How to Create Video Contents That Convert Sales

It is no secret that videos are a powerful marketing tool. In fact, studies have shown that including video on a landing page can increase conversion rates by up to 80%.

Powerful Marketing Tool

Sales videos are all about encouraging potential customers to buy a product or service. They usually include persuasive tactics, such as an authoritative voice, logical arguments, and emotional appeals. By effectively communicating the benefits of a product or service, sales videos can be highly effective in influencing someone to make a purchase.

Sales videos

A sales video is a powerful tool that can help you to generate sales leads and close more deals. By providing potential customers with an overview of your products or services, you can give them the information they need to make an informed purchase decision. In addition, a sales video can help to build trust and credibility with your audience. By featuring testimonials from satisfied customers, you can show potential buyers that your products or services deliver on their promises.

Moreover, a sales video can be an excellent way to showcase your company’s unique strengths and capabilities. By highlighting your company’s unique selling points, you can give potential customers a good reason to choose your business over the competition. When used effectively, a sales video can be a powerful tool for generating new sales and increasing your bottom line.

But maybe you are wondering what’s the key to creating videos that actually generate sales?

Key to Creating Videos

1. Understand Audience

The first thing that you need to do when creating a sales video is to understand your audience. Who are they? What do they want? What are their problems?

Once you know who your target audience is, it’ll be a lot easier to create a video that will appeal to them and sell your product or service.

2. Explain What It is and How It Works

Now, let’s say that you’re selling a new type of product or service. In this case, it’s best to create a video that introduces your product or service and explains what it is and how it works.

3. Case Studies

You can also use case studies or testimonials from happy customers to help boost the credibility of your product or service and convince potential buyers that it’s worth investing in.

4. Create Video Content

Once you know who your target audience are, then it’s time for you to create a video content

Target Audience

1. Start with a Strong Hook

A strong hook is the key to creating a video that converts into sales. You have to make sure that your video is engaging and informative, while also offering something that viewers can’t find elsewhere. A good hook will grab attention and keep viewers engaged throughout the entire video. There are a few different things you can do to create a strong hook for your video such as:

Strong Hook

• Attention-grabbing headline. This should be something that makes viewers want to learn more.
• Give a brief overview of what they can expect from the video.
• Targeting the most common pain of your audience.

Attention-Grabbing Headline

You only have a few seconds to make a strong impression. Use a strong wisely and you’ll soon see your sales start to climb.

2. Keep It Short And Sweet

In a fast-paced world, it can be tempting to try and pack as much information into a video as possible. However, when it comes to creating a video that converts into sales, less is definitely more. Keep your video short and sweet, focusing on one key message that you want your viewers to remember. Highlight the features and benefits of your product or service, and include a call to action that is clear and concise. By keeping your video focused and to the point, you will be more likely to engage your viewers and persuade them to take the next step.

Keep Short and Sweet

3. Focus on the Viewer

When creating a video that is designed to convert viewers into paying customers, it is important to focus on the needs and wants of the viewer. What problem are they trying to solve? What are they looking for in a solution? How can your product or service help them achieve their goals? Answering these questions will help you create a video that resonates with viewers and helps guide them through the purchase process. In addition, make sure to include a call to action at the end of the video so that viewers know how to take the next step. By focusing on the viewer and providing them with the information they need, you can create a video that leads to sales.

Focus on the Viewer

4. Use Persuasive Language

There’s no denying it – persuasive language is a powerful tool for sales. By speaking in a way that encourages your audience to take action, you can convince them to buy your product or service. And when it comes to sales, every little bit counts.

But what exactly is persuasive language? In essence, it’s a way of speaking that inspires your listeners to take action. It can be used to encourage people to buy something, sign up for a service, or even vote for a particular candidate. But whatever the goal may be, persuasive language is an incredibly effective tool.

So how can you use it effectively in your own sales pitches? Here are 35 words customers love to hear when making a decision:

Use Persuasive Language

• Free
• You
• 100%
• Value
• Opportunity
• Limited (Implies scarcity)
• Only
• Life Time
• Best Selling
• New
• Revealed
• Immediately
• Special
• Now
• Easy-to-use
• How to
• Extraordinary
• Best
• Proven Tested
• Risk-free
• Money back
• Guarantee
• Help
• One-time payment
• Without
• Results
• Discover
• Bonus
• Exclusive
• Today
• Secret
• Receive/Get
• Discount
• Cancel anytime

5. Include a Strong Call to Action

Tell audience exactly what you want them to do after watching your video - such as subscribing to your channel, visiting your website or sending a message to your social media page. Make it easy for them to take action by including clickable links.

Call to Action

The right call to action can mean the difference between a successful sale and a missed opportunity. Choose your words carefully to ensure that your message is clear and powerful. manipulate or coerce your customers into buying from you.

Below are some of the most common call to action verbs broken down by intention. Simply pair them with the offering of your business.

PURPOSE	CTAs
Ecommerce	Buy, Shop, Order, Reserve, Save, Add to Cart, Pick, View
Non-Profit Conversion	Donate, Commit, Volunteer, Adopt, Give, Support
Newsletter or Community	Subscribe, Join, Sign Up, Refer
Freebie Giveaway	Download, Get, Grab, Claim, Take Advantage of
General	Message us now, Learn More, See More, See How, Start, Find out, Check it Out, Click here, Continue, Swipe

Wrap Up

• Creating a video that covertly sells can be an effective way to improve your product sales.
• By starting with a strong hook, keeping the video short, and focusing on the viewer, you can create a persuasive video that encourages people to buy your product.
• Make sure to include a strong call to action so viewers know what they need to do next. Have you tried creating videos like this? What results did you see?

Powerful Marketing Tool

Sales videos are all about encouraging potential customers to buy a product or service. They usually include persuasive tactics, such as an authoritative voice, logical arguments, and emotional appeals. By effectively communicating the benefits of a product or service, sales videos can be highly effective in influencing someone to make a purchase.

Sales videos

A sales video is a powerful tool that can help you to generate sales leads and close more deals. By providing potential customers with an overview of your products or services, you can give them the information they need to make an informed purchase decision. In addition, a sales video can help to build trust and credibility with your audience. By featuring testimonials from satisfied customers, you can show potential buyers that your products or services deliver on their promises.

Moreover, a sales video can be an excellent way to showcase your company’s unique strengths and capabilities. By highlighting your company’s unique selling points, you can give potential customers a good reason to choose your business over the competition. When used effectively, a sales video can be a powerful tool for generating new sales and increasing your bottom line.

But maybe you are wondering what’s the key to creating videos that actually generate sales?

Key to Creating Videos

1. Understand Audience

The first thing that you need to do when creating a sales video is to understand your audience. Who are they? What do they want? What are their problems?

Once you know who your target audience is, it’ll be a lot easier to create a video that will appeal to them and sell your product or service.

2. Explain What It is and How It Works

Now, let’s say that you’re selling a new type of product or service. In this case, it’s best to create a video that introduces your product or service and explains what it is and how it works.

3. Case Studies

You can also use case studies or testimonials from happy customers to help boost the credibility of your product or service and convince potential buyers that it’s worth investing in.

4. Create Video Content

Once you know who your target audience are, then it’s time for you to create a video content

Target Audience

1. Start with a Strong Hook

A strong hook is the key to creating a video that converts into sales. You have to make sure that your video is engaging and informative, while also offering something that viewers can’t find elsewhere. A good hook will grab attention and keep viewers engaged throughout the entire video. There are a few different things you can do to create a strong hook for your video such as:

Strong Hook

• Attention-grabbing headline. This should be something that makes viewers want to learn more.
• Give a brief overview of what they can expect from the video.
• Targeting the most common pain of your audience.

Attention-Grabbing Headline

You only have a few seconds to make a strong impression. Use a strong wisely and you’ll soon see your sales start to climb.

2. Keep It Short And Sweet

In a fast-paced world, it can be tempting to try and pack as much information into a video as possible. However, when it comes to creating a video that converts into sales, less is definitely more. Keep your video short and sweet, focusing on one key message that you want your viewers to remember. Highlight the features and benefits of your product or service, and include a call to action that is clear and concise. By keeping your video focused and to the point, you will be more likely to engage your viewers and persuade them to take the next step.

