it as you see in the image below. Don’t click on OK yet.

Step 9

Now, look at the settings panel on the left and scroll down. First, change its Rotation to 40. Then, drag the Blur bar to 15. Finally, move the Rectangle mask to the left side like in the image below. Don’t click OK yet.

Step 10

Now, move the Playhead to the starting position on the Timeline. Then, click on the “**+Add**” button to add a keyframe. Next, move the Playhead a few seconds forward and move the Rectangle mask all the way to the right side of the text. Click OK.

Step 11

You are finally done. You can review, Render, and Export the video now to use it as you wish. Congratulations on creating a light sweep effect in Filmora.

Summary

What you’ve learned:

• How to create a modern light sweep effect in the Filmora video editor
• How to use Masks in Filmora
• Edit titles like a pro

Free Download Free Download

What you need to prepare:

• A computer (Windows or macOS)
• Your video materials.
• Filmora video editor

Free Download Free Download

Step 1

If you haven’t already, go ahead and download the Filmora video editor . Install it and run the application on your computer.

Step 2

Create a New Project by clicking on the big blue button. Immediately after, go to File → Project Settings. Here, make sure the project is in full resolution and 60 fps.

Step 3

Select the Titles tab and drag the Default Title to the Timeline.

Step 4

Double-click on the Default Title inside the Timeline and go to Advanced. Here, you can change the text, pick a new font, change its size, and so on. Make sure you change the Color Type to Gradient Fill. Choose a color of your own liking. When you’re done customizing it, click on OK.

Step 5

Right-click on the Default Title clip and select Copy. Then, right-click anywhere on the Timeline and select Paste. After this, drag the copy of that clip on the Track above it.

Step 6

Double-click on the copied Title, go to Advanced, and change the Color Type to Color Fill. Click OK.

Step 7

Next, take a snapshot of the new title. Then, delete the copied Title clip from your Timeline. After this, drag the snapshot into the Timeline.

Step 8

Double-click on the Snapshot clip and go to the Mask tab. From here, select the Rectangle mask. Then, rotate it as you see in the image below. Don’t click on OK yet.

Step 9

Now, look at the settings panel on the left and scroll down. First, change its Rotation to 40. Then, drag the Blur bar to 15. Finally, move the Rectangle mask to the left side like in the image below. Don’t click OK yet.

Step 10

Now, move the Playhead to the starting position on the Timeline. Then, click on the “**+Add**” button to add a keyframe. Next, move the Playhead a few seconds forward and move the Rectangle mask all the way to the right side of the text. Click OK.

Step 11

You are finally done. You can review, Render, and Export the video now to use it as you wish. Congratulations on creating a light sweep effect in Filmora.

Summary

What you’ve learned:

• How to create a modern light sweep effect in the Filmora video editor
• How to use Masks in Filmora
• Edit titles like a pro

Free Download Free Download

What you need to prepare:

• A computer (Windows or macOS)
• Your video materials.
• Filmora video editor

Free Download Free Download

Step 1

If you haven’t already, go ahead and download the Filmora video editor . Install it and run the application on your computer.

Step 2

Create a New Project by clicking on the big blue button. Immediately after, go to File → Project Settings. Here, make sure the project is in full resolution and 60 fps.

Step 3

Select the Titles tab and drag the Default Title to the Timeline.

Step 4

Double-click on the Default Title inside the Timeline and go to Advanced. Here, you can change the text, pick a new font, change its size, and so on. Make sure you change the Color Type to Gradient Fill. Choose a color of your own liking. When you’re done customizing it, click on OK.

Step 5

Right-click on the Default Title clip and select Copy. Then, right-click anywhere on the Timeline and select Paste. After this, drag the copy of that clip on the Track above it.

Step 6

Double-click on the copied Title, go to Advanced, and change the Color Type to Color Fill. Click OK.

Step 7

Next, take a snapshot of the new title. Then, delete the copied Title clip from your Timeline. After this, drag the snapshot into the Timeline.

Step 8

Double-click on the Snapshot clip and go to the Mask tab. From here, select the Rectangle mask. Then, rotate it as you see in the image below. Don’t click on OK yet.

Step 9

Now, look at the settings panel on the left and scroll down. First, change its Rotation to 40. Then, drag the Blur bar to 15. Finally, move the Rectangle mask to the left side like in the image below. Don’t click OK yet.

Step 10

Now, move the Playhead to the starting position on the Timeline. Then, click on the “**+Add**” button to add a keyframe. Next, move the Playhead a few seconds forward and move the Rectangle mask all the way to the right side of the text. Click OK.

Step 11

You are finally done. You can review, Render, and Export the video now to use it as you wish. Congratulations on creating a light sweep effect in Filmora.

Summary

What you’ve learned:

• How to create a modern light sweep effect in the Filmora video editor
• How to use Masks in Filmora
• Edit titles like a pro

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What you need to prepare:

• A computer (Windows or macOS)
• Your video materials.
• Filmora video editor

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Step 1

If you haven’t already, go ahead and download the Filmora video editor . Install it and run the application on your computer.

Step 2

Create a New Project by clicking on the big blue button. Immediately after, go to File → Project Settings. Here, make sure the project is in full resolution and 60 fps.

Step 3

Select the Titles tab and drag the Default Title to the Timeline.

Step 4

Double-click on the Default Title inside the Timeline and go to Advanced. Here, you can change the text, pick a new font, change its size, and so on. Make sure you change the Color Type to Gradient Fill. Choose a color of your own liking. When you’re done customizing it, click on OK.

Step 5

Right-click on the Default Title clip and select Copy. Then, right-click anywhere on the Timeline and select Paste. After this, drag the copy of that clip on the Track above it.

Step 6

Double-click on the copied Title, go to Advanced, and change the Color Type to Color Fill. Click OK.

Step 7

Next, take a snapshot of the new title. Then, delete the copied Title clip from your Timeline. After this, drag the snapshot into the Timeline.

Step 8

Double-click on the Snapshot clip and go to the Mask tab. From here, select the Rectangle mask. Then, rotate it as you see in the image below. Don’t click on OK yet.

Step 9

Now, look at the settings panel on the left and scroll down. First, change its Rotation to 40. Then, drag the Blur bar to 15. Finally, move the Rectangle mask to the left side like in the image below. Don’t click OK yet.

Step 10

Now, move the Playhead to the starting position on the Timeline. Then, click on the “**+Add**” button to add a keyframe. Next, move the Playhead a few seconds forward and move the Rectangle mask all the way to the right side of the text. Click OK.

Step 11

You are finally done. You can review, Render, and Export the video now to use it as you wish. Congratulations on creating a light sweep effect in Filmora.

Summary

What you’ve learned:

• How to create a modern light sweep effect in the Filmora video editor
• How to use Masks in Filmora
• Edit titles like a pro

Free Download Free Download

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