Keep Short and Sweet

3. Focus on the Viewer

When creating a video that is designed to convert viewers into paying customers, it is important to focus on the needs and wants of the viewer. What problem are they trying to solve? What are they looking for in a solution? How can your product or service help them achieve their goals? Answering these questions will help you create a video that resonates with viewers and helps guide them through the purchase process. In addition, make sure to include a call to action at the end of the video so that viewers know how to take the next step. By focusing on the viewer and providing them with the information they need, you can create a video that leads to sales.

Focus on the Viewer

4. Use Persuasive Language

There’s no denying it – persuasive language is a powerful tool for sales. By speaking in a way that encourages your audience to take action, you can convince them to buy your product or service. And when it comes to sales, every little bit counts.

But what exactly is persuasive language? In essence, it’s a way of speaking that inspires your listeners to take action. It can be used to encourage people to buy something, sign up for a service, or even vote for a particular candidate. But whatever the goal may be, persuasive language is an incredibly effective tool.

So how can you use it effectively in your own sales pitches? Here are 35 words customers love to hear when making a decision:

Use Persuasive Language

• Free
• You
• 100%
• Value
• Opportunity
• Limited (Implies scarcity)
• Only
• Life Time
• Best Selling
• New
• Revealed
• Immediately
• Special
• Now
• Easy-to-use
• How to
• Extraordinary
• Best
• Proven Tested
• Risk-free
• Money back
• Guarantee
• Help
• One-time payment
• Without
• Results
• Discover
• Bonus
• Exclusive
• Today
• Secret
• Receive/Get
• Discount
• Cancel anytime

5. Include a Strong Call to Action

Tell audience exactly what you want them to do after watching your video - such as subscribing to your channel, visiting your website or sending a message to your social media page. Make it easy for them to take action by including clickable links.

Call to Action

The right call to action can mean the difference between a successful sale and a missed opportunity. Choose your words carefully to ensure that your message is clear and powerful. manipulate or coerce your customers into buying from you.

Below are some of the most common call to action verbs broken down by intention. Simply pair them with the offering of your business.

PURPOSE	CTAs
Ecommerce	Buy, Shop, Order, Reserve, Save, Add to Cart, Pick, View
Non-Profit Conversion	Donate, Commit, Volunteer, Adopt, Give, Support
Newsletter or Community	Subscribe, Join, Sign Up, Refer
Freebie Giveaway	Download, Get, Grab, Claim, Take Advantage of
General	Message us now, Learn More, See More, See How, Start, Find out, Check it Out, Click here, Continue, Swipe

Wrap Up

• Creating a video that covertly sells can be an effective way to improve your product sales.
• By starting with a strong hook, keeping the video short, and focusing on the viewer, you can create a persuasive video that encourages people to buy your product.
• Make sure to include a strong call to action so viewers know what they need to do next. Have you tried creating videos like this? What results did you see?

Best AR Video App - Top 10 Picks

Best AR Video App - Top 10 Picks

An easy yet powerful editor

Numerous effects to choose from

Detailed tutorials provided by the official channel

Try It Free Try It Free

AR i.e. Augmented reality is a unique approach that is trendy for its variety of applications. It is a technology that provides the composite view to the user’s perception of real world images and videos.

It is a great development in the direction of technological advancement. AR is the concept that combines real-life objects with simulated 3D objects. Businesses use this approach to make their products more presentable and lively for the customers. Whereas, it is also very helpful for the users to experiment and have fun. With the evolution of this approach, now there are many applications available in the market that offers AR functionaltiy. Here, we are listing down the top 10 AR video apps which are worth using to experience something unique.

In this article

01 [What Is the Difference Between VR and AR?](#Part 1)

02 [10 Top AR Apps Worth Trying](#Part 2)

03 [What New AR Effects Could Be Found in Filmora](#Part 3)

Part 1 What Is the Difference Between VR and AR?

Both AR and VR use a distinctive approach and consider different use cases. They work on the concept of bringing a simulated environment to the user. Both VR i.e. the virtual reality and AR i.e. augmented reality are technologies used to replace or enhance the real-life environment with the simulated one. Virtual reality is the replacement of real-life environments with simulated ones. Whereas, Augmented reality is the procedure of augmenting the real-life environment with the addition of digital elements to a live view. This can be done by the camera on a smartphone.

The main aim of designing AR is to provide detailed information to the user about the real world. Its whole design is done by considering and adding the elements of the real world. Whereas, virtual reality is an entirely different simulation. It completely replaces the real-world environment with the virtual world.

Even Though both technologies are the simulation of the real world, they use different components of design and also have distinct targeted audiences. The concept behind VR is to distance the user from the real world as much as possible. Whereas, the concept of AR works with the real world to create a simulated environment.

The use of an eye-covering headset and headphones is very common to make an illusion of the real world, in the case of VR. Whereas, AR is usually accomplished with a smartphone or tablet screen. Here, the camera of the phone is focused at a point to capture the live-streaming of a moment on the screen. The captured data is then prepared by adding some useful information.

The applications of VR are architecture and retail, training, product design, etc. Whereas, the applications of AR are diagnostic data, navigation information, repair instructions, etc. The availability of ar video maker also eases the task of the industries for the mentioned purposes.

Part 2 10 Top AR Apps Worth Trying

Here, you can run down the list of top 10 augmented video apps which are best and are worth trying. This list is prepared based on user ratings, reviews, and experiences.

01IKEA Place

The Swedish furniture giant has made a great mark in the AR world with the development of a high-tech app. Ikea Place is a great app that lets the shoppers visualize the placements of products at home before buying. You just need to scan the floor from your mobile phone. Then, the easy drag and drop feature enables you to select the best match. The app makes the selection of furniture and home decors fun.

02YouCam Makeup

YouCam Makeup is an AR assisted app that provides a variety of filters for photos. It also acts as a fashion and makeup assistant. This app allows you to preview a variety of beauty products in real-time. Some top makeup brands such as Urban Decay, Maybelline, and Loreal offer their products in the app for the user to test. The app also has the features of sharing the look, following other users and shopping and reviewing featured products.

03GIPHY World

GIPHY World is a 3D coloring app. It lets the colored picture turn into 3D animated graphics. This app can also be used for social media marketing. With its use, you can make your product more appealing to the audience. The tool is just fun, as it lets you convert the images into a variety of other fun characters.

04Google Lens

Google Lens works on the concept of Google Goggles. It is a very useful AR app widely used by users for various purposes. With standard Google, you can search for anything only by typing in the search bar. But, this tool enables searching by opening the camera of a smartphone. You only need to focus the camera lens on the object or text. The app will then identify it and show the top results. It also shows the link to read details about your object or text. If you are searching for a product, then the tool will also help with the location to buy it.

05Augment

Augment is another best-rated AR video editor app. It secured top ratings just within a short period after launch. The app allows users to create videos by considering the characters of both real and fictional worlds. With this app, the users can use augmented reality for the placement of animated 3D models on the surroundings. It can be used by business owners to create appealing videos of their products.

06Roar

Roar is also a powerful AR weapon for business owners. It generates AR content in addition to video, audio, and 3D content. There are lots of options available for business owners to use this app: creating an AR-powered online store, incorporating AR into print ads, experiencing the most popular categories and products, etc. Also, the shoppers can experience the more detailed content about the product, with pricing, reviews, and also the option of purchasing.

07Amikasa

Amikasa is amongst the best home-furnishing AR apps accessible by iPhone users. Anyone can measure the land areas and create floor plans like professionals, with this app. Also, the professionals can use this tool to generate appealing floor and design plans. For this, they can use AR applications along with their measuring tools. The app has listed down the products from the whole web, rather than focusing on any single brand.

08Snapchat

Snapchat is one of the most popular Augmented reality social media apps. There are a variety of features available in the app which is winning millions of hearts all around the world. The app provides features in the form of lenses to add special effects, filters, and real-time transformations to the video messages. This tool also can be used by businesses for marketing purposes.

09Wanna Kicks

Wanna kicks is the perfect app for sneaker lovers. Online shopping is a more demanded and convenient option these days, but the app allows you to visualize the look of footwear before buying. You can visualize the look of footwear on the foot from any desired angle. You just need to focus the phone’s camera on your feet and use the drag and drop option to select from varied categories.

10Houzz

Houzz is also the best AR video creator in the home goods and furniture category. The app allows you to match the furniture with the layout of your house just by sitting at home. The feature, “View in My Room” lets the user place the products on the picture of shoppers’ homes with AR technology. You can also check the product’s look in different lighting.

Part 3 What New AR Effects Could Be Found in Filmora

Filmora is a wonderful AR video editing app that lets the user create appealing videos with less effort. The tool also has some useful AR features and effects which allow the user to give AR touch to their creation.

01Stock Media

A great addition to the Filmora 11 library is stock media. Stock media got integrated with GIPHY, Unsplash, and Pixabay. It is a unique and interesting feature available in Filmora. With this, you can get royalty-free images, GIFs, and videos inside the video editing tool only.

02AI Portrait

The AI portrait feature of Filmora 11 allows the user to remove the background around the human face. The feature also has several AR stickers such as Cute cat, Zombie teeth, etc and effects such as Human glitch, Human Pixelate, etc to play with.

03Auto Beat Sync

This brand new feature will allow you to sync your video with the rhythm and tempo automatically. You just need to upload a video and music, you wish to sync. Then, the app allows you to specify the video effect such as RGB, glow, video wall, blur, etc to be applied. Now, just click on the “Analyze” button to see the magic. The tool will run an algorithm to create an interesting video.

04Boris FX

Boris FX is a feature containing an array of advanced post-production effects. This feature is only available in some professional video editors like VEGAS Pro. Filmora is also proud to be on the list now. The Boris FX Continuum pack includes great post-production video effects such as Art Looks, Blur, Image Restoration, Lights, Stylize, Particles, etc. To use this high-end feature, you will need a paid version and a high-end workstation.

05NewBlue FX

NewBlue FX is also one of the powerful ar features of Filmora. It is a unique collection of Video Essentials, Video Filters, Video Elements, Video Stylizer, and Title Pro 7. This feature allows you to perform advanced titling, stylizing, color enhancement, composition, color correction, etc, professionally.

06Preset Templates

The Preset Templates feature of Filmora allows users to create professional-looking videos in just hours. This feature enables you to access preset templates such as “Business Outro”, “Game Endscreen”, “How to Paint Intro”, “Birthday Openers”, etc. To provide the desired modifications to your video, just drag and drop the templates and have fun.

Some of the new AR effects found in the latest version of Wondershare Filmora Video Editor are: WordArt Font, Modern Birthday Pack, Broken Effect Pack, 3D Like and Subscribe Sticker, Comic Texts Stickers, Vintage Memories, Hi-Tech Intros Pack, Abstract Bubble Intro, Smooth Big Titles, Cinematic Digital Slideshow, Cinematic Dissolve Effect, 3D Fun Emoji, Illustration VR World Pack, Makeups Pack, Trendy Gaming Endscreen Pack, Birthday Pack Vol 02, Blingbling Pack Vol 02, Raindrop Pack, Pixel Game Transition, The Awakening of Magic, Dynamic Lines Title Pack, Fancy Atmosphere Pack, Basic Sunshine Effects, Old Paper Opener, Qte Gaming Effects, Neon Titles Pack.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

● Ending Thoughts →

● Augmented reality is an approach that has never-ending scope. The concept is used in a variety of applications these days. And its applications and uses are increasing with each passing day.

● So, here we have shared the list of the best AR video apps. There are many more apps available. But, these are some highly popular applications for business, consumer as well as entertainment purposes.

● If you are also wishing to contribute a little to the world of AR with your unique creativity and skills, then you should try Filmora. The variety of newly added features allows you to create AR-enabled videos with so much ease.

Try It Free Try It Free

AR i.e. Augmented reality is a unique approach that is trendy for its variety of applications. It is a technology that provides the composite view to the user’s perception of real world images and videos.

It is a great development in the direction of technological advancement. AR is the concept that combines real-life objects with simulated 3D objects. Businesses use this approach to make their products more presentable and lively for the customers. Whereas, it is also very helpful for the users to experiment and have fun. With the evolution of this approach, now there are many applications available in the market that offers AR functionaltiy. Here, we are listing down the top 10 AR video apps which are worth using to experience something unique.

In this article

01 [What Is the Difference Between VR and AR?](#Part 1)

02 [10 Top AR Apps Worth Trying](#Part 2)

03 [What New AR Effects Could Be Found in Filmora](#Part 3)

Part 1 What Is the Difference Between VR and AR?

Both AR and VR use a distinctive approach and consider different use cases. They work on the concept of bringing a simulated environment to the user. Both VR i.e. the virtual reality and AR i.e. augmented reality are technologies used to replace or enhance the real-life environment with the simulated one. Virtual reality is the replacement of real-life environments with simulated ones. Whereas, Augmented reality is the procedure of augmenting the real-life environment with the addition of digital elements to a live view. This can be done by the camera on a smartphone.

The main aim of designing AR is to provide detailed information to the user about the real world. Its whole design is done by considering and adding the elements of the real world. Whereas, virtual reality is an entirely different simulation. It completely replaces the real-world environment with the virtual world.

Even Though both technologies are the simulation of the real world, they use different components of design and also have distinct targeted audiences. The concept behind VR is to distance the user from the real world as much as possible. Whereas, the concept of AR works with the real world to create a simulated environment.

The use of an eye-covering headset and headphones is very common to make an illusion of the real world, in the case of VR. Whereas, AR is usually accomplished with a smartphone or tablet screen. Here, the camera of the phone is focused at a point to capture the live-streaming of a moment on the screen. The captured data is then prepared by adding some useful information.

The applications of VR are architecture and retail, training, product design, etc. Whereas, the applications of AR are diagnostic data, navigation information, repair instructions, etc. The availability of ar video maker also eases the task of the industries for the mentioned purposes.

Part 2 10 Top AR Apps Worth Trying

Here, you can run down the list of top 10 augmented video apps which are best and are worth trying. This list is prepared based on user ratings, reviews, and experiences.

01IKEA Place

The Swedish furniture giant has made a great mark in the AR world with the development of a high-tech app. Ikea Place is a great app that lets the shoppers visualize the placements of products at home before buying. You just need to scan the floor from your mobile phone. Then, the easy drag and drop feature enables you to select the best match. The app makes the selection of furniture and home decors fun.

02YouCam Makeup

YouCam Makeup is an AR assisted app that provides a variety of filters for photos. It also acts as a fashion and makeup assistant. This app allows you to preview a variety of beauty products in real-time. Some top makeup brands such as Urban Decay, Maybelline, and Loreal offer their products in the app for the user to test. The app also has the features of sharing the look, following other users and shopping and reviewing featured products.

03GIPHY World

GIPHY World is a 3D coloring app. It lets the colored picture turn into 3D animated graphics. This app can also be used for social media marketing. With its use, you can make your product more appealing to the audience. The tool is just fun, as it lets you convert the images into a variety of other fun characters.

04Google Lens

Google Lens works on the concept of Google Goggles. It is a very useful AR app widely used by users for various purposes. With standard Google, you can search for anything only by typing in the search bar. But, this tool enables searching by opening the camera of a smartphone. You only need to focus the camera lens on the object or text. The app will then identify it and show the top results. It also shows the link to read details about your object or text. If you are searching for a product, then the tool will also help with the location to buy it.

05Augment

Augment is another best-rated AR video editor app. It secured top ratings just within a short period after launch. The app allows users to create videos by considering the characters of both real and fictional worlds. With this app, the users can use augmented reality for the placement of animated 3D models on the surroundings. It can be used by business owners to create appealing videos of their products.

06Roar

Roar is also a powerful AR weapon for business owners. It generates AR content in addition to video, audio, and 3D content. There are lots of options available for business owners to use this app: creating an AR-powered online store, incorporating AR into print ads, experiencing the most popular categories and products, etc. Also, the shoppers can experience the more detailed content about the product, with pricing, reviews, and also the option of purchasing.

07Amikasa

Amikasa is amongst the best home-furnishing AR apps accessible by iPhone users. Anyone can measure the land areas and create floor plans like professionals, with this app. Also, the professionals can use this tool to generate appealing floor and design plans. For this, they can use AR applications along with their measuring tools. The app has listed down the products from the whole web, rather than focusing on any single brand.

08Snapchat

Snapchat is one of the most popular Augmented reality social media apps. There are a variety of features available in the app which is winning millions of hearts all around the world. The app provides features in the form of lenses to add special effects, filters, and real-time transformations to the video messages. This tool also can be used by businesses for marketing purposes.

09Wanna Kicks

Wanna kicks is the perfect app for sneaker lovers. Online shopping is a more demanded and convenient option these days, but the app allows you to visualize the look of footwear before buying. You can visualize the look of footwear on the foot from any desired angle. You just need to focus the phone’s camera on your feet and use the drag and drop option to select from varied categories.

10Houzz

Houzz is also the best AR video creator in the home goods and furniture category. The app allows you to match the furniture with the layout of your house just by sitting at home. The feature, “View in My Room” lets the user place the products on the picture of shoppers’ homes with AR technology. You can also check the product’s look in different lighting.

Part 3 What New AR Effects Could Be Found in Filmora

Filmora is a wonderful AR video editing app that lets the user create appealing videos with less effort. The tool also has some useful AR features and effects which allow the user to give AR touch to their creation.

01Stock Media

A great addition to the Filmora 11 library is stock media. Stock media got integrated with GIPHY, Unsplash, and Pixabay. It is a unique and interesting feature available in Filmora. With this, you can get royalty-free images, GIFs, and videos inside the video editing tool only.

02AI Portrait

The AI portrait feature of Filmora 11 allows the user to remove the background around the human face. The feature also has several AR stickers such as Cute cat, Zombie teeth, etc and effects such as Human glitch, Human Pixelate, etc to play with.

03Auto Beat Sync

This brand new feature will allow you to sync your video with the rhythm and tempo automatically. You just need to upload a video and music, you wish to sync. Then, the app allows you to specify the video effect such as RGB, glow, video wall, blur, etc to be applied. Now, just click on the “Analyze” button to see the magic. The tool will run an algorithm to create an interesting video.

04Boris FX

Boris FX is a feature containing an array of advanced post-production effects. This feature is only available in some professional video editors like VEGAS Pro. Filmora is also proud to be on the list now. The Boris FX Continuum pack includes great post-production video effects such as Art Looks, Blur, Image Restoration, Lights, Stylize, Particles, etc. To use this high-end feature, you will need a paid version and a high-end workstation.

05NewBlue FX

NewBlue FX is also one of the powerful ar features of Filmora. It is a unique collection of Video Essentials, Video Filters, Video Elements, Video Stylizer, and Title Pro 7. This feature allows you to perform advanced titling, stylizing, color enhancement, composition, color correction, etc, professionally.

06Preset Templates

The Preset Templates feature of Filmora allows users to create professional-looking videos in just hours. This feature enables you to access preset templates such as “Business Outro”, “Game Endscreen”, “How to Paint Intro”, “Birthday Openers”, etc. To provide the desired modifications to your video, just drag and drop the templates and have fun.

Some of the new AR effects found in the latest version of Wondershare Filmora Video Editor are: WordArt Font, Modern Birthday Pack, Broken Effect Pack, 3D Like and Subscribe Sticker, Comic Texts Stickers, Vintage Memories, Hi-Tech Intros Pack, Abstract Bubble Intro, Smooth Big Titles, Cinematic Digital Slideshow, Cinematic Dissolve Effect, 3D Fun Emoji, Illustration VR World Pack, Makeups Pack, Trendy Gaming Endscreen Pack, Birthday Pack Vol 02, Blingbling Pack Vol 02, Raindrop Pack, Pixel Game Transition, The Awakening of Magic, Dynamic Lines Title Pack, Fancy Atmosphere Pack, Basic Sunshine Effects, Old Paper Opener, Qte Gaming Effects, Neon Titles Pack.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

● Ending Thoughts →

● Augmented reality is an approach that has never-ending scope. The concept is used in a variety of applications these days. And its applications and uses are increasing with each passing day.

● So, here we have shared the list of the best AR video apps. There are many more apps available. But, these are some highly popular applications for business, consumer as well as entertainment purposes.

● If you are also wishing to contribute a little to the world of AR with your unique creativity and skills, then you should try Filmora. The variety of newly added features allows you to create AR-enabled videos with so much ease.

Try It Free Try It Free

AR i.e. Augmented reality is a unique approach that is trendy for its variety of applications. It is a technology that provides the composite view to the user’s perception of real world images and videos.

It is a great development in the direction of technological advancement. AR is the concept that combines real-life objects with simulated 3D objects. Businesses use this approach to make their products more presentable and lively for the customers. Whereas, it is also very helpful for the users to experiment and have fun. With the evolution of this approach, now there are many applications available in the market that offers AR functionaltiy. Here, we are listing down the top 10 AR video apps which are worth using to experience something unique.

In this article

01 [What Is the Difference Between VR and AR?](#Part 1)

02 [10 Top AR Apps Worth Trying](#Part 2)

03 [What New AR Effects Could Be Found in Filmora](#Part 3)

Part 1 What Is the Difference Between VR and AR?

Both AR and VR use a distinctive approach and consider different use cases. They work on the concept of bringing a simulated environment to the user. Both VR i.e. the virtual reality and AR i.e. augmented reality are technologies used to replace or enhance the real-life environment with the simulated one. Virtual reality is the replacement of real-life environments with simulated ones. Whereas, Augmented reality is the procedure of augmenting the real-life environment with the addition of digital elements to a live view. This can be done by the camera on a smartphone.

The main aim of designing AR is to provide detailed information to the user about the real world. Its whole design is done by considering and adding the elements of the real world. Whereas, virtual reality is an entirely different simulation. It completely replaces the real-world environment with the virtual world.

Even Though both technologies are the simulation of the real world, they use different components of design and also have distinct targeted audiences. The concept behind VR is to distance the user from the real world as much as possible. Whereas, the concept of AR works with the real world to create a simulated environment.

The use of an eye-covering headset and headphones is very common to make an illusion of the real world, in the case of VR. Whereas, AR is usually accomplished with a smartphone or tablet screen. Here, the camera of the phone is focused at a point to capture the live-streaming of a moment on the screen. The captured data is then prepared by adding some useful information.

The applications of VR are architecture and retail, training, product design, etc. Whereas, the applications of AR are diagnostic data, navigation information, repair instructions, etc. The availability of ar video maker also eases the task of the industries for the mentioned purposes.

Part 2 10 Top AR Apps Worth Trying

Here, you can run down the list of top 10 augmented video apps which are best and are worth trying. This list is prepared based on user ratings, reviews, and experiences.

01IKEA Place

The Swedish furniture giant has made a great mark in the AR world with the development of a high-tech app. Ikea Place is a great app that lets the shoppers visualize the placements of products at home before buying. You just need to scan the floor from your mobile phone. Then, the easy drag and drop feature enables you to select the best match. The app makes the selection of furniture and home decors fun.

02YouCam Makeup

YouCam Makeup is an AR assisted app that provides a variety of filters for photos. It also acts as a fashion and makeup assistant. This app allows you to preview a variety of beauty products in real-time. Some top makeup brands such as Urban Decay, Maybelline, and Loreal offer their products in the app for the user to test. The app also has the features of sharing the look, following other users and shopping and reviewing featured products.

03GIPHY World

GIPHY World is a 3D coloring app. It lets the colored picture turn into 3D animated graphics. This app can also be used for social media marketing. With its use, you can make your product more appealing to the audience. The tool is just fun, as it lets you convert the images into a variety of other fun characters.

04Google Lens

Google Lens works on the concept of Google Goggles. It is a very useful AR app widely used by users for various purposes. With standard Google, you can search for anything only by typing in the search bar. But, this tool enables searching by opening the camera of a smartphone. You only need to focus the camera lens on the object or text. The app will then identify it and show the top results. It also shows the link to read details about your object or text. If you are searching for a product, then the tool will also help with the location to buy it.

05Augment

Augment is another best-rated AR video editor app. It secured top ratings just within a short period after launch. The app allows users to create videos by considering the characters of both real and fictional worlds. With this app, the users can use augmented reality for the placement of animated 3D models on the surroundings. It can be used by business owners to create appealing videos of their products.

06Roar

Roar is also a powerful AR weapon for business owners. It generates AR content in addition to video, audio, and 3D content. There are lots of options available for business owners to use this app: creating an AR-powered online store, incorporating AR into print ads, experiencing the most popular categories and products, etc. Also, the shoppers can experience the more detailed content about the product, with pricing, reviews, and also the option of purchasing.

07Amikasa

Amikasa is amongst the best home-furnishing AR apps accessible by iPhone users. Anyone can measure the land areas and create floor plans like professionals, with this app. Also, the professionals can use this tool to generate appealing floor and design plans. For this, they can use AR applications along with their measuring tools. The app has listed down the products from the whole web, rather than focusing on any single brand.

08Snapchat

Snapchat is one of the most popular Augmented reality social media apps. There are a variety of features available in the app which is winning millions of hearts all around the world. The app provides features in the form of lenses to add special effects, filters, and real-time transformations to the video messages. This tool also can be used by businesses for marketing purposes.

09Wanna Kicks

Wanna kicks is the perfect app for sneaker lovers. Online shopping is a more demanded and convenient option these days, but the app allows you to visualize the look of footwear before buying. You can visualize the look of footwear on the foot from any desired angle. You just need to focus the phone’s camera on your feet and use the drag and drop option to select from varied categories.

10Houzz

Houzz is also the best AR video creator in the home goods and furniture category. The app allows you to match the furniture with the layout of your house just by sitting at home. The feature, “View in My Room” lets the user place the products on the picture of shoppers’ homes with AR technology. You can also check the product’s look in different lighting.

Part 3 What New AR Effects Could Be Found in Filmora

Filmora is a wonderful AR video editing app that lets the user create appealing videos with less effort. The tool also has some useful AR features and effects which allow the user to give AR touch to their creation.

01Stock Media

A great addition to the Filmora 11 library is stock media. Stock media got integrated with GIPHY, Unsplash, and Pixabay. It is a unique and interesting feature available in Filmora. With this, you can get royalty-free images, GIFs, and videos inside the video editing tool only.

02AI Portrait

The AI portrait feature of Filmora 11 allows the user to remove the background around the human face. The feature also has several AR stickers such as Cute cat, Zombie teeth, etc and effects such as Human glitch, Human Pixelate, etc to play with.

03Auto Beat Sync

This brand new feature will allow you to sync your video with the rhythm and tempo automatically. You just need to upload a video and music, you wish to sync. Then, the app allows you to specify the video effect such as RGB, glow, video wall, blur, etc to be applied. Now, just click on the “Analyze” button to see the magic. The tool will run an algorithm to create an interesting video.

04Boris FX

Boris FX is a feature containing an array of advanced post-production effects. This feature is only available in some professional video editors like VEGAS Pro. Filmora is also proud to be on the list now. The Boris FX Continuum pack includes great post-production video effects such as Art Looks, Blur, Image Restoration, Lights, Stylize, Particles, etc. To use this high-end feature, you will need a paid version and a high-end workstation.

05NewBlue FX

NewBlue FX is also one of the powerful ar features of Filmora. It is a unique collection of Video Essentials, Video Filters, Video Elements, Video Stylizer, and Title Pro 7. This feature allows you to perform advanced titling, stylizing, color enhancement, composition, color correction, etc, professionally.

06Preset Templates

The Preset Templates feature of Filmora allows users to create professional-looking videos in just hours. This feature enables you to access preset templates such as “Business Outro”, “Game Endscreen”, “How to Paint Intro”, “Birthday Openers”, etc. To provide the desired modifications to your video, just drag and drop the templates and have fun.

Some of the new AR effects found in the latest version of Wondershare Filmora Video Editor are: WordArt Font, Modern Birthday Pack, Broken Effect Pack, 3D Like and Subscribe Sticker, Comic Texts Stickers, Vintage Memories, Hi-Tech Intros Pack, Abstract Bubble Intro, Smooth Big Titles, Cinematic Digital Slideshow, Cinematic Dissolve Effect, 3D Fun Emoji, Illustration VR World Pack, Makeups Pack, Trendy Gaming Endscreen Pack, Birthday Pack Vol 02, Blingbling Pack Vol 02, Raindrop Pack, Pixel Game Transition, The Awakening of Magic, Dynamic Lines Title Pack, Fancy Atmosphere Pack, Basic Sunshine Effects, Old Paper Opener, Qte Gaming Effects, Neon Titles Pack.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

● Ending Thoughts →

● Augmented reality is an approach that has never-ending scope. The concept is used in a variety of applications these days. And its applications and uses are increasing with each passing day.

● So, here we have shared the list of the best AR video apps. There are many more apps available. But, these are some highly popular applications for business, consumer as well as entertainment purposes.

● If you are also wishing to contribute a little to the world of AR with your unique creativity and skills, then you should try Filmora. The variety of newly added features allows you to create AR-enabled videos with so much ease.

Try It Free Try It Free

AR i.e. Augmented reality is a unique approach that is trendy for its variety of applications. It is a technology that provides the composite view to the user’s perception of real world images and videos.

It is a great development in the direction of technological advancement. AR is the concept that combines real-life objects with simulated 3D objects. Businesses use this approach to make their products more presentable and lively for the customers. Whereas, it is also very helpful for the users to experiment and have fun. With the evolution of this approach, now there are many applications available in the market that offers AR functionaltiy. Here, we are listing down the top 10 AR video apps which are worth using to experience something unique.

In this article

01 [What Is the Difference Between VR and AR?](#Part 1)

02 [10 Top AR Apps Worth Trying](#Part 2)

03 [What New AR Effects Could Be Found in Filmora](#Part 3)

Part 1 What Is the Difference Between VR and AR?

Both AR and VR use a distinctive approach and consider different use cases. They work on the concept of bringing a simulated environment to the user. Both VR i.e. the virtual reality and AR i.e. augmented reality are technologies used to replace or enhance the real-life environment with the simulated one. Virtual reality is the replacement of real-life environments with simulated ones. Whereas, Augmented reality is the procedure of augmenting the real-life environment with the addition of digital elements to a live view. This can be done by the camera on a smartphone.

The main aim of designing AR is to provide detailed information to the user about the real world. Its whole design is done by considering and adding the elements of the real world. Whereas, virtual reality is an entirely different simulation. It completely replaces the real-world environment with the virtual world.

Even Though both technologies are the simulation of the real world, they use different components of design and also have distinct targeted audiences. The concept behind VR is to distance the user from the real world as much as possible. Whereas, the concept of AR works with the real world to create a simulated environment.

The use of an eye-covering headset and headphones is very common to make an illusion of the real world, in the case of VR. Whereas, AR is usually accomplished with a smartphone or tablet screen. Here, the camera of the phone is focused at a point to capture the live-streaming of a moment on the screen. The captured data is then prepared by adding some useful information.

The applications of VR are architecture and retail, training, product design, etc. Whereas, the applications of AR are diagnostic data, navigation information, repair instructions, etc. The availability of ar video maker also eases the task of the industries for the mentioned purposes.

Part 2 10 Top AR Apps Worth Trying

Here, you can run down the list of top 10 augmented video apps which are best and are worth trying. This list is prepared based on user ratings, reviews, and experiences.

01IKEA Place

The Swedish furniture giant has made a great mark in the AR world with the development of a high-tech app. Ikea Place is a great app that lets the shoppers visualize the placements of products at home before buying. You just need to scan the floor from your mobile phone. Then, the easy drag and drop feature enables you to select the best match. The app makes the selection of furniture and home decors fun.

02YouCam Makeup

YouCam Makeup is an AR assisted app that provides a variety of filters for photos. It also acts as a fashion and makeup assistant. This app allows you to preview a variety of beauty products in real-time. Some top makeup brands such as Urban Decay, Maybelline, and Loreal offer their products in the app for the user to test. The app also has the features of sharing the look, following other users and shopping and reviewing featured products.

03GIPHY World

GIPHY World is a 3D coloring app. It lets the colored picture turn into 3D animated graphics. This app can also be used for social media marketing. With its use, you can make your product more appealing to the audience. The tool is just fun, as it lets you convert the images into a variety of other fun characters.

04Google Lens

Google Lens works on the concept of Google Goggles. It is a very useful AR app widely used by users for various purposes. With standard Google, you can search for anything only by typing in the search bar. But, this tool enables searching by opening the camera of a smartphone. You only need to focus the camera lens on the object or text. The app will then identify it and show the top results. It also shows the link to read details about your object or text. If you are searching for a product, then the tool will also help with the location to buy it.

05Augment

Augment is another best-rated AR video editor app. It secured top ratings just within a short period after launch. The app allows users to create videos by considering the characters of both real and fictional worlds. With this app, the users can use augmented reality for the placement of animated 3D models on the surroundings. It can be used by business owners to create appealing videos of their products.

06Roar

Roar is also a powerful AR weapon for business owners. It generates AR content in addition to video, audio, and 3D content. There are lots of options available for business owners to use this app: creating an AR-powered online store, incorporating AR into print ads, experiencing the most popular categories and products, etc. Also, the shoppers can experience the more detailed content about the product, with pricing, reviews, and also the option of purchasing.

07Amikasa

Amikasa is amongst the best home-furnishing AR apps accessible by iPhone users. Anyone can measure the land areas and create floor plans like professionals, with this app. Also, the professionals can use this tool to generate appealing floor and design plans. For this, they can use AR applications along with their measuring tools. The app has listed down the products from the whole web, rather than focusing on any single brand.

08Snapchat

Snapchat is one of the most popular Augmented reality social media apps. There are a variety of features available in the app which is winning millions of hearts all around the world. The app provides features in the form of lenses to add special effects, filters, and real-time transformations to the video messages. This tool also can be used by businesses for marketing purposes.

09Wanna Kicks

Wanna kicks is the perfect app for sneaker lovers. Online shopping is a more demanded and convenient option these days, but the app allows you to visualize the look of footwear before buying. You can visualize the look of footwear on the foot from any desired angle. You just need to focus the phone’s camera on your feet and use the drag and drop option to select from varied categories.

10Houzz

Houzz is also the best AR video creator in the home goods and furniture category. The app allows you to match the furniture with the layout of your house just by sitting at home. The feature, “View in My Room” lets the user place the products on the picture of shoppers’ homes with AR technology. You can also check the product’s look in different lighting.

Part 3 What New AR Effects Could Be Found in Filmora

Filmora is a wonderful AR video editing app that lets the user create appealing videos with less effort. The tool also has some useful AR features and effects which allow the user to give AR touch to their creation.

01Stock Media

A great addition to the Filmora 11 library is stock media. Stock media got integrated with GIPHY, Unsplash, and Pixabay. It is a unique and interesting feature available in Filmora. With this, you can get royalty-free images, GIFs, and videos inside the video editing tool only.

02AI Portrait

The AI portrait feature of Filmora 11 allows the user to remove the background around the human face. The feature also has several AR stickers such as Cute cat, Zombie teeth, etc and effects such as Human glitch, Human Pixelate, etc to play with.

03Auto Beat Sync

This brand new feature will allow you to sync your video with the rhythm and tempo automatically. You just need to upload a video and music, you wish to sync. Then, the app allows you to specify the video effect such as RGB, glow, video wall, blur, etc to be applied. Now, just click on the “Analyze” button to see the magic. The tool will run an algorithm to create an interesting video.

04Boris FX

Boris FX is a feature containing an array of advanced post-production effects. This feature is only available in some professional video editors like VEGAS Pro. Filmora is also proud to be on the list now. The Boris FX Continuum pack includes great post-production video effects such as Art Looks, Blur, Image Restoration, Lights, Stylize, Particles, etc. To use this high-end feature, you will need a paid version and a high-end workstation.

05NewBlue FX

NewBlue FX is also one of the powerful ar features of Filmora. It is a unique collection of Video Essentials, Video Filters, Video Elements, Video Stylizer, and Title Pro 7. This feature allows you to perform advanced titling, stylizing, color enhancement, composition, color correction, etc, professionally.

06Preset Templates

The Preset Templates feature of Filmora allows users to create professional-looking videos in just hours. This feature enables you to access preset templates such as “Business Outro”, “Game Endscreen”, “How to Paint Intro”, “Birthday Openers”, etc. To provide the desired modifications to your video, just drag and drop the templates and have fun.

Some of the new AR effects found in the latest version of Wondershare Filmora Video Editor are: WordArt Font, Modern Birthday Pack, Broken Effect Pack, 3D Like and Subscribe Sticker, Comic Texts Stickers, Vintage Memories, Hi-Tech Intros Pack, Abstract Bubble Intro, Smooth Big Titles, Cinematic Digital Slideshow, Cinematic Dissolve Effect, 3D Fun Emoji, Illustration VR World Pack, Makeups Pack, Trendy Gaming Endscreen Pack, Birthday Pack Vol 02, Blingbling Pack Vol 02, Raindrop Pack, Pixel Game Transition, The Awakening of Magic, Dynamic Lines Title Pack, Fancy Atmosphere Pack, Basic Sunshine Effects, Old Paper Opener, Qte Gaming Effects, Neon Titles Pack.

Try It Free

For Win 7 or later (64-bit)

Try It Free

For macOS 10.12 or later

● Ending Thoughts →

● Augmented reality is an approach that has never-ending scope. The concept is used in a variety of applications these days. And its applications and uses are increasing with each passing day.

● So, here we have shared the list of the best AR video apps. There are many more apps available. But, these are some highly popular applications for business, consumer as well as entertainment purposes.

● If you are also wishing to contribute a little to the world of AR with your unique creativity and skills, then you should try Filmora. The variety of newly added features allows you to create AR-enabled videos with so much ease.

Split a Video in the Lightworks [Step by Step]

Lightworks is among the best programs for editing the videos available for the Windows and Mac operating systems with no watermark. Through the accessible version of Lightworks, it is easy to export the videos into the MP4 format along with the resolution of 720p. There are different tools available in Lightworks so you can make videos for your YouTube channels, Vimeo, film making projects and different social media platforms.

Lightworks has become famous because it has been used for editing the popular movies of Hollywood. Along with the videos, it is straightforward to enhance the images by blending the colours. This article has a detailed description of how you can split the videos in Lightworks including the the discussion of splitting the Wondershare Filmora as an alternative. It is also a suitable choice.

How can you split the video clips in Lightworks?

Lightworks is software based on the cloud that consists of particular functionalities. It only includes editing and trimming, cutting, and splitting your video clips according to your requirements. Following are the easy-to-follow steps for splitting the clips in Lightworks:

Part1 - Splitting of one clip:

Step 1: The first step is importing the video into the timeline. It is simply through dragging the file on which you have to work.

Step 2: When the uploading is complete, you can cut and split the clips depending on your needs. Now, keep moving the play head in the specific direction from where you have to cut the clips—Press “C” on your keyboard.

Step 3: After getting the split clip, you can delete the remaining part that is not in use. For this, selecting the particular part is necessary and selecting the option of “Delete”. Even, you can press the “delete” key on your keyboard.

Step 4: When your video is ready, simply export the video by clicking right on the option of “All”. On the left lower side of the timeline, it is now clicked on “Export”.

Part 2- trimming of the clips in Lightworks

To trim the video clips in Lightworks, you require to hover the mouse towards the last of the video clip. Keep moving until and unless that part of the clip gets highlighted. After this step, start dragging till the previous where you want it.

An easier way to split the video clip

Even though Lightworks is a wonderful software for editing videos and images, its interface is easy to handle. But it is not supportive of different formats and 4K videos. For a few features, you might need the paid version of Lightworks. The most acquired solution to resolve this issue is Filmora Video Editor . It is freely available, and use all the tools according to your needs. That’s why it is gaining popularity, and users are increasing day by day. The latest versions of the Wondershare Filmora are available to enhance user experiences. You can export the outcome with ease from the tools.

Free Download

For Win 7 or later (64-bit)

Free Download

For macOS 10.14 or later

Features:

• Availability of drag and drag feature
• Can preview the functionalities you apply
• Easy to customize the images and videos
• Involvement of the animation
• Huge library available for the effects of visual and audio
• Splitting and merging the clips

Wondershare Filmora always offers to split the clips from the creative techniques. This tool is extremely useful, particularly when creating commentaries, tutorials, or interviews. The exact footage has to be on the timeline. All the options are on the main panel. Add anything you like, such as animation, text, images, or other media, to make an outstanding outcome. These are very easy to understand, so go through the following steps for splitting the video clips. Two ways are trimming and splitting the clips in Wondershare Filmora.

First method: splitting on the timeline

Step 1. Selection of the clip in the timeline that you want to split. Your play head should be precisely at this particular place from where you need the splitting.

Step 2. When your play head is on the correct point of the timeline, right-click on the clip for opening the menu. Select the option of “Split” or click on the scissor icon in red colour.

There is also a possibility of hiding the red icon of the scissor present. You can do it by tapping on the options of Wondershare Filmora. Then go to Preferencesàediting. Now uncheck the button of Split.

Second method: detection of the scene

If there are different shots in your clips or separation in the scenes, you can use the tool of “scene detection” in the Wondershare Filmora.

Step 1. Select your video clip from the media library that you want to split. After right-clicking on it, select the option of “Scene detection” from the menu.

Step 2. The new window of the scene detection appears and then click on “Detect”. Depending on the transitions of the video clips, it is divided into different parts.

There are hundreds of editing software present in the marketplace, but Wondershare Filmora’s success rate is the highest. It is just because of its simplicity and advanced tools that fulfil the users’ needs. The whole interface is hassle-free and clean no matter which operating system you use. It is also helpful in saving your time in terms of applying the settings of colour correction on more than one clip at all at once.

Exploration of the transition effects with the filters allows motion elements in your images and videos. Even you can split the screens to present your videos in a different style. Must discover the Wondershare Filmora whether you are using it casually or professionally. Keep going with the flow and go through the available guidelines. You will definitely consider Wondershare Filmora the best software for your managing and editing tasks.

Step 2: When the uploading is complete, you can cut and split the clips depending on your needs. Now, keep moving the play head in the specific direction from where you have to cut the clips—Press “C” on your keyboard.

Step 3: After getting the split clip, you can delete the remaining part that is not in use. For this, selecting the particular part is necessary and selecting the option of “Delete”. Even, you can press the “delete” key on your keyboard.

Step 4: When your video is ready, simply export the video by clicking right on the option of “All”. On the left lower side of the timeline, it is now clicked on “Export”.

Part 2- trimming of the clips in Lightworks

To trim the video clips in Lightworks, you require to hover the mouse towards the last of the video clip. Keep moving until and unless that part of the clip gets highlighted. After this step, start dragging till the previous where you want it.

An easier way to split the video clip

Even though Lightworks is a wonderful software for editing videos and images, its interface is easy to handle. But it is not supportive of different formats and 4K videos. For a few features, you might need the paid version of Lightworks. The most acquired solution to resolve this issue is Filmora Video Editor . It is freely available, and use all the tools according to your needs. That’s why it is gaining popularity, and users are increasing day by day. The latest versions of the Wondershare Filmora are available to enhance user experiences. You can export the outcome with ease from the tools.

Free Download

For Win 7 or later (64-bit)

Free Download

For macOS 10.14 or later

Features:

• Availability of drag and drag feature
• Can preview the functionalities you apply
• Easy to customize the images and videos
• Involvement of the animation
• Huge library available for the effects of visual and audio
• Splitting and merging the clips

Wondershare Filmora always offers to split the clips from the creative techniques. This tool is extremely useful, particularly when creating commentaries, tutorials, or interviews. The exact footage has to be on the timeline. All the options are on the main panel. Add anything you like, such as animation, text, images, or other media, to make an outstanding outcome. These are very easy to understand, so go through the following steps for splitting the video clips. Two ways are trimming and splitting the clips in Wondershare Filmora.

First method: splitting on the timeline

Step 1. Selection of the clip in the timeline that you want to split. Your play head should be precisely at this particular place from where you need the splitting.

Step 2. When your play head is on the correct point of the timeline, right-click on the clip for opening the menu. Select the option of “Split” or click on the scissor icon in red colour.

There is also a possibility of hiding the red icon of the scissor present. You can do it by tapping on the options of Wondershare Filmora. Then go to Preferencesàediting. Now uncheck the button of Split.

Second method: detection of the scene

If there are different shots in your clips or separation in the scenes, you can use the tool of “scene detection” in the Wondershare Filmora.

Step 1. Select your video clip from the media library that you want to split. After right-clicking on it, select the option of “Scene detection” from the menu.

Step 2. The new window of the scene detection appears and then click on “Detect”. Depending on the transitions of the video clips, it is divided into different parts.

There are hundreds of editing software present in the marketplace, but Wondershare Filmora’s success rate is the highest. It is just because of its simplicity and advanced tools that fulfil the users’ needs. The whole interface is hassle-free and clean no matter which operating system you use. It is also helpful in saving your time in terms of applying the settings of colour correction on more than one clip at all at once.

Exploration of the transition effects with the filters allows motion elements in your images and videos. Even you can split the screens to present your videos in a different style. Must discover the Wondershare Filmora whether you are using it casually or professionally. Keep going with the flow and go through the available guidelines. You will definitely consider Wondershare Filmora the best software for your managing and editing tasks.

Step 2: When the uploading is complete, you can cut and split the clips depending on your needs. Now, keep moving the play head in the specific direction from where you have to cut the clips—Press “C” on your keyboard.

Step 3: After getting the split clip, you can delete the remaining part that is not in use. For this, selecting the particular part is necessary and selecting the option of “Delete”. Even, you can press the “delete” key on your keyboard.

Step 4: When your video is ready, simply export the video by clicking right on the option of “All”. On the left lower side of the timeline, it is now clicked on “Export”.

Part 2- trimming of the clips in Lightworks

To trim the video clips in Lightworks, you require to hover the mouse towards the last of the video clip. Keep moving until and unless that part of the clip gets highlighted. After this step, start dragging till the previous where you want it.

An easier way to split the video clip

Even though Lightworks is a wonderful software for editing videos and images, its interface is easy to handle. But it is not supportive of different formats and 4K videos. For a few features, you might need the paid version of Lightworks. The most acquired solution to resolve this issue is Filmora Video Editor . It is freely available, and use all the tools according to your needs. That’s why it is gaining popularity, and users are increasing day by day. The latest versions of the Wondershare Filmora are available to enhance user experiences. You can export the outcome with ease from the tools.

Free Download

For Win 7 or later (64-bit)

Free Download

For macOS 10.14 or later

Features:

• Availability of drag and drag feature
• Can preview the functionalities you apply
• Easy to customize the images and videos
• Involvement of the animation
• Huge library available for the effects of visual and audio
• Splitting and merging the clips

Wondershare Filmora always offers to split the clips from the creative techniques. This tool is extremely useful, particularly when creating commentaries, tutorials, or interviews. The exact footage has to be on the timeline. All the options are on the main panel. Add anything you like, such as animation, text, images, or other media, to make an outstanding outcome. These are very easy to understand, so go through the following steps for splitting the video clips. Two ways are trimming and splitting the clips in Wondershare Filmora.

First method: splitting on the timeline

Step 1. Selection of the clip in the timeline that you want to split. Your play head should be precisely at this particular place from where you need the splitting.

Step 2. When your play head is on the correct point of the timeline, right-click on the clip for opening the menu. Select the option of “Split” or click on the scissor icon in red colour.

There is also a possibility of hiding the red icon of the scissor present. You can do it by tapping on the options of Wondershare Filmora. Then go to Preferencesàediting. Now uncheck the button of Split.

Second method: detection of the scene

If there are different shots in your clips or separation in the scenes, you can use the tool of “scene detection” in the Wondershare Filmora.

Step 1. Select your video clip from the media library that you want to split. After right-clicking on it, select the option of “Scene detection” from the menu.

Step 2. The new window of the scene detection appears and then click on “Detect”. Depending on the transitions of the video clips, it is divided into different parts.

There are hundreds of editing software present in the marketplace, but Wondershare Filmora’s success rate is the highest. It is just because of its simplicity and advanced tools that fulfil the users’ needs. The whole interface is hassle-free and clean no matter which operating system you use. It is also helpful in saving your time in terms of applying the settings of colour correction on more than one clip at all at once.

Exploration of the transition effects with the filters allows motion elements in your images and videos. Even you can split the screens to present your videos in a different style. Must discover the Wondershare Filmora whether you are using it casually or professionally. Keep going with the flow and go through the available guidelines. You will definitely consider Wondershare Filmora the best software for your managing and editing tasks.

Step 2: When the uploading is complete, you can cut and split the clips depending on your needs. Now, keep moving the play head in the specific direction from where you have to cut the clips—Press “C” on your keyboard.

Step 3: After getting the split clip, you can delete the remaining part that is not in use. For this, selecting the particular part is necessary and selecting the option of “Delete”. Even, you can press the “delete” key on your keyboard.

Step 4: When your video is ready, simply export the video by clicking right on the option of “All”. On the left lower side of the timeline, it is now clicked on “Export”.

Part 2- trimming of the clips in Lightworks

To trim the video clips in Lightworks, you require to hover the mouse towards the last of the video clip. Keep moving until and unless that part of the clip gets highlighted. After this step, start dragging till the previous where you want it.

An easier way to split the video clip

Even though Lightworks is a wonderful software for editing videos and images, its interface is easy to handle. But it is not supportive of different formats and 4K videos. For a few features, you might need the paid version of Lightworks. The most acquired solution to resolve this issue is Filmora Video Editor . It is freely available, and use all the tools according to your needs. That’s why it is gaining popularity, and users are increasing day by day. The latest versions of the Wondershare Filmora are available to enhance user experiences. You can export the outcome with ease from the tools.

Free Download

For Win 7 or later (64-bit)

Free Download

For macOS 10.14 or later

Features:

• Availability of drag and drag feature
• Can preview the functionalities you apply
• Easy to customize the images and videos
• Involvement of the animation
• Huge library available for the effects of visual and audio
• Splitting and merging the clips

Wondershare Filmora always offers to split the clips from the creative techniques. This tool is extremely useful, particularly when creating commentaries, tutorials, or interviews. The exact footage has to be on the timeline. All the options are on the main panel. Add anything you like, such as animation, text, images, or other media, to make an outstanding outcome. These are very easy to understand, so go through the following steps for splitting the video clips. Two ways are trimming and splitting the clips in Wondershare Filmora.

First method: splitting on the timeline

Step 1. Selection of the clip in the timeline that you want to split. Your play head should be precisely at this particular place from where you need the splitting.

Step 2. When your play head is on the correct point of the timeline, right-click on the clip for opening the menu. Select the option of “Split” or click on the scissor icon in red colour.

There is also a possibility of hiding the red icon of the scissor present. You can do it by tapping on the options of Wondershare Filmora. Then go to Preferencesàediting. Now uncheck the button of Split.

Second method: detection of the scene

If there are different shots in your clips or separation in the scenes, you can use the tool of “scene detection” in the Wondershare Filmora.

Step 1. Select your video clip from the media library that you want to split. After right-clicking on it, select the option of “Scene detection” from the menu.

Step 2. The new window of the scene detection appears and then click on “Detect”. Depending on the transitions of the video clips, it is divided into different parts.

There are hundreds of editing software present in the marketplace, but Wondershare Filmora’s success rate is the highest. It is just because of its simplicity and advanced tools that fulfil the users’ needs. The whole interface is hassle-free and clean no matter which operating system you use. It is also helpful in saving your time in terms of applying the settings of colour correction on more than one clip at all at once.

Exploration of the transition effects with the filters allows motion elements in your images and videos. Even you can split the screens to present your videos in a different style. Must discover the Wondershare Filmora whether you are using it casually or professionally. Keep going with the flow and go through the available guidelines. You will definitely consider Wondershare Filmora the best software for your managing and editing tasks.

The Power of Music in Videos (+Filmora Editing Tricks)

No video is complete without suitable audio. Adding audio to a video is not that difficult, but choosing the right audio can be a hassle. You want something that captures the ears of the audience but, at the same time, compliments your video. The best way to do this is by adding music to your videos with Wondershare Filmora .

Free Download For Win 7 or later(64-bit)

Free Download For macOS 10.14 or later

The following passage will guide you through everything you must consider while choosing music for your videos. But first, we’ll show you how easy it is to alter your video with music using Wondershare Filmora.

How different types of music affect your videos

You can easily change the viewer’s perception using different music, even with the same visuals. The right song will elevate your video to another level and assist in relaying your feelings and emotions to the viewers. The following examples will illustrate how changing the audio changes the impression of the video.

Example #1

Let’s say you have a video of someone walking through the woods. Now without music audio, your video will be boring. You can quickly fix this by adding an upbeat song to make your video more energetic.

Using the same visuals, you can add a more tense and dramatic song, like from a horror movie. You have successfully changed the entire vibe of the same video from “inspiring” to “sinister.” It proves the importance of the balance between audio and visuals.

Example #2

For a better understanding, let’s look at a movie scene we all know and love. Take the entrance scene from Avengers: Endgame. The music used by the producer aims to excite the audience while building up the hype for the upcoming battle. However, if we change the audio of this scene, we end up with a completely different set of emotions that might not go too well with the shot.

Now that we’ve seen how crucial audio can be in a video, let’s see how to choose the best music audio for your video.

Tip #1: Identify the mood

As we’ve demonstrated before, the audio can change the entire mood of the video. The right music for any video will be the one that compliments the spirit of the visuals and relays the emotions the producer intended.

Rewatch your recorded clips until you know the mood portrayed by the visuals. Select music that matches the spirit of your visuals. For example, you would use different music for a sunny day compared to a cloudy day. Once you’ve figured out the mood and understand the emotions you want to elicit, search for audio that achieves this and balances out your visuals.

Tip #2: Video and music style

We’ve already established that different styles of music complement other types of videos. So, keep the type of your video in consideration. For example, is your video fast-paced and full of action, or is it more serious in nature, like an interview or documentary?

Once you have music that matches your video style, check the audio wave. The four most common patterns are steady, ascending, descending, or furious. The audio wave will help you select the visuals that best match that audio.

For example, if you’re using audio with an ascending audio wave, you would use visuals that build up with the audio. The beat drop will signal the transition to reveal a powerful shot.

Tip #3: Don’t force the music

As emphasized before, your music should match your video. We all have a favorite music genre, but sometimes that may not go well with our visuals. For example, you love country music but have a video about the nightlife in the city. Using country music in a video about the town does not match well and will confuse your audience.

To get music that best suits our video, we must be open and explore all music genres. You’ll see how easy it is to scout a song that fits perfectly with your visuals. The easiest way is to choose a song that gives out the same emotions as intended by the visuals.

Final Words

Now, you clearly understand the importance of music in videos. The right music can uplift your video into a viral sensation, while the wrong music track will turn your video into a catastrophe. Remember to review the legalities of copyright and infringement before using any music in your videos to avoid legal issues. Make sure you have permission to use the music or use royalty-free music.

Share this article with your friends and family interested in making stunning videos with perfect music audio. Comment below on your favorite scene from a movie or show where the music perfectly matched the visuals and left you with goosebumps.

Free Download For macOS 10.14 or later

The following passage will guide you through everything you must consider while choosing music for your videos. But first, we’ll show you how easy it is to alter your video with music using Wondershare Filmora.

How different types of music affect your videos

You can easily change the viewer’s perception using different music, even with the same visuals. The right song will elevate your video to another level and assist in relaying your feelings and emotions to the viewers. The following examples will illustrate how changing the audio changes the impression of the video.

Example #1

Let’s say you have a video of someone walking through the woods. Now without music audio, your video will be boring. You can quickly fix this by adding an upbeat song to make your video more energetic.

Using the same visuals, you can add a more tense and dramatic song, like from a horror movie. You have successfully changed the entire vibe of the same video from “inspiring” to “sinister.” It proves the importance of the balance between audio and visuals.

Example #2

For a better understanding, let’s look at a movie scene we all know and love. Take the entrance scene from Avengers: Endgame. The music used by the producer aims to excite the audience while building up the hype for the upcoming battle. However, if we change the audio of this scene, we end up with a completely different set of emotions that might not go too well with the shot.

Now that we’ve seen how crucial audio can be in a video, let’s see how to choose the best music audio for your video.

Tip #1: Identify the mood

As we’ve demonstrated before, the audio can change the entire mood of the video. The right music for any video will be the one that compliments the spirit of the visuals and relays the emotions the producer intended.

Rewatch your recorded clips until you know the mood portrayed by the visuals. Select music that matches the spirit of your visuals. For example, you would use different music for a sunny day compared to a cloudy day. Once you’ve figured out the mood and understand the emotions you want to elicit, search for audio that achieves this and balances out your visuals.

Tip #2: Video and music style

We’ve already established that different styles of music complement other types of videos. So, keep the type of your video in consideration. For example, is your video fast-paced and full of action, or is it more serious in nature, like an interview or documentary?

Once you have music that matches your video style, check the audio wave. The four most common patterns are steady, ascending, descending, or furious. The audio wave will help you select the visuals that best match that audio.

For example, if you’re using audio with an ascending audio wave, you would use visuals that build up with the audio. The beat drop will signal the transition to reveal a powerful shot.

Tip #3: Don’t force the music

As emphasized before, your music should match your video. We all have a favorite music genre, but sometimes that may not go well with our visuals. For example, you love country music but have a video about the nightlife in the city. Using country music in a video about the town does not match well and will confuse your audience.

To get music that best suits our video, we must be open and explore all music genres. You’ll see how easy it is to scout a song that fits perfectly with your visuals. The easiest way is to choose a song that gives out the same emotions as intended by the visuals.

Final Words

Now, you clearly understand the importance of music in videos. The right music can uplift your video into a viral sensation, while the wrong music track will turn your video into a catastrophe. Remember to review the legalities of copyright and infringement before using any music in your videos to avoid legal issues. Make sure you have permission to use the music or use royalty-free music.

Share this article with your friends and family interested in making stunning videos with perfect music audio. Comment below on your favorite scene from a movie or show where the music perfectly matched the visuals and left you with goosebumps.

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